# Best Marketing Automation Software for Small Business - Page 4

## How Many Marketing Automation Software Products Does G2 Track?

**Total Products under this Category:** 509

### Category Stats (Aug 2026)

- **Average Rating:** 4.41/5 The average rating of products in this category, based on all submitted ratings
- **Top Trending Product:** OptifiNow (+16.67%) - Among all products in this category, OptifiNow recorded the largest rating increase compared to last month

_Last updated: August 01, 2026_

## How Does G2 Rank Marketing Automation Software Products?

**Why You Can Trust G2's Software Rankings:**

- 30 Analysts and Data Experts
- 93,000+ Authentic Reviews
- 509+ Products
- Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

## G2 Grid® for Marketing Automation Software
 ![G2 Grid® for Marketing Automation Software plotting products by satisfaction and market presence](https://www.g2.com/categories/marketing-automation/grids.png?focus%5B%5D=364&focus%5B%5D=1934&focus%5B%5D=22329&focus%5B%5D=3644&focus%5B%5D=121648&focus%5B%5D=88175&focus%5B%5D=43119&focus%5B%5D=18316)

Highlighted products: HubSpot Marketing Hub, ActiveCampaign, Klaviyo, Omnisend, Intuit Mailchimp All-in-One Marketing Platform, Attentive, Insider One, and Customer.io.

Underlying data: [Grid® JSON](https://www.g2.com/categories/marketing-automation/grids.json?focus%5B%5D=hubspot-marketing-hub&focus%5B%5D=activecampaign&focus%5B%5D=klaviyo&focus%5B%5D=omnisend&focus%5B%5D=intuit-mailchimp-all-in-one-marketing-platform&focus%5B%5D=attentive&focus%5B%5D=insider-one&focus%5B%5D=customer-io&segment=small-business)

**Sponsored**

### Looker

Looker, Google Cloud’s business intelligence platform, enables you to chat with your data. Organizations turn to Looker for self-service and governed BI, to build custom applications with trusted metrics, or to bring Looker modeling to their existing environment. The result is improved data engineering efficiency and true business transformation.

[Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=ppc&secure%5Bad_slot%5D=category_product_list_llm&secure%5Bcategory_id%5D=36&secure%5Bchosen_at%5D=2026-08-04T14%3A10%3A55Z&secure%5Bdisplayable_resource_id%5D=622&secure%5Bdisplayable_resource_type%5D=Category&secure%5Bmedium%5D=sponsored&secure%5Bplacement_reason%5D=retargeted_product&secure%5Bplacement_resource_ids%5D%5B%5D=5048&secure%5Bprioritized%5D=false&secure%5Bproduct_id%5D=5048&secure%5Bresource_id%5D=36&secure%5Bresource_type%5D=Category&secure%5Bsource_type%5D=category_page&secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fmarketing-automation%2Fsmall-business%3Fpage%3D4&secure%5Btoken%5D=9d567007b1acec00fbb70cd44976999a2ea2ed483173098fb234329c5cd973f1&secure%5Burl%5D=https%3A%2F%2Fcloud.google.com%2Flooker%3Futm_source%3DG2%26utm_medium%3Ddisplay%26utm_campaign%3DCloud-SS-DR-GCP-1713658-GCP-DR-NA-US-en-G2-Display-Banner-All-%2525epid%21-%2525ecid%21-looker%26utm_content%3D%257Bdevice%257D-%257Badgroupid%257D-%257Bnetwork%257D-%257Btargetid%257D-%257Bloc_physical_ms%257D-%257Bcampaignid%257D&secure%5Burl_type%5D=custom_url)

### [Encharge](https://www.g2.com/products/encharge/reviews)

Encharge helps small businesses and startups to grow their revenue by sending behavior-based emails and automating repetitive tasks across the whole customer journey. 2,000 companies, from solopreneurs to some of the most promising and successful startups like Landbot, rely on Encharge for their email marketing and marketing automation needs.

**Average Rating:** 4.7/5.0

**Total Reviews:** 366

#### How Do G2 Users Rate Encharge?

- **Has the product been a good partner in doing business?:** 9.4/10 (Category avg: 9.0/10)
- **Customization :** 8.8/10 (Category avg: 8.4/10)
- **Performance and Reliability:** 8.9/10 (Category avg: 8.7/10)
- **Workflow Capability:** 9.0/10 (Category avg: 8.5/10)

#### Who Is the Company Behind Encharge?

- **Seller:** [Encharge](https://www.g2.com/sellers/encharge)
- **Year Founded:** 2018
- **HQ Location:** Oborishte, BG
- **Twitter:** @EnCharge  
4 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=6760f9b35a927160eeede9c3abd44a631980cf6789ada2906759e39fd2e756db&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fencharge%2F&secure%5Burl_type%5D=linkedin_company_website)  
5 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Founder, CEO
- **Top Industries:** Marketing and Advertising, Education Management
- **Company Size:** 92% Small, 4% Medium

#### What Do G2 Reviewers Say About Encharge?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **clean and user-friendly interface** of Encharge, backed by excellent documentation and support.
- Users value the **automation efficiency** of Encharge, enabling quick and effective management of email workflows and customer journeys.
- Users love the **intuitive interface** of Encharge, making it easy to navigate and build automations seamlessly.
- Users appreciate the **powerful automation features** of Encharge, allowing quick setup and flexibility in workflows.
- Users love the **easy setup** of Encharge, appreciating its convenience and seamless integration with existing tools.

##### Cons

- Users face a **steep learning curve** with Encharge, particularly when setting up advanced workflows and navigation.
- Users are frustrated by **missing features** like native in-app messaging and limited analytics, affecting overall productivity.
- Users find the **limited selection of pre-built templates** in Encharge restricts customization and onboarding efficiency.
- Users find Encharge's **limited features** frustrating, especially its lack of form capabilities and outdated templates.
- Users often find **integration issues** frustrating, particularly the lack of native and newer payment API integrations.

#### What Are Recent G2 Reviews of Encharge?

**["Intuitive Workflow Automation with Room for More Integrations"](https://www.g2.com/survey_responses/encharge-review-4814868)**

**Rating:** 5.0/5.0 stars

_— Troy L._

[Read full review](https://www.g2.com/survey_responses/encharge-review-4814868)

**["We automated our entire customer journey"](https://www.g2.com/survey_responses/encharge-review-11154079)**

**Rating:** 5.0/5.0 stars

_— Tamas J._

[Read full review](https://www.g2.com/survey_responses/encharge-review-11154079)

#### What Are G2 Users Discussing About Encharge?

- [What is Encharge used for?](https://www.g2.com/discussions/what-is-encharge-used-for) - 2 comments

### [VBOUT](https://www.g2.com/products/vbout/reviews)

VBOUT is an AI-enabled marketing platform that helps small teams create big businesses. VBOUT is trusted by 1000’s of businesses worldwide to automate and centralize their marketing while delivering engaging, personalized experiences to their audiences. Agencies and partners use VBOUT directly or through a white label setup to build custom plans, manage sub-accounts and share assets from one client account to many. With VBOUT, you can: - Boost productivity, deliver personalized content, and increase ROI using AI-powered features. - Streamline interactions with a multi-channel AI chatbot. - Manage all your social media from one place. - Engage with your customers by creating and sending winning email campaigns. - Design stunning, personalized and dynamic landing pages with no coding. - Create automations with an intuitive visual builder. - Nurture leads from click to close - and beyond. - Grow and maintain your audience lists easily. - Track and analyze all your marketing activities on a customizable dashboard. The platform has AI-powered features, AI chatbot, easy drag-and-drop landing pages and forms, an intuitive visual automation builder, social media management, email marketing tools and a growing library of pre-built templates for a broad range of marketing campaigns. In-depth, native analytics and lead tracking provide marketers a full view of their pipeline, list engagement and campaign performance. Growing businesses and agencies trust VBOUT’s flexible platform and award-winning, free premium support to help them attract the right customers, convert more visitors into customers, and run complete marketing campaigns in one easy-to-use platform.

**Average Rating:** 4.7/5.0

**Total Reviews:** 259

#### How Do G2 Users Rate VBOUT?

- **Has the product been a good partner in doing business?:** 9.7/10 (Category avg: 9.0/10)
- **Customization :** 9.2/10 (Category avg: 8.4/10)
- **Performance and Reliability:** 9.2/10 (Category avg: 8.7/10)
- **Workflow Capability:** 9.1/10 (Category avg: 8.5/10)

#### Who Is the Company Behind VBOUT?

- **Seller:** [Vbout Inc.](https://www.g2.com/sellers/vbout-inc)
- **Year Founded:** 2013
- **HQ Location:** New York, NY
- **Twitter:** @vboutcom  
1,782 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=2badea79e5c272fc18ccf645908351eaaed0aa6eefe939f74bf6c0bbefabe5e4&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F2951785%2F&secure%5Burl_type%5D=linkedin_company_website)  
29 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Founder, CEO
- **Top Industries:** Marketing and Advertising, Information Technology and Services
- **Company Size:** 89% Small, 10% Medium

#### What Do G2 Reviewers Say About VBOUT?

_AI-generated summary from verified user reviews_

##### Pros

- Users love how VBOUT allows them to create **landing pages and email sequences quickly and easily** , enhancing marketing efficiency.
- Users value the **automation efficiency** of VBOUT, streamlining their sales funnels with consistent updates and improvements.
- Users commend the **outstanding customer support** of VBOUT, noting its effectiveness in addressing marketing needs.
- Users value the **ease of use** of VBOUT for quickly creating landing pages and email sequences.
- Users value the **easy creation** of landing pages and email sequences with VBOUT, enhancing their marketing efficiency.

##### Cons

- Users find the **email sending caps** restrictive, limiting effective campaign management for larger businesses.
- Users find the **email sending caps limiting** , which can hinder large campaign efforts and overall effectiveness.
- Users find the **complex usage** of VBOUT challenging, despite its adequacy for basic landing page needs.
- Users find VBOUT's **email sending caps** restrictive, hindering larger campaigns compared to other market options.
- Users find the **inefficient email sending limits** restrictive for managing large campaigns effectively with VBOUT.

#### What Are Recent G2 Reviews of VBOUT?

**["Tailored Automation for Small Teams, Needs Better Integrations"](https://www.g2.com/survey_responses/vbout-review-12984203)**

**Rating:** 4.0/5.0 stars

_— Verified User in Civil Engineering_

[Read full review](https://www.g2.com/survey_responses/vbout-review-12984203)

**["All-in-One Marketing Platform That’s Easy to Use and Saves Time"](https://www.g2.com/survey_responses/vbout-review-10069277)**

**Rating:** 4.5/5.0 stars

_— Ammar Ihsan N._

[Read full review](https://www.g2.com/survey_responses/vbout-review-10069277)

#### What Are G2 Users Discussing About VBOUT?

- [What is VBOUT used for?](https://www.g2.com/discussions/what-is-vbout-used-for) - 1 comment

### [Manago AI](https://www.g2.com/products/manago-ai/reviews)

Manago AI is a Customer Engagement Platform that helps marketers connect their data, understand every customer, communicate on every channel and drive results. Trusted by 2,000+ brands, Manago AI gives marketers the speed, clarity and confidence to move from idea to live campaign in minutes across email, SMS, WhatsApp and web. No technical resource required.

**Average Rating:** 4.4/5.0

**Total Reviews:** 300

#### How Do G2 Users Rate Manago AI?

- **Has the product been a good partner in doing business?:** 8.9/10 (Category avg: 9.0/10)
- **Customization :** 8.1/10 (Category avg: 8.4/10)
- **Performance and Reliability:** 8.3/10 (Category avg: 8.7/10)
- **Workflow Capability:** 8.4/10 (Category avg: 8.5/10)

#### Who Is the Company Behind Manago AI?

- **Seller:** [Manago AI](https://www.g2.com/sellers/manago-ai)
- **Year Founded:** 2011
- **HQ Location:** Kraków, PL
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=8eb345398120d398ea4bb930e0425b463c76b02cc38f5653c365788bd66d2dc0&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F5134015%2F&secure%5Burl_type%5D=linkedin_company_website)  
347 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Marketing Automation Specialist, Marketing Specialist
- **Top Industries:** Marketing and Advertising, Retail
- **Company Size:** 56% Small, 36% Medium

#### What Do G2 Reviewers Say About Manago AI?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **flexibility and adaptability** of Manago AI, enabling customized solutions for their marketing automation needs.
- Users appreciate the **automation efficiency** of SALESmanago, enabling custom integrations and enhanced marketing capabilities seamlessly.
- Users commend the **excellent customer support** from SALESmanago, noting responsiveness and helpfulness throughout their partnership.
- Users commend the **advanced campaign automation and seamless Salesforce integration** , enhancing their marketing strategy effectively.
- Users appreciate the **intuitive email builder** in SALESmanago, greatly enhancing customer communication and automation efficiency.

##### Cons

- Users experience a **steep learning curve** with Manago AI, requiring time and effort to achieve optimal setup.
- Users find the **interface not intuitive** , making it challenging to navigate and utilize all features effectively.
- Users find some aspects of the platform to be **complex and user-unfriendly** , affecting overall usability and function access.
- Users find the **complexity** of Manago AI challenging, as not all functions are easily accessible or user-friendly.
- Users report **feature issues** including limited SMS integration and difficult navigation for less frequently used tools.

#### What Are Recent G2 Reviews of Manago AI?

**["Intuitive, Feature-Rich Newsletter Builder with Reliable Automations and Great Support"](https://www.g2.com/survey_responses/manago-ai-review-12970320)**

**Rating:** 4.0/5.0 stars

_— Paulina ._

[Read full review](https://www.g2.com/survey_responses/manago-ai-review-12970320)

**["A solid platform for marketing automation"](https://www.g2.com/survey_responses/manago-ai-review-13135615)**

**Rating:** 5.0/5.0 stars

_— Martyna K._

[Read full review](https://www.g2.com/survey_responses/manago-ai-review-13135615)

#### What Are G2 Users Discussing About Manago AI?

- [What is SALESmanago used for?](https://www.g2.com/discussions/what-is-salesmanago-used-for)

### [Dynamics 365 Marketing](https://www.g2.com/products/dynamics-365-marketing/reviews)

Microsoft Dynamics 365 Marketing is a comprehensive marketing automation solution designed to help businesses orchestrate personalized, multi-channel campaigns and enhance customer engagement. By integrating seamlessly with other Microsoft products, it enables organizations to unify their marketing efforts, gain valuable insights, and drive meaningful interactions with their audience. Key Features and Functionality: - Personalized Customer Journeys: Design and automate tailored customer experiences across various channels, including email, social media, and events, using AI-driven insights to deliver the right message at the right time. - Lead Management and Scoring: Identify, nurture, and prioritize leads effectively with automated lead scoring models, ensuring that sales teams focus on the most promising prospects. - Event Management: Plan, promote, and manage both virtual and in-person events seamlessly, from registration to post-event analytics, enhancing attendee engagement and tracking event success. - Integration with Microsoft Ecosystem: Leverage native integration with Microsoft Dynamics 365 Sales, Power BI, and Teams to create a unified workflow, facilitating collaboration and data sharing across departments. - Advanced Analytics and AI Insights: Utilize built-in analytics and AI capabilities to gain a 360-degree view of customer interactions, measure campaign performance, and make data-driven decisions to optimize marketing strategies. Primary Value and Solutions Provided: Dynamics 365 Marketing empowers businesses to deliver personalized and timely marketing messages, fostering stronger customer relationships and increasing conversion rates. By automating routine tasks and providing deep insights into customer behavior, it enables marketing teams to operate more efficiently and effectively. The platform's integration with the broader Microsoft ecosystem ensures a cohesive approach to customer engagement, breaking down silos between sales, marketing, and service departments. Ultimately, Dynamics 365 Marketing helps organizations enhance their marketing ROI by delivering targeted campaigns that resonate with their audience.

**Average Rating:** 4.3/5.0

**Total Reviews:** 158

#### How Do G2 Users Rate Dynamics 365 Marketing?

- **Has the product been a good partner in doing business?:** 8.7/10 (Category avg: 9.0/10)
- **Customization :** 7.9/10 (Category avg: 8.4/10)
- **Performance and Reliability:** 7.9/10 (Category avg: 8.7/10)
- **Workflow Capability:** 8.1/10 (Category avg: 8.5/10)

#### Who Is the Company Behind Dynamics 365 Marketing?

- **Seller:** [Microsoft](https://www.g2.com/sellers/microsoft)
- **Year Founded:** 1975
- **HQ Location:** Redmond, Washington
- **Twitter:** @microsoft  
13,091,739 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=9458f51bd6ded48ad432a804f19ad736469f007787569b63827154231c315630&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fmicrosoft%2F&secure%5Burl_type%5D=linkedin_company_website)  
231,632 employees on LinkedIn®
- **Ownership:** MSFT

#### Who Uses This Product?

- **Top Industries:** Information Technology and Services, Marketing and Advertising
- **Company Size:** 44% Medium, 32% Small

#### What Do G2 Reviewers Say About Dynamics 365 Marketing?

_AI-generated summary from verified user reviews_

##### Pros

- Users find Dynamics 365 Marketing to be **easy to use** , with a great UI that streamlines navigation and task handling.
- Users value the **robust automation capabilities** of Dynamics 365 Marketing, enhancing efficiency and streamlining marketing workflows.
- Users value the **deep integration** of Dynamics 365 Marketing within the Microsoft ecosystem, enhancing collaboration and efficiency.
- Users value the **robust analytics** in Dynamics 365 Marketing, enhancing campaign effectiveness and aligning marketing with sales outcomes.
- Users appreciate the **deep integration and comprehensive features** of Dynamics 365 Marketing, streamlining their marketing efforts efficiently.

##### Cons

- Users find the **steep learning curve** of Dynamics 365 Marketing frustrating, hindering effective onboarding and usage.
- Users experience **slow performance** with Dynamics 365 Marketing, especially when handling large datasets and complex journeys.
- Users find the **complexity** of Dynamics 365 Marketing challenging, especially for beginners needing clearer guidance and training.
- Users find **editing issues** challenging in Dynamics 365 Marketing, leading to slow onboarding and complex campaign setups.
- Users find Dynamics 365 Marketing **not intuitive** , leading to a complex experience and slow adoption across teams.

#### What Are Recent G2 Reviews of Dynamics 365 Marketing?

**["Powerful Real-Time Journeys with Some Complexity"](https://www.g2.com/survey_responses/dynamics-365-marketing-review-12701981)**

**Rating:** 4.0/5.0 stars

_— Vahe T._

[Read full review](https://www.g2.com/survey_responses/dynamics-365-marketing-review-12701981)

**["Powerful Integration with Room for UI Improvement"](https://www.g2.com/survey_responses/dynamics-365-marketing-review-12293174)**

**Rating:** 4.0/5.0 stars

_— Vikash D._

[Read full review](https://www.g2.com/survey_responses/dynamics-365-marketing-review-12293174)

#### What Are G2 Users Discussing About Dynamics 365 Marketing?

- [Does Microsoft Dynamics have marketing automation?](https://www.g2.com/discussions/does-microsoft-dynamics-have-marketing-automation) - 3 comments
- [What is d365 marketing?](https://www.g2.com/discussions/what-is-d365-marketing) - 1 comment, 1 upvote
- [Which three capabilities are included in Dynamics 365 marketing?](https://www.g2.com/discussions/which-three-capabilities-are-included-in-dynamics-365-marketing) - 2 comments, 1 upvote
- [What are the features of Microsoft Dynamics 365?](https://www.g2.com/discussions/what-are-the-features-of-microsoft-dynamics-365) - 1 comment

### [SAP Engagement Cloud (formerly SAP Emarsys)](https://www.g2.com/products/sap-engagement-cloud-formerly-sap-emarsys/reviews)

SAP Engagement Cloud (formerly SAP Emarsys) helps organizations power unique engagement by connecting real-time customer insights with the operational signals that run the business. As part of the SAP Customer Experience (CX) portfolio, Engagement Cloud enables personalized, AI-driven interactions across every channel—turning moments like orders, service events, and loyalty milestones into timely, relevant experiences that build trust, strengthen relationships, and drive growth.

**Average Rating:** 4.3/5.0

**Total Reviews:** 615

#### How Do G2 Users Rate SAP Engagement Cloud (formerly SAP Emarsys)?

- **Has the product been a good partner in doing business?:** 8.5/10 (Category avg: 9.0/10)
- **Customization :** 7.6/10 (Category avg: 8.4/10)
- **Performance and Reliability:** 8.5/10 (Category avg: 8.7/10)
- **Workflow Capability:** 8.1/10 (Category avg: 8.5/10)

#### Who Is the Company Behind SAP Engagement Cloud (formerly SAP Emarsys)?

- **Seller:** [SAP](https://www.g2.com/sellers/sap)
- **Company Website:** www.sap.com
- **Year Founded:** 1972
- **HQ Location:** Walldorf
- **Twitter:** @SAP  
297,052 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=8fd712dbd816fadfc039a60dcf8c1a3d6a48469756075586fa0be3da7e4b74d7&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fsap%2F&secure%5Burl_type%5D=linkedin_company_website)  
141,955 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** CRM Manager, Marketing Manager
- **Top Industries:** Retail, Apparel & Fashion
- **Company Size:** 49% Medium, 22% Small

#### What Do G2 Reviewers Say About SAP Engagement Cloud (formerly SAP Emarsys)?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **ease of use** in SAP Emarsys, allowing for quick and efficient campaign management.
- Users value the **automation features** of SAP Emarsys, enhancing campaign efficiency while maintaining a personal touch.
- Users appreciate the **user-friendly interface** of SAP Emarsys, enabling easy campaign setups and effective CRM strategies.
- Users value the **helpful support team** of SAP Engagement Cloud, enhancing their experience and campaign effectiveness.
- Users appreciate the **highly personalized customer interactions** enabled by SAP Emarsys, enhancing their CRM strategies effectively.

##### Cons

- Users report **missing features** in SAP Engagement Cloud, finding the new segmentation overview less intuitive and lacking essential functionality.
- The **learning curve** for SAP Engagement Cloud can be overwhelming, requiring extensive training and support for users.
- Users find the **difficult learning** curve overwhelming, requiring extensive training and support to navigate the platform.
- Users find the **limited features** of SAP Engagement Cloud challenging, complicating the overall user experience and learning process.
- Users find SAP Emarsys to have a **not intuitive** interface, making initial setup and learning challenging.

#### What Are Recent G2 Reviews of SAP Engagement Cloud (formerly SAP Emarsys)?

**["Effortless Campaign Management, But Needs More Integrations"](https://www.g2.com/survey_responses/sap-engagement-cloud-formerly-sap-emarsys-review-13184092)**

**Rating:** 5.0/5.0 stars

_— Ayush b._

[Read full review](https://www.g2.com/survey_responses/sap-engagement-cloud-formerly-sap-emarsys-review-13184092)

**["Powerful Marketing Automation with strong personalization capabilities"](https://www.g2.com/survey_responses/sap-engagement-cloud-formerly-sap-emarsys-review-13130288)**

**Rating:** 5.0/5.0 stars

_— Supraja B._

[Read full review](https://www.g2.com/survey_responses/sap-engagement-cloud-formerly-sap-emarsys-review-13130288)

#### What Are G2 Users Discussing About SAP Engagement Cloud (formerly SAP Emarsys)?

- [What is Emarsys used for?](https://www.g2.com/discussions/what-is-emarsys-used-for)

### [Oracle Eloqua](https://www.g2.com/products/oracle-eloqua/reviews)

Oracle Eloqua allow marketers to intrigue and win over audiences with personalized campaigns across multiple channels. Eloqua’s marketer friendly platform equips marketing organizations with intelligent campaign management, flexible data management, accurate lead generation, and insightful sales enablement tools to engage buyers when they want to be engaged on their preferred channel. Marketers use Oracle Eloqua to: • Create sophisticated nurture experiences for adaptive journeys, at scale • Target and segment audiences using real-time data to create personalized experiences • Implement ABM strategies that engage, convert and expand target accounts • Connect data from any system with an extensible, open framework • Maintain clean and complete data across multiple regions and instances

**Average Rating:** 3.9/5.0

**Total Reviews:** 589

#### How Do G2 Users Rate Oracle Eloqua?

- **Has the product been a good partner in doing business?:** 7.5/10 (Category avg: 9.0/10)
- **Customization :** 7.7/10 (Category avg: 8.4/10)
- **Performance and Reliability:** 7.7/10 (Category avg: 8.7/10)
- **Workflow Capability:** 8.1/10 (Category avg: 8.5/10)

#### Who Is the Company Behind Oracle Eloqua?

- **Seller:** [Oracle](https://www.g2.com/sellers/oracle)
- **Year Founded:** 1977
- **HQ Location:** Austin, TX
- **Twitter:** @Oracle  
827,997 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=a14fcbcd818b49d781453c19628a9479a70cc1e8e335e54c876392ab5f543da3&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F1028%2F&secure%5Burl_type%5D=linkedin_company_website)  
208,078 employees on LinkedIn®
- **Ownership:** NYSE:ORCL

#### Who Uses This Product?

- **Who Uses This:** Marketing Manager, Digital Marketing Specialist
- **Top Industries:** Computer Software, Information Technology and Services
- **Company Size:** 57% Large, 37% Medium

#### What Do G2 Reviewers Say About Oracle Eloqua?

_AI-generated summary from verified user reviews_

##### Pros

- Users find the **powerful and reliable marketing automation** capabilities of Oracle Eloqua ideal for complex campaigns.
- Users value the **powerful automation and segmentation capabilities** of Oracle Eloqua, enhancing efficiency for marketing campaigns.
- Users appreciate the **extensive feature variety** of Oracle Eloqua, enabling detailed campaign analysis unmatched by other platforms.
- Users value the **powerful automation and segmentation capabilities** of Oracle Eloqua for effective marketing campaigns.
- Users appreciate the **powerful automation and segmentation features** of Eloqua, enhancing their campaign effectiveness and team scalability.

##### Cons

- Users find the **learning curve steep** and often need additional admin support for complex tasks.
- Users find Oracle Eloqua to be **expensive** , especially for advanced features, impacting overall affordability.
- Users express frustration over the **limited customization** options in Oracle Eloqua, affecting tailored reporting and features.
- Users express frustration with **limited features** of Oracle Eloqua, feeling their specific needs aren't adequately met.
- Users find the **interface not intuitive** , making navigation challenging and less user-friendly than modern alternatives.

#### What Are Recent G2 Reviews of Oracle Eloqua?

**["Robust automation for complex global workflows"](https://www.g2.com/survey_responses/oracle-eloqua-review-9791572)**

**Rating:** 5.0/5.0 stars

_— Erick J._

[Read full review](https://www.g2.com/survey_responses/oracle-eloqua-review-9791572)

**["Very Helpful for Automating B2B Operations"](https://www.g2.com/survey_responses/oracle-eloqua-review-12462856)**

**Rating:** 5.0/5.0 stars

_— Prajwal B._

[Read full review](https://www.g2.com/survey_responses/oracle-eloqua-review-12462856)

#### What Are G2 Users Discussing About Oracle Eloqua?

- [What is Oracle Eloqua used for?](https://www.g2.com/discussions/what-is-oracle-eloqua-used-for) - 1 comment

### [ConvergeHub](https://www.g2.com/products/convergehub/reviews)

ConvergeHub is the all-in-one CRM built to accelerate revenue from pipeline to paycheck. Designed for businesses of all sizes—from small startups to enterprise-grade organizations—it unifies Sales, Marketing, Support, and Billing into one powerful platform. Your teams can attract leads, close deals, support customers, and get paid faster—all from a single, streamlined workspace. With robust automation, deep customization, and a 360° customer view, ConvergeHub helps you manage every stage of the customer lifecycle and drive scalable growth without switching tools. Highlights: 360° customer view with omnichannel touchpoints Built-in campaigns, quotes, invoices, and support cases Custom dashboards, automation, and reporting tools Integrates with QuickBooks, DocuSign, RingCentral, Office365, Zapier, and more

**Average Rating:** 4.8/5.0

**Total Reviews:** 36

#### How Do G2 Users Rate ConvergeHub?

- **Has the product been a good partner in doing business?:** 9.4/10 (Category avg: 9.0/10)
- **Customization :** 9.2/10 (Category avg: 8.4/10)
- **Performance and Reliability:** 9.4/10 (Category avg: 8.7/10)
- **Workflow Capability:** 9.3/10 (Category avg: 8.5/10)

#### Who Is the Company Behind ConvergeHub?

- **Seller:** [ConvergeHub](https://www.g2.com/sellers/convergehub)
- **Year Founded:** 2016
- **HQ Location:** San Francisco Bay Area, California
- **Twitter:** @convergehub  
1,799 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=5d9f5d42b15eb50a05817f452aad19cc3e66fafa9f1172a6378a88f77cfe226d&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fconvergehub%2F&secure%5Burl_type%5D=linkedin_company_website)  
10 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Marketing and Advertising
- **Company Size:** 97% Small

#### What Are Recent G2 Reviews of ConvergeHub?

**["Awesome CRM-Software with outstanding support!"](https://www.g2.com/survey_responses/convergehub-review-9302524)**

**Rating:** 5.0/5.0 stars

_— André P._

[Read full review](https://www.g2.com/survey_responses/convergehub-review-9302524)

**["ConvergeHub Streamlines CRM, Sales, Marketing, Support, and Billing in One Platform"](https://www.g2.com/survey_responses/convergehub-review-12938035)**

**Rating:** 5.0/5.0 stars

_— Hector Francisco A._

[Read full review](https://www.g2.com/survey_responses/convergehub-review-12938035)

#### What Are G2 Users Discussing About ConvergeHub?

- [What is ConvergeHub used for?](https://www.g2.com/discussions/what-is-convergehub-used-for)

### [Zoho Marketing Automation](https://www.g2.com/products/zoho-marketing-automation/reviews)

Zoho Marketing Automation is an all-in-one marketing automation platform trusted by over 100K+ users worldwide to simplify and automate campaigns across multiple channels like, email, SMS, WhatsApp, social media, and webpages. With built-in analytics, lead scoring, attribution, and a marketing planner, Zoho Marketing Automation enables teams to execute smarter, nurture better, and convert faster. Highlights of Zoho Marketing Automation 1. Build multichannel customer journeys across email, SMS, WhatsApp, social media, and webpages. 2. Visually map, launch, and automate complex multichannel campaigns using drag-and-drop functionality. 3. Measure and optimize how your journeys are performing with advanced analytics that track website behavior, lead attribution, lead path tracing, and more. 4. Simplify lead-to-revenue conversion by replacing manual guesswork with automated, rule-based scoring and nurturing systems. 5. Schedule, organize, and track all your campaign activities in one place for smoother, on-time execution with ZMA's built-in Marketing Calendar. 6. Automate ecommerce tasks like abandoned cart reminders and confirmations, sync your store data using integration platforms, and leverage these workflows to increase sales, cut costs, and improve customer experience. Zoho Marketing Automation helps businesses manage and automate their entire marketing journeys from lead generation to revenue. It unifies data, supports multichannel engagement across email, SMS, WhatsApp, social media, and webpages, and simplifies campaign creation with a drag-and-drop builder. With website analytics, lead scoring, attribution insights, and a built in marketing planner, teams can optimize performance. Ecommerce brands can also automate follow-ups, recover abandoned carts, and boost sales with AI-driven product recommendations. Experience unified marketing, automation, and analytics—all in one platform. Sign up today and turn your marketing automation investment into measurable growth.

**Average Rating:** 4.2/5.0

**Total Reviews:** 108

#### How Do G2 Users Rate Zoho Marketing Automation?

- **Has the product been a good partner in doing business?:** 7.9/10 (Category avg: 9.0/10)
- **Customization :** 7.7/10 (Category avg: 8.4/10)
- **Performance and Reliability:** 8.3/10 (Category avg: 8.7/10)
- **Workflow Capability:** 8.6/10 (Category avg: 8.5/10)

#### Who Is the Company Behind Zoho Marketing Automation?

- **Seller:** [Zoho](https://www.g2.com/sellers/zoho-b00ca9d5-bca8-41b5-a8ad-275480841704)
- **Year Founded:** 1996
- **HQ Location:** Austin, TX
- **Twitter:** @Zoho  
137,880 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=9c8e45ddb296c32c6c5597ef9ba945c94562c57624f7bd1dcf1a9e9931f71578&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F38373%2F&secure%5Burl_type%5D=linkedin_company_website)  
30,766 employees on LinkedIn®
- **Phone:** +1 (888) 900-9646 

#### Who Uses This Product?

- **Who Uses This:** Marketing Manager
- **Top Industries:** Marketing and Advertising, Information Technology and Services
- **Company Size:** 58% Small, 35% Medium

#### What Do G2 Reviewers Say About Zoho Marketing Automation?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **automated and personalized responses** of Zoho Marketing Automation, enhancing their marketing efficiency and insights.
- Users appreciate the **ease of use** of Zoho Marketing Automation, noting its straightforward setup and intuitive interface.
- Users appreciate the **automation features** of Zoho Marketing Automation for facilitating personalized and efficient marketing workflows.
- Users value the **automation efficiency** of Zoho Marketing Automation, enabling seamless, responsive, and personalized marketing campaigns.
- Users appreciate the **responsive journey management** of Zoho Marketing Automation, allowing intentional and timely follow-up communications.

##### Cons

- Users find the **learning curve challenging** , especially beginners, due to a lack of guidance and overwhelming UI.
- Users report **poor customer support** , experiencing inconsistencies that hinder their overall satisfaction with Zoho Marketing Automation.
- Users find Zoho Marketing Automation to be **not very user-friendly** , with a clunky UI and a steep learning curve.
- Users struggle with a **steep learning curve** , finding it challenging to grasp the platform without adequate tutorials.
- Users find the **complex usability** of Zoho Marketing Automation challenging, requiring time and effort to navigate effectively.

#### What Are Recent G2 Reviews of Zoho Marketing Automation?

**["The best all in one marketing automation tool"](https://www.g2.com/survey_responses/zoho-marketing-automation-review-12590231)**

**Rating:** 4.0/5.0 stars

_— Akriti S._

[Read full review](https://www.g2.com/survey_responses/zoho-marketing-automation-review-12590231)

**["Easy tool for managing campaigns and workflows"](https://www.g2.com/survey_responses/zoho-marketing-automation-review-12745763)**

**Rating:** 4.5/5.0 stars

_— Gaurav S._

[Read full review](https://www.g2.com/survey_responses/zoho-marketing-automation-review-12745763)

#### What Are G2 Users Discussing About Zoho Marketing Automation?

- [How do I use Zoho marketing automation?](https://www.g2.com/discussions/how-do-i-use-zoho-marketing-automation) - 1 comment
- [Is Zoho a marketing automation tool?](https://www.g2.com/discussions/is-zoho-a-marketing-automation-tool) - 1 comment
- [What are marketing automation features?](https://www.g2.com/discussions/zoho-marketing-automation-what-are-marketing-automation-features) - 1 comment, 1 upvote
- [What are the four key features of marketing automation software?](https://www.g2.com/discussions/zoho-marketing-automation-what-are-the-four-key-features-of-marketing-automation-software) - 1 comment

### [Actito](https://www.g2.com/products/actito/reviews)

Actito is a SaaS customer engagement platform designed to help marketing teams independently create and orchestrate personalized omnichannel experiences. This innovative solution empowers businesses to engage their customers effectively across various channels, ensuring that marketing efforts are not only cohesive but also tailored to individual preferences and behaviors. Targeted primarily at mid-sized to large companies, Actito serves organizations that require a comprehensive and unified approach to their marketing activities. By consolidating customer data into a single platform, Actito enables marketing teams to manage their campaigns more efficiently. The platform is particularly beneficial for businesses looking to enhance their customer engagement strategies through real-time, personalized messaging across multiple channels, including email, SMS, push notifications, WhatsApp, RCS, Wallet, ad audiences, call centers, and print. One of the standout features of Actito is its ability to centralize and activate customer data. This functionality allows users to design and target messages that resonate with their audience, enhancing the overall effectiveness of marketing campaigns. The integration of artificial intelligence further streamlines the marketing process, making it more agile and responsive to changing customer needs. By leveraging AI, Actito helps marketers analyze data trends and optimize their strategies, ultimately driving growth and improving customer relationships. Additionally, Actito's secure European infrastructure ensures that customer data is handled with the utmost care, adhering to strict privacy regulations. This focus on data security is particularly appealing to companies operating within the EU or those that prioritize compliance with data protection laws. With headquarters in Belgium and offices in France and Spain, Actito has established a strong presence in the European market and currently supports over 250 clients worldwide. In summary, Actito is more than just a marketing tool; it is a comprehensive platform that supports businesses in transforming their marketing efforts into significant growth drivers. By offering a unified solution for managing customer engagement across various channels, Actito enables organizations to create personalized experiences that foster customer loyalty and drive business success.

**Average Rating:** 4.3/5.0

**Total Reviews:** 174

#### How Do G2 Users Rate Actito?

- **Has the product been a good partner in doing business?:** 8.8/10 (Category avg: 9.0/10)
- **Customization :** 8.2/10 (Category avg: 8.4/10)
- **Performance and Reliability:** 8.5/10 (Category avg: 8.7/10)
- **Workflow Capability:** 8.1/10 (Category avg: 8.5/10)

#### Who Is the Company Behind Actito?

- **Seller:** [Ibexa](https://www.g2.com/sellers/ibexa)
- **Company Website:** www.ibexa.co
- **Year Founded:** 1999
- **HQ Location:** Oslo, Norway
- **Twitter:** @IBEXA  
2 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7d08b4f1e8ca424ba7be9e320933355ce2bfe432f219154446bebc097ba51082&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fibexa&secure%5Burl_type%5D=linkedin_company_website)  
159 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Retail, Marketing and Advertising
- **Company Size:** 47% Medium, 34% Small

#### What Do G2 Reviewers Say About Actito?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **helpful and supportive customer support** of Actito, enhancing their overall experience with the tool.
- Users find Actito's **ease of use** invaluable, allowing for effortless customization and effective marketing campaign management.
- Users value Actito's **powerful automation features** that enhance customer engagement and streamline marketing efforts.
- Users highlight the **exceptional support** from Actito, which enhances their experience and facilitates achieving business goals.
- Users appreciate the **automation efficiency** of Actito, making campaign management and customer engagement seamless and effective.

##### Cons

- Users find **integration issues** with Actito, noting slow implementation and the need for more native connectors.
- Users find the **learning curve steep** due to complex features and a less intuitive interface affecting usability.
- Users find **complexity in automation and integration** , requiring extra knowledge and support, making it less intuitive.
- Users encounter **integration difficulties** due to slow implementation and lack of native connectors, complicating system connectivity.
- Users find the **integration difficulty** with Actito problematic, highlighting slow implementation and lack of native connectors.

#### What Are Recent G2 Reviews of Actito?

**["Precise Customer Tracking and Powerful Automated Outreach"](https://www.g2.com/survey_responses/actito-review-12870721)**

**Rating:** 5.0/5.0 stars

_— Laverne N._

[Read full review](https://www.g2.com/survey_responses/actito-review-12870721)

**["Fast, Secure, No-Code Campaigns with a Straightforward Drag-and-Drop Builder"](https://www.g2.com/survey_responses/actito-review-12853358)**

**Rating:** 4.5/5.0 stars

_— Naomi M._

[Read full review](https://www.g2.com/survey_responses/actito-review-12853358)

#### What Are G2 Users Discussing About Actito?

- [What is Actito used for?](https://www.g2.com/discussions/what-is-actito-used-for)

### [ExpertSender](https://www.g2.com/products/expertsender/reviews)

ExpertSender is a stable, high deliverability customer data platform that helps eCommerce stores to grow their revenue with marketing automation across email, SMS, mobile, web and chat channels. We provide advanced data-driven customer segmentation, RFM analysis, dynamic message personalization and dedicated support for all our customers. We've been in the business for over 14 years and deliver over 20 billion messages a year for over 1,000 brands worldwide.    We operate worldwide with offices in Gdańsk (HQ), Beijing and São Paulo. ExpertSender is an active member of several initiatives and organizations that define and promote best practices in marketing. ExpertSender is also a Silver Microsoft Partner, is ISO 27001 certified and fully GDPR compliant. Please feel free to contact us and ask about more! ExpertSender Team

**Average Rating:** 4.6/5.0

**Total Reviews:** 56

#### How Do G2 Users Rate ExpertSender?

- **Has the product been a good partner in doing business?:** 9.5/10 (Category avg: 9.0/10)
- **Customization :** 8.9/10 (Category avg: 8.4/10)
- **Performance and Reliability:** 9.8/10 (Category avg: 8.7/10)
- **Workflow Capability:** 8.9/10 (Category avg: 8.5/10)

#### Who Is the Company Behind ExpertSender?

- **Seller:** [ExpertSender](https://www.g2.com/sellers/expertsender)
- **Year Founded:** 2009
- **HQ Location:** Gdańsk, PL
- **Twitter:** @expertsender  
1,214 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=1def60c1ad50e2eb0d0870daf254c4c665aa2e1ff30bcaee6fe4ca17ccce4622&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F1989205%2F&secure%5Burl_type%5D=linkedin_company_website)  
63 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Owner
- **Top Industries:** Marketing and Advertising, Retail
- **Company Size:** 71% Small, 20% Medium

#### What Do G2 Reviewers Say About ExpertSender?

_AI-generated summary from verified user reviews_

##### Pros

- Users highlight the **exceptional customer support** provided by ExpertSender, particularly praising the knowledgeable and proactive representatives.
- Users value the **powerful automation features** of ExpertSender, simplifying campaign management and enabling precise targeting.
- Users highlight the **exceptional client support** from ExpertSender, particularly praising knowledgeable representatives like Martyna for their strategic guidance.
- Users value the **advanced automation capabilities** of ExpertSender, enhancing their marketing efficiency and campaign precision.
- Users value the **intuitive interface** of ExpertSender, enhancing campaign management and enabling precise targeting efficiently.

##### Cons

- Users find the **limited templates** in ExpertSender frustrating, hindering their ability to customize effectively.
- Users face challenges with **campaign issues** , specifically the lack of relay SMTP support for email campaigns.
- Users find the **automation tools lacking** and desire greater flexibility and customization options within ExpertSender.
- Users find the **automation tools and features lacking** , along with the absence of saved report templates and dedicated IP management.
- Users find the **time-consuming process** of transferring older email messages to the new editor frustrating and inefficient.

#### What Are Recent G2 Reviews of ExpertSender?

**["Streamlined Campaign Management with Efficient Automation"](https://www.g2.com/survey_responses/expertsender-review-12700901)**

**Rating:** 4.0/5.0 stars

_— Theone P._

[Read full review](https://www.g2.com/survey_responses/expertsender-review-12700901)

**["Great email marketing tool to send big volumes while taking care of deliverabilty"](https://www.g2.com/survey_responses/expertsender-review-11346115)**

**Rating:** 4.0/5.0 stars

_— Cid d._

[Read full review](https://www.g2.com/survey_responses/expertsender-review-11346115)

#### What Are G2 Users Discussing About ExpertSender?

- [What is ExpertSender used for?](https://www.g2.com/discussions/what-is-expertsender-used-for)

### [Pushwoosh](https://www.g2.com/products/pushwoosh/reviews)

Pushwoosh, a trusted omnichannel customer engagement platform for mobile growth, is utilized by over 80,000 businesses globally across diverse industries, including India Today, Media24, Payit, Gismart, Alinma Bank, Bladestorm, and justDice. Effortlessly engage with your customer base through Pushwoosh, leveraging multiple channels like mobile and web push notifications, in-app messages, emails, WhatsApp, and SMS for seamless communication. Stay in touch with your customers at every stage of their lifecycle, from day 1 to lifetime. Keep them coming to your app or website regularly with triggered and scheduled campaigns — enjoy related long-term benefits such as higher retention and revenue. - Elevate customer engagement with tailored push notifications, emails, in-app messages, SMS, and WhatsApp. - Target specific audiences with behavior-triggered campaigns to boost retention rates and enhance customer lifetime value. - Streamline campaign management through segmentation, automation, and optimization tools offered by Pushwoosh. Utilize data-driven analytics provided by Pushwoosh to gain valuable insights via visual dashboards and comprehensive reporting features. Optimize your campaigns by A/B/n testing different variations and improving performance. Benefit from swift integration and onboarding processes, with SDK integration typically completed within hours and full setup within a month. Integrate seamlessly with third-party services such as Amplitude, Google Analytics, Mixpanel, Adjust, Twilio, mParticle, Make, Piano, Tealium, and others to centralize data and enhance functionality for a holistic customer view. Prioritize data security for enterprise compliance and end users’ safety and receive top-notch 24/7 customer support, backed by 5-star reviews. Maximize revenue growth and key app metrics accessing enterprise-grade features starting at $0 per month.

**Average Rating:** 4.4/5.0

**Total Reviews:** 48

#### How Do G2 Users Rate Pushwoosh?

- **Has the product been a good partner in doing business?:** 8.6/10 (Category avg: 9.0/10)
- **Customization :** 10.0/10 (Category avg: 8.4/10)
- **Performance and Reliability:** 10.0/10 (Category avg: 8.7/10)
- **Workflow Capability:** 8.9/10 (Category avg: 8.5/10)

#### Who Is the Company Behind Pushwoosh?

- **Seller:** [Pushwoosh](https://www.g2.com/sellers/pushwoosh-4b60d935-61bc-4b1d-91d2-978b04bf83f6)
- **Year Founded:** 2014
- **HQ Location:** Rockville, MD
- **Twitter:** @Pushwoosh  
893 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=e0f330dc46fd6062949c1e09c8344cebb24c510e2b9171876d106ab82709422a&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F3733012%2F&secure%5Burl_type%5D=linkedin_company_website)  
50 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Information Technology and Services, Computer Software
- **Company Size:** 58% Small, 32% Medium

#### What Do G2 Reviewers Say About Pushwoosh?

_AI-generated summary from verified user reviews_

##### Pros

- Users find Pushwoosh to be **incredibly easy to use** , simplifying campaign design and customer journey tracking efficiently.
- Users highly value the **quick and responsive customer support** of Pushwoosh, enhancing their overall experience and reliability.
- Users enjoy the **personalized automation workflows** of Pushwoosh, streamlining their marketing campaigns effectively.
- Users value the **easy journey creation** tools, enabling personal and timely communication for improved engagement and retention.
- Users find the **easy integration** of Pushwoosh simple and effective for diverse campaign needs and functionalities.

##### Cons

- Users find the **reporting issues** in Pushwoosh lacking detail and lacking more analytical options for better insights.
- Users are frustrated with the **poor dashboard performance** , lacking detailed analytics and a welcoming user interface.
- Users feel that **feature improvements** are needed in analytics, tagging, and documentation for a better experience.
- Users find the **interface unintuitive** , causing difficulty in discovering features and understanding statistics effectively.
- Users experience **notification delays** in Pushwoosh, impacting timely information delivery and overall effectiveness.

#### What Are Recent G2 Reviews of Pushwoosh?

**["Fast integration, great team, and a platform that genuinely evolves"](https://www.g2.com/survey_responses/pushwoosh-review-13036148)**

**Rating:** 5.0/5.0 stars

_— Davit G._

[Read full review](https://www.g2.com/survey_responses/pushwoosh-review-13036148)

**["Smooth Implementation and Responsive Support Team"](https://www.g2.com/survey_responses/pushwoosh-review-12960182)**

**Rating:** 5.0/5.0 stars

_— Diana T._

[Read full review](https://www.g2.com/survey_responses/pushwoosh-review-12960182)

#### What Are G2 Users Discussing About Pushwoosh?

- [What is a mobile push notification?](https://www.g2.com/discussions/pushwoosh-what-is-a-mobile-push-notification) - 1 comment
- [What is the best push notification service?](https://www.g2.com/discussions/pushwoosh-what-is-the-best-push-notification-service)
- [Is Pushwoosh free?](https://www.g2.com/discussions/is-pushwoosh-free) - 1 comment
- [What is Pushwoosh?](https://www.g2.com/discussions/what-is-pushwoosh) - 1 comment

### [Maestra](https://www.g2.com/products/maestraplatform/reviews)

Maestra is an all-in-one personalization platform for DTC brands that helps personalize beyond email & SMS to drive +15% conversions. What’s included out of the box: - Real‑time CDP: unified profiles, identity resolution, calculated/custom fields, and product feeds - Omnichannel messaging: Email, SMS, MMS, RCS, push, messengers, chatbots, and ad-audience sync - Site & App personalization: pop‑ups, stories, banners/bars, surveys, and other dynamic blocks - Product personalization: recommendations, product quizzes, and product-feed images - Price personalization: loyalty bonuses, personal discounts, and referral systems - Analytics: reporting, segmentation, ad optimization, and attribution - A dedicated Forward Deployed Marketer who handles migration, implementation, flow and segment setup, on-site experiences, and ongoing optimization – included in every plan.

**Average Rating:** 4.7/5.0

**Total Reviews:** 74

#### How Do G2 Users Rate Maestra?

- **Has the product been a good partner in doing business?:** 9.5/10 (Category avg: 9.0/10)
- **Customization :** 9.2/10 (Category avg: 8.4/10)
- **Performance and Reliability:** 9.5/10 (Category avg: 8.7/10)
- **Workflow Capability:** 9.4/10 (Category avg: 8.5/10)

#### Who Is the Company Behind Maestra?

- **Seller:** [Maestra](https://www.g2.com/sellers/maestra)
- **Company Website:** maestra.io
- **Year Founded:** 2022
- **HQ Location:** Arlington, MA
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=bb00080cb0916644cf1d15c579634239584b0d92bdb50160c74405919e480fe0&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fmaestraplatform%2F&secure%5Burl_type%5D=linkedin_company_website)  
101 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Retail, Apparel & Fashion
- **Company Size:** 45% Medium, 38% Small

#### What Do G2 Reviewers Say About Maestra?

_AI-generated summary from verified user reviews_

##### Pros

- Users commend Maestra's **exceptional customer support** , receiving timely assistance and valuable insights for success in campaigns.
- Users appreciate the **strong support from account managers** at Maestra, enhancing overall satisfaction and success with the platform.
- Users highlight the **ease of use** of Maestra, enabling effortless campaign creation and efficient team collaboration.
- Users praise the **easy integration** of Maestra with existing systems, enhancing workflow without complications or additional costs.
- Users value the **automation capabilities** of Maestra, enhancing efficiency and optimizing their email marketing strategies effectively.

##### Cons

- Users find the **learning curve steep** due to complex filters and segment setup, requiring additional support for clarity.
- Users find the **filter options complex and confusing** , impacting their ability to efficiently set up campaigns.
- Users find the **segmentation issues** challenging, as filters can be complex and not intuitive for creating segments.
- Users often find the **navigation complex** , leading to confusion when setting up segments and campaigns effectively.
- Users find the **limited features** of Maestra can hinder flexibility and require extra reliance on support for integration.

#### What Are Recent G2 Reviews of Maestra?

**["Maestra: A Powerful CRM Marketing Tool Backed by Outstanding Support"](https://www.g2.com/survey_responses/maestra-review-13076783)**

**Rating:** 5.0/5.0 stars

_— Arina A._

[Read full review](https://www.g2.com/survey_responses/maestra-review-13076783)

**["White-glove service that made a full ESP migration painless"](https://www.g2.com/survey_responses/maestra-review-13170104)**

**Rating:** 4.5/5.0 stars

_— Alina O._

[Read full review](https://www.g2.com/survey_responses/maestra-review-13170104)

### [Maropost Marketing Cloud](https://www.g2.com/products/maropost-marketing-cloud/reviews)

When your email software can’t keep up with your marketing goals, it’s time to meet Marketing Cloud. Multichannel marketing software built for fast-growing businesses, Marketing Cloud gives you greater control over your email, SMS, and social media ad campaigns. With Maropost, effortlessly build and segment audiences, customize journeys, personalize communications, and deliver them automatically.

**Average Rating:** 4.4/5.0

**Total Reviews:** 140

#### How Do G2 Users Rate Maropost Marketing Cloud?

- **Has the product been a good partner in doing business?:** 9.2/10 (Category avg: 9.0/10)
- **Customization :** 8.5/10 (Category avg: 8.4/10)
- **Performance and Reliability:** 8.9/10 (Category avg: 8.7/10)
- **Workflow Capability:** 8.5/10 (Category avg: 8.5/10)

#### Who Is the Company Behind Maropost Marketing Cloud?

- **Seller:** [Maropost, Inc](https://www.g2.com/sellers/maropost-inc)
- **Company Website:** www.maropost.com
- **Year Founded:** 2011
- **HQ Location:** Toronto, Canada
- **Twitter:** @Maropost  
21,835 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=56952028fb6b1a7281bed94712903eacd89ca5ba47f9508dad396038c8e7ce62&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F386756%2F&secure%5Burl_type%5D=linkedin_company_website)  
374 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** CEO, Owner
- **Top Industries:** Marketing and Advertising, Health, Wellness and Fitness
- **Company Size:** 68% Small, 27% Medium

#### What Do G2 Reviewers Say About Maropost Marketing Cloud?

_AI-generated summary from verified user reviews_

##### Pros

- Users praise the **ease of use** of Maropost Marketing Cloud, simplifying campaign management and automation.
- Users value the **advanced segmentation and personalization** features of Maropost, enhancing targeted marketing campaigns effectively.
- Users value the **advanced segmentation and personalization** capabilities of Maropost Marketing Cloud for targeted campaigns.
- Users appreciate the **ease of A/B testing** in Maropost, enabling effective campaign targeting and scheduling.
- Users value the **powerful automation** features of Maropost Marketing Cloud, enhancing their campaign efficiency and effectiveness.

##### Cons

- Users express a desire for **copying capabilities** between accounts, highlighting a limitation in Maropost Marketing Cloud.
- Users find the **difficult learning** process for advanced features challenging and time-consuming with Maropost Marketing Cloud.
- Users face **integration issues** with limited third-party support, making it challenging to enhance their marketing efforts.
- Users face challenges due to the **limited third-party integrations** , impacting the overall functionality of Maropost Marketing Cloud.
- Users face a **steeper learning curve** for advanced features in Maropost Marketing Cloud, making it challenging to fully utilize.

#### What Are Recent G2 Reviews of Maropost Marketing Cloud?

**["Maropost is a top email marketing platform for my clients we serve."](https://www.g2.com/survey_responses/maropost-marketing-cloud-review-9928401)**

**Rating:** 5.0/5.0 stars

_— justin f._

[Read full review](https://www.g2.com/survey_responses/maropost-marketing-cloud-review-9928401)

**["Maropost Marketing Cloud – Quick Review"](https://www.g2.com/survey_responses/maropost-marketing-cloud-review-11020302)**

**Rating:** 4.5/5.0 stars

_— shubh b._

[Read full review](https://www.g2.com/survey_responses/maropost-marketing-cloud-review-11020302)

#### What Are G2 Users Discussing About Maropost Marketing Cloud?

- [What is Maropost Marketing Cloud used for?](https://www.g2.com/discussions/what-is-maropost-marketing-cloud-used-for) - 1 comment

### [Sales Snap](https://www.g2.com/products/sales-snap/reviews)

Sales Snap is a comprehensive marketing automation platform designed to streamline and enhance your marketing and sales processes. It offers a suite of tools that enable businesses to collect leads, manage communications, and execute targeted campaigns across multiple channels, all within a single, user-friendly interface. Key Features and Functionality: - Email Marketing: Craft personalized emails using a variety of templates or create custom designs with a drag-and-drop editor. Incorporate dynamic content to engage recipients and improve open rates. - Multi-Channel Communication: Reach your audience through emails, SMS, Viber, WhatsApp, and web push notifications, ensuring your message is delivered via their preferred platform. - Lead Generation and Management: Utilize interactive pop-ups, forms, surveys, and quizzes to capture leads. Organize and segment these leads to tailor your marketing efforts effectively. - Landing Pages: Quickly create focused landing pages to enhance user experience and drive conversions, with the ability to test and optimize performance. - Chatbot Integration: Automate customer interactions with customizable chatbots, providing instant responses and gathering valuable customer insights. - Gamification: Engage users with interactive elements like games and quizzes to increase participation and lead generation. - Marketing Automation: Automate routine marketing tasks, such as sending follow-up emails or segmenting contacts, to improve efficiency and focus on strategic initiatives. Primary Value and Solutions Provided: Sales Snap addresses the challenge of managing diverse marketing channels and customer interactions by offering an integrated platform that simplifies these processes. By automating repetitive tasks and providing tools for personalized communication, it enables businesses to enhance customer engagement, improve lead conversion rates, and ultimately increase sales. The platform's versatility and ease of use make it suitable for businesses of all sizes seeking to optimize their marketing strategies and achieve measurable results.

**Average Rating:** 4.9/5.0

**Total Reviews:** 37

#### How Do G2 Users Rate Sales Snap?

- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 9.0/10)
- **Customization :** 9.2/10 (Category avg: 8.4/10)
- **Performance and Reliability:** 9.8/10 (Category avg: 8.7/10)
- **Workflow Capability:** 9.6/10 (Category avg: 8.5/10)

#### Who Is the Company Behind Sales Snap?

- **Seller:** [New Look Entertainment](https://www.g2.com/sellers/new-look-entertainment)
- **Year Founded:** 2006
- **HQ Location:** Belgrade, Serbia
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=447c3d7f47482bc4ff1a264372dbba9d6e24c68991aa6c5045a1127c9fd4e70e&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fsales-snap%2F&secure%5Burl_type%5D=linkedin_company_website)  
10 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Marketing and Advertising
- **Company Size:** 76% Small, 24% Medium

#### What Do G2 Reviewers Say About Sales Snap?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **ease of use** of Sales Snap, finding it efficient and manageable for all their needs.
- Users value the **clean automation** of Sales Snap, which enhances efficiency while keeping outreach personal and effective.
- Users highly value the **automation efficiency** of Sales Snap, enjoying fast, personal outreach and streamlined workflows.
- Users appreciate the **dedicated and responsive customer support** of Sales Snap, enhancing their overall experience and satisfaction.
- Users highlight the **excellent customer support** of Sales Snap, which enhances their email marketing experience significantly.

##### Cons

- Users note the **need for developer support** in some areas of Sales Snap, which can hinder usability and efficiency.
- Users express frustration over the **lack of customization** , wishing for more flexibility and automation in advanced features.
- Users experience **email issues** that may require support, though assistance from the Sales Snap team is reliable.
- Users find the **lack of integrations** limits customization and affects the usability of Sales Snap's advanced features.
- Users find the **learning curve steep** due to numerous features, but find support helpful in overcoming challenges.

#### What Are Recent G2 Reviews of Sales Snap?

**["Powerful and flexible marketing automation platform"](https://www.g2.com/survey_responses/sales-snap-review-13069756)**

**Rating:** 5.0/5.0 stars

_— Matija M._

[Read full review](https://www.g2.com/survey_responses/sales-snap-review-13069756)

**["Intuitive UI and Reliable Marketing Automation with Great Support"](https://www.g2.com/survey_responses/sales-snap-review-13043307)**

**Rating:** 4.5/5.0 stars

_— Anastasija B._

[Read full review](https://www.g2.com/survey_responses/sales-snap-review-13043307)

### [OptiPub](https://www.g2.com/products/optipub/reviews)

OptiPub is an omni-channel marketing platform designed to provide seamless integration, robust automation, and enhanced campaign management capabilities. It allows users to optimize their marketing efforts through features like advanced tracking, automated workflows, and powerful segmentation tools. Built with the flexibility to adapt to various business needs, OptiPub integrates with key platforms such as Infusionsoft/Keap, ThriveCart, and more, helping businesses streamline marketing processes and boost customer engagement.

**Average Rating:** 4.9/5.0

**Total Reviews:** 16

#### How Do G2 Users Rate OptiPub?

- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 9.0/10)
- **Customization :** 9.8/10 (Category avg: 8.4/10)
- **Performance and Reliability:** 10.0/10 (Category avg: 8.7/10)
- **Workflow Capability:** 9.8/10 (Category avg: 8.5/10)

#### Who Is the Company Behind OptiPub?

- **Seller:** [OptiPub](https://www.g2.com/sellers/optipub)
- **Year Founded:** 2018
- **HQ Location:** Baltimore, US
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=f21bf06ebb699fc2de84a5e8ac4125fdc6e53eb3849a3747ac9abef79f9d9306&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Foptipub%2F&secure%5Burl_type%5D=linkedin_company_website)  
3 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Publishing
- **Company Size:** 94% Small, 6% Medium

#### What Do G2 Reviewers Say About OptiPub?

_AI-generated summary from verified user reviews_

##### Pros

- Users commend the **exceptional customer support** from OptiPub, highlighting their expertise and responsiveness in resolving email challenges.
- Users highlight the **expertise in email deliverability** from OptiPub, significantly improving their email marketing effectiveness.
- Users commend the **extensive feature variety** of OptiPub, making it an invaluable all-in-one platform for publishing businesses.
- Users value the **exceptional responsiveness** of OptiPub, enhancing their email marketing effectiveness and support experience.
- Users value the **customizability** of OptiPub, enabling tailored solutions to meet unique business needs effectively.

##### Cons

- Users find a steep **learning curve** with OptiPub, requiring time and team effort to navigate effectively.
- Users experience **integration issues** with OptiPub, requiring patience due to ongoing development and learning curve challenges.
- Users note the **missing reporting features** in OptiPub, hampering efficiency and functionality until improvements are made.
- Users find the **not intuitive interface** requires a knowledgeable team to navigate effectively and ensure a smooth experience.
- Users find that **OptiPub is time-consuming** due to its integration and learning curve, requiring substantial patience.

#### What Are Recent G2 Reviews of OptiPub?

**["Intuitive AI Email Service"](https://www.g2.com/survey_responses/optipub-review-12643888)**

**Rating:** 5.0/5.0 stars

_— Cody A._

[Read full review](https://www.g2.com/survey_responses/optipub-review-12643888)

**["OptiPub Has Been a Huge Upgrade!"](https://www.g2.com/survey_responses/optipub-review-13068247)**

**Rating:** 5.0/5.0 stars

_— Kasio M._

[Read full review](https://www.g2.com/survey_responses/optipub-review-13068247)

- [‹ Prev‹ Prev](/categories/marketing-automation/small-business?order=g2_score&page=3#product-list)
- [1](/categories/marketing-automation/small-business?order=g2_score#product-list)
- [2](/categories/marketing-automation/small-business?order=g2_score&page=2#product-list)
- [3](/categories/marketing-automation/small-business?order=g2_score&page=3#product-list)
- 4
- [5](/categories/marketing-automation/small-business?order=g2_score&page=5#product-list)
- [6](/categories/marketing-automation/small-business?order=g2_score&page=6#product-list)
- [7](/categories/marketing-automation/small-business?order=g2_score&page=7#product-list)
- [8](/categories/marketing-automation/small-business?order=g2_score&page=8#product-list)
- …
- [10](/categories/marketing-automation/small-business?order=g2_score&page=10#product-list)
- [11](/categories/marketing-automation/small-business?order=g2_score&page=11#product-list)
- [Next ›Next ›](/categories/marketing-automation/small-business?order=g2_score&page=5#product-list)

Spotlight Categories

[Restaurant POS Systems](https://www.g2.com/categories/restaurant-pos)

[Marketing Analytics Tools](https://www.g2.com/categories/marketing-analytics)

[AI Writing Assistants](https://www.g2.com/categories/ai-writing-assistant)

[Environmental Health and Safety Software](https://www.g2.com/categories/environmental-health-and-safety)

[Sales Compensation Software](https://www.g2.com/categories/sales-compensation)

Similar Categories

- [Account-Based Marketing](/categories/account-based-marketing)
- [Affiliate Marketing](/categories/affiliate-marketing)
- [App Store Optimization](/categories/app-store-optimization)
- [Audience Intelligence Platforms](/categories/audience-intelligence-platforms)
- [B2B Services Review Platforms](/categories/b2b-services-review-platforms)

- [Blogger Outreach](/categories/blogger-outreach)
- [Book Marketing Tools](/categories/book-marketing-tools)
- [Brand Intelligence](/categories/brand-intelligence)
- [Consumer Insights Platforms](/categories/consumer-insights-platforms)
- [Consumer Video Feedback](/categories/consumer-video-feedback)

- [Content Curation](/categories/content-curation)
- [Content Marketing](/categories/content-marketing)
- [Conversational Marketing](/categories/conversational-marketing)
- [Conversion Rate Optimization Tools](/categories/conversion-rate-optimization-tools)
- [Customer Data Platform (CDP)](/categories/customer-data-platform-cdp)

[Browse Marketing Automation Themes](/categories/marketing-automation/themes)

 ![Alanna Iwuh](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Alanna Iwuh")
A

Researched and written by [Alanna Iwuh](https://research.g2.com/insights/author/alanna-iwuh)

Updated 

Products classified in the overall Marketing Automation category are similar in many regards and help companies of all sizes solve their business problems. However, small business features, pricing, setup, and installation differ from businesses of other sizes, which is why we match buyers to the right Small Business Marketing Automation to fit their needs. Compare product ratings based on reviews from enterprise users or connect with one of G2's buying advisors to find the right solutions within the Small Business Marketing Automation category.

In addition to qualifying for inclusion in the Marketing Automation Software category, to qualify for inclusion in the Small Business Marketing Automation Software category, a product must have at least 10 reviews left by a reviewer from a small business.

Show More