The Top 20 Easiest To Use Display Advertising Software

See the top Display Advertising Software products based on usability ratings. A product’s usability score is calculated by a proprietary algorithm that factors in real user satisfaction ratings of how easy the product is to administer, as well as how well the product meets business requirements, among other ratings. Compare products according to their usability scores to streamline the buying process and quickly identify the best products based on real user experiences.

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Usability Score

Compare

StackAdapt

9.1

Overall Usability Score

9.1

Usability Score Breakdown

Ease of Admin

Average: 8.8

9.2

Ease of Use

Average: 8.7

9.2

Meets Requirements

Average: 8.8

9.3

Customer Segment Breakdown

Small Business

63%

Mid Market

31%

Enterprise

Simpli.fi

8.8

Overall Usability Score

8.8

Usability Score Breakdown

Ease of Admin

Average: 8.8

9.4

Ease of Use

Average: 8.7

8.9

Meets Requirements

Average: 8.8

9.2

Customer Segment Breakdown

Small Business

58%

Mid Market

36%

Enterprise

Basis

8.8

Overall Usability Score

8.8

Usability Score Breakdown

Ease of Admin

Average: 8.8

9.6

Ease of Use

Average: 8.7

9.2

Meets Requirements

Average: 8.8

9.7

Customer Segment Breakdown

Small Business

64%

Mid Market

28%

Enterprise

Flashtalking by Mediaocean

8.5

Overall Usability Score

8.5

Usability Score Breakdown

Ease of Admin

Average: 8.8

8.6

Ease of Use

Average: 8.7

8.7

Meets Requirements

Average: 8.8

9.0

Customer Segment Breakdown

Small Business

15%

Mid Market

41%

Enterprise

44%

RollWorks Account-Based Platform

8.5

Overall Usability Score

8.5

Usability Score Breakdown

Ease of Admin

Average: 8.8

8.8

Ease of Use

Average: 8.7

8.6

Meets Requirements

Average: 8.8

8.4

Customer Segment Breakdown

Small Business

30%

Mid Market

55%

Enterprise

15%

Influ2

8.5

Overall Usability Score

8.5

Usability Score Breakdown

Ease of Admin

Average: 8.8

9.5

Ease of Use

Average: 8.7

8.9

Meets Requirements

Average: 8.8

9.1

Customer Segment Breakdown

Small Business

21%

Mid Market

63%

Enterprise

16%

AdCreative.ai

8.5

Overall Usability Score

8.5

Usability Score Breakdown

Ease of Admin

Average: 8.8

8.4

Ease of Use

Average: 8.7

9.0

Meets Requirements

Average: 8.8

8.3

Customer Segment Breakdown

Small Business

91%

Mid Market

Enterprise

N.Rich

8.4

Overall Usability Score

8.4

Usability Score Breakdown

Ease of Admin

Average: 8.8

9.2

Ease of Use

Average: 8.7

9.1

Meets Requirements

Average: 8.8

9.3

Customer Segment Breakdown

Small Business

14%

Mid Market

47%

Enterprise

39%

AdRoll

8.4

Overall Usability Score

8.4

Usability Score Breakdown

Ease of Admin

Average: 8.8

9.0

Ease of Use

Average: 8.7

8.7

Meets Requirements

Average: 8.8

8.5

Customer Segment Breakdown

Small Business

57%

Mid Market

34%

Enterprise

#10

Bannerflow

8.3

Overall Usability Score

8.3

Usability Score Breakdown

Ease of Admin

Average: 8.8

9.1

Ease of Use

Average: 8.7

9.1

Meets Requirements

Average: 8.8

8.7

Customer Segment Breakdown

Small Business

27%

Mid Market

45%

Enterprise

28%

#11

LocaliQ

8.3

Overall Usability Score

8.3

Usability Score Breakdown

Ease of Admin

Average: 8.8

8.6

Ease of Use

Average: 8.7

9.1

Meets Requirements

Average: 8.8

9.5

Customer Segment Breakdown

Small Business

72%

Mid Market

24%

Enterprise

#12

DemandScience

8.2

Overall Usability Score

8.2

Usability Score Breakdown

Ease of Admin

Average: 8.8

8.2

Ease of Use

Average: 8.7

8.9

Meets Requirements

Average: 8.8

8.9

Customer Segment Breakdown

Small Business

20%

Mid Market

59%

Enterprise

22%

#13

Bidtheatre

8.2

Overall Usability Score

8.2

Usability Score Breakdown

Ease of Admin

Average: 8.8

8.7

Ease of Use

Average: 8.7

9.0

Meets Requirements

Average: 8.8

8.8

Customer Segment Breakdown

Small Business

89%

Mid Market

Enterprise

#14

The Trade Desk

8.1

Overall Usability Score

8.1

Usability Score Breakdown

Ease of Admin

Average: 8.8

8.4

Ease of Use

Average: 8.7

8.4

Meets Requirements

Average: 8.8

8.9

Customer Segment Breakdown

Small Business

27%

Mid Market

47%

Enterprise

27%

#15

AdButler

8.1

Overall Usability Score

8.1

Usability Score Breakdown

Ease of Admin

Average: 8.8

8.4

Ease of Use

Average: 8.7

8.7

Meets Requirements

Average: 8.8

9.2

Customer Segment Breakdown

Small Business

87%

Mid Market

13%

#16

Viant Technology

8.0

Overall Usability Score

8.0

Usability Score Breakdown

Ease of Admin

Average: 8.8

8.4

Ease of Use

Average: 8.7

7.9

Meets Requirements

Average: 8.8

8.1

Customer Segment Breakdown

Small Business

40%

Mid Market

40%

Enterprise

20%

#17

Choozle

8.0

Overall Usability Score

8.0

Usability Score Breakdown

Ease of Admin

Average: 8.8

8.4

Ease of Use

Average: 8.7

8.5

Meets Requirements

Average: 8.8

8.4

Customer Segment Breakdown

Small Business

74%

Mid Market

21%

Enterprise

#18

illumin

8.0

Overall Usability Score

8.0

Usability Score Breakdown

Ease of Admin

Average: 8.8

8.3

Ease of Use

Average: 8.7

8.1

Meets Requirements

Average: 8.8

8.4

Customer Segment Breakdown

Small Business

58%

Mid Market

30%

Enterprise

13%

#19

Zuuvi

7.9

Overall Usability Score

7.9

Usability Score Breakdown

Ease of Admin

Average: 8.8

8.9

Ease of Use

Average: 8.7

8.6

Meets Requirements

Average: 8.8

8.3

Customer Segment Breakdown

Small Business

32%

Mid Market

56%

Enterprise

12%

#20

Facebook for Business

7.7

Overall Usability Score

7.7

Usability Score Breakdown

Ease of Admin

Average: 8.8

8.4

Ease of Use

Average: 8.7

7.9

Meets Requirements

Average: 8.8

8.1

Customer Segment Breakdown

Small Business

66%

Mid Market

26%

Enterprise