GTM Studio - Powered by ZoomInfo Reviews & Product Details

One of the best aspects of this marketing tool is that it is primarily designed for Account Based Marketing. It offers real-time B2B contact and company data, including profiles of key decision-makers. The platform is user-friendly and supports displaying ads, conducting email outreach, and enabling personalized engagement tailored to each buyer. Review collected by and hosted on G2.com.

The cost is higher compared to Zoho and other marketing tools. Review collected by and hosted on G2.com.

The AI-generated call notes and summaries save me a ton of time after discovery calls. I don't have to manually jot everything down — Chorus captures key moments, action items, and topics automatically, which lets me focus on actually running the conversation instead of scrambling to take notes. Review collected by and hosted on G2.com.

The transcription accuracy can be hit or miss, especially when there are multiple speakers or crosstalk on a call. It also sometimes struggles to distinguish between speakers correctly. The search and filtering within the platform could be more intuitive — finding a specific moment in a long call takes more effort than it should. Review collected by and hosted on G2.com.

What I like best about ZoomInfo Marketing is its comprehensive features and accessibility to meet our marketing needs. The platform has a robust database of contacts and organizational info, and can easily integrate with our preferred advertising accounts, which significantly enhances our lead-generation efforts. ZoomInfo Marketing's Audience Builder tool allowed us to target the right prospects in the HCP space with precision, leading to more effective marketing campaigns. This has made me want to dive-into the platform frequently, experiment with new strategies, and use the platform on an almost daily basis. Like any new technology product, there is an initial learning curve, but the platform is easy to use once you go through the initial onboarding and implementation. Thankfully, ZoomInfo customer support is extremely friendly and easy to work with - they almost always are quick to reply and resolve any questions I might have. Review collected by and hosted on G2.com.

The only real thing I dislike about ZoomInfo Marketing is the navigation on the Audiences page. Unfortunately, when you have built a lot of audiences (which you will do if you really love using the platform!), it can seem jarring at times to scroll through to find the right one. This can be mediated by building folders, but I think overall, the presentation can be cleaned up a bit to be easier to navigate and more appealing to the eye. Review collected by and hosted on G2.com.

I like most how ZoomInfo Operations simplifies CRM data management and reduces manual work. The features that really stand out to me are data enrichment, automatic updates, and deduplication. These tools help keep contact and company information updated, remove duplicate records, and save a lot of manual work. I also appreciate how it saves time and improves efficiency, allowing the sales team to focus more on engaging with prospects rather than fixing or updating data in the CRM. Overall, it makes managing large amounts of data much easier and more structured. Review collected by and hosted on G2.com.

While ZoomInfo Operations is very helpful for managing CRM data, sometimes the contact or company data is not fully accurate or updated, which means we still need to manually verify certain records. Another area for improvement would be faster data syncing and easier customization of workflow, as this could make it even more efficient when managing a large volume of data. Improving data accuracy and providing more flexibility in customization would make it even better for teams like ours at Acre Rise. Review collected by and hosted on G2.com.

I use Chorus by ZoomInfo for call recording and getting meeting notes, which is very useful in our work. Having Chorus take notes and share them with me, along with Action items and Meeting summary, is really convenient. I love that I can add Chorus to live calls, even when joining Microsoft Teams meetings. Additionally, the integration with Slack where we receive ZoomInfo call summaries in chats is helpful. The initial setup was very easy, and I quickly became familiar with its operations. Review collected by and hosted on G2.com.

Sometimes I find it difficult to locate the recordings done after adding to live calls. This could be improved. Having separate sections for recording and UI improvements could be better. Review collected by and hosted on G2.com.

ZoomInfo Marketing stands out for its depth and accuracy of B2B intent and firmographic data. The ability to identify high-intent accounts, enrich leads in real time, and align marketing and sales around the same target accounts makes outreach far more relevant and effective. Review collected by and hosted on G2.com.

The platform can feel overwhelming at first due to the number of features and configurations available. Pricing is also on the higher side, which can be a barrier for smaller teams, and it requires some onboarding time to fully unlock its value. Review collected by and hosted on G2.com.

I use Chorus by ZoomInfo for call recording and pipeline insights. I like the call recording feature's and the platform approach. Review collected by and hosted on G2.com.

Integration took months, the CSM support is non-existent, and the implementation instructions are lacking and unclear. Bugs have persisted for issues and still not fixed after months of triage. I do not recommend anyone with HubSpot purchasing the tool. On top of all this, they have an extremely aggressive billings team who don't communicate with their absent CSMs. It's a temu version of gong.(cheap but not worth the cost saving) Review collected by and hosted on G2.com.

What I like best about ZoomInfo Marketing is how easy it is to find and target the right audience. The intent and firmographic filters help us build highly relevant segments quickly, and the data is generally reliable. It saves a lot of time on research and improves the quality of our campaigns. Review collected by and hosted on G2.com.

Pricing can be a bit high, especially when scaling usage across teams. While the data is mostly accurate, there are occasional outdated contacts, so some validation is still needed. Credit limits can also feel restrictive when running larger campaigns. Review collected by and hosted on G2.com.

I really like the ability to sort and segment in ZoomInfo Marketing; it's incredible. You can narrow by so many factors, and while it's not perfect, it can also give you an idea of what kind of companies to target by viewing by location or sectors, both primary or secondary. The lists provided have so much information, and it's a great resource since many come with links to LinkedIn profiles as well as company LinkedIn pages. The initial setup was very easy. Review collected by and hosted on G2.com.

It's not always the most up-to-date information, and emails can be inaccurate at times. Also, I'm seeing more and more people opt out, so you're not able to access their information. Review collected by and hosted on G2.com.

This is one of the best tools for creating business automations, making the process quick and straightforward. The data connectors integrate seamlessly with CRMs and marketing platforms, which significantly reduces manual work. The automation builder, in particular, works exceptionally well and is a pleasure to use. Review collected by and hosted on G2.com.

At first, the tool can feel overwhelming, and there is definitely a learning curve. However, as you spend more time with it, it becomes easier to use. The initial setup also takes a bit of time. Review collected by and hosted on G2.com.