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Hootsuite Reviews & Product Details - Page 10

Hootsuite Overview

What is Hootsuite?

Too many brands suck at social. Yours doesn’t have to. It starts with the right tools. Thousands of brands rely on Hootsuite’s platform and solutions to launch brilliant social campaigns, deliver 5-star social commerce experiences, and manage all their customer conversations in one place. With Hootsuite, you can confidently schedule posts across multiple social networks (including Instagram, TikTok, Threads, X (Twitter), Facebook, LinkedIn, Pinterest, and YouTube), manage organic and paid social content together, easily keep track of customer conversations, and gain actionable real-time insights from social media to make critical business decisions—all from one intuitive dashboard. As the world’s most widely trusted social media management solution, Hootsuite can set you up for success with expert certifications, training, and coaching in social marketing, social listening, customer care, and social commerce. Push your results further and get more from social with Hootsuite.

Hootsuite Details
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Product Description

Hootsuite is the leader in social media management, trusted by more than 18 million users. With Hootsuite, you can confidently schedule posts, engage in conversations, and track your social performance, all in one place, giving you the right tools to grow your brands, businesses, and customer relationships with social.


Seller Details
Seller
Hootsuite
Company Website
Year Founded
2008
HQ Location
Vancouver, BC
Twitter
@hootsuite
7,056,759 Twitter followers
LinkedIn® Page
www.linkedin.com
1,664 employees on LinkedIn®
Description

Hootsuite is a leading global provider of social media management software. With over 210,000 paid accounts and millions of users, Hootsuite powers social media for brands and organizations around the world, with unparalleled expertise in social media management, social insights, employee advocacy, social selling, and social customer care. Hootsuite's comprehensive, easy-to-use platform empowers brands and organizations to build enduring relationships with their audiences on social, at scale through social networks and 1:1 messaging channels. Hootsuite Academy, the industry-leading online learning platform, educates and inspires brands, organizations, and individuals about the power of social media. Hootsuite Academy has delivered over one million courses to over half a million people worldwide.


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Overview Provided by:
Customer Engagement @ Hootsuite

Recent Hootsuite Reviews

Verified User
U
Verified UserSmall-Business (50 or fewer emp.)
5.0 out of 5
"Very quick and efficient"
How simple it was to sign up and start the courses
Jessica F.
JF
Jessica F.Mid-Market (51-1000 emp.)
5.0 out of 5
"Excellent Tool for Busy Marketers"
Hootsuite is very user friendly and easy to schedule our social media posts, freeing up valuable time for our busy team!
SK
Sowmya K.Mid-Market (51-1000 emp.)
5.0 out of 5
"One amazing tool , great time saver"
Hootsuite deserves a huge shoutout, as it has reduced lot of manual work , introducing Ai post generator, has literally saved lot of my time, as mu...

Hootsuite Pricing

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Hootsuite Media

Hootsuite Demo - Monitoring
Monitor all of your social media profiles in one place and track the topics that matter to your brand.
Hootsuite Demo - OwlyWriter AI
We've trained OwlyWriter AI with all of our social media expertise. It writes captions for any platform, generates tons of post ideas, and helps you re-work your best content with the click of a button.
Hootsuite Demo - Scheduling
Plan social content as a team with an intuitive, shared calendar that features collaborative post drafts and built-in approval workflows.
Hootsuite Demo - Publishing
Create, publish and schedule engaging posts across your social channels.
Hootsuite Demo - Customer Engagement
Never miss a message and respond to customer inquiries faster with a consolidated stream of messages across networks that can be triaged and assigned. Provides optional chatbot handover for automated responses.
Hootsuite Demo - Analytics & Reporting
Measure the effectiveness of your social media strategy and turn strategy into execution with meaningful and actionable insights. Customize and share reports according to your unique business goals and objectives.
How to use Hootsuite in 4 minutes!
Play Hootsuite Video
How to use Hootsuite in 4 minutes!
How to use OwlyWriter AI to generate social captions in 60 seconds!
Play Hootsuite Video
How to use OwlyWriter AI to generate social captions in 60 seconds!

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Video Reviews

5,591 Hootsuite Reviews

4.2 out of 5
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5,591 Hootsuite Reviews
4.2 out of 5
5,591 Hootsuite Reviews
4.2 out of 5

Hootsuite Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons

Overall Review Sentiment for HootsuiteQuestion

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
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10 (Easy)
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MP
Social Media Manager
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Hootsuite?

Hootsuite is easy to use and soves a ton of time. Earlier when I did social media analysis manually, it was a time consuming hectic process. Now I can easily rely on the software to do the work for me. It is easy to implement and the support team is 5/5 helpful. I have been using the platform for over a year now and definitely see the positive difference in our social media stratergy and growth. Review collected by and hosted on G2.com.

What do you dislike about Hootsuite?

Hootsuite keeps disconnecting from social media handles which can be quite frustrating, thus integration is required time to time. Regardless, the metrics ae pretty accurate so that makes it up. Review collected by and hosted on G2.com.

What problems is Hootsuite solving and how is that benefiting you?

Hootsuite saves me a lot of time and help me create social media reports easily. I can also view all our progress across different platforms at one place and the brand watch helps me ensure our PR is on right track. Review collected by and hosted on G2.com.

Analisa W.
AW
Social Media Specialist
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Hootsuite?

I love how user friendly the software is! I use it daily at work and I never fail to be amazed by how easy it is to use, whether it's scheduling posts, running ads, or even integrating in new accounts. Makes my job much easier and I work more efficiently. I also appreciate how quick the team is to give updates, ensure everything is running correctly, and how friendly their team/customer support is. Review collected by and hosted on G2.com.

What do you dislike about Hootsuite?

I wish there were more social platform choices. It is relatively limited right now so while *most* of my social platforms are now all in the same place with Hootsuite making it easier, there are still a couple social platforms (like Snapchat Ads and Google Business for me personally) that I still find myself having to go to individually to post or create ad campaigns. Would love it if that was all in the software! Review collected by and hosted on G2.com.

What problems is Hootsuite solving and how is that benefiting you?

Hootsuite helps me run smoother and more consistent ad campaigns as well as allows me to schedule out posts across several platforms saving me time by having to go into each individual one and doing it manually. I am more efficient and more consistent. Review collected by and hosted on G2.com.

DM
Marketing and Communications Manager
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Hootsuite?

I’ve been using Hootsuite for a while now, and one feature that really stands out to me is how it keeps me informed about important national days. As someone who manages social media, it’s incredibly helpful to have these reminders built into the platform. It’s perfect for planning timely and engaging posts around key dates that resonate with audiences.

Hootsuite’s interface makes it easy to integrate these national day ideas into my content calendar without missing a beat. It’s like having a personal assistant that nudges you with great opportunities to connect with your audience in meaningful ways.

Overall, I appreciate how Hootsuite blends practicality with creativity, ensuring I never overlook those fun or impactful days that spark engagement. Highly recommend it for social media managers looking to stay organized and relevant! Review collected by and hosted on G2.com.

What do you dislike about Hootsuite?

Too many pop-ups from hootsuite

Analytics aren't accurate. Review collected by and hosted on G2.com.

What problems is Hootsuite solving and how is that benefiting you?

Maintaining consistency across all social media platforms. Review collected by and hosted on G2.com.

Angie G.
AG
Owner
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Hootsuite?

I like how I can compile quick reports of social media accounts to see how they are doing over a period of time. I dont have to worry about going into each account and pulling stats that are apples to apples because Hootsuite does it for me. I also love the fact that I can post on all my accounts and can control the message for individual ones. Review collected by and hosted on G2.com.

What do you dislike about Hootsuite?

Sometimes the social media accounts for LinkedIn disconnect and if a password change has happened from a client, it is difficult to get it back on there. I dont think this is a Hootsuite issue though. Review collected by and hosted on G2.com.

What problems is Hootsuite solving and how is that benefiting you?

I manage a lot of social media accounts for clients and keeping them organized is difficult. Hootsuite makes it easy to create groups and choose the entire group to post on so you dont forget someone's personal LinkedIn or account. Review collected by and hosted on G2.com.

HK
Marketing Coordinator
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Hootsuite?

Hootsuite makes it easy to manage all of my company's social media accounts in one place. I really enjoy the analytics dashboard, and how I can see the statistics for each account all in one place. Review collected by and hosted on G2.com.

What do you dislike about Hootsuite?

Boosting posts through the Hootsuite interface seems to be a bit tedious and not straighforward. My company has resorted to using paid advertising through each social platform individually. I'm glad to see that Hootsuite is working on making updates to this part of their software. Review collected by and hosted on G2.com.

What problems is Hootsuite solving and how is that benefiting you?

Hootsuite is the best platform that I have personally found for managing all social media pages in one place. I can easily post to each account simultaneously and compare how different posts perform on each platform. They make it easy to really dive into the analytics portion of social media without having to work too hard. Work smarter, not harder! :) Review collected by and hosted on G2.com.

Nick S.
NS
IT Systems Administrator
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
(Original )Information
What do you like best about Hootsuite?

Hootsuite has been a game-changer for managing my social media content. Scheduling posts in advance saves me so much time and keeps everything running smoothly, even when I’m busy with other tasks. I love that I can post to 4 social media platforms at the same time and put my social media strategy on auto-pilot. The analytics are nice but they could be improved. I learn more from logging into each platform directly. Review collected by and hosted on G2.com.

What do you dislike about Hootsuite?

The pricing is pretty high since many social platforms have scheduling built-in. Review collected by and hosted on G2.com.

What problems is Hootsuite solving and how is that benefiting you?

Scheduling posts in advance from one platform. What I love most is the analytics—it’s like having a behind-the-scenes look at what’s working and what’s not. Seeing which posts get the most engagement helps me fine-tune my strategy and reach more people. It’s super satisfying to watch my audience grow and know that my content is actually making an impact! Review collected by and hosted on G2.com.

DR
Administrative Assistant
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Hootsuite?

What I like most about hootsuite is the fact that it allows you to be hands-off with social media posting. I can spend 10 minutes in the app to post content that would normally take an hour to manually post amongst all of my platforms. I enjoy the Hootsuite time suggestions, since timing is a crucial component of social media engagement. Review collected by and hosted on G2.com.

What do you dislike about Hootsuite?

I wish hootsuite allowed more accounts to be connected in the basic plans. The profile taggin could also be more efficient. The "national day" or "holiday" suggests could be more relevant and implement current events or news (i.e. Super bowl, Grammys, or oyther pop culture events). Review collected by and hosted on G2.com.

What problems is Hootsuite solving and how is that benefiting you?

Hootsuite helps me be more productive with my time. Since social media management is only one component of my job, it helps to save time with posts across my platforms. Review collected by and hosted on G2.com.

Wendy C.
WC
Senior Regional Marketing Manager
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Hootsuite?

Hootsuite has been my go to for all of my Social media management and analytics. Its very user friendly, was easy to link all my social accounts to as well. I have 16+ alone people that I manage multiple accounts for so that was important. Jared our Account manager has always been so valuable and helpful and leads us to the right area for assistance. I log into Hootsuite everyday so to have the ease of use of, planning, Scheduling, using AI for quick copy and the analytics all in one is phenomenal. Review collected by and hosted on G2.com.

What do you dislike about Hootsuite?

The one downside I have found with Hootsuite is the incompataibilty to post Facebook stories. This si the only catergory I have to go and use the Meta for. Review collected by and hosted on G2.com.

What problems is Hootsuite solving and how is that benefiting you?

Hootsuite allows me to have a one stop shop for all things social media, I can stay in the software for, Planning, copywriting, seo, anyaltics and inbox managment. Review collected by and hosted on G2.com.

Rigel M.
RM
Digital Marketing Analyst LATAM
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Hootsuite?

The platform is really easy to use from the perspective of UX/UI, it's really intuitive and it help you to keep your social media strategy organized.

Tags on content are simply amazing, they help me to understand wich kind of content and design is being loved by my community thanks to the analytics feature.

I think the analytics that Hootsuite provide are really helpful when you are trying to identify insigths about your customers to give them the content they need or want.

The implementation was really quick. In the latin american market I'm working with 8 social media workflows and the experiences has been amazing. Review collected by and hosted on G2.com.

What do you dislike about Hootsuite?

Well, I found an issue with the content calendar view exporting feature. When I tried to export the social media calendar to give some information about to the commercial team, the calendars were exported without any data. After reporting the problem, the technical team solve the problem after two months and I think it's a really long time when you have to give some visibility about what you are doing on social media to the management team on the company without the export functionality. Review collected by and hosted on G2.com.

What problems is Hootsuite solving and how is that benefiting you?

As I work with 8 different countrys with different content, Hootsuite help me to make easier to manage all the content and the analytics for each country. With this software, I can save a lot of manual work and it's really helpful with all the workload I have. Review collected by and hosted on G2.com.

Issac C.
IC
Digital Media Associate
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Hootsuite?

I have been working with social media for years, and wish I had HootSuite years ago. It simplified my workload considerably. The amount of social networks it connects to is a big plus. One of my favorite features is when I upload several photos to a carousel on Instagram, whether they're different sizes, Hootsuite handles that and makes sure theyre all presented well on Instagram's end, no photos are cut off or cropped wrongly.

I didnt think that this software would become such integral part of my workload but I find myself using it several times a week.

Additionally, the interface is very user friendly and easy to navigate and implement into my projects. Review collected by and hosted on G2.com.

What do you dislike about Hootsuite?

Nothing comes to mind. The program is amazing! Review collected by and hosted on G2.com.

What problems is Hootsuite solving and how is that benefiting you?

Automating our social media posting as well as helping us post to cross platforms with more ease. Review collected by and hosted on G2.com.