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Hootsuite Reviews & Product Details - Page 94

Hootsuite Overview

What is Hootsuite?

Too many brands suck at social. Yours doesn’t have to. It starts with the right tools. Thousands of brands rely on Hootsuite’s platform and solutions to launch brilliant social campaigns, deliver 5-star social commerce experiences, and manage all their customer conversations in one place. With Hootsuite, you can confidently schedule posts across multiple social networks (including Instagram, TikTok, Threads, X (Twitter), Facebook, LinkedIn, Pinterest, and YouTube), manage organic and paid social content together, easily keep track of customer conversations, and gain actionable real-time insights from social media to make critical business decisions—all from one intuitive dashboard. As the world’s most widely trusted social media management solution, Hootsuite can set you up for success with expert certifications, training, and coaching in social marketing, social listening, customer care, and social commerce. Push your results further and get more from social with Hootsuite.

Hootsuite Details
Product Website
Languages Supported
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Product Description

Hootsuite is the leader in social media management, trusted by more than 18 million users. With Hootsuite, you can confidently schedule posts, engage in conversations, and track your social performance, all in one place, giving you the right tools to grow your brands, businesses, and customer relationships with social.


Seller Details
Seller
Hootsuite
Company Website
Year Founded
2008
HQ Location
Vancouver, BC
Twitter
@hootsuite
7,056,759 Twitter followers
LinkedIn® Page
www.linkedin.com
1,664 employees on LinkedIn®
Description

Hootsuite is a leading global provider of social media management software. With over 210,000 paid accounts and millions of users, Hootsuite powers social media for brands and organizations around the world, with unparalleled expertise in social media management, social insights, employee advocacy, social selling, and social customer care. Hootsuite's comprehensive, easy-to-use platform empowers brands and organizations to build enduring relationships with their audiences on social, at scale through social networks and 1:1 messaging channels. Hootsuite Academy, the industry-leading online learning platform, educates and inspires brands, organizations, and individuals about the power of social media. Hootsuite Academy has delivered over one million courses to over half a million people worldwide.


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Overview Provided by:
Customer Engagement @ Hootsuite

Recent Hootsuite Reviews

Verified User
U
Verified UserSmall-Business (50 or fewer emp.)
5.0 out of 5
"Very quick and efficient"
How simple it was to sign up and start the courses
Jessica F.
JF
Jessica F.Mid-Market (51-1000 emp.)
5.0 out of 5
"Excellent Tool for Busy Marketers"
Hootsuite is very user friendly and easy to schedule our social media posts, freeing up valuable time for our busy team!
SK
Sowmya K.Mid-Market (51-1000 emp.)
5.0 out of 5
"One amazing tool , great time saver"
Hootsuite deserves a huge shoutout, as it has reduced lot of manual work , introducing Ai post generator, has literally saved lot of my time, as mu...

Hootsuite Pricing

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Hootsuite Media

Hootsuite Demo - Monitoring
Monitor all of your social media profiles in one place and track the topics that matter to your brand.
Hootsuite Demo - OwlyWriter AI
We've trained OwlyWriter AI with all of our social media expertise. It writes captions for any platform, generates tons of post ideas, and helps you re-work your best content with the click of a button.
Hootsuite Demo - Scheduling
Plan social content as a team with an intuitive, shared calendar that features collaborative post drafts and built-in approval workflows.
Hootsuite Demo - Publishing
Create, publish and schedule engaging posts across your social channels.
Hootsuite Demo - Customer Engagement
Never miss a message and respond to customer inquiries faster with a consolidated stream of messages across networks that can be triaged and assigned. Provides optional chatbot handover for automated responses.
Hootsuite Demo - Analytics & Reporting
Measure the effectiveness of your social media strategy and turn strategy into execution with meaningful and actionable insights. Customize and share reports according to your unique business goals and objectives.
How to use Hootsuite in 4 minutes!
Play Hootsuite Video
How to use Hootsuite in 4 minutes!
How to use OwlyWriter AI to generate social captions in 60 seconds!
Play Hootsuite Video
How to use OwlyWriter AI to generate social captions in 60 seconds!

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Video Reviews

5,591 Hootsuite Reviews

4.2 out of 5
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5,591 Hootsuite Reviews
4.2 out of 5
5,591 Hootsuite Reviews
4.2 out of 5

Hootsuite Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons

Overall Review Sentiment for HootsuiteQuestion

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
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G2 reviews are authentic and verified.
Sharon A.
SA
CEO
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Hootsuite?

Efficiency, ease of use, doesnt glitch often Review collected by and hosted on G2.com.

What do you dislike about Hootsuite?

could have better features added on, but solid. Review collected by and hosted on G2.com.

What problems is Hootsuite solving and how is that benefiting you?

Calendering my posts Review collected by and hosted on G2.com.

Verified User in Consulting
AC
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Hootsuite?

Being able to do everything in the same spot, and being able to use the majority of the features on social media. and showing me what it will look like. Review collected by and hosted on G2.com.

What do you dislike about Hootsuite?

I feel like some of the tools can be a little gimicky and not actually help businesses that are smaller and trying to grow. Review collected by and hosted on G2.com.

What problems is Hootsuite solving and how is that benefiting you?

Hootsuite makes it a million times easier to stay consistant Review collected by and hosted on G2.com.

Verified User in Biotechnology
IB
Enterprise(> 1000 emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Hootsuite?

The reporting capabilities are significant'y better then competitors. There is a lot more flexibility in how you can set up reports. The listening capabilities are powerful as well. Whilst we are yet to use it, I think the integration with ads is a good feature as well.

Also, all of the staff at Hootsuite that I have met with are extremely professional and helpful. Review collected by and hosted on G2.com.

What do you dislike about Hootsuite?

Not much to be honest. I have had no complaints from the social media managers. Camapign management is on a par with other vendors. Review collected by and hosted on G2.com.

What problems is Hootsuite solving and how is that benefiting you?

Improves our listening capabilities for market analysis and competitior research Review collected by and hosted on G2.com.

Vanessa M.
VM
Communications &amp; Marketing Specialist
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
(Original )Information
What do you like best about Hootsuite?

I love that Hootsuite helps us streamline our content in various platforms (IG, Facebook, Twitter for us) and that I can get access to analytics reporting Review collected by and hosted on G2.com.

What do you dislike about Hootsuite?

I wish you could schedule tiktok carousels from within the platform and that you could get insights on reels and stories so that analytics metrics are more well-rounded Review collected by and hosted on G2.com.

What problems is Hootsuite solving and how is that benefiting you?

Hootsuite had help us do most of our social media management and scheduling from one place instead of having to jump from platform to platform Review collected by and hosted on G2.com.

Verified User in Non-Profit Organization Management
AN
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Hootsuite?

We love the fact that Hootsuite let's us plan ahead, provides suggestions and has multiple way of creating reports and tracking analytics for all of our social media pages. The analytics are up to date and connect directly with the account. Plus the ease of tagging the diverse social media pages while creating and customizing one post is a plus. We use it almost every day and post around 3-4 posts per week. Review collected by and hosted on G2.com.

What do you dislike about Hootsuite?

The price. We are a non-profit, 5 person staff and the price can sometimes be hard to handle, especially since it went up. However, as long as we continue shwcasing the benefit of it to our board we should be good to go. They really should install a non-profit price. Review collected by and hosted on G2.com.

What problems is Hootsuite solving and how is that benefiting you?

The social media management (over 8 social media pages for both the Chamber and clients) is a plus. Being able to post and cross promote from diferent pages from one account is a definite plus, especially being a one person team from a Chamber with only 5 staff members. Review collected by and hosted on G2.com.

IB
Officer
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: Seller invite
Incentivized Review
What do you like best about Hootsuite?

The most helpful thing is the planning and scheduling of posts. The optimization is also good as well as the easinest of the implementation of posts and customer service support. Review collected by and hosted on G2.com.

What do you dislike about Hootsuite?

Everything is great. This works really good so far and I have no issues Review collected by and hosted on G2.com.

What problems is Hootsuite solving and how is that benefiting you?

The problems being solved are social media management and optimization. It's also solving the ease in scheduling posts. Review collected by and hosted on G2.com.

Verified User in Health, Wellness and Fitness
AH
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Hootsuite?

I love how Hootsuite really tries to improve the knowledge of their consumers with webinars. The webinars are also very great especially if you are looking to explore different parts of social media marketing. I have worked with many other social media management platforms including Later, HeyOrca, Hubspot, Cloud Campaign, and more and I find it to work great for my business. Review collected by and hosted on G2.com.

What do you dislike about Hootsuite?

I think that in order to get some of the insights features and analytic tools, you have to have a higher payment plan which is a little unfortunate because my company already does not give enough budget to the social media team so we are spending more that we could be investing in paid ads or in person campaigns. Review collected by and hosted on G2.com.

What problems is Hootsuite solving and how is that benefiting you?

Hootsuite is helping me through automating the social media posting for us. I think that the posting is very great and helps me have more availability to put my efforts in other marketing efforts rather than posting manually. Review collected by and hosted on G2.com.

AC
Marketing & Communications Specialist
Enterprise(> 1000 emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Hootsuite?

I like being able to easily plan out my social calendar and utilize the inox daily. Review collected by and hosted on G2.com.

What do you dislike about Hootsuite?

The analytics are a little clunky and hard to understand at times. Review collected by and hosted on G2.com.

What problems is Hootsuite solving and how is that benefiting you?

Having a one-stop-shop to oversee all the social platforms I manage. I like being able to plan and schedule posts ahead while also monitoring what's coming in via comments and DMs. Review collected by and hosted on G2.com.

AW
Development and Marketing Manager
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: Seller invite
Incentivized Review
What do you like best about Hootsuite?

Hootsuite is fantastic because it allows you to monitor and manage all of your social media platforms from one place. What I appreciated most was all of the free guides and training offered. I was new to my position and had to learn what I could on the go. Their training made it so easy! There's also a very handy mobile app.

The setup was a piece of cake, and the interface is extremely user-friendly. There are ai components built in, along with a media library and a customizable analytics page. We use this software literally every day. Review collected by and hosted on G2.com.

What do you dislike about Hootsuite?

I receive all messages sent from our platforms, EXCEPT for Facebook event invites. I got so used to doing everything through this platform because you can for most things. I did not realize that one of our community partners had invited us to co-host an event and it was almost an issue when I did not accept. I wish you could see event invites within your messages.

However, Hootsuite is always asking for ways to improve, and then implementing those solutions, so I wouldn't be surprised if that changes shortly after this review goes live! Review collected by and hosted on G2.com.

What problems is Hootsuite solving and how is that benefiting you?

Hootsuite solves a lot of scheduling nightmares by giving me a comprehensive calendar for all platforms. It is also great for inspiring new ideas. Review collected by and hosted on G2.com.

Verified User in Education Management
UE
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Hootsuite?

Hootsuite was the best option to manage the large number of accounts my team needed to manage. Review collected by and hosted on G2.com.

What do you dislike about Hootsuite?

After all of these years, I still find the interface to be a bit non-intuitive. Review collected by and hosted on G2.com.

What problems is Hootsuite solving and how is that benefiting you?

We had more than 25 social accounts, for which we needed to centralize management. In addition, we needed to be able to analyze performance to make sure we were spending our social resources in effective ways. Review collected by and hosted on G2.com.

Response from Darian Mavandad of Hootsuite

It's great to hear that Hootsuite has helped you centralize management of over 25 social accounts and analyze performance to optimize your social resources. Thank you for your feedback!