Hootsuite Reviews & Product Details

The best thing about hootsuite is that there's cross platform posting which makes it easy for me to publish my posts on brands using one platform, it makes it easy as I do not have to go on different platforms for posting one post. I also love the inbox feature which allows all the DMs from multiple platforms to be on one single place which makes it very easy to reply to the customers. I use this platform everyday for analytics.It's also easy to integrate bitly on this platform to add shortened links. The customer support also is very useful as it helps me solve my queries. I also can make changes on the same platform if there is any error which makes it very easy to use and make changes. Review collected by and hosted on G2.com.

Something I don't like about hootsuite is the inbox features is very slow for instagram as It takes a lot of time to implement the changes like resolving the chat or mark it pending and even delivery. Review collected by and hosted on G2.com.

What I appreciate most about Hootsuite is how it centralizes the chaos of social media management into a single, streamlined dashboard. Instead of toggling between platforms and drowning in tabs, I can schedule posts, monitor engagement, and reply to messages across Twitter, Facebook, LinkedIn, and Instagram from one place. The calendar view is a game-changer—it lets me visualize our content pipeline weeks ahead, spot gaps, and drag-and-drop posts effortlessly. For teams, the collaboration features are a lifesaver; assigning drafts to colleagues, setting approval workflows, and leaving comments directly on posts eliminates endless email threads and Slack pings. While it’s not perfect, that birds-eye view of our social presence—plus the time saved by batching content—makes it a tool I’d miss if it vanished tomorrow. Software is easy to use and have better customer support. I have been using it since last 2 years. Review collected by and hosted on G2.com.

The analytics dashboard looks impressive at first glance—shiny graphs, exportable reports, and all the metrics you’d expect. But spend five minutes digging in, and the cracks show. The most glaring issue? Wildly inflated percentages that make no sense. I’ve seen posts supposedly “up 3,800% in engagement” when I know the actual lift was modest—likely a glitch in how they calculate baselines or aggregate data. Review collected by and hosted on G2.com.

I started using hootsuite in my first marketing role out of university. I found the tool really easy to pick up with minimal support and have continued using it to this day. I've even gone on to help colleagues who are new to the tool.

Overall working within a small company it is an amazing tool for scheduling posts especially for when I'm away or other obligations come up helping ensure our social media channels don't get neglected. Review collected by and hosted on G2.com.

Sometimes I have had problems with things certain connections to social media. When I have had issues the customer support have been able to assist me but can be annoying when it happens. Sometimes this may not necessarily be Hootsuite's fault as it may be caused by the platforms themselves. Review collected by and hosted on G2.com.

I like scheduling and amending posts for multiple accounts in one setting. One thing that I end up using a lot is drafts. I often have images for posts on different devices, and the functionality differs from mobile to desktop, but with draft, I can add and remove pictures from one device to another with a simple click. Review collected by and hosted on G2.com.

Although I like being able to edit images from device to device using drafts, having more functionality on mobile would be great, like being able to make individual changes per platform, like adjusting image size, editing text, and changing the number of images posted.

Also, having access to native features 9especially for IG) on the dashboard would streamline workflow immensely. Although it seems to have improved lately, early on when we first started using the platform, there were bugs. Lots of bugs including disconnected accounts, failed posts, and service interruptions, which were alarming, but that seems to be improving. Review collected by and hosted on G2.com.

I have been using Hootsuite for three years. Hootsuite is a powerful platform for scheduling and managing posts across multiple social networks, including Twitter, Facebook, and LinkedIn. The dashboard is intuitive, making organizing content calendars and collaborating with teams easy. The bulk scheduling feature saves time, and the mobile app is handy for on-the-go updates. Customer support is generally helpful, and the platform is reliable for consistent posting. Review collected by and hosted on G2.com.

The biggest drawback is the analytics, which often seem exaggerated and inconsistent with native platform data, making performance tracking unreliable. Review collected by and hosted on G2.com.

I like the ability to manage multiple social media accounts in one place. The scheduling tool is particularly helpful for planning content in advance, and the user interface is intuitive and easy to navigate. It saves me a ton of time by automating posts across platforms like Twitter, LinkedIn, and Facebook. Review collected by and hosted on G2.com.

Some of the best features are only available in the more expensive plans, which may be limiting for small businesses or solo users. Additionally, the analytics dashboard could be more customizable to suit specific campaign goals. At times, the mobile app feels a bit laggy compared to the desktop version. Review collected by and hosted on G2.com.

Hootsuite is an outstanding all-in-one platform for managing and distributing content across Facebook, Instagram, LinkedIn, and Threads. Once you get the hang of it, it's incredibly easy to use, with plenty of helpful hints and tips to guide you. One of its best features is automatic image resizing, which ensures your visuals look perfect on every platform without any extra effort. The centralized inbox is a huge time-saver, allowing you to view and respond to all comments and messages in one place, making community engagement seamless. The AI-powered tools are a bonus, offering smart suggestions for content, post timing, and hashtags, helping you optimize your strategy. The intuitive content calendar makes scheduling a breeze, and integrations with tools like Canva and Google Drive streamline your workflow even more. Whether you're a solo user or part of a team, Hootsuite makes managing social media efficient, organized, and genuinely enjoyable. Love this software!! Review collected by and hosted on G2.com.

The only downside is that it took a bit of time to get used to everything at first, but once this was mastered am flying.. Review collected by and hosted on G2.com.

Hootsuite allows us to focus on what matters most - our clients and services. In the past, we spent hours every day doing content creation and working on engagements that required us to use multiple platforms for our social media tasks. Hootsuite enables us to manage all of this on a single platform. Within Hootsuite, at a glance, we can grab an overview of all of our social media channels and best of all, we are able to engage with our customers directly within Hootsuite - no more logging into multiple platforms. Using Hootsuite, we feel as though we have a dedicated new member of the team always ready to assist us. Review collected by and hosted on G2.com.

We dont have any dislikes with Hootsuite as has been an immense game changer for our business. Review collected by and hosted on G2.com.

"What I like best about Hootsuite is its ease of use and ease of implementation. The platform is incredibly user-friendly, even for beginners, and setting it up with all our social media accounts was quick and smooth. I also appreciate the wide number of features it offers—from post scheduling and content planning to analytics and team collaboration. The ease of integration with other tools like Canva and Google Drive makes my workflow more efficient. Plus, their customer support is responsive and helpful when needed. We use Hootsuite frequently, and it’s become a central part of our daily social media operations. Review collected by and hosted on G2.com.

While Hootsuite is powerful, the pricing can be a bit steep, especially for small businesses or solo users. Also, some features like analytics and team collaboration tools are only available on higher-tier plans. Occasionally, the platform feels a bit clunky or slow, especially when switching between accounts or loading reports. Review collected by and hosted on G2.com.

Hootsuite has become an essential part of my social media strategy and planning process. It’s easy to use, and I love having all my social channels accessible in one place. The analytics are user-friendly, and I rely on the platform daily to keep everything organized. Setup was quick and seamless, and connecting all our accounts was a breeze. I also really appreciate the educational resources—Hootsuite’s reports and webinars are insightful, and their team is knowledgeable and great to interact with. Review collected by and hosted on G2.com.

Many of the more advanced features (like in-depth analytics or team collaboration tools) are only available on higher-tier plans, which can get pricey fast. We have a very limited budget. Review collected by and hosted on G2.com.