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Hootsuite Reviews & Product Details - Page 85

Hootsuite Overview

What is Hootsuite?

Too many brands suck at social. Yours doesn’t have to. It starts with the right tools. Thousands of brands rely on Hootsuite’s platform and solutions to launch brilliant social campaigns, deliver 5-star social commerce experiences, and manage all their customer conversations in one place. With Hootsuite, you can confidently schedule posts across multiple social networks (including Instagram, TikTok, Threads, X (Twitter), Facebook, LinkedIn, Pinterest, and YouTube), manage organic and paid social content together, easily keep track of customer conversations, and gain actionable real-time insights from social media to make critical business decisions—all from one intuitive dashboard. As the world’s most widely trusted social media management solution, Hootsuite can set you up for success with expert certifications, training, and coaching in social marketing, social listening, customer care, and social commerce. Push your results further and get more from social with Hootsuite.

Hootsuite Details
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Product Description

Hootsuite is the leader in social media management, trusted by more than 18 million users. With Hootsuite, you can confidently schedule posts, engage in conversations, and track your social performance, all in one place, giving you the right tools to grow your brands, businesses, and customer relationships with social.


Seller Details
Seller
Hootsuite
Company Website
Year Founded
2008
HQ Location
Vancouver, BC
Twitter
@hootsuite
7,056,759 Twitter followers
LinkedIn® Page
www.linkedin.com
1,664 employees on LinkedIn®
Description

Hootsuite is a leading global provider of social media management software. With over 210,000 paid accounts and millions of users, Hootsuite powers social media for brands and organizations around the world, with unparalleled expertise in social media management, social insights, employee advocacy, social selling, and social customer care. Hootsuite's comprehensive, easy-to-use platform empowers brands and organizations to build enduring relationships with their audiences on social, at scale through social networks and 1:1 messaging channels. Hootsuite Academy, the industry-leading online learning platform, educates and inspires brands, organizations, and individuals about the power of social media. Hootsuite Academy has delivered over one million courses to over half a million people worldwide.


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Customer Engagement @ Hootsuite

Recent Hootsuite Reviews

Verified User
A
Verified UserMid-Market (51-1000 emp.)
5.0 out of 5
"Hootsuite is perfect for my nationwide team!"
I love Hootsuite's analytics capabilities. Being able to see detailed insights into each of my organization's platforms allows us to iterate on suc...
Kim E.
KE
Kim E.Mid-Market (51-1000 emp.)
5.0 out of 5
"Hootsuite is the best simplified tool for my properties social media."
I love that it is a 1 stop shop. Having the AI tool for when I need to post but don't know what to post, is so awesome. So helpful. I can post, dra...
Tracy D.
TD
Tracy D.Mid-Market (51-1000 emp.)
4.5 out of 5
"Hootsuite is a great social media scheduling solution!"
I manage multiple social media accounts for different brands + hootsuite makes it easy to schedule for all of them, and create separate views to ma...

Hootsuite Pricing

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Hootsuite Media

Hootsuite Demo - Monitoring
Monitor all of your social media profiles in one place and track the topics that matter to your brand.
Hootsuite Demo - OwlyWriter AI
We've trained OwlyWriter AI with all of our social media expertise. It writes captions for any platform, generates tons of post ideas, and helps you re-work your best content with the click of a button.
Hootsuite Demo - Scheduling
Plan social content as a team with an intuitive, shared calendar that features collaborative post drafts and built-in approval workflows.
Hootsuite Demo - Publishing
Create, publish and schedule engaging posts across your social channels.
Hootsuite Demo - Customer Engagement
Never miss a message and respond to customer inquiries faster with a consolidated stream of messages across networks that can be triaged and assigned. Provides optional chatbot handover for automated responses.
Hootsuite Demo - Analytics & Reporting
Measure the effectiveness of your social media strategy and turn strategy into execution with meaningful and actionable insights. Customize and share reports according to your unique business goals and objectives.
How to use Hootsuite in 4 minutes!
Play Hootsuite Video
How to use Hootsuite in 4 minutes!
How to use OwlyWriter AI to generate social captions in 60 seconds!
Play Hootsuite Video
How to use OwlyWriter AI to generate social captions in 60 seconds!

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Video Reviews

5,603 Hootsuite Reviews

4.2 out of 5
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5,603 Hootsuite Reviews
4.2 out of 5
5,603 Hootsuite Reviews
4.2 out of 5

Hootsuite Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons

Overall Review Sentiment for HootsuiteQuestion

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
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Verified User in Non-Profit Organization Management
UN
Mid-Market(51-1000 emp.)
Validated Reviewer
Review source: Seller invite
Incentivized Review
What do you like best about Hootsuite?

The benefits of Hootsuite for me are as follows:

1. The ability to schedule social media posts helps me work smarter and saves me time.

2. The ability to retrieve Social Media Analytics means I can very easily get the data I need for my monthly report.

3. The ability to have multiple SM platforms saves me time.

4. It's very easy to use, i.e editing and scheduling posts is very simple Review collected by and hosted on G2.com.

What do you dislike about Hootsuite?

When a social media platform disconnects for some reason or a sheduled post won't post! Review collected by and hosted on G2.com.

What problems is Hootsuite solving and how is that benefiting you?

Time saver with the ability to have more than one social social media platform on with the planner. Review collected by and hosted on G2.com.

Verified User in Non-Profit Organization Management
UN
Mid-Market(51-1000 emp.)
Validated Reviewer
Review source: Seller invite
Incentivized Review
What do you like best about Hootsuite?

I like that I can schedule posts to Facebook and Instagram at the same time. The interface is much easier to use than Meta's for scheduling. Review collected by and hosted on G2.com.

What do you dislike about Hootsuite?

I wish we could tag Instagram users directly in Hootsuite like we can for Facebook. Because we cannot, I have to go to the Instagram profile to be sure to get the right user name, and often they vary from the user's Facebook name. If we could tag the Instagram user directly, it would save a lot of time. Review collected by and hosted on G2.com.

What problems is Hootsuite solving and how is that benefiting you?

More than anything else, Hootsuite saves us time. Review collected by and hosted on G2.com.

Krishna R.
KR
Manager
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Hootsuite?

It is very reliable. Has all the social platforms that we use for our business. It is easy to use. We have been using if for over a year now. Customer support is good. I am able to connect or integrate social platforms without much effort. Review collected by and hosted on G2.com.

What do you dislike about Hootsuite?

The cost is one thing that I do not like about Hootsuite Review collected by and hosted on G2.com.

What problems is Hootsuite solving and how is that benefiting you?

Hootsuite saves time. We can post on all platforms at once. Also, the AI tools that Hootsuite has for writing posts really helps get things done faster. Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
AM
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
(Original )Information
What do you like best about Hootsuite?

The possibility to post acress different platforms and pages at the same moment. This makes social posting less time consuming. Review collected by and hosted on G2.com.

What do you dislike about Hootsuite?

You can start from a concept publication to post across different platforms and pages. But when you need to edit the publication you need to edit each post separatly. This makes editing very time consuming. Review collected by and hosted on G2.com.

What problems is Hootsuite solving and how is that benefiting you?

Hootsuite makes is possible to post across different platforms for different companies at the same time. Review collected by and hosted on G2.com.

Verified User in Higher Education
UH
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
(Original )Information
What do you like best about Hootsuite?

It is very user friendly and provides great insight into my organization's social channels. Being able to manage multiple accounts across various platforms all in one place makes sharing events and news from my organization so much easier and effective. It helps us maintain a consistent and engaging online presence. Review collected by and hosted on G2.com.

What do you dislike about Hootsuite?

The cost is a little high for what is offered. Review collected by and hosted on G2.com.

What problems is Hootsuite solving and how is that benefiting you?

Hootsuite is helping my organization determine which posts are best for specific audiences. It's streamlining communication and allowing us to engage with our audiences more authentically and more often. We are able to promote events and share news effectively by scheduling posts across platforms and analyzing metrics. Review collected by and hosted on G2.com.

Verified User in Environmental Services
UE
Mid-Market(51-1000 emp.)
Validated Reviewer
Review source: Seller invite
Incentivized Review
What do you like best about Hootsuite?

Being able to schedule posts, utilize duplication features, and having an AI tool to help with captions when you can't think of a unique way to say Happy Holidays has helped me exponentially. And having easy-to-use data analytics tools where I can just look at my dashboard every month makes my life so much easier. Review collected by and hosted on G2.com.

What do you dislike about Hootsuite?

I wish we could see the performance of individual posts - it's a tool I occasionally need, and since they don't have that ability, I have to manually record that from all the different accounts every so often. Review collected by and hosted on G2.com.

What problems is Hootsuite solving and how is that benefiting you?

It is solving my need to get things out on our socials quickly and at the same time. Review collected by and hosted on G2.com.

Jarucha J.
JJ
Social Media Specialist
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
(Original )Information
What do you like best about Hootsuite?

They have an amazing help services team but sometime they slowly reply. Review collected by and hosted on G2.com.

What do you dislike about Hootsuite?

They don't update about Instagram image sizes, so on the previews show the size is not correct. Review collected by and hosted on G2.com.

What problems is Hootsuite solving and how is that benefiting you?

It helps me to organize my contents Review collected by and hosted on G2.com.

Verified User in Non-Profit Organization Management
AN
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
(Original )Information
What do you like best about Hootsuite?

The ease of scheduling for all of the channels I am responsible for is a time saver. It's easy to use, and the customer support is A++. And for those who have difficulty getting started, there are excellent FAQs and tutorials. Review collected by and hosted on G2.com.

What do you dislike about Hootsuite?

The analytics tools are pretty good, but I wish there were more stalwart hashtag tracking integrated with the system. The campaign tracking isn't quite as easy to use as I'd like. Review collected by and hosted on G2.com.

What problems is Hootsuite solving and how is that benefiting you?

It's saving me time and energy when I have a lot of content to get out on a ton of channels. Seeing my whole week-at-a-glance is absolutely critical and I don't know how I functioned without it before. Review collected by and hosted on G2.com.

MM
Marketing Manager
Construction
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
(Original )Information
What do you like best about Hootsuite?

Hootsuite is super easy to use and very quick to set up and start using. We were able to start scheduling posts and using it the same day we signed up for the plan. Our team uses it daily, and it's very convenient to have analytics in one place. Review collected by and hosted on G2.com.

What do you dislike about Hootsuite?

It would be great if it had a designer program included with it to help speed up the content creation process, versus having to create graphics outside of it. Review collected by and hosted on G2.com.

What problems is Hootsuite solving and how is that benefiting you?

It makes positng to multiple accounts easy for anyone to do, and has standardized reporting that we can trust. Review collected by and hosted on G2.com.

Verified User in Higher Education
AH
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Hootsuite?

Hootsuite has been a great tool for me for the last 13 years as a social media manager. I love how easy the scheduler tool is and appreciate the frequent updates that come out. Also, the account reps have always been super helpful and quick to respond to any issues that have come up. Review collected by and hosted on G2.com.

What do you dislike about Hootsuite?

One of the biggest downsides for me in Hootsuite is their metrics/reporting tools. It's a lot of manual work and the reports are not that easy to build from scratch, they come across as messy and disorganized. Review collected by and hosted on G2.com.

What problems is Hootsuite solving and how is that benefiting you?

Hootsuite currently solves our multi user approval process as well as being able to schedule our content with ease. Review collected by and hosted on G2.com.