The Top 20 Easiest To Use Lead Scoring Software

See the top Lead Scoring Software products based on usability ratings. A product’s usability score is calculated by a proprietary algorithm that factors in real user satisfaction ratings of how easy the product is to administer, as well as how well the product meets business requirements, among other ratings. Compare products according to their usability scores to streamline the buying process and quickly identify the best products based on real user experiences.

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Usability Score

Compare

Apollo.io

9.0

Overall Usability Score

9.0

Usability Score Breakdown

Ease of Admin

Average: 8.5

9.4

Ease of Use

Average: 8.6

9.1

Meets Requirements

Average: 8.8

9.0

Customer Segment Breakdown

Small Business

68%

Mid Market

28%

Enterprise

Salesforce Sales Cloud

8.9

Overall Usability Score

8.9

Usability Score Breakdown

Ease of Admin

Average: 8.5

8.7

Ease of Use

Average: 8.6

8.8

Meets Requirements

Average: 8.8

9.1

Customer Segment Breakdown

Small Business

21%

Mid Market

46%

Enterprise

34%

Koala

8.6

Overall Usability Score

8.6

Usability Score Breakdown

Ease of Admin

Average: 8.5

9.1

Ease of Use

Average: 8.6

9.8

Meets Requirements

Average: 8.8

9.6

Customer Segment Breakdown

Small Business

57%

Mid Market

36%

Enterprise

ActiveCampaign

8.5

Overall Usability Score

8.5

Usability Score Breakdown

Ease of Admin

Average: 8.5

8.4

Ease of Use

Average: 8.6

8.0

Meets Requirements

Average: 8.8

8.4

Customer Segment Breakdown

Small Business

93%

Mid Market

Enterprise

VanillaSoft

8.4

Overall Usability Score

8.4

Usability Score Breakdown

Ease of Admin

Average: 8.5

8.7

Ease of Use

Average: 8.6

9.0

Meets Requirements

Average: 8.8

8.9

Customer Segment Breakdown

Small Business

59%

Mid Market

30%

Enterprise

11%

ZoomInfo Operations

8.4

Overall Usability Score

8.4

Usability Score Breakdown

Ease of Admin

Average: 8.5

8.8

Ease of Use

Average: 8.6

9.6

Meets Requirements

Average: 8.8

9.1

Customer Segment Breakdown

Small Business

19%

Mid Market

66%

Enterprise

15%

Forwrd

8.4

Overall Usability Score

8.4

Usability Score Breakdown

Ease of Admin

Average: 8.5

9.2

Ease of Use

Average: 8.6

9.0

Meets Requirements

Average: 8.8

9.3

Customer Segment Breakdown

Small Business

16%

Mid Market

68%

Enterprise

16%

6sense Revenue Marketing

8.3

Overall Usability Score

8.3

Usability Score Breakdown

Ease of Admin

Average: 8.5

8.1

Ease of Use

Average: 8.6

8.0

Meets Requirements

Average: 8.8

8.2

Customer Segment Breakdown

Small Business

Mid Market

58%

Enterprise

33%

Freshsales

8.2

Overall Usability Score

8.2

Usability Score Breakdown

Ease of Admin

Average: 8.5

9.0

Ease of Use

Average: 8.6

8.8

Meets Requirements

Average: 8.8

8.4

Customer Segment Breakdown

Small Business

68%

Mid Market

27%

Enterprise

#10

6sense Sales Intelligence

8.2

Overall Usability Score

8.2

Usability Score Breakdown

Ease of Admin

Average: 8.5

7.7

Ease of Use

Average: 8.6

8.0

Meets Requirements

Average: 8.8

7.8

Customer Segment Breakdown

Small Business

14%

Mid Market

54%

Enterprise

32%

#11

Act-On

8.0

Overall Usability Score

8.0

Usability Score Breakdown

Ease of Admin

Average: 8.5

8.6

Ease of Use

Average: 8.6

8.5

Meets Requirements

Average: 8.8

8.8

Customer Segment Breakdown

Small Business

39%

Mid Market

50%

Enterprise

11%

#12

Velocify Lead Manager

8.0

Overall Usability Score

8.0

Usability Score Breakdown

Ease of Admin

Average: 8.5

8.8

Ease of Use

Average: 8.6

8.8

Meets Requirements

Average: 8.8

8.8

Customer Segment Breakdown

Small Business

27%

Mid Market

52%

Enterprise

21%

#13

LeadSquared Sales + Mobile CRM

7.9

Overall Usability Score

7.9

Usability Score Breakdown

Ease of Admin

Average: 8.5

7.3

Ease of Use

Average: 8.6

8.7

Meets Requirements

Average: 8.8

8.8

Customer Segment Breakdown

Small Business

18%

Mid Market

52%

Enterprise

30%

#14

ZoomInfo Marketing

7.9

Overall Usability Score

7.9

Usability Score Breakdown

Ease of Admin

Average: 8.5

8.6

Ease of Use

Average: 8.6

8.6

Meets Requirements

Average: 8.8

8.9

Customer Segment Breakdown

Small Business

36%

Mid Market

37%

Enterprise

26%

#15

Workbooks

7.8

Overall Usability Score

7.8

Usability Score Breakdown

Ease of Admin

Average: 8.5

8.3

Ease of Use

Average: 8.6

8.6

Meets Requirements

Average: 8.8

8.9

Customer Segment Breakdown

Small Business

61%

Mid Market

33%

Enterprise

#16

Salespanel

7.8

Overall Usability Score

7.8

Usability Score Breakdown

Ease of Admin

Average: 8.5

8.5

Ease of Use

Average: 8.6

8.8

Meets Requirements

Average: 8.8

8.7

Customer Segment Breakdown

Small Business

88%

Mid Market

Enterprise

#17

Keap

7.7

Overall Usability Score

7.7

Usability Score Breakdown

Ease of Admin

Average: 8.5

8.1

Ease of Use

Average: 8.6

7.6

Meets Requirements

Average: 8.8

8.2

Customer Segment Breakdown

Small Business

89%

Mid Market

10%

Enterprise

#18

Saleswings

7.7

Overall Usability Score

7.7

Usability Score Breakdown

Ease of Admin

Average: 8.5

8.4

Ease of Use

Average: 8.6

8.7

Meets Requirements

Average: 8.8

8.6

Customer Segment Breakdown

Small Business

44%

Mid Market

24%

Enterprise

32%

#19

Ortto

7.7

Overall Usability Score

7.7

Usability Score Breakdown

Ease of Admin

Average: 8.5

8.5

Ease of Use

Average: 8.6

8.1

Meets Requirements

Average: 8.8

8.5

Customer Segment Breakdown

Small Business

72%

Mid Market

26%

Enterprise

#20

Demandbase One

7.6

Overall Usability Score

7.6

Usability Score Breakdown

Ease of Admin

Average: 8.5

7.9

Ease of Use

Average: 8.6

8.0

Meets Requirements

Average: 8.8

9.0

Customer Segment Breakdown

Small Business

18%

Mid Market

50%

Enterprise

32%