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Hootsuite Reviews & Product Details - Page 92

Hootsuite Overview

What is Hootsuite?

Too many brands suck at social. Yours doesn’t have to. It starts with the right tools. Thousands of brands rely on Hootsuite’s platform and solutions to launch brilliant social campaigns, deliver 5-star social commerce experiences, and manage all their customer conversations in one place. With Hootsuite, you can confidently schedule posts across multiple social networks (including Instagram, TikTok, Threads, X (Twitter), Facebook, LinkedIn, Pinterest, and YouTube), manage organic and paid social content together, easily keep track of customer conversations, and gain actionable real-time insights from social media to make critical business decisions—all from one intuitive dashboard. As the world’s most widely trusted social media management solution, Hootsuite can set you up for success with expert certifications, training, and coaching in social marketing, social listening, customer care, and social commerce. Push your results further and get more from social with Hootsuite.

Hootsuite Details
Product Website
Languages Supported
Arabic, German, English, French, Italian, Portuguese, Spanish
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Product Description

Hootsuite is the leader in social media management, trusted by more than 18 million users. With Hootsuite, you can confidently schedule posts, engage in conversations, and track your social performance, all in one place, giving you the right tools to grow your brands, businesses, and customer relationships with social.


Seller Details
Seller
Hootsuite
Company Website
Year Founded
2008
HQ Location
Vancouver, BC
Twitter
@hootsuite
7,056,759 Twitter followers
LinkedIn® Page
www.linkedin.com
1,664 employees on LinkedIn®
Description

Hootsuite is a leading global provider of social media management software. With over 210,000 paid accounts and millions of users, Hootsuite powers social media for brands and organizations around the world, with unparalleled expertise in social media management, social insights, employee advocacy, social selling, and social customer care. Hootsuite's comprehensive, easy-to-use platform empowers brands and organizations to build enduring relationships with their audiences on social, at scale through social networks and 1:1 messaging channels. Hootsuite Academy, the industry-leading online learning platform, educates and inspires brands, organizations, and individuals about the power of social media. Hootsuite Academy has delivered over one million courses to over half a million people worldwide.


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Overview Provided by:
Customer Engagement @ Hootsuite

Recent Hootsuite Reviews

Verified User
U
Verified UserSmall-Business (50 or fewer emp.)
5.0 out of 5
"Very quick and efficient"
How simple it was to sign up and start the courses
Jessica F.
JF
Jessica F.Mid-Market (51-1000 emp.)
5.0 out of 5
"Excellent Tool for Busy Marketers"
Hootsuite is very user friendly and easy to schedule our social media posts, freeing up valuable time for our busy team!
SK
Sowmya K.Mid-Market (51-1000 emp.)
5.0 out of 5
"One amazing tool , great time saver"
Hootsuite deserves a huge shoutout, as it has reduced lot of manual work , introducing Ai post generator, has literally saved lot of my time, as mu...

Hootsuite Pricing

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Hootsuite Media

Hootsuite Demo - Monitoring
Monitor all of your social media profiles in one place and track the topics that matter to your brand.
Hootsuite Demo - OwlyWriter AI
We've trained OwlyWriter AI with all of our social media expertise. It writes captions for any platform, generates tons of post ideas, and helps you re-work your best content with the click of a button.
Hootsuite Demo - Scheduling
Plan social content as a team with an intuitive, shared calendar that features collaborative post drafts and built-in approval workflows.
Hootsuite Demo - Publishing
Create, publish and schedule engaging posts across your social channels.
Hootsuite Demo - Customer Engagement
Never miss a message and respond to customer inquiries faster with a consolidated stream of messages across networks that can be triaged and assigned. Provides optional chatbot handover for automated responses.
Hootsuite Demo - Analytics & Reporting
Measure the effectiveness of your social media strategy and turn strategy into execution with meaningful and actionable insights. Customize and share reports according to your unique business goals and objectives.
How to use Hootsuite in 4 minutes!
Play Hootsuite Video
How to use Hootsuite in 4 minutes!
How to use OwlyWriter AI to generate social captions in 60 seconds!
Play Hootsuite Video
How to use OwlyWriter AI to generate social captions in 60 seconds!

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Video Reviews

5,591 Hootsuite Reviews

4.2 out of 5
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5,591 Hootsuite Reviews
4.2 out of 5
5,591 Hootsuite Reviews
4.2 out of 5

Hootsuite Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons

Overall Review Sentiment for HootsuiteQuestion

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
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Verified User in Public Relations and Communications
CP
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Hootsuite?

I enjoy Hootsuite because it makes it easy to schedule posts across platforms, suggests ideal posting times, and makes it easy to flag issues that violate specific platform rules. Review collected by and hosted on G2.com.

What do you dislike about Hootsuite?

I would like BlueSky to get added as a platform. Review collected by and hosted on G2.com.

What problems is Hootsuite solving and how is that benefiting you?

Speeds up scheduling posts so that I don't have to post them in real time on every single different platform. Review collected by and hosted on G2.com.

EN
Events and Marketing Manager
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Hootsuite?

Hootsuite is an all-in-one solution for our office. It is easy to post to multiple platforms and very easy to use. It makes marketing for social media a snap. I use the AI function regularly if I am struggling with a message to my audience. Amazing! If not for Hootsuite, I would be spending unnecessary amounts of time posting to each platform. It saves me time! Review collected by and hosted on G2.com.

What do you dislike about Hootsuite?

You cannot tag people or businesses in LinkedIn and that would be helpful. Review collected by and hosted on G2.com.

What problems is Hootsuite solving and how is that benefiting you?

Time management! I post for two different entities and time is crucial. Hootsuite solves the problem of having to go to multiple platforms to post. I can manage my networks in one place! Review collected by and hosted on G2.com.

Verified User in Non-Profit Organization Management
UN
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Hootsuite?

Love the fact I can schedule content in any time and any way, and is very helpful that I can replicate old messages and visualize all social media accounts in one calendar. Review collected by and hosted on G2.com.

What do you dislike about Hootsuite?

Sometimes links are not recognize due to a rare characters or typos, it is mainly with spanish words that use accents. Review collected by and hosted on G2.com.

What problems is Hootsuite solving and how is that benefiting you?

it allows me to have more time to dedicate for other activities. Review collected by and hosted on G2.com.

Rae D.
RD
Brand Manager
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Hootsuite?

Hootsuite makes life so much easier, particularly when managing multiple brands. Really easy to implement and get the team up to speed with use - which we do pretty much everyday. Review collected by and hosted on G2.com.

What do you dislike about Hootsuite?

Some issues with scheduling every now and then and tagging on LinkedIn specifically. Review collected by and hosted on G2.com.

What problems is Hootsuite solving and how is that benefiting you?

Prior to Hootsuite our process for managing the social media across a house of brands was really manual - as was reporting and monitoring - that's no longer the case. Review collected by and hosted on G2.com.

Verified User in Computer Software
UC
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Hootsuite?

I like integration with a lot of social media and the possibility to make advertising. The calendar view is great. Review collected by and hosted on G2.com.

What do you dislike about Hootsuite?

The instagram post is still 1080x1080 and I can't upload a canva design 4:5. I would love if I could add a link to instagram stories without having to do it manually. Review collected by and hosted on G2.com.

What problems is Hootsuite solving and how is that benefiting you?

For now is helping me calendarizign my content in multiple platforms. Review collected by and hosted on G2.com.

Arantxa C.
AC
Social Media Manager
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Hootsuite?

Easy to use

Frequency of use

Features and integration Review collected by and hosted on G2.com.

What do you dislike about Hootsuite?

Organic analytics -you should add an ovrall social media organic dashboard. Review collected by and hosted on G2.com.

What problems is Hootsuite solving and how is that benefiting you?

Easier to schedule posts Review collected by and hosted on G2.com.

Verified User in Airlines/Aviation
UA
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Hootsuite?

The ability to schedule posts in advance and track engagement metrics across various channels is invaluable for streamlining my digital marketing efforts. Review collected by and hosted on G2.com.

What do you dislike about Hootsuite?

The social listening which was recently introduced, I didn't like that it was for only Enterprise plan. I think it would be helpful to open it up to all plans and create tiers for it based on what plan a user is on. This way every hootsuite user can benefit from it even if it is one or two socal listening functions.

I also don't like that for the industry benchmarking feature, aviation is not listed under the industry categories so it's difficult to get the exact benchmarking for my company. I have to use travel/hospitality/leisure which doesn't giveme exact benchamrk. Review collected by and hosted on G2.com.

What problems is Hootsuite solving and how is that benefiting you?

The platform’s audience insights and segmentation features helps us tailor content and marketing strategies to better meet the needs and preferences of our unique target audience. Review collected by and hosted on G2.com.

Bashar B.
BB
Social Media Strategist
Enterprise(> 1000 emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Hootsuite?

It's simple to use and to roll out across an enterprise organisation. Review collected by and hosted on G2.com.

What do you dislike about Hootsuite?

The platform can be glitchy. Sometime we can't schedule content and we get error messages that are hard to solve for. Often, we are told to clear our caches or use private browser windows to sidestep the issue. Review collected by and hosted on G2.com.

What problems is Hootsuite solving and how is that benefiting you?

It helps us administer access to a global marketing and communications organisation. Review collected by and hosted on G2.com.

Tara M.
TM
Social Media Manager
Enterprise(> 1000 emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Hootsuite?

Love that you can see everything in one place - especially when managing multiple platforms across brands. Review collected by and hosted on G2.com.

What do you dislike about Hootsuite?

LinkedIn functionality - but I think that's a LinkedIn con vs. a Hootsuite con. LinkedIn is our primary platform and it doesn't have the best integration for seeing everything in one spot. Review collected by and hosted on G2.com.

What problems is Hootsuite solving and how is that benefiting you?

Scheduling + reporting. Good for pulling data and seeing trends. Review collected by and hosted on G2.com.

Angela T.
AT
Recruitment Marketing Supervisor
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Hootsuite?

I most like managing our content for all of our platforms in one place. Review collected by and hosted on G2.com.

What do you dislike about Hootsuite?

We are still not about to schedule a lot of things through Hootsuite. We still use Meta for issues uploading videos and stories. Review collected by and hosted on G2.com.

What problems is Hootsuite solving and how is that benefiting you?

The ability to schedule posts for Tik-Tok now is great. It could be better with the ability to respond to messages and comments through Hootsuite. Review collected by and hosted on G2.com.