The Top 19 Easiest To Use WhatsApp Marketing Software

See the top WhatsApp Marketing Software products based on usability ratings. A product’s usability score is calculated by a proprietary algorithm that factors in real user satisfaction ratings of how easy the product is to administer, as well as how well the product meets business requirements, among other ratings. Compare products according to their usability scores to streamline the buying process and quickly identify the best products based on real user experiences.

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Usability Score

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9.6

Overall Usability Score

9.6

Usability Score Breakdown

Ease of Admin

Average: 9.0

9.5

Ease of Use

Average: 8.9

9.7

Meets Requirements

Average: 8.9

9.7

Customer Segment Breakdown

Small Business

29%

Mid Market

45%

Enterprise

26%

respond.io

9.4

Overall Usability Score

9.4

Usability Score Breakdown

Ease of Admin

Average: 9.0

9.7

Ease of Use

Average: 8.9

9.4

Meets Requirements

Average: 8.9

9.3

Customer Segment Breakdown

Small Business

76%

Mid Market

22%

Enterprise

Wati

9.2

Overall Usability Score

9.2

Usability Score Breakdown

Ease of Admin

Average: 9.0

9.3

Ease of Use

Average: 8.9

9.3

Meets Requirements

Average: 8.9

9.2

Customer Segment Breakdown

Small Business

79%

Mid Market

20%

Enterprise

WebEngage

8.8

Overall Usability Score

8.8

Usability Score Breakdown

Ease of Admin

Average: 9.0

8.8

Ease of Use

Average: 8.9

8.9

Meets Requirements

Average: 8.9

8.8

Customer Segment Breakdown

Small Business

28%

Mid Market

56%

Enterprise

17%

WhatsApp Business Platform

8.7

Overall Usability Score

8.7

Usability Score Breakdown

Ease of Admin

Average: 9.0

8.6

Ease of Use

Average: 8.9

9.4

Meets Requirements

Average: 8.9

9.1

Customer Segment Breakdown

Small Business

64%

Mid Market

26%

Enterprise

10%

Brevo Marketing Platform

8.6

Overall Usability Score

8.6

Usability Score Breakdown

Ease of Admin

Average: 9.0

9.0

Ease of Use

Average: 8.9

9.2

Meets Requirements

Average: 8.9

8.5

Customer Segment Breakdown

Small Business

84%

Mid Market

12%

Enterprise

DoubleTick.io

8.5

Overall Usability Score

8.5

Usability Score Breakdown

Ease of Admin

Average: 9.0

8.9

Ease of Use

Average: 8.9

9.3

Meets Requirements

Average: 8.9

9.3

Customer Segment Breakdown

Small Business

75%

Mid Market

25%

CleverTap

8.5

Overall Usability Score

8.5

Usability Score Breakdown

Ease of Admin

Average: 9.0

8.6

Ease of Use

Average: 8.9

8.7

Meets Requirements

Average: 8.9

8.7

Customer Segment Breakdown

Small Business

28%

Mid Market

52%

Enterprise

20%

MoEngage

8.5

Overall Usability Score

8.5

Usability Score Breakdown

Ease of Admin

Average: 9.0

9.9

Ease of Use

Average: 8.9

9.9

Meets Requirements

Average: 8.9

9.3

Customer Segment Breakdown

Small Business

24%

Mid Market

55%

Enterprise

21%

#10

Gupshup

8.4

Overall Usability Score

8.4

Usability Score Breakdown

Ease of Admin

Average: 9.0

7.6

Ease of Use

Average: 8.9

9.2

Meets Requirements

Average: 8.9

9.0

Customer Segment Breakdown

Small Business

26%

Mid Market

44%

Enterprise

30%

#11

Braze

8.3

Overall Usability Score

8.3

Usability Score Breakdown

Ease of Admin

Average: 9.0

8.6

Ease of Use

Average: 8.9

9.2

Meets Requirements

Average: 8.9

9.1

Customer Segment Breakdown

Small Business

19%

Mid Market

57%

Enterprise

25%

#12

SleekFlow

8.2

Overall Usability Score

8.2

Usability Score Breakdown

Ease of Admin

Average: 9.0

8.1

Ease of Use

Average: 8.9

8.7

Meets Requirements

Average: 8.9

8.6

Customer Segment Breakdown

Small Business

80%

Mid Market

18%

Enterprise

#13

Netcore Customer Engagement and Experience Platform

8.2

Overall Usability Score

8.2

Usability Score Breakdown

Ease of Admin

Average: 9.0

9.1

Ease of Use

Average: 8.9

8.6

Meets Requirements

Average: 8.9

8.4

Customer Segment Breakdown

Small Business

17%

Mid Market

48%

Enterprise

35%

#14

Twilio

8.1

Overall Usability Score

8.1

Usability Score Breakdown

Ease of Admin

Average: 9.0

9.8

Ease of Use

Average: 8.9

9.0

Meets Requirements

Average: 8.9

9.6

Customer Segment Breakdown

Small Business

48%

Mid Market

32%

Enterprise

20%

#15

Gallabox

8.0

Overall Usability Score

8.0

Usability Score Breakdown

Ease of Admin

Average: 9.0

8.7

Ease of Use

Average: 8.9

8.6

Meets Requirements

Average: 8.9

8.4

Customer Segment Breakdown

Small Business

76%

Mid Market

19%

Enterprise

#16

AtomChat.io

7.8

Overall Usability Score

7.8

Usability Score Breakdown

Ease of Admin

Average: 9.0

9.1

Ease of Use

Average: 8.9

8.1

Meets Requirements

Average: 8.9

8.9

Customer Segment Breakdown

Small Business

39%

Mid Market

55%

Enterprise

#17

Userlike

7.7

Overall Usability Score

7.7

Usability Score Breakdown

Ease of Admin

Average: 9.0

9.4

Ease of Use

Average: 8.9

9.0

Meets Requirements

Average: 8.9

8.7

Customer Segment Breakdown

Small Business

80%

Mid Market

15%

Enterprise

#18

Whatso

7.5

Overall Usability Score

7.5

Usability Score Breakdown

Ease of Admin

Average: 9.0

8.3

Ease of Use

Average: 8.9

8.9

Meets Requirements

Average: 8.9

8.9

Customer Segment Breakdown

Small Business

56%

Mid Market

29%

Enterprise

15%

#19

Bird

7.5

Overall Usability Score

7.5

Usability Score Breakdown

Ease of Admin

Average: 9.0

9.6

Ease of Use

Average: 8.9

5.8

Meets Requirements

Average: 8.9

8.5

Customer Segment Breakdown

Small Business

79%

Mid Market

17%

Enterprise

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