# The Top 20 Easiest To Use Marketing Automation Software See the top Marketing Automation Software products based on usability ratings. A product’s usability score is calculated by a[proprietary algorithm](https://sell.g2.com/g2-scoring-methodologies)that factors in real user satisfaction ratings of how easy the product is to administer, as well as how well the product meets business requirements, among other ratings. Compare products according to their usability scores to streamline the buying process and quickly identify the best products based on real user experiences. [![linkedin](/assets/social-logos/linkedin-afe65e46604a5bd5105ab9c856116204040b6b3f2b2d42562fc8071ca0c48ca0.svg "linkedin")](https://www.linkedin.com/shareArticle?mini=true&summary=See+the+top+Marketing+Automation+Software+products+based+on+usability+ratings.+Compare+products+according+to+their+usability+scores+to+streamline+the+buying+process+and+quickly+identify+the+best+products+based+on+real+user+experiences&title=Easiest+To+Use+Marketing+Automation+Software+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fmarketing-automation%3Ftab%3Deasiest_to_use) [![twitter](/assets/social-logos/twitter-61aaec80434c71387b8f7326e480592eae71c0a65afd051d66fce9b75a9bf417.svg "twitter")](https://twitter.com/intent/tweet?text=Easiest+To+Use+Marketing+Automation+Software+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fmarketing-automation%3Ftab%3Deasiest_to_use&via=G2dotcom) [![facebook](/assets/social-logos/facebook-350d0b410d6b10debcf893050e803a8633d53561aa42807b087b8daf9be3668f.svg "facebook")](https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fmarketing-automation%3Ftab%3Deasiest_to_use) [![gmail](/assets/social-logos/gmail-6db42f21e7c254fae201b112bef0dd15d25223a5cbb32691ce80eab43761eadf.svg "gmail")](https://mail.google.com/mail/?view=cm&fs=1&tf=1&to=&su=Easiest+To+Use+Marketing+Automation+Software+%7C+G2&body=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fmarketing-automation%3Ftab%3Deasiest_to_use%0aSee+the+top+Marketing+Automation+Software+products+based+on+usability+ratings.+Compare+products+according+to+their+usability+scores+to+streamline+the+buying+process+and+quickly+identify+the+best+products+based+on+real+user+experiences) [![mail](/assets/social-logos/mail-d55c53b04bf49872e40cd2443b85a99caa23394e6cf154ae32a9d08377c15d86.svg "mail")](mailto:?subject=Easiest+To+Use+Marketing+Automation+Software+%7C+G2&body=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fmarketing-automation%3Ftab%3Deasiest_to_use%0aSee+the+top+Marketing+Automation+Software+products+based+on+usability+ratings.+Compare+products+according+to+their+usability+scores+to+streamline+the+buying+process+and+quickly+identify+the+best+products+based+on+real+user+experiences) ![copy_link](/assets/social-logos/copy_link-05d8dc5dc8576fc78425ad34d07241b060878835e555a30417ff41c18335e575.svg "copy\_link") The Top 20 Easiest To Use Marketing Automation Software [![linkedin](/assets/social-logos/linkedin-afe65e46604a5bd5105ab9c856116204040b6b3f2b2d42562fc8071ca0c48ca0.svg "linkedin")](https://www.linkedin.com/shareArticle?mini=true&summary=See+the+top+Marketing+Automation+Software+products+based+on+usability+ratings.+Compare+products+according+to+their+usability+scores+to+streamline+the+buying+process+and+quickly+identify+the+best+products+based+on+real+user+experiences&title=Easiest+To+Use+Marketing+Automation+Software+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fmarketing-automation%3Ftab%3Deasiest_to_use) [![twitter](/assets/social-logos/twitter-61aaec80434c71387b8f7326e480592eae71c0a65afd051d66fce9b75a9bf417.svg "twitter")](https://twitter.com/intent/tweet?text=Easiest+To+Use+Marketing+Automation+Software+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fmarketing-automation%3Ftab%3Deasiest_to_use&via=G2dotcom) [![facebook](/assets/social-logos/facebook-350d0b410d6b10debcf893050e803a8633d53561aa42807b087b8daf9be3668f.svg "facebook")](https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fmarketing-automation%3Ftab%3Deasiest_to_use) [![gmail](/assets/social-logos/gmail-6db42f21e7c254fae201b112bef0dd15d25223a5cbb32691ce80eab43761eadf.svg "gmail")](https://mail.google.com/mail/?view=cm&fs=1&tf=1&to=&su=Easiest+To+Use+Marketing+Automation+Software+%7C+G2&body=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fmarketing-automation%3Ftab%3Deasiest_to_use%0aSee+the+top+Marketing+Automation+Software+products+based+on+usability+ratings.+Compare+products+according+to+their+usability+scores+to+streamline+the+buying+process+and+quickly+identify+the+best+products+based+on+real+user+experiences) [![mail](/assets/social-logos/mail-d55c53b04bf49872e40cd2443b85a99caa23394e6cf154ae32a9d08377c15d86.svg "mail")](mailto:?subject=Easiest+To+Use+Marketing+Automation+Software+%7C+G2&body=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fmarketing-automation%3Ftab%3Deasiest_to_use%0aSee+the+top+Marketing+Automation+Software+products+based+on+usability+ratings.+Compare+products+according+to+their+usability+scores+to+streamline+the+buying+process+and+quickly+identify+the+best+products+based+on+real+user+experiences) ![copy_link](/assets/social-logos/copy_link-05d8dc5dc8576fc78425ad34d07241b060878835e555a30417ff41c18335e575.svg "copy\_link") [Collapse AllExpand All](#) Usability Score Compare [Expand/Collapse ContactPigeon](#) #1 [![ContactPigeon](https://images.g2crowd.com/uploads/product/hd_favicon/d2dc11b7cfd1a98f265f35c36e2c83db/contactpigeon.svg "ContactPigeon")](/products/contactpigeon/reviews) [ContactPigeon](/products/contactpigeon/reviews) 9.6 [Expand/Collapse ContactPigeon](#) Overall Usability Score 9.6 Usability Score Breakdown Ease of Admin Average: 9.1 9.8 Ease of Use Average: 9.1 9.5 Meets Requirements Average: 9.1 9.8 Customer Segment Breakdown Small Business 62% Mid Market 33% Enterprise 5% [Expand/Collapse indigitall](#) #2 [![indigitall](https://images.g2crowd.com/uploads/product/hd_favicon/d344a64f2e082e0f6c6bc6b7755175bf/indigitall.svg "indigitall")](/products/indigitall/reviews) [indigitall](/products/indigitall/reviews) 9.3 [Expand/Collapse indigitall](#) Overall Usability Score 9.3 Usability Score Breakdown Ease of Admin Average: 9.1 9.5 Ease of Use Average: 9.1 9.5 Meets Requirements Average: 9.1 9.3 Customer Segment Breakdown Small Business 40% Mid Market 46% Enterprise 14% [Expand/Collapse Evam](#) #3 [![Evam](https://images.g2crowd.com/uploads/product/hd_favicon/032597752a331886e489819f21c6ab5e/evam.svg "Evam")](/products/evam/reviews) [Evam](/products/evam/reviews) 9.2 [Expand/Collapse Evam](#) Overall Usability Score 9.2 Usability Score Breakdown Ease of Admin Average: 9.1 9.6 Ease of Use Average: 9.1 9.3 Meets Requirements Average: 9.1 9.5 Customer Segment Breakdown Small Business 29% Mid Market 35% Enterprise 36% [Expand/Collapse Insider One](#) #4 [![Insider One](https://images.g2crowd.com/uploads/product/hd_favicon/6ef10bb2b86f91c767132efa3390f728/insider-one.svg "Insider One")](/products/insider-one/reviews) [Insider One](/products/insider-one/reviews) 9.2 [Expand/Collapse Insider One](#) Overall Usability Score 9.2 Usability Score Breakdown Ease of Admin Average: 9.1 9.1 Ease of Use Average: 9.1 9.5 Meets Requirements Average: 9.1 9.3 Customer Segment Breakdown Small Business 28% Mid Market 46% Enterprise 27% [Expand/Collapse Sendpilot AI](#) #5 [![Sendpilot AI](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_7e681d1c98a756a21235d9324b0e1d4d/sendpilot-ai.gif "Sendpilot AI")](/products/sendpilot-ai/reviews) [Sendpilot AI](/products/sendpilot-ai/reviews) 9.2 [Expand/Collapse Sendpilot AI](#) Overall Usability Score 9.2 Usability Score Breakdown Ease of Admin Average: 9.1 9.5 Ease of Use Average: 9.1 9.3 Meets Requirements Average: 9.1 9.2 Customer Segment Breakdown Small Business 96% Mid Market 3% Enterprise 1% [Expand/Collapse D·engage](#) #6 [![D·engage](https://images.g2crowd.com/uploads/product/hd_favicon/1ce6fcdc0080651536086d5ae41ca136/d-engage.svg "D·engage")](/products/d-engage/reviews) [D·engage](/products/d-engage/reviews) 9.2 [Expand/Collapse D·engage](#) Overall Usability Score 9.2 Usability Score Breakdown Ease of Admin Average: 9.1 9.0 Ease of Use Average: 9.1 9.2 Meets Requirements Average: 9.1 9.3 Customer Segment Breakdown Small Business 41% Mid Market 40% Enterprise 19% [Expand/Collapse Birdeye](#) #7 [![Birdeye](https://images.g2crowd.com/uploads/product/hd_favicon/514fe0a03abf96030f2ff069dc84ec93/birdeye.svg "Birdeye")](/products/birdeye/reviews) [Birdeye](/products/birdeye/reviews) 9.2 [Expand/Collapse Birdeye](#) Overall Usability Score 9.2 Usability Score Breakdown Ease of Admin Average: 9.1 9.4 Ease of Use Average: 9.1 9.2 Meets Requirements Average: 9.1 9.4 Customer Segment Breakdown Small Business 48% Mid Market 35% Enterprise 18% [Expand/Collapse EngageBay](#) #8 [![EngageBay](https://images.g2crowd.com/uploads/product/hd_favicon/a0b88ff17ce915a35f07f0800b76fd4c/engagebay.svg "EngageBay")](/products/engagebay/reviews) [EngageBay](/products/engagebay/reviews) 9.1 [Expand/Collapse EngageBay](#) Overall Usability Score 9.1 Usability Score Breakdown Ease of Admin Average: 9.1 9.0 Ease of Use Average: 9.1 9.1 Meets Requirements Average: 9.1 9.5 Customer Segment Breakdown Small Business 67% Mid Market 31% Enterprise 2% [Expand/Collapse Omnisend](#) #9 [![Omnisend](https://images.g2crowd.com/uploads/product/hd_favicon/c0f501f06a970bbfecf6da058f184e71/omnisend.svg "Omnisend")](/products/omnisend/reviews) [Omnisend](/products/omnisend/reviews) 9.1 [Expand/Collapse Omnisend](#) Overall Usability Score 9.1 Usability Score Breakdown Ease of Admin Average: 9.1 9.2 Ease of Use Average: 9.1 9.2 Meets Requirements Average: 9.1 8.8 Customer Segment Breakdown Small Business 91% Mid Market 8% Enterprise 1% [Expand/Collapse Netcore Customer Engagement Platform](#) #10 [![Netcore Customer Engagement Platform](https://images.g2crowd.com/uploads/product/hd_favicon/cf3a69264b02d10f58ece214fa68a597/netcore-customer-engagement-platform.svg "Netcore Customer Engagement Platform")](/products/netcore-customer-engagement-platform/reviews) [Netcore Customer Engagement Platform](/products/netcore-customer-engagement-platform/reviews) 9.0 [Expand/Collapse Netcore Customer Engagement Platform](#) Overall Usability Score 9.0 Usability Score Breakdown Ease of Admin Average: 9.1 9.1 Ease of Use Average: 9.1 9.0 Meets Requirements Average: 9.1 8.8 Customer Segment Breakdown Small Business 18% Mid Market 48% Enterprise 34% [Expand/Collapse GetResponse](#) #11 [![GetResponse](https://images.g2crowd.com/uploads/product/hd_favicon/1487565675/getresponse.svg "GetResponse")](/products/getresponse/reviews) [GetResponse](/products/getresponse/reviews) 9.0 [Expand/Collapse GetResponse](#) Overall Usability Score 9.0 Usability Score Breakdown Ease of Admin Average: 9.1 8.9 Ease of Use Average: 9.1 8.9 Meets Requirements Average: 9.1 9.0 Customer Segment Breakdown Small Business 77% Mid Market 17% Enterprise 6% [Expand/Collapse Dotdigital](#) #12 [![Dotdigital](https://images.g2crowd.com/uploads/product/hd_favicon/2885a17bfed3aea5feb1bb9f11865a7a/dotdigital.svg "Dotdigital")](/products/dotdigital/reviews) [Dotdigital](/products/dotdigital/reviews) 9.0 [Expand/Collapse Dotdigital](#) Overall Usability Score 9.0 Usability Score Breakdown Ease of Admin Average: 9.1 8.8 Ease of Use Average: 9.1 8.9 Meets Requirements Average: 9.1 8.9 Customer Segment Breakdown Small Business 40% Mid Market 46% Enterprise 13% [Expand/Collapse CleverTap](#) #13 [![CleverTap](https://images.g2crowd.com/uploads/product/hd_favicon/15c9ef7616b710d990e8701018e610fc/clevertap.svg "CleverTap")](/products/clevertap/reviews) [CleverTap](/products/clevertap/reviews) 8.9 [Expand/Collapse CleverTap](#) Overall Usability Score 8.9 Usability Score Breakdown Ease of Admin Average: 9.1 8.9 Ease of Use Average: 9.1 9.0 Meets Requirements Average: 9.1 8.7 Customer Segment Breakdown Small Business 28% Mid Market 53% Enterprise 19% [Expand/Collapse Intuit Mailchimp All-in-One Marketing Platform](#) #14 [![Intuit Mailchimp All-in-One Marketing Platform](https://images.g2crowd.com/uploads/product/hd_favicon/302d00e021ff406c195b03ba50832862/intuit-mailchimp-all-in-one-marketing-platform.svg "Intuit Mailchimp All-in-One Marketing Platform")](/products/intuit-mailchimp-all-in-one-marketing-platform/reviews) [Intuit Mailchimp All-in-One Marketing Platform](/products/intuit-mailchimp-all-in-one-marketing-platform/reviews) 8.9 [Expand/Collapse Intuit Mailchimp All-in-One Marketing Platform](#) Overall Usability Score 8.9 Usability Score Breakdown Ease of Admin Average: 9.1 9.0 Ease of Use Average: 9.1 8.8 Meets Requirements Average: 9.1 8.9 Customer Segment Breakdown Small Business 72% Mid Market 20% Enterprise 8% [Expand/Collapse WebEngage](#) #15 [![WebEngage](https://images.g2crowd.com/uploads/product/hd_favicon/037a48e05d1db50732f495775864004e/webengage.svg "WebEngage")](/products/webengage/reviews) [WebEngage](/products/webengage/reviews) 8.9 [Expand/Collapse WebEngage](#) Overall Usability Score 8.9 Usability Score Breakdown Ease of Admin Average: 9.1 8.7 Ease of Use Average: 9.1 8.9 Meets Requirements Average: 9.1 8.8 Customer Segment Breakdown Small Business 27% Mid Market 56% Enterprise 17% [Expand/Collapse Attentive](#) #16 [![Attentive](https://images.g2crowd.com/uploads/product/hd_favicon/8b5414d56b72f83a49daab15f40ccb80/attentive.svg "Attentive")](/products/attentive/reviews) [Attentive](/products/attentive/reviews) 8.8 [Expand/Collapse Attentive](#) Overall Usability Score 8.8 Usability Score Breakdown Ease of Admin Average: 9.1 8.8 Ease of Use Average: 9.1 8.9 Meets Requirements Average: 9.1 8.5 Customer Segment Breakdown Small Business 59% Mid Market 36% Enterprise 5% [Expand/Collapse Nvecta](#) #17 [![Nvecta](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_5e2f21133d474e25e4ce116cdc2f8b27/nvecta.png "Nvecta")](/products/nvecta/reviews) [Nvecta](/products/nvecta/reviews) 8.8 [Expand/Collapse Nvecta](#) Overall Usability Score 8.8 Usability Score Breakdown Ease of Admin Average: 9.1 8.6 Ease of Use Average: 9.1 9.2 Meets Requirements Average: 9.1 9.0 Customer Segment Breakdown Small Business 69% Mid Market 28% Enterprise 3% [Expand/Collapse ProFundCom](#) #18 [![ProFundCom](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_122f8641c0e946ea670b3054e5a045c8/profundcom.png "ProFundCom")](/products/profundcom/reviews) [ProFundCom](/products/profundcom/reviews) 8.8 [Expand/Collapse ProFundCom](#) Overall Usability Score 8.8 Usability Score Breakdown Ease of Admin Average: 9.1 9.4 Ease of Use Average: 9.1 9.2 Meets Requirements Average: 9.1 9.6 Customer Segment Breakdown Small Business 79% Mid Market 18% Enterprise 3% [Expand/Collapse Encharge](#) #19 [![Encharge](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_71c5327408a9a8f247ea5653b19008fb/encharge.png "Encharge")](/products/encharge/reviews) [Encharge](/products/encharge/reviews) 8.8 [Expand/Collapse Encharge](#) Overall Usability Score 8.8 Usability Score Breakdown Ease of Admin Average: 9.1 8.9 Ease of Use Average: 9.1 8.8 Meets Requirements Average: 9.1 8.6 Customer Segment Breakdown Small Business 96% Mid Market 4% [Expand/Collapse Klaviyo](#) #20 [![Klaviyo](https://images.g2crowd.com/uploads/product/hd_favicon/b6df098261e7029181e27856a1b3934b/klaviyo.svg "Klaviyo")](/products/klaviyo/reviews) [Klaviyo](/products/klaviyo/reviews) 8.7 [Expand/Collapse Klaviyo](#) Overall Usability Score 8.7 Usability Score Breakdown Ease of Admin Average: 9.1 8.6 Ease of Use Average: 9.1 8.5 Meets Requirements Average: 9.1 8.8 Customer Segment Breakdown Small Business 82% Mid Market 16% Enterprise 2%