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Best Marketing Automation Software with SEO / Keyword Analytics Capabilities

Benefits of Marketing Automation Software with SEO / Keyword Analytics capabilities include: Monitor and track how you rank for relevant keywords on major search engines and compare your overall performance to competitors.
Below are the top-rated Marketing Automation Software with SEO / Keyword Analytics capabilities, as verified by G2’s Research team. Real users have identified SEO / Keyword Analytics as an important function of Marketing Automation Software. Compare different products that offer this feature so you can decide which is best for your business needs.
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G2 takes pride in showing unbiased reviews on user satisfaction in our ratings and reports. We do not allow paid placements in any of our ratings, rankings, or reports. Learn about our scoring methodologies.

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24 Listings in Marketing Automation Available
(14,343)4.5 out of 5
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View top Consulting Services for HubSpot Marketing Hub
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20% Off
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    The job is tough for modern marketers. Either you’re juggling various point solutions, or you’re stuck with tools that are powerful yet impossible to use. This means scattered customer data, lackluste

    Users
    • Marketing Manager
    • Marketing Coordinator
    Industries
    • Computer Software
    • Marketing and Advertising
    Market Segment
    • 52% Small-Business
    • 41% Mid-Market
    User Sentiment
    How are these determined?Information
    These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
    • HubSpot Marketing Hub is a comprehensive tool that allows marketers to plan, execute, automate, and analyze campaigns end-to-end, integrating various aspects of digital marketing such as email marketing, lead scoring, landing page creation, and analytics.
    • Users like the platform's intuitive design, robust automation features, and the ability to centralize all marketing activities, which saves time and provides clear insights into marketing performance.
    • Reviewers experienced issues with the platform's pricing structure, which can become expensive as contacts and features scale, and some advanced customization options for workflows and reporting feel a bit limited or unintuitive.
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • HubSpot Marketing Hub Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    3,011
    Features
    1,371
    Email Marketing
    1,317
    Intuitive
    1,224
    Automation
    1,168
    Cons
    Missing Features
    924
    Learning Curve
    919
    Limited Features
    904
    Expensive
    725
    Complexity
    561
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • HubSpot Marketing Hub features and usability ratings that predict user satisfaction
    8.7
    Has the product been a good partner in doing business?
    Average: 8.9
    8.0
    Customization
    Average: 8.4
    8.6
    Performance and Reliability
    Average: 8.7
    8.5
    Workflow Capability
    Average: 8.5
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    HubSpot
    Company Website
    Year Founded
    2006
    HQ Location
    Cambridge, MA
    Twitter
    @HubSpot
    787,129 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    11,675 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

The job is tough for modern marketers. Either you’re juggling various point solutions, or you’re stuck with tools that are powerful yet impossible to use. This means scattered customer data, lackluste

Users
  • Marketing Manager
  • Marketing Coordinator
Industries
  • Computer Software
  • Marketing and Advertising
Market Segment
  • 52% Small-Business
  • 41% Mid-Market
User Sentiment
How are these determined?Information
These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
  • HubSpot Marketing Hub is a comprehensive tool that allows marketers to plan, execute, automate, and analyze campaigns end-to-end, integrating various aspects of digital marketing such as email marketing, lead scoring, landing page creation, and analytics.
  • Users like the platform's intuitive design, robust automation features, and the ability to centralize all marketing activities, which saves time and provides clear insights into marketing performance.
  • Reviewers experienced issues with the platform's pricing structure, which can become expensive as contacts and features scale, and some advanced customization options for workflows and reporting feel a bit limited or unintuitive.
HubSpot Marketing Hub Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
3,011
Features
1,371
Email Marketing
1,317
Intuitive
1,224
Automation
1,168
Cons
Missing Features
924
Learning Curve
919
Limited Features
904
Expensive
725
Complexity
561
HubSpot Marketing Hub features and usability ratings that predict user satisfaction
8.7
Has the product been a good partner in doing business?
Average: 8.9
8.0
Customization
Average: 8.4
8.6
Performance and Reliability
Average: 8.7
8.5
Workflow Capability
Average: 8.5
Seller Details
Seller
HubSpot
Company Website
Year Founded
2006
HQ Location
Cambridge, MA
Twitter
@HubSpot
787,129 Twitter followers
LinkedIn® Page
www.linkedin.com
11,675 employees on LinkedIn®
(14,484)4.5 out of 5
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View top Consulting Services for ActiveCampaign
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15% Off
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    ActiveCampaign is the autonomous marketing platform built to transform how marketers, agencies, and business owners work. Use Active Intelligence to power goal-aware automations and orchestrate person

    Users
    • Owner
    • CEO
    Industries
    • Marketing and Advertising
    • Health, Wellness and Fitness
    Market Segment
    • 92% Small-Business
    • 7% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • ActiveCampaign Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    974
    Automation
    865
    Automation Features
    709
    Automations
    686
    Features
    635
    Cons
    Learning Curve
    453
    Expensive
    432
    Missing Features
    414
    Limited Features
    311
    Not Intuitive
    294
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • ActiveCampaign features and usability ratings that predict user satisfaction
    8.8
    Has the product been a good partner in doing business?
    Average: 8.9
    7.9
    Customization
    Average: 8.4
    8.4
    Performance and Reliability
    Average: 8.7
    8.1
    Workflow Capability
    Average: 8.5
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Company Website
    Year Founded
    2003
    HQ Location
    Chicago, IL
    Twitter
    @ActiveCampaign
    13,238 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    871 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

ActiveCampaign is the autonomous marketing platform built to transform how marketers, agencies, and business owners work. Use Active Intelligence to power goal-aware automations and orchestrate person

Users
  • Owner
  • CEO
Industries
  • Marketing and Advertising
  • Health, Wellness and Fitness
Market Segment
  • 92% Small-Business
  • 7% Mid-Market
ActiveCampaign Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
974
Automation
865
Automation Features
709
Automations
686
Features
635
Cons
Learning Curve
453
Expensive
432
Missing Features
414
Limited Features
311
Not Intuitive
294
ActiveCampaign features and usability ratings that predict user satisfaction
8.8
Has the product been a good partner in doing business?
Average: 8.9
7.9
Customization
Average: 8.4
8.4
Performance and Reliability
Average: 8.7
8.1
Workflow Capability
Average: 8.5
Seller Details
Company Website
Year Founded
2003
HQ Location
Chicago, IL
Twitter
@ActiveCampaign
13,238 Twitter followers
LinkedIn® Page
www.linkedin.com
871 employees on LinkedIn®

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(3,069)4.1 out of 5
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View top Consulting Services for Adobe Marketo Engage
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Entry Level Price:Contact Us
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Marketo Engage is a comprehensive, AI-powered marketing automation platform that enables teams to scale personalized buyer engagement and drive predictable pipeline and revenue growth. It helps attrac

    Users
    • Marketing Manager
    • Marketing Operations Manager
    Industries
    • Computer Software
    • Marketing and Advertising
    Market Segment
    • 54% Mid-Market
    • 25% Enterprise
    User Sentiment
    How are these determined?Information
    These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
    • Adobe Marketo Engage is a marketing automation platform that offers features such as campaign management, lead scoring, and CRM integration.
    • Reviewers frequently mention the platform's powerful automation capabilities, flexibility, and seamless integration with other tools, which significantly improve efficiency and effectiveness in marketing efforts.
    • Reviewers noted that Adobe Marketo Engage has a steep learning curve, an outdated user interface, and complex initial setup, which can be challenging for new users.
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Adobe Marketo Engage Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    173
    Automation
    153
    Features
    120
    Integrations
    112
    Marketing Automation
    112
    Cons
    Learning Curve
    151
    Steep Learning Curve
    114
    Expensive
    89
    Not Intuitive
    84
    Complexity
    72
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Adobe Marketo Engage features and usability ratings that predict user satisfaction
    7.7
    Has the product been a good partner in doing business?
    Average: 8.9
    7.7
    Customization
    Average: 8.4
    7.7
    Performance and Reliability
    Average: 8.7
    8.0
    Workflow Capability
    Average: 8.5
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Adobe
    Company Website
    Year Founded
    1982
    HQ Location
    San Jose, CA
    Twitter
    @Adobe
    958,202 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    41,406 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Marketo Engage is a comprehensive, AI-powered marketing automation platform that enables teams to scale personalized buyer engagement and drive predictable pipeline and revenue growth. It helps attrac

Users
  • Marketing Manager
  • Marketing Operations Manager
Industries
  • Computer Software
  • Marketing and Advertising
Market Segment
  • 54% Mid-Market
  • 25% Enterprise
User Sentiment
How are these determined?Information
These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
  • Adobe Marketo Engage is a marketing automation platform that offers features such as campaign management, lead scoring, and CRM integration.
  • Reviewers frequently mention the platform's powerful automation capabilities, flexibility, and seamless integration with other tools, which significantly improve efficiency and effectiveness in marketing efforts.
  • Reviewers noted that Adobe Marketo Engage has a steep learning curve, an outdated user interface, and complex initial setup, which can be challenging for new users.
Adobe Marketo Engage Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
173
Automation
153
Features
120
Integrations
112
Marketing Automation
112
Cons
Learning Curve
151
Steep Learning Curve
114
Expensive
89
Not Intuitive
84
Complexity
72
Adobe Marketo Engage features and usability ratings that predict user satisfaction
7.7
Has the product been a good partner in doing business?
Average: 8.9
7.7
Customization
Average: 8.4
7.7
Performance and Reliability
Average: 8.7
8.0
Workflow Capability
Average: 8.5
Seller Details
Seller
Adobe
Company Website
Year Founded
1982
HQ Location
San Jose, CA
Twitter
@Adobe
958,202 Twitter followers
LinkedIn® Page
www.linkedin.com
41,406 employees on LinkedIn®
(760)4.4 out of 5
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View top Consulting Services for Iterable
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  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Iterable is an AI-powered customer communication platform built for moments-based marketing. By combining real-time behavioral data with intelligent automation, Iterable empowers brands to deliver per

    Users
    • Email Marketing Manager
    • Lifecycle Marketing Manager
    Industries
    • Marketing and Advertising
    • Health, Wellness and Fitness
    Market Segment
    • 53% Mid-Market
    • 27% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Iterable Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    154
    Customer Support
    101
    Intuitive
    92
    Helpful
    85
    Features
    68
    Cons
    Missing Features
    81
    Learning Curve
    66
    Inadequate Reporting
    39
    Reporting Issues
    38
    Limited Features
    37
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Iterable features and usability ratings that predict user satisfaction
    9.0
    Has the product been a good partner in doing business?
    Average: 8.9
    8.0
    Customization
    Average: 8.4
    8.3
    Performance and Reliability
    Average: 8.7
    8.4
    Workflow Capability
    Average: 8.5
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Iterable
    Company Website
    Year Founded
    2013
    HQ Location
    San Francisco, CA
    Twitter
    @Iterable
    2,604 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    849 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Iterable is an AI-powered customer communication platform built for moments-based marketing. By combining real-time behavioral data with intelligent automation, Iterable empowers brands to deliver per

Users
  • Email Marketing Manager
  • Lifecycle Marketing Manager
Industries
  • Marketing and Advertising
  • Health, Wellness and Fitness
Market Segment
  • 53% Mid-Market
  • 27% Small-Business
Iterable Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
154
Customer Support
101
Intuitive
92
Helpful
85
Features
68
Cons
Missing Features
81
Learning Curve
66
Inadequate Reporting
39
Reporting Issues
38
Limited Features
37
Iterable features and usability ratings that predict user satisfaction
9.0
Has the product been a good partner in doing business?
Average: 8.9
8.0
Customization
Average: 8.4
8.3
Performance and Reliability
Average: 8.7
8.4
Workflow Capability
Average: 8.5
Seller Details
Seller
Iterable
Company Website
Year Founded
2013
HQ Location
San Francisco, CA
Twitter
@Iterable
2,604 Twitter followers
LinkedIn® Page
www.linkedin.com
849 employees on LinkedIn®
(292)4.6 out of 5
View top Consulting Services for Listrak
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  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Listrak is the person-first marketing automation platform built to help retailers and ecommerce brands deliver hyper-personalized customer experiences at scale. By seamlessly integrating data, identit

    Users
    • Marketing Manager
    • Digital Marketing Manager
    Industries
    • Retail
    • Consumer Goods
    Market Segment
    • 57% Mid-Market
    • 33% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Listrak Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Customer Support
    29
    Helpful
    21
    Ease of Use
    16
    Automation Efficiency
    14
    Customer Engagement
    12
    Cons
    Learning Curve
    13
    Not Intuitive
    10
    Navigation Difficulty
    8
    Difficult Navigation
    7
    Slow Performance
    7
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Listrak features and usability ratings that predict user satisfaction
    9.4
    Has the product been a good partner in doing business?
    Average: 8.9
    8.0
    Customization
    Average: 8.4
    8.8
    Performance and Reliability
    Average: 8.7
    8.3
    Workflow Capability
    Average: 8.5
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Listrak
    Company Website
    Year Founded
    1999
    HQ Location
    Lititz, PA
    Twitter
    @Listrak
    3,199 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    279 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Listrak is the person-first marketing automation platform built to help retailers and ecommerce brands deliver hyper-personalized customer experiences at scale. By seamlessly integrating data, identit

Users
  • Marketing Manager
  • Digital Marketing Manager
Industries
  • Retail
  • Consumer Goods
Market Segment
  • 57% Mid-Market
  • 33% Small-Business
Listrak Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Customer Support
29
Helpful
21
Ease of Use
16
Automation Efficiency
14
Customer Engagement
12
Cons
Learning Curve
13
Not Intuitive
10
Navigation Difficulty
8
Difficult Navigation
7
Slow Performance
7
Listrak features and usability ratings that predict user satisfaction
9.4
Has the product been a good partner in doing business?
Average: 8.9
8.0
Customization
Average: 8.4
8.8
Performance and Reliability
Average: 8.7
8.3
Workflow Capability
Average: 8.5
Seller Details
Seller
Listrak
Company Website
Year Founded
1999
HQ Location
Lititz, PA
Twitter
@Listrak
3,199 Twitter followers
LinkedIn® Page
www.linkedin.com
279 employees on LinkedIn®
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    The HCL Software Unica Suite is an enterprise class, integrated cloud native marketing platform that delivers precision marketing at scale. Unica’s unique goal based marketing paradigm empowers marke

    Users
    No information available
    Industries
    • Marketing and Advertising
    • Information Technology and Services
    Market Segment
    • 48% Enterprise
    • 27% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • HCL Unica Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Automation Efficiency
    2
    Automation Features
    2
    Customer Engagement
    1
    Customer Support
    1
    Ease of Use
    1
    Cons
    Expertise Required
    2
    Learning Curve
    2
    Not Intuitive
    2
    Inefficient
    1
    Time-Consuming
    1
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • HCL Unica features and usability ratings that predict user satisfaction
    8.2
    Has the product been a good partner in doing business?
    Average: 8.9
    8.3
    Customization
    Average: 8.4
    8.8
    Performance and Reliability
    Average: 8.7
    8.7
    Workflow Capability
    Average: 8.5
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Year Founded
    1999
    HQ Location
    Noida, Uttar Pradesh
    Twitter
    @hcltech
    426,422 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    251,395 employees on LinkedIn®
    Ownership
    NSE - National Stock Exchange of India
Product Description
How are these determined?Information
This description is provided by the seller.

The HCL Software Unica Suite is an enterprise class, integrated cloud native marketing platform that delivers precision marketing at scale. Unica’s unique goal based marketing paradigm empowers marke

Users
No information available
Industries
  • Marketing and Advertising
  • Information Technology and Services
Market Segment
  • 48% Enterprise
  • 27% Small-Business
HCL Unica Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Automation Efficiency
2
Automation Features
2
Customer Engagement
1
Customer Support
1
Ease of Use
1
Cons
Expertise Required
2
Learning Curve
2
Not Intuitive
2
Inefficient
1
Time-Consuming
1
HCL Unica features and usability ratings that predict user satisfaction
8.2
Has the product been a good partner in doing business?
Average: 8.9
8.3
Customization
Average: 8.4
8.8
Performance and Reliability
Average: 8.7
8.7
Workflow Capability
Average: 8.5
Seller Details
Year Founded
1999
HQ Location
Noida, Uttar Pradesh
Twitter
@hcltech
426,422 Twitter followers
LinkedIn® Page
www.linkedin.com
251,395 employees on LinkedIn®
Ownership
NSE - National Stock Exchange of India
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    We help eCommerce businesses grow sales through deep customer understanding and seamless multi-channel interactions. Our approach collects real-time data on transactions, preferences, and website beha

    Users
    • Marketing Automation Specialist
    • Marketing Manager
    Industries
    • Marketing and Advertising
    • Retail
    Market Segment
    • 57% Small-Business
    • 35% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • SALESmanago Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Customer Support
    20
    Features
    19
    Helpful
    16
    Automation
    15
    Automation Efficiency
    15
    Cons
    Learning Curve
    10
    Complex Usability
    7
    Not Intuitive
    7
    Complexity
    6
    Complex Usage
    5
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • SALESmanago features and usability ratings that predict user satisfaction
    8.9
    Has the product been a good partner in doing business?
    Average: 8.9
    8.1
    Customization
    Average: 8.4
    8.4
    Performance and Reliability
    Average: 8.7
    8.4
    Workflow Capability
    Average: 8.5
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Year Founded
    2011
    HQ Location
    Krakow
    Twitter
    @SALESmanago
    3,696 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    355 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

We help eCommerce businesses grow sales through deep customer understanding and seamless multi-channel interactions. Our approach collects real-time data on transactions, preferences, and website beha

Users
  • Marketing Automation Specialist
  • Marketing Manager
Industries
  • Marketing and Advertising
  • Retail
Market Segment
  • 57% Small-Business
  • 35% Mid-Market
SALESmanago Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Customer Support
20
Features
19
Helpful
16
Automation
15
Automation Efficiency
15
Cons
Learning Curve
10
Complex Usability
7
Not Intuitive
7
Complexity
6
Complex Usage
5
SALESmanago features and usability ratings that predict user satisfaction
8.9
Has the product been a good partner in doing business?
Average: 8.9
8.1
Customization
Average: 8.4
8.4
Performance and Reliability
Average: 8.7
8.4
Workflow Capability
Average: 8.5
Seller Details
Year Founded
2011
HQ Location
Krakow
Twitter
@SALESmanago
3,696 Twitter followers
LinkedIn® Page
www.linkedin.com
355 employees on LinkedIn®
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Leadfwd combines B2B Prospecting Data, Sales Outreach and Account-Based Marketing together with the power of Artificial Intelligence and Machine Learning. All in one Unstoppable Growth Platform.

    Users
    No information available
    Industries
    • Marketing and Advertising
    • Computer Software
    Market Segment
    • 61% Small-Business
    • 33% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Leadfwd Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    4
    Lead Generation
    4
    Automation
    3
    Customer Support
    3
    Easy Setup
    3
    Cons
    Difficult Setup
    1
    Initial Difficulty
    1
    Learning Curve
    1
    Slow Performance
    1
    Workflow Issues
    1
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Leadfwd features and usability ratings that predict user satisfaction
    9.2
    Has the product been a good partner in doing business?
    Average: 8.9
    8.6
    Customization
    Average: 8.4
    9.0
    Performance and Reliability
    Average: 8.7
    8.8
    Workflow Capability
    Average: 8.5
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    LeadFWD
    Year Founded
    2006
    HQ Location
    Staten Island, NY
    Twitter
    @INBOX25
    1,971 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    3 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Leadfwd combines B2B Prospecting Data, Sales Outreach and Account-Based Marketing together with the power of Artificial Intelligence and Machine Learning. All in one Unstoppable Growth Platform.

Users
No information available
Industries
  • Marketing and Advertising
  • Computer Software
Market Segment
  • 61% Small-Business
  • 33% Mid-Market
Leadfwd Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
4
Lead Generation
4
Automation
3
Customer Support
3
Easy Setup
3
Cons
Difficult Setup
1
Initial Difficulty
1
Learning Curve
1
Slow Performance
1
Workflow Issues
1
Leadfwd features and usability ratings that predict user satisfaction
9.2
Has the product been a good partner in doing business?
Average: 8.9
8.6
Customization
Average: 8.4
9.0
Performance and Reliability
Average: 8.7
8.8
Workflow Capability
Average: 8.5
Seller Details
Seller
LeadFWD
Year Founded
2006
HQ Location
Staten Island, NY
Twitter
@INBOX25
1,971 Twitter followers
LinkedIn® Page
www.linkedin.com
3 employees on LinkedIn®
Entry Level Price:$600.00
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    eTrigue is a next-generation thru-marketing service. Our mission is to make partner marketing frictionless—through platform, expert team, and content integration. We run your digital campaigns on our

    Users
    No information available
    Industries
    • Information Technology and Services
    • Computer Software
    Market Segment
    • 52% Small-Business
    • 35% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • eTrigue Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Email Marketing
    1
    Marketing Automation
    1
    Cons
    Limited Customization
    1
    Limited Integrations
    1
    Time-Consuming
    1
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • eTrigue features and usability ratings that predict user satisfaction
    9.4
    Has the product been a good partner in doing business?
    Average: 8.9
    8.2
    Customization
    Average: 8.4
    8.9
    Performance and Reliability
    Average: 8.7
    7.8
    Workflow Capability
    Average: 8.5
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    eTrigue
    Year Founded
    2011
    HQ Location
    San Jose, CA
    Twitter
    @etrigue
    3,616 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    13 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

eTrigue is a next-generation thru-marketing service. Our mission is to make partner marketing frictionless—through platform, expert team, and content integration. We run your digital campaigns on our

Users
No information available
Industries
  • Information Technology and Services
  • Computer Software
Market Segment
  • 52% Small-Business
  • 35% Mid-Market
eTrigue Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Email Marketing
1
Marketing Automation
1
Cons
Limited Customization
1
Limited Integrations
1
Time-Consuming
1
eTrigue features and usability ratings that predict user satisfaction
9.4
Has the product been a good partner in doing business?
Average: 8.9
8.2
Customization
Average: 8.4
8.9
Performance and Reliability
Average: 8.7
7.8
Workflow Capability
Average: 8.5
Seller Details
Seller
eTrigue
Year Founded
2011
HQ Location
San Jose, CA
Twitter
@etrigue
3,616 Twitter followers
LinkedIn® Page
www.linkedin.com
13 employees on LinkedIn®
Entry Level Price:$199 - 599 /month
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Marketing automation software that does what you need done: email marketing, forms, landing pages, lead nurturing, lead scoring, surveys, assessments, and more – with the #1 inbox deliverability in th

    Users
    No information available
    Industries
    • Marketing and Advertising
    Market Segment
    • 49% Small-Business
    • 40% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Genoo Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Email Marketing
    1
    Flexibility Emphasis
    1
    Helpful
    1
    Cons
    This product has not yet received any negative sentiments.
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Genoo features and usability ratings that predict user satisfaction
    9.3
    Has the product been a good partner in doing business?
    Average: 8.9
    9.7
    Customization
    Average: 8.4
    9.2
    Performance and Reliability
    Average: 8.7
    9.4
    Workflow Capability
    Average: 8.5
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Year Founded
    2008
    HQ Location
    Minneapolis, MN
    Twitter
    @GenooMarketing
    1,162 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    4 employees on LinkedIn®
    Phone
    +1 (763) 383-6081
Product Description
How are these determined?Information
This description is provided by the seller.

Marketing automation software that does what you need done: email marketing, forms, landing pages, lead nurturing, lead scoring, surveys, assessments, and more – with the #1 inbox deliverability in th

Users
No information available
Industries
  • Marketing and Advertising
Market Segment
  • 49% Small-Business
  • 40% Mid-Market
Genoo Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Email Marketing
1
Flexibility Emphasis
1
Helpful
1
Cons
This product has not yet received any negative sentiments.
Genoo features and usability ratings that predict user satisfaction
9.3
Has the product been a good partner in doing business?
Average: 8.9
9.7
Customization
Average: 8.4
9.2
Performance and Reliability
Average: 8.7
9.4
Workflow Capability
Average: 8.5
Seller Details
Year Founded
2008
HQ Location
Minneapolis, MN
Twitter
@GenooMarketing
1,162 Twitter followers
LinkedIn® Page
www.linkedin.com
4 employees on LinkedIn®
Phone
+1 (763) 383-6081
(1,055)4.1 out of 5
Optimized for quick response
Save to My Lists
Entry Level Price:Starting at $900.00
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Act-On Software is a Marketing Automation Platform that provides solutions to empower marketers to engage marketing targets at every step of the customer lifecycle. Act-On makes customer data actionab

    Users
    • Marketing Manager
    • Marketing Specialist
    Industries
    • Marketing and Advertising
    • Computer Software
    Market Segment
    • 49% Mid-Market
    • 39% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Act-On Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    21
    Customer Support
    16
    Integrations
    14
    Email Marketing
    13
    Helpful
    13
    Cons
    Missing Features
    12
    Email Issues
    9
    Not Intuitive
    9
    Learning Curve
    7
    Complexity
    6
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Act-On features and usability ratings that predict user satisfaction
    8.6
    Has the product been a good partner in doing business?
    Average: 8.9
    7.6
    Customization
    Average: 8.4
    8.3
    Performance and Reliability
    Average: 8.7
    7.8
    Workflow Capability
    Average: 8.5
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Company Website
    Year Founded
    2008
    HQ Location
    Portland, OR
    Twitter
    @ActOnSoftware
    32,270 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    204 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Act-On Software is a Marketing Automation Platform that provides solutions to empower marketers to engage marketing targets at every step of the customer lifecycle. Act-On makes customer data actionab

Users
  • Marketing Manager
  • Marketing Specialist
Industries
  • Marketing and Advertising
  • Computer Software
Market Segment
  • 49% Mid-Market
  • 39% Small-Business
Act-On Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
21
Customer Support
16
Integrations
14
Email Marketing
13
Helpful
13
Cons
Missing Features
12
Email Issues
9
Not Intuitive
9
Learning Curve
7
Complexity
6
Act-On features and usability ratings that predict user satisfaction
8.6
Has the product been a good partner in doing business?
Average: 8.9
7.6
Customization
Average: 8.4
8.3
Performance and Reliability
Average: 8.7
7.8
Workflow Capability
Average: 8.5
Seller Details
Company Website
Year Founded
2008
HQ Location
Portland, OR
Twitter
@ActOnSoftware
32,270 Twitter followers
LinkedIn® Page
www.linkedin.com
204 employees on LinkedIn®
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Aritic is full stack automation software platform for digital business. Aritic platform for business help business with full-stack marketing automation, communication automation, CRM application, serv

    Users
    No information available
    Industries
    • Marketing and Advertising
    Market Segment
    • 69% Small-Business
    • 19% Enterprise
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Aritic PinPoint Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Automation
    1
    Customer Engagement
    1
    Ease of Use
    1
    Engagement
    1
    Features
    1
    Cons
    Complexity
    1
    Difficult Setup
    1
    Expensive
    1
    Learning Curve
    1
    Limited Integrations
    1
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Aritic PinPoint features and usability ratings that predict user satisfaction
    9.4
    Has the product been a good partner in doing business?
    Average: 8.9
    9.8
    Customization
    Average: 8.4
    9.3
    Performance and Reliability
    Average: 8.7
    10.0
    Workflow Capability
    Average: 8.5
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Aritic
    Year Founded
    2015
    HQ Location
    Bangalore, IN
    Twitter
    @ariticdotcom
    883 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    43 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Aritic is full stack automation software platform for digital business. Aritic platform for business help business with full-stack marketing automation, communication automation, CRM application, serv

Users
No information available
Industries
  • Marketing and Advertising
Market Segment
  • 69% Small-Business
  • 19% Enterprise
Aritic PinPoint Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Automation
1
Customer Engagement
1
Ease of Use
1
Engagement
1
Features
1
Cons
Complexity
1
Difficult Setup
1
Expensive
1
Learning Curve
1
Limited Integrations
1
Aritic PinPoint features and usability ratings that predict user satisfaction
9.4
Has the product been a good partner in doing business?
Average: 8.9
9.8
Customization
Average: 8.4
9.3
Performance and Reliability
Average: 8.7
10.0
Workflow Capability
Average: 8.5
Seller Details
Seller
Aritic
Year Founded
2015
HQ Location
Bangalore, IN
Twitter
@ariticdotcom
883 Twitter followers
LinkedIn® Page
www.linkedin.com
43 employees on LinkedIn®
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    RD Station Marketing is the automation software that centralizes your digital strategies in one place. With it, you attract more qualified leads through landing pages, forms, and ad integrations, as w

    Users
    • Analista de Marketing
    • Analista de marketing
    Industries
    • Computer Software
    • Marketing and Advertising
    Market Segment
    • 61% Small-Business
    • 36% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • RD Station Marketing Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    2
    Easy Creation
    1
    Email Marketing
    1
    Intuitive
    1
    User-Friendly Interface
    1
    Cons
    High Complexity
    1
    Learning Curve
    1
    Limited Customization
    1
    Limited Features
    1
    Limited Templates
    1
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • RD Station Marketing features and usability ratings that predict user satisfaction
    9.1
    Has the product been a good partner in doing business?
    Average: 8.9
    7.7
    Customization
    Average: 8.4
    8.7
    Performance and Reliability
    Average: 8.7
    8.3
    Workflow Capability
    Average: 8.5
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Year Founded
    2010
    HQ Location
    Florianopolis, SC
    LinkedIn® Page
    www.linkedin.com
Product Description
How are these determined?Information
This description is provided by the seller.

RD Station Marketing is the automation software that centralizes your digital strategies in one place. With it, you attract more qualified leads through landing pages, forms, and ad integrations, as w

Users
  • Analista de Marketing
  • Analista de marketing
Industries
  • Computer Software
  • Marketing and Advertising
Market Segment
  • 61% Small-Business
  • 36% Mid-Market
RD Station Marketing Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
2
Easy Creation
1
Email Marketing
1
Intuitive
1
User-Friendly Interface
1
Cons
High Complexity
1
Learning Curve
1
Limited Customization
1
Limited Features
1
Limited Templates
1
RD Station Marketing features and usability ratings that predict user satisfaction
9.1
Has the product been a good partner in doing business?
Average: 8.9
7.7
Customization
Average: 8.4
8.7
Performance and Reliability
Average: 8.7
8.3
Workflow Capability
Average: 8.5
Seller Details
Year Founded
2010
HQ Location
Florianopolis, SC
LinkedIn® Page
www.linkedin.com
(343)4.1 out of 5
View top Consulting Services for Adobe Campaign
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  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Adobe Campaign is a powerful cross-channel marketing platform that enables organizations to orchestrate, launch, and measure personalized marketing campaigns at scale. With robust workflow automation,

    Users
    • Marketing Manager
    • Marketing Coordinator
    Industries
    • Marketing and Advertising
    • Information Technology and Services
    Market Segment
    • 37% Small-Business
    • 33% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Adobe Campaign Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    3
    Features
    3
    Integrations
    3
    Analytics
    2
    Automation
    2
    Cons
    Bug Issues
    2
    Complexity
    2
    Learning Curve
    2
    Complexity Issues
    1
    Dependency Issues
    1
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Adobe Campaign features and usability ratings that predict user satisfaction
    7.8
    Has the product been a good partner in doing business?
    Average: 8.9
    8.2
    Customization
    Average: 8.4
    8.0
    Performance and Reliability
    Average: 8.7
    8.1
    Workflow Capability
    Average: 8.5
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Adobe
    Year Founded
    1982
    HQ Location
    San Jose, CA
    Twitter
    @Adobe
    958,202 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    41,406 employees on LinkedIn®
    Ownership
    NASDAQ:ADBE
Product Description
How are these determined?Information
This description is provided by the seller.

Adobe Campaign is a powerful cross-channel marketing platform that enables organizations to orchestrate, launch, and measure personalized marketing campaigns at scale. With robust workflow automation,

Users
  • Marketing Manager
  • Marketing Coordinator
Industries
  • Marketing and Advertising
  • Information Technology and Services
Market Segment
  • 37% Small-Business
  • 33% Mid-Market
Adobe Campaign Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
3
Features
3
Integrations
3
Analytics
2
Automation
2
Cons
Bug Issues
2
Complexity
2
Learning Curve
2
Complexity Issues
1
Dependency Issues
1
Adobe Campaign features and usability ratings that predict user satisfaction
7.8
Has the product been a good partner in doing business?
Average: 8.9
8.2
Customization
Average: 8.4
8.0
Performance and Reliability
Average: 8.7
8.1
Workflow Capability
Average: 8.5
Seller Details
Seller
Adobe
Year Founded
1982
HQ Location
San Jose, CA
Twitter
@Adobe
958,202 Twitter followers
LinkedIn® Page
www.linkedin.com
41,406 employees on LinkedIn®
Ownership
NASDAQ:ADBE
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Technology will always be evolving, but engagement is timeless. Engaged customers generate more revenue and often become your advocates. At Right On Interactive, we’ve seen profitable growth sustained

    Users
    No information available
    Industries
    • Marketing and Advertising
    • Computer Software
    Market Segment
    • 37% Mid-Market
    • 37% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Right On Interactive Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    1
    Easy Implementation
    1
    Easy Setup
    1
    Time Efficiency
    1
    Cons
    Not Intuitive
    1
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Right On Interactive features and usability ratings that predict user satisfaction
    9.6
    Has the product been a good partner in doing business?
    Average: 8.9
    8.9
    Customization
    Average: 8.4
    8.9
    Performance and Reliability
    Average: 8.7
    9.0
    Workflow Capability
    Average: 8.5
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Year Founded
    2006
    HQ Location
    Indianapolis, IN
    Twitter
    @roi_marketing
    1,919 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    6 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Technology will always be evolving, but engagement is timeless. Engaged customers generate more revenue and often become your advocates. At Right On Interactive, we’ve seen profitable growth sustained

Users
No information available
Industries
  • Marketing and Advertising
  • Computer Software
Market Segment
  • 37% Mid-Market
  • 37% Small-Business
Right On Interactive Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
1
Easy Implementation
1
Easy Setup
1
Time Efficiency
1
Cons
Not Intuitive
1
Right On Interactive features and usability ratings that predict user satisfaction
9.6
Has the product been a good partner in doing business?
Average: 8.9
8.9
Customization
Average: 8.4
8.9
Performance and Reliability
Average: 8.7
9.0
Workflow Capability
Average: 8.5
Seller Details
Year Founded
2006
HQ Location
Indianapolis, IN
Twitter
@roi_marketing
1,919 Twitter followers
LinkedIn® Page
www.linkedin.com
6 employees on LinkedIn®