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Best WhatsApp Marketing Software for for Small Business

Alanna Iwuh
A
Researched and written by Alanna Iwuh

Products classified in the overall WhatsApp Marketing category are similar in many regards and help companies of all sizes solve their business problems. However, small business features, pricing, setup, and installation differ from businesses of other sizes, which is why we match buyers to the right Small Business WhatsApp Marketing to fit their needs. Compare product ratings based on reviews from enterprise users or connect with one of G2's buying advisors to find the right solutions within the Small Business WhatsApp Marketing category.

In addition to qualifying for inclusion in the WhatsApp Marketing Software category, to qualify for inclusion in the Small Business WhatsApp Marketing Software category, a product must have at least 10 reviews left by a reviewer from a small business.

G2 takes pride in showing unbiased reviews on user satisfaction in our ratings and reports. We do not allow paid placements in any of our ratings, rankings, or reports. Learn about our scoring methodologies.

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16 Listings in Small Business WhatsApp Marketing Available

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Insider
By Insider
(1,081)4.8 out of 5
Optimized for quick response
1st Easiest To Use in WhatsApp Marketing software
Save to My Lists
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Insider—a single platform for building individualized, cross-channel experiences—enables enterprise marketers to connect customer data across channels and systems, predict their future behavior with a

    Users
    • Digital Marketing Specialist
    • Digital Marketing Manager
    Industries
    • Retail
    • Apparel & Fashion
    Market Segment
    • 45% Mid-Market
    • 29% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • Insider Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    258
    Customer Engagement
    254
    Engagement
    234
    Personalization
    205
    Experience
    174
    Cons
    Learning Curve
    87
    Difficult Learning
    36
    Poor Customer Support
    35
    High Learning Curve
    25
    Initial Difficulty
    25
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Insider
    Company Website
    Year Founded
    2012
    HQ Location
    Global
    Twitter
    @useinsider
    45,488 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    1,369 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Insider—a single platform for building individualized, cross-channel experiences—enables enterprise marketers to connect customer data across channels and systems, predict their future behavior with a

Users
  • Digital Marketing Specialist
  • Digital Marketing Manager
Industries
  • Retail
  • Apparel & Fashion
Market Segment
  • 45% Mid-Market
  • 29% Small-Business
Insider Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
258
Customer Engagement
254
Engagement
234
Personalization
205
Experience
174
Cons
Learning Curve
87
Difficult Learning
36
Poor Customer Support
35
High Learning Curve
25
Initial Difficulty
25
Seller Details
Seller
Insider
Company Website
Year Founded
2012
HQ Location
Global
Twitter
@useinsider
45,488 Twitter followers
LinkedIn® Page
www.linkedin.com
1,369 employees on LinkedIn®
WhatsApp Business Platform
By Meta Platforms, Inc
(90)4.7 out of 5
4th Easiest To Use in WhatsApp Marketing software
View top Consulting Services for WhatsApp Business Platform
Save to My Lists
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    The WhatsApp Business Platform (API) is a powerful tool that enables businesses to connect with their customers on a personal level, at scale. With over 2 billion monthly active users on WhatsApp, thi

    Users
    No information available
    Industries
    • Computer Software
    • Information Technology and Services
    Market Segment
    • 62% Small-Business
    • 28% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • WhatsApp Business Platform Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    47
    Features
    26
    Automation
    20
    Easy Communication
    20
    Messaging Features
    19
    Cons
    Limitations
    16
    Expensive
    12
    Messaging Issues
    12
    Limited Functionality
    8
    Integration Difficulty
    7
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Meta Platforms, Inc
    Year Founded
    2008
    HQ Location
    Menlo Park, CA
    Twitter
    @Meta
    13,710,951 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    119,009 employees on LinkedIn®
    Ownership
    NASDAQ: META
Product Description
How are these determined?Information
This description is provided by the seller.

The WhatsApp Business Platform (API) is a powerful tool that enables businesses to connect with their customers on a personal level, at scale. With over 2 billion monthly active users on WhatsApp, thi

Users
No information available
Industries
  • Computer Software
  • Information Technology and Services
Market Segment
  • 62% Small-Business
  • 28% Mid-Market
WhatsApp Business Platform Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
47
Features
26
Automation
20
Easy Communication
20
Messaging Features
19
Cons
Limitations
16
Expensive
12
Messaging Issues
12
Limited Functionality
8
Integration Difficulty
7
Seller Details
Seller
Meta Platforms, Inc
Year Founded
2008
HQ Location
Menlo Park, CA
Twitter
@Meta
13,710,951 Twitter followers
LinkedIn® Page
www.linkedin.com
119,009 employees on LinkedIn®
Ownership
NASDAQ: META
Read WhatsApp Business Platform Reviews

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Wati
By Wati
(324)4.6 out of 5
3rd Easiest To Use in WhatsApp Marketing software
Save to My Lists
Entry Level Price:Contact Us
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Wati is an end-to-end WhatsApp API solution specifically designed to assist small and medium-sized businesses (SMBs) in enhancing their communication strategies. By leveraging advanced chatbots, APIs,

    Users
    • Founder
    • CEO
    Industries
    • Education Management
    • Marketing and Advertising
    Market Segment
    • 79% Small-Business
    • 19% Mid-Market
    User Sentiment
    How are these determined?Information
    These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
    • WATI is a platform that provides a simple dashboard and team inbox feature for customer support and communication through WhatsApp.
    • Reviewers like the user-friendly interface, the automation options that enhance business efficiency, and the seamless integration with existing systems.
    • Users experienced limitations with the pricing structure, which may be too high for small businesses, and suggested improvements for the analytics facility.
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • Wati Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    90
    Automation
    54
    Features
    49
    Integrations
    39
    Easy Integrations
    38
    Cons
    Expensive
    32
    Cost
    25
    Messaging Issues
    19
    Pricing Issues
    19
    Missing Features
    18
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Wati
    Company Website
    Year Founded
    2019
    HQ Location
    Hong Kong, HK
    Twitter
    @Wati_io
    422 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    156 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Wati is an end-to-end WhatsApp API solution specifically designed to assist small and medium-sized businesses (SMBs) in enhancing their communication strategies. By leveraging advanced chatbots, APIs,

Users
  • Founder
  • CEO
Industries
  • Education Management
  • Marketing and Advertising
Market Segment
  • 79% Small-Business
  • 19% Mid-Market
User Sentiment
How are these determined?Information
These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
  • WATI is a platform that provides a simple dashboard and team inbox feature for customer support and communication through WhatsApp.
  • Reviewers like the user-friendly interface, the automation options that enhance business efficiency, and the seamless integration with existing systems.
  • Users experienced limitations with the pricing structure, which may be too high for small businesses, and suggested improvements for the analytics facility.
Wati Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
90
Automation
54
Features
49
Integrations
39
Easy Integrations
38
Cons
Expensive
32
Cost
25
Messaging Issues
19
Pricing Issues
19
Missing Features
18
Seller Details
Seller
Wati
Company Website
Year Founded
2019
HQ Location
Hong Kong, HK
Twitter
@Wati_io
422 Twitter followers
LinkedIn® Page
www.linkedin.com
156 employees on LinkedIn®
Get a quote
respond.io
By respond.io
(280)4.8 out of 5
Optimized for quick response
2nd Easiest To Use in WhatsApp Marketing software
Save to My Lists
Entry Level Price:Starting at $99.00
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Respond.io is an AI-powered Customer Conversation Management Software designed to help B2C companies generate leads and maximize sales over chat. We empower over 10,000 brands globally to increase rev

    Users
    • CEO
    Industries
    • Marketing and Advertising
    • Leisure, Travel & Tourism
    Market Segment
    • 76% Small-Business
    • 21% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • respond.io Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    127
    Customer Support
    55
    Helpful
    51
    Communication
    41
    Integrations
    39
    Cons
    Missing Features
    29
    Chat Functionality
    21
    Messaging Issues
    21
    Expensive
    16
    Slow Speed
    15
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    respond.io
    Company Website
    Year Founded
    2017
    HQ Location
    Kuala Lumpur, Malaysia
    Twitter
    @respond_io
    1,383 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    172 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Respond.io is an AI-powered Customer Conversation Management Software designed to help B2C companies generate leads and maximize sales over chat. We empower over 10,000 brands globally to increase rev

Users
  • CEO
Industries
  • Marketing and Advertising
  • Leisure, Travel & Tourism
Market Segment
  • 76% Small-Business
  • 21% Mid-Market
respond.io Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
127
Customer Support
55
Helpful
51
Communication
41
Integrations
39
Cons
Missing Features
29
Chat Functionality
21
Messaging Issues
21
Expensive
16
Slow Speed
15
Seller Details
Seller
respond.io
Company Website
Year Founded
2017
HQ Location
Kuala Lumpur, Malaysia
Twitter
@respond_io
1,383 Twitter followers
LinkedIn® Page
www.linkedin.com
172 employees on LinkedIn®
Get a quote
Brevo Marketing Platform
By Brevo
(2,215)4.5 out of 5
Optimized for quick response
8th Easiest To Use in WhatsApp Marketing software
View top Consulting Services for Brevo Marketing Platform
Save to My Lists
Entry Level Price:Free
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Trusted by over 500,000 businesses worldwide, Brevo (formerly Sendinblue) is the affordable, all-in-one marketing and CRM stack that helps growing businesses scale faster. It's easy to use and suitabl

    Users
    • CEO
    • Founder
    Industries
    • Marketing and Advertising
    • Information Technology and Services
    Market Segment
    • 84% Small-Business
    • 12% Mid-Market
    User Sentiment
    How are these determined?Information
    These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
    • Brevo is a marketing platform that facilitates building customer relationships across SMS, email, and newsletters.
    • Reviewers like the ease of use, the ability to quickly share information with their contact list, and the professional and helpful customer support.
    • Users experienced issues with integration with other CRM solutions, requiring manual addition of new contacts and marking some contacts as 'unsubscribed' in their CRM.
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • Brevo Marketing Platform Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    364
    Features
    216
    Email Marketing
    205
    Email Management
    167
    Customer Support
    155
    Cons
    Missing Features
    88
    Limited Features
    87
    Expensive
    65
    Limitations
    63
    Learning Curve
    62
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Brevo
    Company Website
    Year Founded
    2012
    HQ Location
    Paris
    Twitter
    @brevo_official
    15,914 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    719 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Trusted by over 500,000 businesses worldwide, Brevo (formerly Sendinblue) is the affordable, all-in-one marketing and CRM stack that helps growing businesses scale faster. It's easy to use and suitabl

Users
  • CEO
  • Founder
Industries
  • Marketing and Advertising
  • Information Technology and Services
Market Segment
  • 84% Small-Business
  • 12% Mid-Market
User Sentiment
How are these determined?Information
These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
  • Brevo is a marketing platform that facilitates building customer relationships across SMS, email, and newsletters.
  • Reviewers like the ease of use, the ability to quickly share information with their contact list, and the professional and helpful customer support.
  • Users experienced issues with integration with other CRM solutions, requiring manual addition of new contacts and marking some contacts as 'unsubscribed' in their CRM.
Brevo Marketing Platform Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
364
Features
216
Email Marketing
205
Email Management
167
Customer Support
155
Cons
Missing Features
88
Limited Features
87
Expensive
65
Limitations
63
Learning Curve
62
Seller Details
Seller
Brevo
Company Website
Year Founded
2012
HQ Location
Paris
Twitter
@brevo_official
15,914 Twitter followers
LinkedIn® Page
www.linkedin.com
719 employees on LinkedIn®
SleekFlow
By SleekFlow
(163)4.6 out of 5
11th Easiest To Use in WhatsApp Marketing software
Save to My Lists
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    SleekFlow is the Omnichannel Conversational AI Suite for customer engagement. The all-in-one SleekFlow platform creates seamless and personalized customer journeys across everyone’s go-to messaging ch

    Users
    • Director
    • Founder
    Industries
    • Retail
    • Education Management
    Market Segment
    • 79% Small-Business
    • 17% Mid-Market
    User Sentiment
    How are these determined?Information
    These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
    • SleekFlow is a communication platform that consolidates messages from various channels and automates customer interactions.
    • Users frequently mention the platform's ease of use, time-saving automation features, and the responsive and supportive customer service that helps resolve issues efficiently.
    • Users mentioned challenges with the setup phase, occasional platform bugs, limitations in customization options for certain automated workflows, and the need for more advanced analytics features.
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • SleekFlow Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    89
    Customer Support
    74
    Helpful
    44
    Features
    41
    Automation
    38
    Cons
    Messaging Issues
    26
    Missing Features
    26
    Expensive
    25
    Bugs
    22
    Software Bugs
    20
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    SleekFlow
    Year Founded
    2019
    HQ Location
    Singapore, SG
    Twitter
    @sleekflow_io
    86 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    191 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

SleekFlow is the Omnichannel Conversational AI Suite for customer engagement. The all-in-one SleekFlow platform creates seamless and personalized customer journeys across everyone’s go-to messaging ch

Users
  • Director
  • Founder
Industries
  • Retail
  • Education Management
Market Segment
  • 79% Small-Business
  • 17% Mid-Market
User Sentiment
How are these determined?Information
These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
  • SleekFlow is a communication platform that consolidates messages from various channels and automates customer interactions.
  • Users frequently mention the platform's ease of use, time-saving automation features, and the responsive and supportive customer service that helps resolve issues efficiently.
  • Users mentioned challenges with the setup phase, occasional platform bugs, limitations in customization options for certain automated workflows, and the need for more advanced analytics features.
SleekFlow Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
89
Customer Support
74
Helpful
44
Features
41
Automation
38
Cons
Messaging Issues
26
Missing Features
26
Expensive
25
Bugs
22
Software Bugs
20
Seller Details
Seller
SleekFlow
Year Founded
2019
HQ Location
Singapore, SG
Twitter
@sleekflow_io
86 Twitter followers
LinkedIn® Page
www.linkedin.com
191 employees on LinkedIn®
Read SleekFlow Reviews
Twilio
By Twilio
(477)4.2 out of 5
15th Easiest To Use in WhatsApp Marketing software
View top Consulting Services for Twilio
Save to My Lists
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Twilio powers the future of business communications, enabling phones, VoIP, and messaging to be embedded into web, desktop, and mobile software. We take care of the messy telecom hardware and expose a

    Users
    • Senior Software Engineer
    • Software Engineer
    Industries
    • Computer Software
    • Information Technology and Services
    Market Segment
    • 48% Small-Business
    • 31% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • Twilio Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Easy Integrations
    18
    Ease of Use
    17
    Integrations
    14
    API Integration
    11
    Easy Communication
    11
    Cons
    Poor Customer Support
    16
    Expensive
    12
    Limited Features
    9
    Messaging Issues
    8
    Difficult Configuration
    7
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Twilio
    Year Founded
    2008
    HQ Location
    San Francisco, CA
    Twitter
    @twilio
    82,196 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    6,348 employees on LinkedIn®
    Ownership
    NYSE: TWLO
Product Description
How are these determined?Information
This description is provided by the seller.

Twilio powers the future of business communications, enabling phones, VoIP, and messaging to be embedded into web, desktop, and mobile software. We take care of the messy telecom hardware and expose a

Users
  • Senior Software Engineer
  • Software Engineer
Industries
  • Computer Software
  • Information Technology and Services
Market Segment
  • 48% Small-Business
  • 31% Mid-Market
Twilio Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Easy Integrations
18
Ease of Use
17
Integrations
14
API Integration
11
Easy Communication
11
Cons
Poor Customer Support
16
Expensive
12
Limited Features
9
Messaging Issues
8
Difficult Configuration
7
Seller Details
Seller
Twilio
Year Founded
2008
HQ Location
San Francisco, CA
Twitter
@twilio
82,196 Twitter followers
LinkedIn® Page
www.linkedin.com
6,348 employees on LinkedIn®
Ownership
NYSE: TWLO
Read Twilio Reviews
WebEngage
By WebEngage
(674)4.5 out of 5
Optimized for quick response
5th Easiest To Use in WhatsApp Marketing software
Save to My Lists
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    WebEngage is a full-stack Retention OS that simplifies customer engagement for 800+ brands across the globe. The platform enables businesses to build personalized and meaningful relationships with the

    Users
    • Product Manager
    • Marketing Automation Specialist
    Industries
    • Financial Services
    • Education Management
    Market Segment
    • 56% Mid-Market
    • 27% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • WebEngage Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    204
    Features
    126
    Journey Creation
    119
    Customer Support
    118
    Helpful
    110
    Cons
    Missing Features
    71
    Poor Customer Support
    54
    Slow Performance
    54
    Slow Loading
    49
    Limited Features
    47
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    WebEngage
    Company Website
    Year Founded
    2011
    HQ Location
    Mumbai
    Twitter
    @webengage
    5,157 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    471 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

WebEngage is a full-stack Retention OS that simplifies customer engagement for 800+ brands across the globe. The platform enables businesses to build personalized and meaningful relationships with the

Users
  • Product Manager
  • Marketing Automation Specialist
Industries
  • Financial Services
  • Education Management
Market Segment
  • 56% Mid-Market
  • 27% Small-Business
WebEngage Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
204
Features
126
Journey Creation
119
Customer Support
118
Helpful
110
Cons
Missing Features
71
Poor Customer Support
54
Slow Performance
54
Slow Loading
49
Limited Features
47
Seller Details
Seller
WebEngage
Company Website
Year Founded
2011
HQ Location
Mumbai
Twitter
@webengage
5,157 Twitter followers
LinkedIn® Page
www.linkedin.com
471 employees on LinkedIn®
Get a quote
DoubleTick.io
By Apport Software Solution Pvt. Ltd.
(52)4.8 out of 5
6th Easiest To Use in WhatsApp Marketing software
Save to My Lists
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    DoubleTick is an official WhatsApp API platform designed to help businesses build deeper relationships with customers, automate operations, and increase conversion rates. 🌟 With DoubleTick, your busin

    Users
    No information available
    Industries
    • Real Estate
    • Financial Services
    Market Segment
    • 75% Small-Business
    • 25% Mid-Market
    User Sentiment
    How are these determined?Information
    These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
    • Doubletick is a platform that provides support for accessing API services, including features such as bulk broadcasting, marketing templates, chatbots, and detailed analytics.
    • Users like the user-friendly interface, the ability to increase reach through bulk broadcasting and template creation, the automated bot service, and the invaluable real-time notifications and detailed analytics that allow for data-driven decision making.
    • Users mentioned issues such as the lack of a video call option and live location sharing, lead attribution issues, bot conflicts, misleading support promises, an inefficient support team, and steep pricing, particularly for small businesses or startups with limited budgets.
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • DoubleTick.io Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Customer Support
    29
    Ease of Use
    19
    Features
    12
    Helpful
    11
    Automation
    10
    Cons
    Limited Features
    5
    Missing Features
    4
    Cost
    3
    Expensive
    3
    Expensive Subscriptions
    3
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Apport Software Solution Pvt. Ltd.
    Year Founded
    2017
    HQ Location
    Mumbai, Maharashtra
    LinkedIn® Page
    www.linkedin.com
    23 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

DoubleTick is an official WhatsApp API platform designed to help businesses build deeper relationships with customers, automate operations, and increase conversion rates. 🌟 With DoubleTick, your busin

Users
No information available
Industries
  • Real Estate
  • Financial Services
Market Segment
  • 75% Small-Business
  • 25% Mid-Market
User Sentiment
How are these determined?Information
These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
  • Doubletick is a platform that provides support for accessing API services, including features such as bulk broadcasting, marketing templates, chatbots, and detailed analytics.
  • Users like the user-friendly interface, the ability to increase reach through bulk broadcasting and template creation, the automated bot service, and the invaluable real-time notifications and detailed analytics that allow for data-driven decision making.
  • Users mentioned issues such as the lack of a video call option and live location sharing, lead attribution issues, bot conflicts, misleading support promises, an inefficient support team, and steep pricing, particularly for small businesses or startups with limited budgets.
DoubleTick.io Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Customer Support
29
Ease of Use
19
Features
12
Helpful
11
Automation
10
Cons
Limited Features
5
Missing Features
4
Cost
3
Expensive
3
Expensive Subscriptions
3
Seller Details
Seller
Apport Software Solution Pvt. Ltd.
Year Founded
2017
HQ Location
Mumbai, Maharashtra
LinkedIn® Page
www.linkedin.com
23 employees on LinkedIn®
Read DoubleTick.io Reviews
Gallabox
By MangoLeap
(156)4.6 out of 5
14th Easiest To Use in WhatsApp Marketing software
Save to My Lists
Entry Level Price:$23.00
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Gallabox is a comprehensive communication solution designed to enhance customer engagement and streamline sales processes through the use of WhatsApp Business APIs. This platform enables businesses to

    Users
    • Founder
    • CEO
    Industries
    • Apparel & Fashion
    • Education Management
    Market Segment
    • 77% Small-Business
    • 18% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • Gallabox Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Customer Support
    61
    Ease of Use
    60
    Helpful
    43
    Staff Support
    36
    Features
    28
    Cons
    Missing Features
    16
    Learning Curve
    11
    Limited Features
    10
    Messaging Issues
    8
    Poor Customer Support
    8
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    MangoLeap
    Company Website
    Year Founded
    2020
    HQ Location
    Chennai, IN
    Twitter
    @gallabox
    139 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    70 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Gallabox is a comprehensive communication solution designed to enhance customer engagement and streamline sales processes through the use of WhatsApp Business APIs. This platform enables businesses to

Users
  • Founder
  • CEO
Industries
  • Apparel & Fashion
  • Education Management
Market Segment
  • 77% Small-Business
  • 18% Mid-Market
Gallabox Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Customer Support
61
Ease of Use
60
Helpful
43
Staff Support
36
Features
28
Cons
Missing Features
16
Learning Curve
11
Limited Features
10
Messaging Issues
8
Poor Customer Support
8
Seller Details
Seller
MangoLeap
Company Website
Year Founded
2020
HQ Location
Chennai, IN
Twitter
@gallabox
139 Twitter followers
LinkedIn® Page
www.linkedin.com
70 employees on LinkedIn®
Gupshup
By Gupshup
(52)4.4 out of 5
13th Easiest To Use in WhatsApp Marketing software
Save to My Lists
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Gupshup.io is the leading Conversation Cloud for marketing, commerce, and support automation. Gupshup’s automation solutions enable 45,000+ brands across India, Latin America, Europe, Southeast Asia,

    Users
    No information available
    Industries
    • Computer Software
    Market Segment
    • 46% Mid-Market
    • 27% Enterprise
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • Gupshup Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    21
    Customer Support
    15
    Features
    9
    Helpful
    9
    Easy Integrations
    8
    Cons
    Dashboard Issues
    3
    Inadequate Reporting
    3
    Poor Interface Design
    3
    Poor Reporting
    3
    Complexity
    2
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Gupshup
    Year Founded
    2004
    HQ Location
    San Francisco, US
    Twitter
    @gupshup
    3,023 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    1,331 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Gupshup.io is the leading Conversation Cloud for marketing, commerce, and support automation. Gupshup’s automation solutions enable 45,000+ brands across India, Latin America, Europe, Southeast Asia,

Users
No information available
Industries
  • Computer Software
Market Segment
  • 46% Mid-Market
  • 27% Enterprise
Gupshup Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
21
Customer Support
15
Features
9
Helpful
9
Easy Integrations
8
Cons
Dashboard Issues
3
Inadequate Reporting
3
Poor Interface Design
3
Poor Reporting
3
Complexity
2
Seller Details
Seller
Gupshup
Year Founded
2004
HQ Location
San Francisco, US
Twitter
@gupshup
3,023 Twitter followers
LinkedIn® Page
www.linkedin.com
1,331 employees on LinkedIn®
Read Gupshup Reviews
charles
By Charles GmbH
(32)4.8 out of 5
Save to My Lists
Entry Level Price:Contact Us
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    charles is a WhatsApp marketing platform made in Berlin. Its easy-to-use software enables businesses to drive revenue, retention and innovative customer experiences by complementing existing marketing

    Users
    No information available
    Industries
    • Cosmetics
    • Apparel & Fashion
    Market Segment
    • 91% Small-Business
    • 6% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • charles Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    6
    Customer Engagement
    3
    Customer Support
    3
    Management Efficiency
    3
    Time-saving
    3
    Cons
    Buggy Features
    1
    Bugs
    1
    Expensive
    1
    Software Bugs
    1
    Technical Issues
    1
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Charles GmbH
    Year Founded
    2019
    HQ Location
    Berlin, DE
    Twitter
    @charles_chatout
    18 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    100 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

charles is a WhatsApp marketing platform made in Berlin. Its easy-to-use software enables businesses to drive revenue, retention and innovative customer experiences by complementing existing marketing

Users
No information available
Industries
  • Cosmetics
  • Apparel & Fashion
Market Segment
  • 91% Small-Business
  • 6% Mid-Market
charles Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
6
Customer Engagement
3
Customer Support
3
Management Efficiency
3
Time-saving
3
Cons
Buggy Features
1
Bugs
1
Expensive
1
Software Bugs
1
Technical Issues
1
Seller Details
Seller
Charles GmbH
Year Founded
2019
HQ Location
Berlin, DE
Twitter
@charles_chatout
18 Twitter followers
LinkedIn® Page
www.linkedin.com
100 employees on LinkedIn®
Read charles Reviews
Bird
By Bird
(71)3.9 out of 5
Save to My Lists
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Bird is a communications platform-as-a-service (CPaaS) company. At Bird we believe that communicating with a business should feel as natural as communicating with a friend. That’s why we are on a mi

    Users
    No information available
    Industries
    • Computer Software
    • Information Technology and Services
    Market Segment
    • 80% Small-Business
    • 17% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • Bird Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    API Quality
    6
    Messaging
    4
    Easy Integrations
    3
    Automation
    1
    Call Quality
    1
    Cons
    Expensive
    7
    Billing Issues
    3
    Poor Customer Support
    3
    Aggressive Sales Tactics
    2
    Complex Setup
    2
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Bird
    HQ Location
    Amsterdam, Netherlands
    Twitter
    @messagebird
    3,882 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    560 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Bird is a communications platform-as-a-service (CPaaS) company. At Bird we believe that communicating with a business should feel as natural as communicating with a friend. That’s why we are on a mi

Users
No information available
Industries
  • Computer Software
  • Information Technology and Services
Market Segment
  • 80% Small-Business
  • 17% Mid-Market
Bird Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
API Quality
6
Messaging
4
Easy Integrations
3
Automation
1
Call Quality
1
Cons
Expensive
7
Billing Issues
3
Poor Customer Support
3
Aggressive Sales Tactics
2
Complex Setup
2
Seller Details
Seller
Bird
HQ Location
Amsterdam, Netherlands
Twitter
@messagebird
3,882 Twitter followers
LinkedIn® Page
www.linkedin.com
560 employees on LinkedIn®
Read Bird Reviews
Userlike
By Userlike
(453)4.4 out of 5
Save to My Lists
Entry Level Price:Free
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Userlike is the leading software solution for customer messaging and support automation in Germany. It’s a unified messaging solution that lets companies receive messages from different channels in on

    Users
    • CEO
    • Marketing Manager
    Industries
    • Computer Software
    • Information Technology and Services
    Market Segment
    • 80% Small-Business
    • 16% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • Userlike Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Features
    4
    Ease of Use
    3
    Easy Setup
    3
    Call Management
    2
    Easy Implementation
    2
    Cons
    Learning Curve
    3
    Steep Learning Curve
    3
    Difficult Learning
    2
    Complex Usability
    1
    Expensive
    1
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Userlike
    Year Founded
    2011
    HQ Location
    Cologne, Germany
    Twitter
    @userlike
    5,154 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    42 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Userlike is the leading software solution for customer messaging and support automation in Germany. It’s a unified messaging solution that lets companies receive messages from different channels in on

Users
  • CEO
  • Marketing Manager
Industries
  • Computer Software
  • Information Technology and Services
Market Segment
  • 80% Small-Business
  • 16% Mid-Market
Userlike Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Features
4
Ease of Use
3
Easy Setup
3
Call Management
2
Easy Implementation
2
Cons
Learning Curve
3
Steep Learning Curve
3
Difficult Learning
2
Complex Usability
1
Expensive
1
Seller Details
Seller
Userlike
Year Founded
2011
HQ Location
Cologne, Germany
Twitter
@userlike
5,154 Twitter followers
LinkedIn® Page
www.linkedin.com
42 employees on LinkedIn®
Read Userlike Reviews
Plivo
By Plivo
(731)4.5 out of 5
Optimized for quick response
Save to My Lists
Entry Level Price:Pay As You Go
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Plivo’s cloud communication platform is a powerful, fast, scalable, and better option for customer engagement. Trusted by leading brands like IBM, MercadoLibre, OneLogin and Zomato, our API platform l

    Users
    • CEO
    • Software Engineer
    Industries
    • Computer Software
    • Information Technology and Services
    Market Segment
    • 79% Small-Business
    • 17% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • Plivo Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    20
    API Quality
    15
    Customer Support
    10
    Pricing
    8
    Features
    7
    Cons
    Messaging Issues
    6
    Poor Customer Support
    6
    Development Challenges
    3
    Slow Service
    3
    API Integration
    2
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Plivo
    Company Website
    Year Founded
    2011
    HQ Location
    Austin, TX
    Twitter
    @plivo
    11,413 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    247 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Plivo’s cloud communication platform is a powerful, fast, scalable, and better option for customer engagement. Trusted by leading brands like IBM, MercadoLibre, OneLogin and Zomato, our API platform l

Users
  • CEO
  • Software Engineer
Industries
  • Computer Software
  • Information Technology and Services
Market Segment
  • 79% Small-Business
  • 17% Mid-Market
Plivo Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
20
API Quality
15
Customer Support
10
Pricing
8
Features
7
Cons
Messaging Issues
6
Poor Customer Support
6
Development Challenges
3
Slow Service
3
API Integration
2
Seller Details
Seller
Plivo
Company Website
Year Founded
2011
HQ Location
Austin, TX
Twitter
@plivo
11,413 Twitter followers
LinkedIn® Page
www.linkedin.com
247 employees on LinkedIn®
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