I like the Data and analytics that best. The attribution model isn't bad either. Other than those two features, the bulk upload feature on Adroll's platform is a HUGE time saver. When using Google. Facebook, and whatever other ad platforms I used to use to upload various different ads, it would sometimes take me hours to create a single campaign from start to launch. The bulk upload feature, I can upload every single ad I have all at the same time. Once I upload the ads then I can scroll through them and make changes, write copy, and other edits all while on the same page. Review collected by and hosted on G2.com.
Sometimes it can be a little glitchy. You can log in and nothing will be there until you clear your internet cache and log in again. That can be annoying at times because then it clears everything for every single other site I use just so Adroll will work. I also am not quite sure how Adroll takes their cut of the ad spend. I have asked before and all I get is that it is on a revolving scale that changes based on how the ads are performing. It makes it really hard to evaluate other platforms. Adroll knows that they are number one in the space so I feel like they know that they do not have to tell us which makes it really frustrating. Review collected by and hosted on G2.com.
Video Reviews
Seamless
AdRoll is incredibly easy and intuitive to use.
632 out of 633 Total Reviews for AdRoll
Overall Review Sentiment for AdRoll
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The AdRoll platform is extremely easy to use with so many features. There are a variety of different targeting options for campaigns along with a lot of great dynamic ad formats to choose from. The platform is easy to implement and their integrations make connections a breeze. We primarily use AdRoll for clients on Shopify, but have also see success with manual feed connections. For someone who is in the platform everyday, the main dashboard is great and provides all the data you need to make decisions. Their customer support team is incredible as well from Account Managers to Technical Support. AdRoll is a must for eCommerce brands. Review collected by and hosted on G2.com.
I wish their were more optimizations opportunities in the platform. The only thing you can really control in a campaign is budget, goals, and audiences. I know their is a team monitoring performance, but it would be cool to have that capability as well. Review collected by and hosted on G2.com.
I love how AdRoll makes retargeting and multi-channel advertising super easy. It helps me reach the right audience across web, social, and even email without too much hassle. The AI-powered optimization is a game-changer—it adjusts bids and placements to get the best results. The dashboard is clean and easy to navigate, and I appreciate how well it integrates with platforms like Shopify and Google Ads. Review collected by and hosted on G2.com.
AdRoll can get pricey, especially for smaller businesses with tight budgets. The dashboard, while user-friendly, sometimes feels a bit slow or clunky when pulling reports. Review collected by and hosted on G2.com.
AdRoll has been a great tool for our business, helping us streamline our retargeting and advertising efforts. The user-friendly platform makes it easy to set up and manage campaigns across multiple channels. We've seen improved engagement and conversions since implementing AdRoll, and the insights provided have been valuable for optimising our strategy.
The integration with other marketing tools is seamless, and the automation features save us time while ensuring our ads reach the right audience. Customer support has also been helpful whenever we've needed assistance. Review collected by and hosted on G2.com.
The cost structure can sometimes be unclear, and pricing could be more transparent, especially for smaller businesses with tighter budgets. The interface could be more intuitive, especially for new users who may initially find it overwhelming. Improved onboarding and tutorials would be helpful. Review collected by and hosted on G2.com.
AdRoll has been an effective platform for our retargeting and prospecting campaigns. The dashboard is intuitive, making it easy to track performance metrics and optimize our ads. We've seen a significant improvement in our return on ad spend (ROAS) and customer engagement Review collected by and hosted on G2.com.
there is majorly nothing disliked about adroll Review collected by and hosted on G2.com.
AdRoll is relatively intuitive as a platform, setting up ad campaigns and optimizing them is a seamless process. I like integrations with other software we already use, for example Hubspot. Customer support is very quick to respond and has helped solve numerous issues in a timely manner. Review collected by and hosted on G2.com.
I sense the platform has many more capabilities than we currently use, although, it is difficult to fully understand and their aren't many helpful training resources. Also, the pricing model is very confusing Review collected by and hosted on G2.com.
Adroll is easy to use and we love that we can feed our audiences from Hubspot seamlessly. We specifically use it for our remarketing efforts. We get more visibility into data and love it. Our Adroll rep is very responsive and helpful too. Review collected by and hosted on G2.com.
I don't like how it dings my credit card everytime we made a signifcant edit with campaigns. Review collected by and hosted on G2.com.
Adroll is great because of the granular levels of targeting you can achieve. It integrates directly with Shopify and Klaviyo which makes getting in front of the right people easy. Review collected by and hosted on G2.com.
I think managing creative assets is a little clunky. Review collected by and hosted on G2.com.
what stands out about adroll is its ability to help businesses—especially eCommerce brands—retarget potential customers across multiple channels (web, social media, email, etc.). It simplifies ad management, offers AI-driven audience insights, and helps with customer retention through automated marketing campaigns. Highly recommended. Review collected by and hosted on G2.com.
Pricing structure and customer supports. Review collected by and hosted on G2.com.
My team really enjoys how simple Ad Roll is to use and learn. A much better financial alternative to The Trade Desk or Adobe. Review collected by and hosted on G2.com.
The layout feels outdated, but that's just preference. I'd love to see a dark mode feature! Review collected by and hosted on G2.com.
