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Hootsuite Reviews & Product Details - Page 4

Hootsuite Overview

What is Hootsuite?

Too many brands suck at social. Yours doesn’t have to. It starts with the right tools. Thousands of brands rely on Hootsuite’s platform and solutions to launch brilliant social campaigns, deliver 5-star social commerce experiences, and manage all their customer conversations in one place. With Hootsuite, you can confidently schedule posts across multiple social networks (including Instagram, TikTok, Threads, X (Twitter), Facebook, LinkedIn, Pinterest, and YouTube), manage organic and paid social content together, easily keep track of customer conversations, and gain actionable real-time insights from social media to make critical business decisions—all from one intuitive dashboard. As the world’s most widely trusted social media management solution, Hootsuite can set you up for success with expert certifications, training, and coaching in social marketing, social listening, customer care, and social commerce. Push your results further and get more from social with Hootsuite.

Hootsuite Details
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Languages Supported
Arabic, German, English, French, Italian, Portuguese, Spanish
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Product Description

Hootsuite is the leader in social media management, trusted by more than 18 million users. With Hootsuite, you can confidently schedule posts, engage in conversations, and track your social performance, all in one place, giving you the right tools to grow your brands, businesses, and customer relationships with social.


Seller Details
Seller
Hootsuite
Company Website
Year Founded
2008
HQ Location
Vancouver, BC
Twitter
@hootsuite
7,056,759 Twitter followers
LinkedIn® Page
www.linkedin.com
1,664 employees on LinkedIn®
Description

Hootsuite is a leading global provider of social media management software. With over 210,000 paid accounts and millions of users, Hootsuite powers social media for brands and organizations around the world, with unparalleled expertise in social media management, social insights, employee advocacy, social selling, and social customer care. Hootsuite's comprehensive, easy-to-use platform empowers brands and organizations to build enduring relationships with their audiences on social, at scale through social networks and 1:1 messaging channels. Hootsuite Academy, the industry-leading online learning platform, educates and inspires brands, organizations, and individuals about the power of social media. Hootsuite Academy has delivered over one million courses to over half a million people worldwide.


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Customer Engagement @ Hootsuite

Recent Hootsuite Reviews

Verified User
A
Verified UserMid-Market (51-1000 emp.)
5.0 out of 5
"Hootsuite is perfect for my nationwide team!"
I love Hootsuite's analytics capabilities. Being able to see detailed insights into each of my organization's platforms allows us to iterate on suc...
JB
Joe B.Enterprise (> 1000 emp.)
5.0 out of 5
"Seamless experience using Hootsuite to manage social accounts and platforms"
Hootsuite's User Interface is so intuitive and well designed, managing multiple accounts on multiple platforms is truly a seamless experience. The ...
KE
Kim E.Mid-Market (51-1000 emp.)
5.0 out of 5
"Hootsuite is the best simplified tool for my properties social media."
I love that it is a 1 stop shop. Having the AI tool for when I need to post but don't know what to post, is so awesome. So helpful. I can post, dra...

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Video Reviews

5,602 out of 5,603 Total Reviews for Hootsuite

4.2 out of 5
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5,602 out of 5,603 Total Reviews for Hootsuite
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5,602 out of 5,603 Total Reviews for Hootsuite
4.2 out of 5

Hootsuite Pros and Cons

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Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
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Cons

Overall Review Sentiment for HootsuiteQuestion

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MH
Founder &amp; Executive Director
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
(Original )Information
What do you like best about Hootsuite?

Hootsuite puts most of our social media scheduling and analytics solutions in one place for a price that's better than most, particularly when managing across several accounts.

It's incredibly easy to repost content without having to go through a lot of hassles. Review collected by and hosted on G2.com.

What do you dislike about Hootsuite?

More native integrations with social media platforms, like BlueSky (which has completely replaced both Twitter and Threads for us), are needed to make things easier for us.

Hootsuite's handling of apps leaves a bit to be desired. I shouldn't have to reconnect Pixabay and Canva every time I want to use them.

Hootsuite also needs the ability to specifically indicate whether or not a video scheduled for Facebook / Instagram should be scheduled as a Reel or a Story. We also don't have the ability to tag a collaborator in Facebook, but we DO in Instagram scheduling.

Finally, Hootsuite is in need of a geolocation tagging feature, particularly for Facebook and Instagram, which would allow us to tag the locations of our posts, rather than having to go back in to the platforms, themselves, and tag the locations. Review collected by and hosted on G2.com.

What problems is Hootsuite solving and how is that benefiting you?

The greatest asset of Hootsuite is the ability to schedule posts across platforms at the same time, rather than having to duplicate the same post, like other platforms. Review collected by and hosted on G2.com.

JV
Head of Growth, Marketing &amp; Communications
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Hootsuite?

Hootsuite is a real life-saver for smaller orgs. As a nonprofit, Hootsuite helps us support our sponsors, mission, and vision by being able to schedule necessary posts for the entire year. It's a great source to help take workload off our plates. Additionally, Hootsuite often shows posts/comments that are harder to find in Meta Business Suite and are sometimes hidden in Twitter, Insta, etc. Review collected by and hosted on G2.com.

What do you dislike about Hootsuite?

Hootsuite unfortunately has to deal with issues on other platforms that affect their own performance, sometimes causing scheduled messages to miss their post (you get notified.) Every so often cookies block the image from being included in the post. My biggest wish is that Hootsuite would develop a library of partners handles, as Insta and Twitter don't link until it's posted (ex: the ability to load all business handles so we don't have to research every time.) Review collected by and hosted on G2.com.

What problems is Hootsuite solving and how is that benefiting you?

As a nonprofit, Hootsuite helps us solve problems that don't always plague medium/large orgs. The ability to schedule out messages along helps decrease the workload and help our organization look much larger and productive to the outside eye. Review collected by and hosted on G2.com.

ST
Graphic Designer
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Hootsuite?

Drop dead easy to use! Makes social scheduling a breeze. I particularly like that I can review a years worth of posts. It helps to get the creative ideas flowing, you often forget what you did a year ago, and being able to go back and review, makes tweaking and reusing old ideas a breeeze. Sometimes thinking up new ideas daily can be daunting, so recyling and updating past ideas is helpful. Interfaces well with all the platforms I use for social. Plans are very affordable. I have saved so much time, therefore money, being able to schedule all my social posts from Hootsuite. I can't end the review without mentioning how great it is to have AI assistance in writing posts, they are perfect every time. Finally, when it comes to generating ideas, it is helpful to have the calendar reminders of all the Special Days of the Years. With AI caption writing assistance, it makes it easy to come up the posts for special days. I post daily so using Hootsuite has made it easy to plan many days in advance, so i can even take a vacation and not worry. I manage a few social accounts and have found it easy to use across all of them. Review collected by and hosted on G2.com.

What do you dislike about Hootsuite?

Not particular to Hootsuite, I don't believe, but there are occassional instances when posts fail. Sometimes it evident that it is an issue with the social channel, but sometimes, it can be a Hootsuite issue. Review collected by and hosted on G2.com.

What problems is Hootsuite solving and how is that benefiting you?

Just managing a few accounts across several channels is very time consuming, Hootsuite makes life so easy when everything can be scheduled from one place. A big thank you! Review collected by and hosted on G2.com.

NA
Digital Marketing &amp; Community Relations Manager
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Hootsuite?

Hootsuite has allowed me to seamlessly schedule posts across multiple accounts, on different social media websites, with ease. It has saved me HOURS in managing inboxes, as I can do it all from one single place. Their customer service is also incredibly responsive and helpful, which makes any hiccups I encounter (both on their side, and my side) easy to figure out. My daily work has become so much more streamlined because of Hootsuite. Review collected by and hosted on G2.com.

What do you dislike about Hootsuite?

Hootsuite still has some issues when it comes to being able to click through to instagram accounts to find someones name, not their username. There are a few other bugs here and there, but nothing too major. Review collected by and hosted on G2.com.

What problems is Hootsuite solving and how is that benefiting you?

I manage multiple accounts for my company. Each region of my company has its own facebook and instagram, and some have other pages as well. Hootsuite has allowed me to schedule posts for all of them together, as well as manage all the inboxes in one place. Review collected by and hosted on G2.com.

MD
Marketing Specialist
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Hootsuite?

I love that I can manage all my social media accounts from one place. Scheduling posts in advance is a huge time-saver, and I can easily track how everything’s doing. It just makes everything way more organised and less of a hassle. Review collected by and hosted on G2.com.

What do you dislike about Hootsuite?

The layout can feel a little crowded sometimes, especially when trying to find something quickly. Also, the professional plan doesn’t really offer too many accounts so if you have multiple brands its difficult to manage all acounts without upgrading. Review collected by and hosted on G2.com.

What problems is Hootsuite solving and how is that benefiting you?

Hootsuite solves the problem of managing multiple social media accounts from different platforms all at once. Instead of hopping between apps, I can schedule posts, respond to messages, and track performance in one place. It’s a huge time-saver and helps me stay organised, especially when juggling a bunch of accounts. The ability to plan ahead with scheduled posts means I can focus on other tasks, knowing my social media is taken care of. It really streamlines everything and makes social media management less stressful Review collected by and hosted on G2.com.

AB
Social Media and Partnerships Manager
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Hootsuite?

Hootsuite is a great tool for managing multiple social media accounts in one place. It’s easy to integrate and implement, so getting started is simple. My favorite thing about it is having all my accounts and platforms connected, so I can answer daily messages from one dashboard instead of jumping between apps. It saves so much time and keeps everything organized! Review collected by and hosted on G2.com.

What do you dislike about Hootsuite?

One thing I don’t love about Hootsuite is the reporting section. When you have multiple brands and platforms connected, it can be a bit confusing, and reading the data isn’t always as clear as it could be. It would be great if the reports were more intuitive and easier to navigate! Review collected by and hosted on G2.com.

What problems is Hootsuite solving and how is that benefiting you?

Hootsuite helps me save time by streamlining the management of multiple social media accounts. Instead of jumping between platforms, I can handle everything in one place—responding to messages, writing captions, tracking competitors, and getting a complete overview rather than seeing things in fragments. This keeps everything organized and makes it easier to stay engaged across different brands and channels. Review collected by and hosted on G2.com.

KM
Digital Marketing Specialist
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
(Original )Information
What do you like best about Hootsuite?

I am in charge of the social media marketing for two sister companies, each with multiple social media streams. Hootsuite allows me to see all those streams at one time, post to one or multiplend even provide imagery if I need something quick. I especially love the ability to create Instagram posts on the big computer screen rather than o feeds at once an my phone. As a busy professional, I appreciate how Hootsuite keeps everything organized and on track—it’s like having an extra set of hands! Whether you’re managing a personal brand or a full-scale business, Hootsuite is worth every penny. Highly recommend! Review collected by and hosted on G2.com.

What do you dislike about Hootsuite?

I've had difficulties with scheduling posts ahead of time. Sometimes they simply disappear and I have to recreate them. Streams often disconnect, reasons unknown, and have to be reconnected. Not a big deal but just slows down the process. Review collected by and hosted on G2.com.

What problems is Hootsuite solving and how is that benefiting you?

Having to log into multiple accounts under two different company names is time-consuming and frustrating. Hootsuite allows me to access BOTH company's streams without logging in and out multiple times. I can post information to each individual account or post the same information to them both simultaneously. It saves time, which, in the long run, saves money. The top-notch analytics feature provides detailed insights into engagement and performance that help me fine-tune my strategy. I also love the integration with tools like Canva, which streamlines my content creation workflow. Review collected by and hosted on G2.com.

LD
Community Engagement Coordinator
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Hootsuite?

Hootsuite is fantastic for managing social media. The interface is easy to use, and implementing and scheduling posts across different platforms is super convenient and is a go to every day as a central point of all our social media. Managing multiple accounts and interacting with followers in one place is a huge time-saver.

The analytics tools offer valuable insights, helping me improve engagement.

All in all, integrating hootsuite into our daily social media needs has been quick and slick Review collected by and hosted on G2.com.

What do you dislike about Hootsuite?

I feel the reporting and anylitics can be fiddly to zero in on what exactly I am looking ofr, but access to their training pages and customer support has helped balance this out. Review collected by and hosted on G2.com.

What problems is Hootsuite solving and how is that benefiting you?

Hootsuite solves several key problems in social media management. By allowing me to schedule posts across multiple platforms, it saves me a significant amount of time and effort. The analytics tools provide valuable insights into engagement and performance, enabling me to make strategic adjustments to my social media strategy. Additionally, managing multiple accounts and interacting with followers from one centralized place simplifies the process and reduces stress. Overall, Hootsuite's features streamline social media management and enhance my ability to engage effectively with my audience. Review collected by and hosted on G2.com.

HV
Marketer
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
(Original )Information
What do you like best about Hootsuite?

I started using Hootsuite a few years ago and never looked back. The platform is very easy to use and user-friendly. I get to manage all my social media channels from one simple dashboard not to mention the integration with other software and the data that i get from the performances of my channels. Review collected by and hosted on G2.com.

What do you dislike about Hootsuite?

Not much really. I think they got the formula right as they platform offers almost everything that one would want when it comes to a content management system. Review collected by and hosted on G2.com.

Recommendations to others considering Hootsuite:

This is definitely one of the best content management platform out there, so if you looking for something that's affordable and has everything you need to manage all your social media needs then this is it. Review collected by and hosted on G2.com.

What problems is Hootsuite solving and how is that benefiting you?

Using Hootsuite has helped me cut my work load in half. I can manage all social channels in one easy to use dashboard. I get to see what is happening across all my channels all in one place. This saves so much time and one does not have to go to each social channel to view its performance etc. Review collected by and hosted on G2.com.

ED
Social Media Manager
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Organic
Incentivized Review