Hootsuite is an excellent tool for managing multiple social media accounts in one place. The scheduling feature is a lifesaver, allowing me to plan and automate posts across platforms, which saves a ton of time. The dashboard is relatively intuitive, and the ability to monitor engagement and analytics in real time is super helpful for tracking performance. Review collected by and hosted on G2.com.
That said, the pricing can be steep, especially for smaller teams or individuals, and some of the advanced features are locked behind higher-tier plans. Occasionally, the interface can feel slightly clunky, and specific integrations could be smoother. Review collected by and hosted on G2.com.
Video Reviews
Cultivating customer connections through social media.
Hootsuite Review
Not super impressed, to be honest!
5,615 out of 5,616 Total Reviews for Hootsuite
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The ability to house a lot of tools under one roof. Social media scheduling, inbox to respond to direct messages and comments, comprehensive analytics, social listening, and a place to monitor and create social media ads. I use the product every single day and it has transformed the workflow of our social media management.
The ease to integrate various products was easy for a smaller team. We were able to connect our various doucment hubs, canva and etc. It was also easy to implement for a small team. The training was very comprehensive in their self-paced courses Review collected by and hosted on G2.com.
The pricing structure can be a little intense. It does cost a lot to add new users to our account, which can sometimes be a hinderance. Especially if we just want them to be able to have access to one specific aspect of the system, aka social listening, etc. Review collected by and hosted on G2.com.
The cross-posting, editing and customization of content for a multi-brand company like ours became hassle-free and organized with Hootsuite. The ease of integrating different brand portfolios into a single platform simplified campaign implementation. With the AI integrations in content creation and 'Listening' powered by Talkwalker, the potential of the platform doubled, making it my go to for everyday market research, SEO edits and content polishing. Special shoutout to the enterprise account support teams (customer support and tech) for always resolving and troubleshooting any problems I run into within a couple of hours. I have been using Hootsuite every workday for the past 2 years and I cannot suggest a better platform that does it all! Review collected by and hosted on G2.com.
Even though Listening has been amazing for general topics, it would be amazing to have it perform better, pulling in specific data for niche markets like equestrian products or auto detailing. Review collected by and hosted on G2.com.
I like Hootsuite because you can schedule for ALL social media platforms in one space. I REALLY like the messaging feature where you can manage you inbox for ALL platforms in one space, by far the most helpful feature that use use every single day. You can edit cover photos which is a plus. You can create different captions for different platform's (this saves me so much time). I like how you can also choose to send yourself a notification to post for platforms like Instagram, so you can take advantage of their algorithm while still having your posts scheduled. Love how you can drag and drop files from your computer directly into the post. Lastly, I like how you can choose the aspect ratio of the photos you post for different platforms. Was super easy to integrate platforms into hoostuite and set everything up, took me maybe 30 minutes it was awesome! Review collected by and hosted on G2.com.
I wish I could edit videos in hootsuite like adding music and text. I like how in META business suite, you can choose choose the music and write text on your reels, but on hootsuite I either have to make a draft on Instagram, then download, then reupload and it takes time and the video quality is not as good. Review collected by and hosted on G2.com.
I was falling behind on social content, but this tool made it ridiculously easy to get back on track. In just a few steps, I scheduled 2 months' worth of posts and reactivated all my channels. The support team was super helpful, and their instructions were clear and direct, so I didn’t waste time figuring things out.
One of my favorite features is having all my inboxes in one place. It saves me time every day and helps me stay on top of client messages without constantly switching between platforms.
Setup was smooth, and using it daily feels effortless. It integrates seamlessly with all my socials—felt like just a few clicks, and I was good to go. Review collected by and hosted on G2.com.
Being able to schedule Pinterest and YouTube with the rest of the socials all togather. Review collected by and hosted on G2.com.
Hootsuite has given me that capacity to reach our target audience on multiple trending social media platforms. As an intermediate user, Hootsuite has made it possible to manage our brand message across different aspect of social media, this bundled tool allows us to reach your target audience with ease with consideration for time efficiency and practicality. Review collected by and hosted on G2.com.
Personally, I feel the UI sometimes appear overbearing and overwhelming. This is a major downside for me as a user. If the UI could become more user-friendly, especially for new users, it could easily increase the functionality. While other key issues like analytics, lack of shortened url and extensive feature may appear negative for new users to learn the platform. Review collected by and hosted on G2.com.
The piece of Hootsuite that I like best is the AI post generator. It helps take so much of the burden off when needing ideas for text for a post. The software is super easy to use and it took less than a day for us to implement the software. Our Marketing uses the platform daily. Review collected by and hosted on G2.com.
The one thing I do not like about Hootsuite is that the Social Listening is an add-on feature. I think this should be included in the premium packages that we already pay for. Review collected by and hosted on G2.com.
As the CEO of The House of Edits, managing multiple high-profile clients and corporate brands, efficiency is key. Hootsuite has been a game-changer for us. From scheduling posts across multiple platforms to analyzing performance metrics, the platform offers a seamless workflow. The integration with Instagram, Facebook, LinkedIn, and Twitter saves countless hours and ensures our content strategy is executed flawlessly.
The team collaboration feature is a huge plus, allowing our designers, strategists, and social media managers to work in sync. Hootsuite’s analytics dashboard provides deep insights, helping us refine our strategies for maximum engagement. A must-have for any serious digital marketing agency! Review collected by and hosted on G2.com.
While Hootsuite is a powerful social media management tool, one drawback is its pricing structure, which can be quite expensive for agencies managing multiple accounts. Additionally, the Instagram API limitations sometimes restrict direct posting, requiring manual intervention. The user interface, though functional, could be more modern and intuitive, especially when managing a high volume of content. Despite these minor setbacks, it remains a strong tool for social media management. Review collected by and hosted on G2.com.
Hootsuite's User Interface is so intuitive and well designed, managing multiple accounts on multiple platforms is truly a seamless experience. The ability to create monthly or quarterly reports is also a great feature! Review collected by and hosted on G2.com.
It's hard to find something not to like about Hootsuite, perhaps if I had to make one complaint it would be about using the mobile app. I don't have a ton of experience using the app, but I think some of the features aren't quite as seamless as the desktop experience. Review collected by and hosted on G2.com.
I've been using Hootsuite for a month now, and I can confidently say it's the best tool I've ever used for social media management. The ability to manage multiple accounts from a single dashboard has saved me so much time and effort. Scheduling posts in advance across different platforms is incredibly convenient, and I've seen a noticeable improvement in my social media engagement.
The analytics and reporting features are top-notch, providing me with valuable insights into my social media performance. This has allowed me to make informed decisions and optimize my strategy for better results. I also love the collaboration features, which make it easy to work with my team and ensure a consistent social media presence.
The Hootsuite mobile app is a game-changer, allowing me to stay connected and in control even when I'm on the go. The customer support and educational resources available through Hootsuite are excellent, helping me make the most of the platform.
Overall, Hootsuite has exceeded my expectations and has become an indispensable tool for my social media management needs. I highly recommend it to anyone looking to enhance their social media presence. Review collected by and hosted on G2.com.
One small drawback I've noticed is that the initial setup can be a bit overwhelming due to the wide range of features available. However, once you get the hang of it, the platform becomes incredibly intuitive and easy to use. Review collected by and hosted on G2.com.
I appreciate all the learning opportunities and helpful insights into the social media world. When they release documents on trends and industry-relevant knowledge, I find that very valuable. Using their dashboard is an added bonus as it allows you to schedule content to platforms without a built-in scheduler. Review collected by and hosted on G2.com.
I prefer using Meta Business Suite for scheduling Facebook and Instagram posts, I am more used to it and it feels a bit more user friendly. I will always view platform analytics directly from the platform instead of Hootsuite due to personal preference. Review collected by and hosted on G2.com.
