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Bannerflow Reviews & Product Details

Bannerflow Overview

What is Bannerflow?

Bannerflow is a Creative Management Platform (CMP) that enables marketing teams to manage the entire campaign lifecycle, from start to finish, across languages, formats, and markets – with full transparency over cost and performance. Bannerflow supports a large range of digital ad formats such as: Display, Social, Video, Mobile, CRM/onsite advertising and even new channels such as DOOH. Creating personalised (DCO) and channel specific campaigns is also easily performed — resulting in higher engagement, greater impact, and increased ROI.

Bannerflow Details
Product Website
Languages Supported
English
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Product Description

Bannerflow is cloud-based software that lets teams design, scale, publish, analyse, personalise, and optimise digital campaigns.

How do you position yourself against your competitors?

Bannerflow has empowered 1800+ brands worldwide to accelerate their digital campaigns:

- Cut launch time by up to 90% and gain full control of campaigns, from creation to publication

- Publish and real-time manage digital campaigns across 100+ networks, in all markets, with AI-generated translations

- Dramatically boost ROI by delivering hyper-personalised auto-optimised campaigns


Seller Details
Company Website
Year Founded
2010
HQ Location
Stockholm
Twitter
@BannerFlow
625 Twitter followers
LinkedIn® Page
www.linkedin.com
142 employees on LinkedIn®
Description

Founded in
010, Bannerflow is a Creative Management Platform (CMP) that enables marketing teams to manage the entire campaign lifecycle, from start to finish, across languages, formats, and markets – with full transparency over cost and performance.Bannerflow supports many digital ad formats such as Display, Social, Video, Mobile, CRM/onsite advertising and even new channels such as DOOH. Creating personalised (DCO) and channel-specific campaigns is also easily performed — resulting in higher engagement, greater impact, and increased ROI.Bannerflow has been named as one of Europe's fastest-growing tech companies. It has been on the Deloitte Tech 50 for three years straight, on the Financial Times FT1000 for three years in a row, and been awarded Mäster Di Gasell status. Follow us on LinkedIn to learn more about the latest technology and trends shaping digital marketing.


Hanna E.
HE
Overview Provided by:

Recent Bannerflow Reviews

Verified User
A
Verified UserSmall-Business (50 or fewer emp.)
4.5 out of 5
"Easy to use and learn"
Bannerflow erbjuder ett enkelt och användarvänligt verktyg som gör det lättillgängligt för många inom organisationen att skapa innehåll vid behov....
Dominique H.
DH
Dominique H.Mid-Market (51-1000 emp.)
5.0 out of 5
"Bannerflow is just dope!"
my experience with Bannerflow has been extremely positive. It has become an indispensable tool in my work as a designer, thanks to its user-friendl...
Morgan P.
MP
Morgan P.Mid-Market (51-1000 emp.)
5.0 out of 5
"An extremely valuable platform for our business"
We are delighted to have formed a strong partnership with Bannerflow at our second company. We rely on Bannerflow daily and consider it an indispen...
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Bannerflow Media

Bannerflow Demo -  Boost Your Creativity
Create stunning HTML5, video, and social media ads at scale, effortlessly.
Bannerflow Demo - Create Ads in All Formats
Reduce manual work by automatically scaling to all formats in seconds.
Bannerflow Demo -   Go Full Omnichannel
Shorten time to market and launch your ads directly to your favourite display, social, email, onsite, and digital out-of-home networks.
Bannerflow Demo - Scheduling & Auto-optimisation
Simplify campaign management and take data-driven decisions to maximise performance – In real time!
Bannerflow Demo - Personalise Your Ads
Tailor campaigns that connect with specific audiences, reduce costs and boost ROI!
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153 Bannerflow Reviews

4.6 out of 5
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153 Bannerflow Reviews
4.6 out of 5
153 Bannerflow Reviews
4.6 out of 5

Bannerflow Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons

Overall Review Sentiment for BannerflowQuestion

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
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G2 reviews are authentic and verified.
Morgan P.
MP
Senior Studio Manager Brand & Acquisition
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
(Original )Information
What do you like best about Bannerflow?

We are delighted to have formed a strong partnership with Bannerflow at our second company. We rely on Bannerflow daily and consider it an indispensable technology for our business. It plays a crucial role in creating many of our channel assets, and its user-friendly platform requires minimal integration. The Bannerflow team has provided excellent guidance, helping us maximize the platform's potential. Their support during the implementation stage was invaluable, always being available to assist with our queries. The performance feedback on our assets is incredibly beneficial, enabling us to continually test and improve. The standout feature of Bannerflow is the ability to edit assets simultaneously, significantly enhancing our SLAs. Review collected by and hosted on G2.com.

What do you dislike about Bannerflow?

Every piece of tech that i have ever used is somewhat glitchy from time to time, the only glitchy things ive seen with Bannerflow is the difference between browsers. Safari can sometimes show a slightly different end result, having said that Bannerflow is built for Chrome but its worth remembering if clients are seeing preview links through Safari. Review collected by and hosted on G2.com.

What problems is Bannerflow solving and how is that benefiting you?

We are receiving a lot of help with widgets that will make our work so much easier. The RG/Terms widget will be such a big help when we create banners sets for different regions allowing us to change the regulations in each set quickly instead of manually turning layers on and off. Review collected by and hosted on G2.com.

Lorenz D.
LD
Creative Production Specialist
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Bannerflow?

Using Bannerflow has allowed us to produce high quality performing assets as well as help reduce SLAs drastically due to it's clever automation system. The ease of changing copy and images on a range of assets with in seconds is one of Bannerflows unique selling points and is even better when assets need amending as it takes seconds to update everything. Without using Bannerflow in our current workflow it would take us days producing assets manually. Bannerflow isn't just an amazing timesaving tool but the support you get from the team if any issues arise is perfect. We have a close working relationship with our Bannerflow Account Manager who is always on hand to help us implement new ways of working as well as encoring us to explore areas of the platform that will be beneficial towards the business goals. Review collected by and hosted on G2.com.

What do you dislike about Bannerflow?

Like any platform there are sometimes glitches with the performance of Bannerflow but their support team are always on hand to help figure out any issues and provide updates and solutions to solve problems. Review collected by and hosted on G2.com.

What problems is Bannerflow solving and how is that benefiting you?

Bannerflow is allowing us to produce assets on mass for different regions and implement copy and creative changes in seconds. This is allowing us to work more efficiently as a Studio when it comes to production of assets. Review collected by and hosted on G2.com.

Dominique H.
DH
Digital Designer
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
(Original )Information
What do you like best about Bannerflow?

my experience with Bannerflow has been extremely positive. It has become an indispensable tool in my work as a designer, thanks to its user-friendliness, creative freedom, flexibility, and powerful management and analytics features. For any designers looking for a reliable and versatile tool to create and optimize digital advertisements, I can wholeheartedly recommend Bannerflow.

I hope this review provides a clear picture of my personal experiences with Bannerflow and why I find it such a valuable tool for designers. Review collected by and hosted on G2.com.

What do you dislike about Bannerflow?

Sometimes there is bugs, would love more open source. Review collected by and hosted on G2.com.

Recommendations to others considering Bannerflow:

Put one month of trial. Create banners publish the and you will notice how great it is. Review collected by and hosted on G2.com.

What problems is Bannerflow solving and how is that benefiting you?

Put creativity first. Let the tech guys do the rest.

Benefit for me is that i now have a competense that just a few in Sweden have. Review collected by and hosted on G2.com.

Response from Daniela Nocker of Bannerflow

Hi Dominique, thank you so much for your review, it means a lot to us! Awesome to hear that Bannerflow gives you the creative freedom you need to create next-level campaigns!

Samuel L.
SL
Assistant Manager, Online Media Planner
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: G2 Gives Campaign
Incentivized Review
What do you like best about Bannerflow?

Bannerflow's product and solution is great for creative building, asset scaling, and direct-to-platform publishing. Additionally, the creative studio is easy to use.

But what makes Bannerflow stand out is their excellent customer support! The client success team has been tirelessly providing support and development plans for our global, regional, and local teams. Review collected by and hosted on G2.com.

What do you dislike about Bannerflow?

While the product and solution itself is outstanding, unfortunately, the platform struggles with some occasional stability issues with loading speed, crashes, and unresponsive clicks.

Hopefully these can be addressed on the backend to further enhance our positive experience working on the platform. Review collected by and hosted on G2.com.

What problems is Bannerflow solving and how is that benefiting you?

Bannerflow primarily addresses three of our company's concerns:

(1) Tedious, manual creation of various creative sizes/dimensions.

(2) Hit-and-miss creative elements for social ads.

(3) Fragmented cross-market creative direction.

Today, we're able to produce creative assets at scale; saving valueable time and resources. On top of that, we've also been able to enhance our cross-market sharing to unify our brand voice in the region. Review collected by and hosted on G2.com.

Michael  L.
ML
Retail media product and data manager
Enterprise(> 1000 emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Bannerflow?

Intuitive one stop shop for all your creative needs, enables easy automatisation with easy feed integration without having to delve into the full DCO setup - and you can easily time and change your creatives afterwards, so limits your needs towards agency interactions with merely sending over a placeholder for your future campaigns. Support is good, and the tool has alot of possibilities to cater to your brand specific needs with extra widgets to ease your every day work. Review collected by and hosted on G2.com.

What do you dislike about Bannerflow?

Bannerflow has setup connections for Automated ads towards Meta and others channels - but still a work in progress to get the full DPA setup to some social channels. Review collected by and hosted on G2.com.

What problems is Bannerflow solving and how is that benefiting you?

Easy one stop shop to work with templates and creatives towards banner ads and social media ads. Allows us to let our creative agencies work directly into the same tool as us, so from creation of new templates to use is very simple. Use of templates and automated content via feeds makes the everyday work much more simple, as the campaign runs per week updates automatically - and allows for more time to test and learn, than to create banners from scratch all over.

We are able to act with very short time to market, as we can control each placeholder directly via Bannerflow via scheduling - so changing a banner theme friday afternoon does not create a need for direct contact to the media agency. Review collected by and hosted on G2.com.

José H.
JH
Performance Marketing Manager SE
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Bannerflow?

Bannerflow is a game-changer for digital marketing and marketers. Having tried many platforms and solutions, Bannerflow is by far the best, offering an easy and efficient way to in a very fast speed, create and manage digital campaigns. The platform also secures that the organization is synced in terms of how we communicate on a nordic level. If something is not working, the customer support is always there to help which is much appreciated. Review collected by and hosted on G2.com.

What do you dislike about Bannerflow?

Not fully developed to use on all social platforms and there are some limitations in the creative studio. Review collected by and hosted on G2.com.

What problems is Bannerflow solving and how is that benefiting you?

We save time and resources by not needing specialized designers and sending phosthop files for every ad, allowing our team to focus on strategy and creativity and optimization of ads. Securing a brand look on a nordic level. Review collected by and hosted on G2.com.

Verified User in Apparel & Fashion
AA
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Bannerflow?

Bannerflow erbjuder ett enkelt och användarvänligt verktyg som gör det lättillgängligt för många inom organisationen att skapa innehåll vid behov. Detta är avgörande inte bara för organiska inlägg, utan även för betald marknadsföring och andra typer av material som produceras under året. Eftersom vi är aktiva på flera marknader, förbättras effektiviteten i vår arbetsprocess , då vi ofta behöver flera versioner av samma material på olika språk och då underlättar Bannerflow med översättningar till dessa.

Vår erfarenhet av Bannerflows team har konsekvent varit positiv. Varje kontaktperson har varit tillmötesgående och lättillgänglig, och har alltid erbjudit snabb och hjälpsam återkoppling när vi har haft behov. Review collected by and hosted on G2.com.

What do you dislike about Bannerflow?

During our time working with Bannerflow, we have not experienced any major issues, and whenever there has been something, they have been helpful in resolving it. Review collected by and hosted on G2.com.

What problems is Bannerflow solving and how is that benefiting you?

Since we are active in multiple markets, the efficiency of our work process is improved, as we often need multiple versions of the same material in different languages. Bannerflow facilitates these translations and allows each responsible person to translate their own material and easily export it. Review collected by and hosted on G2.com.

ST
Regional Senior Manager, Online Marketing & Ecommerce
Enterprise(> 1000 emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Bannerflow?

The solutions works perfectly as per their claims. In fact, it delivers more than promised. Even better, the client success team is amazing. The best onboarding and training every step of the way. Review collected by and hosted on G2.com.

What do you dislike about Bannerflow?

The product is not mature yet -- still has lots of room to enhance its capabilities. The team has been open to suggestion and I look forward to seeing these feedback integrated into the product. Review collected by and hosted on G2.com.

What problems is Bannerflow solving and how is that benefiting you?

Bannerflow allows non-designers within the marketing team to quickly generate and publish advertising banners -- it saved the marketing team lots of time and money. Media agency benefits from the simplified creative publishing workflow as well. From regional POV, it makes it easy for local offices to streamline brand identity. Review collected by and hosted on G2.com.

Verified User in Furniture
UF
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
(Original )Information
What do you like best about Bannerflow?

With its intuitive platform, we can easily scale up our creative output in a short amount of time. What's more, their support team is exceptional and responds quickly to any issues we encounter. Our customer success team has been invaluable in developing customized solutions that align with our advertising objectives, such as personalized widgets.

The platform's user-friendly interface and efficient workflow make it easy to manage multiple campaigns and ad formats with ease. Review collected by and hosted on G2.com.

What do you dislike about Bannerflow?

As some functionalities are restricted, creating banners with maximum creative freedom may require some extra effort to find workarounds. However, Bannerflow acknowledges these limitations and is continuously exploring ways to enhance its capabilities. Review collected by and hosted on G2.com.

What problems is Bannerflow solving and how is that benefiting you?

When planning banners for the upcoming campaigns an error notification occurred after 'pushing changes'. It is not clear if the campaign banners will occur on the website or if they should be planned again. Bannerflow is trying to fix this issue and I am updated every week. Review collected by and hosted on G2.com.

✯Eugene B.
✯B
Digital Marketing Director
Enterprise(> 1000 emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Bannerflow?

This list is long so ill just list my top 3:

It allows dynamic ads for ad platforms using JSON feeds

Creating multiple sizes languages is just a few clicks

Direct integration with AdForm, just a few clicks in bannerflow and your ads are available in AdForm Review collected by and hosted on G2.com.

What do you dislike about Bannerflow?

Like all tools, you have to pay within their rules and their limitations, the good thing is, that they continuously add new features Review collected by and hosted on G2.com.

What problems is Bannerflow solving and how is that benefiting you?

It saves time of our designers, working in a multi-language company, its just a few clicks and the same adds and sizes are available for any language. No need to create extra banner sets Review collected by and hosted on G2.com.