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Hootsuite Reviews & Product Details

Pricing

Pricing provided by Hootsuite.

Standard

$199.00
1 user Per Month

Hootsuite Media

Hootsuite Demo - Monitoring
Monitor all of your social media profiles in one place and track the topics that matter to your brand.
Hootsuite Demo - OwlyWriter AI
We've trained OwlyWriter AI with all of our social media expertise. It writes captions for any platform, generates tons of post ideas, and helps you re-work your best content with the click of a button.
Hootsuite Demo - Scheduling
Plan social content as a team with an intuitive, shared calendar that features collaborative post drafts and built-in approval workflows.
Hootsuite Demo - Publishing
Create, publish and schedule engaging posts across your social channels.
Hootsuite Demo - Customer Engagement
Never miss a message and respond to customer inquiries faster with a consolidated stream of messages across networks that can be triaged and assigned. Provides optional chatbot handover for automated responses.
Hootsuite Demo - Analytics & Reporting
Measure the effectiveness of your social media strategy and turn strategy into execution with meaningful and actionable insights. Customize and share reports according to your unique business goals and objectives.
How to use Hootsuite in 4 minutes!
Play Hootsuite Video
How to use Hootsuite in 4 minutes!
How to use OwlyWriter AI to generate social captions in 60 seconds!
Play Hootsuite Video
How to use OwlyWriter AI to generate social captions in 60 seconds!
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Hootsuite Reviews (6,718)

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Reviews

Hootsuite Reviews (6,718)

View 5 Video Reviews
4.3
6,718 reviews

Review Summary

Generated using AI from real user reviews
Users consistently praise Hootsuite for its ease of use and centralized management of multiple social media accounts, which simplifies scheduling and analytics. The platform's intuitive interface and robust features help users save time and maintain organization across various channels. However, some users note that the pricing can be steep, especially for smaller teams.

Pros & Cons

Generated from real user reviews
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Dawn H.
DH
Director of Marketing
Enterprise (> 1000 emp.)
"Efficient Posting with Room for Improvement"
What do you like best about Hootsuite?

I benefit from the ability to preschedule posts with Hootsuite. I also find the ability to duplicate and post very useful. It's time-saving and allows me to get posts scheduled months in advance in a fairly quick manner. Review collected by and hosted on G2.com.

What do you dislike about Hootsuite?

I think the ability to upload more photos for LinkedIn could be improved. Even though I know LinkedIn does not accept more than 10 photos, the ability to just upload them with the understanding that Hootsuite is only going to publish the first 10 would be fine with me. This feature used to be available previously on Hootsuite, and with updates, it has since changed. So, the problem is, if I'm posting to LinkedIn and Facebook at the same time and I want to upload 20 photos, I still need to go into the LinkedIn tab and delete 10 of those photos. Previously, it would have just published the first 10. Review collected by and hosted on G2.com.

Sharron  N.
SN
Marketing Manager
Small-Business (50 or fewer emp.)
"Life changing for Social Media"
What do you like best about Hootsuite?

Just about every tool and measurement of success needed to manage and maintain our social media content is accessible through Hootsuite. I love that you can integrate just about any social media channel with ease. Scheduling is probably the tool I use most frequent. And it makes implementing your social media plans a breeze! Review collected by and hosted on G2.com.

What do you dislike about Hootsuite?

The only downside to using Hootsuite is that I would love it if we could keep track of our email and podcast success metrics. Other than that I love Hootsuite and how easy ans stress free it is to navigate through the software. Review collected by and hosted on G2.com.

Hannah  S.
HS
Digital Communications Coordinator
Small-Business (50 or fewer emp.)
"Great solution for small teams"
What do you like best about Hootsuite?

We use Hootsuite now after using Sprout Social for several years. We've found that Hootsuite allows our team to manage workload easier by having the ability to cross-post to nearly all platforms at one time for each of our clients. Also, managing private messages and comments takes less time from our team members each day, including Hootsuite's ability to filter and automate responses to certain types of messages. What I have been most impressed with in the past is Hootsuite's customer account team and implementation processes, although it has not been as helpful as of recent. We have had dedicated people in the past that were always there when we need them and were very helpful when we come across issues. We use Hootsuite every single day, at all hours of the day to manage content publishing. It is very easy to train employees to use. With our plan, we can integrate as many social media accounts as we need into Hootsuite. We also love the reporting and analytics tools, as it can separate organic posts vs paid/sponsored posts. I love being able to customize my reports and format it to fit each client's needs to show the most powerful data and results that make an impact. Review collected by and hosted on G2.com.

What do you dislike about Hootsuite?

1. Facebook sharing

2. Filtering out/Removing spam and malicious links in comments/messages (also reporting spam/banning user)

3. Change cover photos/profile pictures

4. A big one: white-labeling reports. We can have our logo, yet they still all show Hootsuite on them.

5. We can't see or respond to Facebook reviews!

6. Boosting and promoting has a lot of issues to where it shows successfully boosted/promoted yet later we find it never went through to Meta, yet shows boosted in Hootsuite. This is causing us more time with budgeting and confirming spends are live.

7. The app has a lot of bugs. The notifications do not load on any of our team's devices even with troubleshooting through the Support team.

8. Several of the reports will show varying data even with the same dates for the same post whether paid or organic. Some of the numbers do not add up to be accurate between reports.

I understand each platform's API is the reason for most limitations. Review collected by and hosted on G2.com.

Ganpat S.
GS
Founder
Small-Business (50 or fewer emp.)
"Good for managing multiple brands"
What do you like best about Hootsuite?

I love Hootsuite's bulk scheduling feature. I run mostly dropshipping ecommerce brands along with my agency, HOOX (previously Mashcape), so being able to sit down, plan a week or more of content, and just upload everything at once really helps. I'm not logging in every day just to push posts , which saves a lot of time. Review collected by and hosted on G2.com.

What do you dislike about Hootsuite?

Pricing is where it starts to feel a bit tight. It's fine in the beginning, but once you need more than the basics, especially for team use, the cost jumps pretty quickly. It feels like you hit that ceiling sooner than expected. Review collected by and hosted on G2.com.

Rakesh J.
RJ
Consultant Gynecologist and Medical Educator
Hospital & Health Care
Small-Business (50 or fewer emp.)
"Brings Better Control to Social Media Posting Workflow"
What do you like best about Hootsuite?

In my routine work, I regularly share women’s health awareness and pregnancy related posts on LinkedIn and Twitter. What I like most about Hootsuite is the ability to schedule posts in advance, especially when I plan weekly health topics like antenatal care, menstrual health, and patient awareness updates. Managing multiple social media accounts from one dashboard saves time, as I don’t need to log in separately to each platform. I also use the calendar view to plan posts for different days of the week, which helps me maintain consistency even during busy hospital hours. Review collected by and hosted on G2.com.

What do you dislike about Hootsuite?

One small point I noticed is that when managing multiple scheduled posts, the dashboard can take a few seconds to load at times. It is not a major issue, but during busy hours even small delays are noticeable. Apart from this, the platform works well for regular posting, and once everything is set up, it runs smoothly in daily use. Review collected by and hosted on G2.com.

Flaminia F.
FF
CEO
Small-Business (50 or fewer emp.)
"Reliable service like many others"
What do you like best about Hootsuite?

We have been using it for years and I appreciated the sharing with webinars, events and reports on general use of social that they provided. Sometimes it has been inspiring and anyway very useful to orient own strategies, tho these reports are public, so no loss when changing provider Review collected by and hosted on G2.com.

What do you dislike about Hootsuite?

We decided to quit it and change onto another provider because: the fees are extremely high compared to similar providers and infact we foudna better one saving 3/4 of the investment.

Hootsuite stay in a position of champions but we have great service and results for much less and with great service output. Review collected by and hosted on G2.com.

EJ
Digital Marketing Manager
Small-Business (50 or fewer emp.)
"Hootsuite made multi-channel management a dream for a multi-brand company!"
What do you like best about Hootsuite?

The cross-posting, editing and customization of content for a multi-brand company like ours became hassle-free and organized with Hootsuite. The ease of integrating different brand portfolios into a single platform simplified campaign implementation. With the AI integrations in content creation and 'Listening' powered by Talkwalker, the potential of the platform doubled, making it my go to for everyday market research, SEO edits and content polishing. Special shoutout to the enterprise account support teams (customer support and tech) for always resolving and troubleshooting any problems I run into within a couple of hours. I have been using Hootsuite every workday for the past 2 years and I cannot suggest a better platform that does it all! Review collected by and hosted on G2.com.

What do you dislike about Hootsuite?

Even though Listening has been amazing for general topics, it would be amazing to have it perform better, pulling in specific data for niche markets like equestrian products or auto detailing. Review collected by and hosted on G2.com.

Juan E.
JE
Director of Escalations
Mid-Market (51-1000 emp.)
"Hootsuite Makes Social Media Support and Reporting Effortless"
What do you like best about Hootsuite?

I really like how easy Hootsuite is to use—it makes managing multiple social accounts feel simple and organized instead of overwhelming. The interface is clean, and scheduling posts takes just a few clicks. The reporting is another big plus; it gives clear, useful insights that help me understand what’s working and where I can improve, without having to dig through complicated data. Review collected by and hosted on G2.com.

What do you dislike about Hootsuite?

Nothing to be honest, compared to the previous tool that we had, this meets all our needs. From the easy inbox use to monitor all our channels to the Analytics area for our daily reporting. Review collected by and hosted on G2.com.

Sneha L.
SL
Social Media Executive
Marketing and Advertising
Small-Business (50 or fewer emp.)
"Makes my work easier, just wish it was more affordable"
What do you like best about Hootsuite?

I use Hootsuite while working at Skaly, and it honestly helps me keep things getting too messy. Since we're a small agency, I'm usually handling a few clients at once. I like that I can posts in advance and see everything in one calendar. It just makes my day feel more sorted. Review collected by and hosted on G2.com.

What do you dislike about Hootsuite?

One thing I've noticed over time is the pricing. It used to feel more flexible earlier, but now it gets expensive when we start adding more profiles. For a small agency like ours, that adds up quickly. Review collected by and hosted on G2.com.

SS
Marketing Coordinator
Mid-Market (51-1000 emp.)
"Intuitive and Easy to Use—Hootsuite’s AI Helps with Captions and Hashtags"
What do you like best about Hootsuite?

I appreciate how intuitive the site is. When I first started using it, it felt very easy to work my way around it. It was easy being able to add accounts, incorporate different types of posts of different sizes, and the AI bot has been more than helpful when it comes to captions and hashtags. Review collected by and hosted on G2.com.

What do you dislike about Hootsuite?

There isn't much that I dislike about Hootsuite. I haven't had any issues with it within the time that I have been using it for our companies social media. Review collected by and hosted on G2.com.

Questions about Hootsuite? Ask real users or explore answers from the community

Get practical answers, real workflows, and honest pros and cons from the G2 community or share your insights.

Lisa T.
LT
Lisa Tempest
Last activity almost 4 years ago

I would like to find some tutorials to refresh my memory and use Hootsuite more efficiently.

Jose G.
JG
Jose Gomez
Last activity almost 4 years ago

How do i post album type or carousel type IG posts

Pricing Options

Pricing provided by Hootsuite.

Standard

$199.00
1 user Per Month

Advanced

$399.00
1 user Per Month

Enterprise

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Hootsuite Features
Social Analytics
Social Publishing
Campaign Optimization
Report Customizability
Report Exporting
Post Performance
Content Calendar
Content Library
Shared Inbox
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