Best Retail Media Advertising Platforms
Retail media advertising platforms are self-service platforms, or ad networks, that brands use to buy retail media at scale. These platforms control how many ads and ad types are served to each page on a retailer’s website. Retail media platforms reach consumers at the digital point of sale with brand-funded ads on retailer websites, and the most common ads served are sponsored product ads and commerce display ads. Sponsored product ads are the most well known retail media ad format and are directly tied to search results. These are native ads that blend in with the retailer’s organic content and are seen on relevant search results pages and product detail pages.
Using retail media advertising platforms, brands can gain visibility into real-time product performance on retailer’s websites, including data around shopper purchases and marketing attribution. Retailers also use these platforms to decide how ads will appear on their site and can offer consent-based, personalized ads without relying on third-party cookies. Retail media advertising platforms enable retailers to earn incremental revenue and maintain pricing and profit margins by helping retailers monetize their highest-value website positions.
To qualify for inclusion in the Retail Media Advertising category, a product must:
Featured Retail Media Advertising Platforms At A Glance
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Quartile, the world's largest retail media optimization platform, is a trusted partner for multichannel e-commerce success. Through unmatched expertise and patented AI technology, we fuel growth for 5
407 Twitter followers
The Intentwise platform is purpose-built to help brands, sellers and agencies maximize returns from their advertising spend. With Intentwise, you'll be able to: 1. Rely on a comprehensive Amazon da
169 Twitter followers
Flipkart Ads Manager is a powerful Retail Media Suite that brings all advertising formats and attribution capabilities under one product. The tool is a wholesome combination of all advertising functio
2,866,889 Twitter followers
Epsilon Retail Media is a comprehensive retail media platform that empowers retailers and brands to effectively manage and optimize their advertising campaigns across both on-site and off-site channel
6,498 Twitter followers
Teikametrics is an AI-powered retail marketplace optimization platform designed to help users drive profitable growth across major online marketplaces such as Amazon, Walmart, and TikTok Shop. This in
2,179 Twitter followers
BidBison is an intuitive Amazon Sponsored Ads automation tool designed to streamline campaign management for sellers. By automating tedious tasks, it enables users to focus on scaling their business w
On a mission to fuel the future of commerce by bringing brands and customers closer together, Stackline is the first full-funnel connected commerce platform for the world’s most innovative brands.
1,897 Twitter followers
Koddi Ads is a comprehensive commerce media platform designed to empower retailers, marketplaces, and publishers to build and manage their own media networks. By leveraging first-party data and advanc
Perpetua’s all-in-one retail media platform helps brands take ad performance to a new level. We give you the tools, automation and control you need to reach your full advertising potential across Amaz
Placements.io has built the world’s leading operating systems for both buyers and sellers of digital advertising. By making the industry more efficient, transparent, and profitable – for publishers an
134 Twitter followers
PromoteIQ is a retail media platform that empowers brands to enhance their visibility and drive product sales by connecting with shoppers across leading retailers' digital properties. Acquired by Micr
13,090,136 Twitter followers
Criteo’s Commerce Max enables brands and agencies to activate cross-channel retail media campaigns onsite across 200+ global retailers and offsite across thousands of premium publishers with closed lo
Skai is an omnichannel advertising platform, uniquely enabling brands and agencies to run data-driven programs across walled garden media. It empowers both media leaders and activation teams to drive
7,461 Twitter followers
CommerceIQ’s AI-powered digital commerce platform is revolutionizing the way brands sell online. Our unified ecommerce management solutions empower brands to make smarter, faster decisions through ins
Pacvue is the only fully integrated Commerce Operating System that seamlessly unifies retail media, commerce management and advanced measurement to power growth across 100+ global marketplaces, includ
682 Twitter followers
