The Trade Desk Reviews & Product Details

What I like best about The Trade Desk is its innovative approach to programmatic advertising, empowering advertisers with cutting-edge tools and data-driven insights to achieve impactful results. Its emphasis on transparency, collaboration, and customer success sets it apart in the industry. It is a huge learning curve but the implementation has been seamless with the help of our customer account team. Our team is in the platform everyday. Review collected by and hosted on G2.com.

I do wish their list upload capabilities were better. Review collected by and hosted on G2.com.

The Trade Desk is known for its straightforward platform, which makes managing and optimizing campaigns relatively efficient and easy to navigate. While there are aspects that could be more streamlined or intuitive, the tools generally provide what you need to get the job done. Their support team is usually responsive and helpful when challenges arise, though it would be great to see more proactive resources to address common issues. Review collected by and hosted on G2.com.

What I find challenging about The Trade Desk is that reports can be slow to load, which makes it harder to quickly analyze campaign performance when I need insights fast. The pricing also feels a bit steep, especially for smaller teams or companies with tighter budgets. On top of that, I’d appreciate more transparency around margins and fees to better understand the full cost structure. Review collected by and hosted on G2.com.

The Trade Desk provides real-time campaign performance monitoring, enabling prompt bid adjustments at the ad group level. Review collected by and hosted on G2.com.

When I need to generate a report, the process can be quite time-consuming, often taking between 7 to 10 minutes. I would like to have the ability to generate reports promptly, without any significant delay. Review collected by and hosted on G2.com.

The Trade Desk is simple to use and it gets complex when it comes into the greater tasks. I have contacted their customer support a couple of times and is fast, reliable and they have provided me with good answers. Trade Desks offers a lot of different fetures like you can do advance targeting on your ads, do real time reppporting that helps a lot when presenting results to clients. Implementing new campaigns from scratch can be a little bit challenging but it gets easier with the time. I do use Trade Desk at least once per week and it gets the result that the clients wants. Review collected by and hosted on G2.com.

There are no things that I dislike about Trade Desk. Review collected by and hosted on G2.com.

So many options to choose from to run a campaign. Easy to set up and start running, however, ask lots of questions to utilize all the options available. Review collected by and hosted on G2.com.

You should be able to look at reporting from yesterday instead of waiting for the report to be pulled. Review collected by and hosted on G2.com.

The one on one support. If we ever have questions or concerns the TTD team is there to answer or help out. Set up is pretty easy and navigation is as well. Review collected by and hosted on G2.com.

TTD could use some features that would make making multiple changes a bit easier. Such as editing different audiences in different ad groups at the same time, rather than being only to place one audience to the ad groups selected. Same for creative or any bulk edit. Having the ability to make changes in multiple ad groups within the same page would be ideal. Review collected by and hosted on G2.com.

Amazing customer service, with unmatching partnership and integration with different tech vendors and publishers. Easy to implement and execute campaigns. Review collected by and hosted on G2.com.

TTD doesn't have its own products, unlike DV360 who has YouTube that is exclusive to DV360. Review collected by and hosted on G2.com.

The platform itself is advanced and reliable. It provides users with actionable insights at their fingertips. The tools in the platform can benefit any trader, regardless of experience level. The support team is knowledgeable, responsive, and genuinely invested in our success. Review collected by and hosted on G2.com.

The Knowledge Portal contains a ton of great conceptual information. I wish it also included more detailed step-by-step guides. Review collected by and hosted on G2.com.

For Targeting and retargeting options available in TTD for Programmatic buying. We have utilized a lot of retargeting options on TTD along with Koa Optimizations like Audience Predictor and Booster and exclusions for our existing client along with click retargeting and pixel (both universal and static pixel) . Review collected by and hosted on G2.com.

Reporting timelines limitation not going beyond 90 days Review collected by and hosted on G2.com.

Partnership, training, availability of extra features, forward thinking vision Review collected by and hosted on G2.com.

I wish there were options for a dynamic inventory feed without using a 3rd party Review collected by and hosted on G2.com.