Dynamic Yield Reviews & Product Details

Dynamic Yield has been my favorite platform for A/B testing and personalization. The platform is both easy to use and powerful. We use it to test content, user flows, webpage design, product recommendations and more. Additionally, the support is incredible! CSMs and TAMs are great to work with on strategy and technical questions. The support team has also always been able to answer questions or resolve any issues. Review collected by and hosted on G2.com.

There's nothing I dislike about the product! Would love to see more analytics capabilities in the future. Review collected by and hosted on G2.com.

We utilize Dynamic Yield to enhance every aspect of our on-site customer experience, leveraging the platform's full suite of features. From AI-powered product recommendations to A/B testing capabilities and audience segmentation, Dynamic Yield is a comprehensive tool that we rely on daily. We consistently interpret test results, derive actionable insights, and formulate data-driven recommendations for website improvements and the customer buying journey. Review collected by and hosted on G2.com.

The only feature I would love to see is a larger dataset window for audience data. Currently, the tool only allows for up to 30 days; it would be great to have the option to view data for up to a year, at the very least. Review collected by and hosted on G2.com.

Dynamic Yield provides the best of both worlds as they are not just a leading SaaS provider but also a strategic partner. They are constantly exploring new use cases to enhance the customer journey. With an extensive out of the box template library and intuitive UI, going from idea to launch is seamless. Their focus on the end user is apparent, but also how they prioritize and suport their clients. We highly value their strategic partnership and witness regularly how they strive to evolve this dynamic space. Review collected by and hosted on G2.com.

Dynamic Yield has the opportunity to enhance their campaign performance reporting Review collected by and hosted on G2.com.

Dynamic Yield is a an incredible platform and company that I and my team are thrilled to work with. The platform is very user-friendly and, well, dynamic! There is such a wide variety of campaigns and tests you can run to create truly personalized experiences for your users— from intuitive recommendations driven by user behaviors, to email capture pop up modals, to popularity badges you can add to your PLPs, and so much more. We even place and schedule much of our sale content using DY. And the templates are super flexible— allowing you to hop in and change copy, imagery, colors, and the actual HTML, CSS and JS. It's easy to create your own custom templates, too.

Our teammates at DY are awesome and feel like they're directly part of our team here at Avery— from the CSMs to the TAMs to the Support teammates we've working with over the years! They provide brilliant ideas, don't hesitate to challenge our thinking with new perspectives, and intently listen to our questions and concerns.

Our CSM Hannah Solmor is amazing! She is constantly coming up with new ideas for testing, providing feedback on campaigns I'm drafting, and analyzing active campaigns for learnings or next phase ideas. We meet on a bi-weekly basis to go over any questions I have, discuss improvements and new approaches, and brainstorm together. (One of my favorite meetings!) She's been so helpful in providing additional resources to me and my wider team as well and I've even found that she's already thought of something I need before I even think to ask for it! Hannah is a true partner in our program and is genuinely invested in our success in all that she does!

Overall, DY is an incredibly intuitive tool with brilliant minds behind it and I highly recommend it to anyone looking to start a personalization program or switch to a new, more robust platform for personalization! Review collected by and hosted on G2.com.

Managing a personalization program in any platform is incredibly complex, especially as it grows and expands beyond essential A/B testing into creating truly personalized experiences. So naturally, it can become difficult to keep track of old campaigns, events, strategies, and new needs for your data feeds. While we work closely with our DY teammates to manage each of these and do a great job of it, it would be great if there were additional tools built into the platform that can further assist us in our campaign audits, help us keep better historic track of the changes we've decided to make on individual campaigns and why we made them, and support us in keeping true to our overall strategic approach. I'd like to see an area added to the platform where we can outline our overarching program strategies and perhaps even a project management feature to help us keep track of action items in DY itself. Review collected by and hosted on G2.com.

How amazing our Customer Success Team Lead is! I've said this before to and I'll say it again - hands down the most involved team who genuinely care about our program success. They've been curcial in the growth of our personalization strategy in guiding our best practices and providing insights on how to keep improving our personalization strategy on site.

Also love how easy it is to learn and use the platform - other personalization tools I've used in previous work experience would require our teams to build out the CSS and code of the experience we wanted to set up/use. With DY, they have so many templates ready and available to use without having to set up custom templates!

Audience manager has been super helpful as well - has really allowed us to take a deeper dive into what audience drive our personalization campaigns. Review collected by and hosted on G2.com.

Honestly I don't have any dislikes - it's a great tool! No notes. Review collected by and hosted on G2.com.

The opportunity to test different components with the end customer and thereby obtain a clear result.

The ability to personalize for different target groups. Review collected by and hosted on G2.com.

Sometimes it can be a bit difficult to understand all the parts; it takes time to familiarize oneself with all aspects. Review collected by and hosted on G2.com.

Dynamic Yield has been very transformative for our eCommerce journey. We have been able to enhance the user experience and revenue with Dynamic Yield's features. Pre-designed templates can streamline the process of creating various campaigns, including notifications, overlays, and recommenders and more. This allows the business users to swiftly implement tailored strategies that resonate with their audience. Review collected by and hosted on G2.com.

One positive aspect of the Dynamic Yield tool that I've noticed, which might be considered a minor downside by some,is the rapid introduction of new features and updates can pose a challenge in keeping up with the learning curve, however, it's truly commendable to see a tool that continually adapts to meet the changing demands of the digital landscape. Review collected by and hosted on G2.com.

DY provides the ability to launch and monitor A/B test in the shortest of time, giving us the ability to always continue testing towards a better end product for our customers! Review collected by and hosted on G2.com.

Nothing at all! Have always had a great experience with the product and the team behind the product! Review collected by and hosted on G2.com.

Easy to implement & fast time to go live. with the power of AI + segmentation one get complete control of expereince & deplay what they design. Review collected by and hosted on G2.com.

Segmentation & reporting features needs a bit improvement. Like to filter exact time stamps for audiences is not possible & it always takes trailing data. Review collected by and hosted on G2.com.

Whether using their out of the box solutions or programming custom solutions, Dynamic Yield gives us the ability to tailor our site experience to our unique audiences. Their team has been supportive thought partners and share helpful examples of how others are succeeding with the platform. They roll out new capabilities on a regular cadence and we have found value in many of these new experiences. Review collected by and hosted on G2.com.

We have had a couple of issues with the new experiences. These are typically resolved within a day or two. Review collected by and hosted on G2.com.