E-Commerce tools provide additional functionalities to enhance e-commerce business websites. These functionalities are varied and can include areas such as ERP system integration, accounting automation, customer data collection, and abandoned shopping cart recovery. E-commerce businesses who already have an e-commerce platform or who only want to focus on a specific area of their e-commerce strategy, like customer service, turn to e-commerce tools to make business processes more efficient and productive. E-commerce tools can be used to improve marketing tactics, increase customer conversion, keep up with growing demand and company size, and leverage recurring or loyal customers. E-commerce tools are deployed to smooth and enhance operation, communication, and conversion strategies in existing e-commerce websites.
To qualify for inclusion in the E-Commerce Tools category, a product must:
Integrate with an e-commerce platform.
Enhance and/or upgrade existing e-commerce functionalities.