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StackAdapt Reviews & Product Details - Page 2

StackAdapt Overview

What is StackAdapt?

StackAdapt is a multi-channel advertising platform that specializes in multi-channel solutions including native, display, video, connected TV, audio, in-game, and DOOH ads. StackAdapt's state-of-the-art platform is where some of the most progressive work in machine learning meets cutting-edge user experience. StackAdapt is designed around the three core pillars of programmatic—planning, executing and analyzing. StackAdapt is ranked as the number 1 DSP on G2. For six consecutive years with over hundreds of reviews, StackAdapt has been recognized as a high performer and the highest-ranking DSP in customer satisfaction by G2. StackAdapt was also recognized as an Enterprise Fast 15 winner as part of the Technology Fast 50™ program in 2024 and is one of Ad Age’s Best Places to Work in 2024. Learn more about StackAdapt here: www.stackadapt.com. And if you're looking for a change, we'd love to have you on our team—check out our open roles by visiting: www.stackadapt.com/careers. StackAdapt is headquartered in Toronto, Canada. We have teams and support across North America, EMEA, APAC, and LATAM.

StackAdapt Details
Product Website
Languages Supported
German, English, French, Spanish
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Product Description

With StackAdapt, ad buyers plan data-driven digital advertising campaigns across all devices, inventory and publisher partners. Plan the best campaigns.

How do you position yourself against your competitors?

Client retention is entirely performance-based for us. No subscription fees. We are a solution-focused advertising platform with a focus on transparency, brand safety, automation, in-feed formats, engagement optimization, and audience buying.


Seller Details
Company Website
Year Founded
2014
HQ Location
Ontario
Twitter
@StackAdapt
2,553 Twitter followers
LinkedIn® Page
www.linkedin.com
1,279 employees on LinkedIn®
Description

StackAdapt's state-of-the-art platform is where some of the most progressive work in machine learning meets cutting-edge user experience. StackAdapt is designed around the three core pillars of programmatic—planning, executing and analyzing.


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Overview Provided by:

Recent StackAdapt Reviews

Verified User
A
Verified UserMid-Market (51-1000 emp.)
4.5 out of 5
"Perfect DSP for Agencies of any size"
It is a comprehensive, budget-flexible, user-friendly platform that combines sophisticated technology with a client-friendly approach. Perfect for ...
Verified User
A
Verified UserMid-Market (51-1000 emp.)
4.0 out of 5
"Overall a positive experience"
Support and communications from the AtackAdapt team Flexible solutions that apply to different verticals
Verified User
A
Verified UserSmall-Business (50 or fewer emp.)
4.0 out of 5
"Helpful Team, Solid Product"
The team at StackAdapt is responsive and helpful and delivers value to our clients

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753 StackAdapt Reviews

4.8 out of 5
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753 StackAdapt Reviews
4.8 out of 5
753 StackAdapt Reviews
4.8 out of 5

StackAdapt Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons

Overall Review Sentiment for StackAdaptQuestion

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
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WA
Project Lead
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about StackAdapt?

Our experience with StackAdapt has been exceptional—none of the other programmatic vendors we've worked with have come close to providing the same level of support. They offer unmatched customer service, consistently going above and beyond to help our team succeed. Whether it’s through training resources, regular office hours, or quick responses to client needs and new pitches, StackAdapt has made programmatic accessible and manageable for our agency. Their guidance has turned programmatic into a core strength for us, and it’s clear that they’re genuinely committed to our growth and that of our clients. We couldn’t recommend them more highly! Thank you, StackAdapt, for being an incredible partner! Review collected by and hosted on G2.com.

What do you dislike about StackAdapt?

One area StackAdapt could improve is in providing more advanced reporting and analytics tools that directly connect campaign results to our key business objectives, like lead generation. A customizable dashboard that allows us to view and analyze these metrics in real time would be incredibly valuable, making it easier to demonstrate the impact of each campaign. Having this type of functionality would elevate our ability to make data-driven decisions and share clear insights with our clients. Review collected by and hosted on G2.com.

What problems is StackAdapt solving and how is that benefiting you?

StackAdapt helps us meet our clients' needs by enabling us to expand into various ad formats, including display and out-of-home (OOH) advertising. This flexibility allows us to create more comprehensive, multi-channel campaigns that align with our clients' strategic goals. With StackAdapt’s support, we can reach broader audiences across different platforms, ultimately enhancing campaign performance and delivering greater value to our clients. Review collected by and hosted on G2.com.

MS
President and Lead Consultant
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about StackAdapt?

StackAdapt is an incredible DSP for Small and Medium Size Businesses. It allows small businesses and their agencies to manage their digital media programs without having to use a bloated platform with high platform fees. StackAdapt is also agnostic from several out platforms, so you can use many of the most popular ad networks without having to use the platforms walled gardens. We use StackAdapt for many of our clients to fullfill their media serving needs and it's easy for us and a great platform for them.

Finally, customer service at StackAdapt is exceptional with their team always willing to support including coming up with plans on how expand media and ways to best utilize the platform. Review collected by and hosted on G2.com.

What do you dislike about StackAdapt?

The only challenge that occasionally comes up with StackAdapt is related to the campaign setup process that sometimes includes a few unnecessary steps but overall, the platform is great is once you setup a few campaigns, it's pretty straight forward. Review collected by and hosted on G2.com.

What problems is StackAdapt solving and how is that benefiting you?

StackAdapt allows us to provide a DSP option to our clients that we can manage without the hassle of bringing on and implementing a challenging DSP that costs more than some of the media that our clients want to serve. Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
AM
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about StackAdapt?

The service is incredible, Guy & Luke are both awesome. They have been incredibly helpful in teaching us how to use the platform, helping us get campaigns set up, helping us put together forecasts for clients & even answering quirky super specific questions.

An absolute pleasure working with them. With their help it's been super easy to implement & integrate into our existing reporting. Review collected by and hosted on G2.com.

What do you dislike about StackAdapt?

There have been a couple of little problems we've run into that I suspect are a my client specific problem, geo targeting specifcally has been a bit tricky recently. I reached out to Guy though & he's working with me on getting the issue resolved. Review collected by and hosted on G2.com.

What problems is StackAdapt solving and how is that benefiting you?

Gives us something more creative we can do for our clients outside of Search & Social, they all love that they can have ads on billboards & bus stops. Review collected by and hosted on G2.com.

PY
Regional Head of Digital
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about StackAdapt?

StackAdapt has a highly responsive customer success team who not only ensures every question and client request is answered and taken care of in a timely manner, they go all the way to ensure our clients' campaigns are successfully optimised and make sure KPIs are met and exceeded. Review collected by and hosted on G2.com.

What do you dislike about StackAdapt?

There is not a single thing I can think of that I do not like about StackAdapt. Review collected by and hosted on G2.com.

What problems is StackAdapt solving and how is that benefiting you?

My agency works with StackAdapt in planning and executing our clients' brand awareness campaigns in APAC. StackAdapt was able to help us plan the media strategy and execute the media campaign, on top of that, exceeding their service level by offering creative solutions, which helped us a lot as our creative capabilities are quite limited. The team proactively reports on campaign performance and optimisation, ensuring that we deliver high ROI to our clients. In a particular case when we were looking for a specific advertising solution to advertise publisher site skin on some particular tech sites in Indonesia, StackAdapt was able to offer a cost effective and efficient solution, thereby saving costs and ease the ad buying process for us and our clients. Review collected by and hosted on G2.com.

PG
Chief Executive Officer
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about StackAdapt?

There are many programmatic vendors—none of them provide the level of support that we've experienced with StackAdapt. They provide our agency with the best customer service, hands down. They help our team with training materials, office hours, and are always quick to turnaround with client requests or when we need help pitching a new opportunity. They've simplified the programmatic landscape for us, reducing the barriers for entry and helping us turn programmatic into a core competency for our agency. I truly feel that they are invested in our (and our clients) success. I can't recommend them enough. Thanks for all you do! Review collected by and hosted on G2.com.

What do you dislike about StackAdapt?

I'd love for them to make advanced reporting and analytics more accessible. We're a performance marketing agency, so our clients are used to (and expect) us to translate all campaign results back into real business objectives (revenue, profit, etc.). The majority of the value derived from a programmatic campaign comes from the brand lift / halo effect that your ads will have on the rest of your marketing efforts, so it's essential that we report on these kinds of metrics and can easily tell the story that showcases the value of the campaigns. The StackAdapt team has been incredibly helpful with some of this data, but in an ideal world, this information would be readily accessible (and able to be pulled from an API into our multi-channel reporting dashboards). Review collected by and hosted on G2.com.

What problems is StackAdapt solving and how is that benefiting you?

Reaching high quality audiences with a variety of channel options (display, video, native, CTV, DOOH, etc.). StackAdapt is also very helpful at helping us develop the right media plan based on our budgets and goals. Review collected by and hosted on G2.com.

HT
Director of Media
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about StackAdapt?

In searching for an ideal DSP, we needed one that could provide a variety of tactics, ad fraud protection, easy-to-use interface, and helpful customer service when needed. StackAdapt has not only provided all of those things, but the team always brings solid advice, recommendations, and guidance; the campaigns we've run have exceeded benchmarks and client expectations; and we consistently look like heros. Not only do the programmatic tactics allow us to offer full-funnel strategies, but the PMP buys have been perfectly executed as well. We also have very high standards for our reporting, and their API integrates perfectly with our live dashboard. Couldn't recommend this platform and team more highly! Review collected by and hosted on G2.com.

What do you dislike about StackAdapt?

So far, we haven't seen much in terms of downside. Yes, the CPMs could be a bit lower - but I'll take those rates along with the quality inventory and performance they bring. Review collected by and hosted on G2.com.

What problems is StackAdapt solving and how is that benefiting you?

StackAdapt allows us to offer a full complement of programmatic tactics in one DSP. We don't have to look for a separate vendor for DOOH or streaming video/audio. We can create specific audiences and leverage them across multiple tactics and different campaigns. This is a huge time saver! Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
AM
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about StackAdapt?

StackAdapt's managed services are such an asset to our small, nimble team. They have become a part of our marketing strategy team and help us to identify the best-use of our client's investments. We also are able to get campaigns and tactics up and running easily and quickly. Our Stack team is always there to answer a question or make an optimmization. Review collected by and hosted on G2.com.

What do you dislike about StackAdapt?

Stack's reporting dashboards are a little confusing, but I'm getting better the more I use it. It's definitely not a beginner-friendly interface. Review collected by and hosted on G2.com.

What problems is StackAdapt solving and how is that benefiting you?

Stack allows our team to programmatically place marketing efforts all in one platform. They are also doing it for us, which saves our team time and execution headaches. Review collected by and hosted on G2.com.

HD
Media Buyer
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about StackAdapt?

The team has been excellent. As a new Media Buyer for an ad agency, I've had a lot to learn and they have been very patient and supportive while I get ramped up. Review collected by and hosted on G2.com.

What do you dislike about StackAdapt?

Dont have anything to compare it agaisnt so I cant say it's lacking anything that compeititors may have. That said, no complaints from me. Review collected by and hosted on G2.com.

What problems is StackAdapt solving and how is that benefiting you?

They make managing programmatic campaigns for our customers easy. Results have been above indsutry standard. Review collected by and hosted on G2.com.

KJ
Digital Advertising Specialist
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about StackAdapt?

Exceptional team collaboration, swift response times, clear communication, and well-crafted strategic planning. Review collected by and hosted on G2.com.

What do you dislike about StackAdapt?

N/A - I can't fault this platform. I've used it for 3+ years! Review collected by and hosted on G2.com.

What problems is StackAdapt solving and how is that benefiting you?

Partnering with StackAdapt to tackle industry biases and develop strategic solutions for ad placement challenges faced by clients in the 2A industry. By leveraging innovative approaches and data-driven insights, we've worked together to ensure fair access to advertising opportunities while navigating platform restrictions and industry regulations. Review collected by and hosted on G2.com.

LL
Digital Media Analyst
Marketing and Advertising
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about StackAdapt?

StackAdapt is one of the most user friendly DSP's that I have used. From the forecasting tool to the custom audience options, it truly is a one stop shop for our programmatics media buys. Last but not least, the SA team does a great job of keeping us updated on new features and supporting our team when assitance is needed. Review collected by and hosted on G2.com.

What do you dislike about StackAdapt?

The only complaint the I have is with the API connection that we use to feed our live dashboards. We can't get very detailed with our reporting because of the limitations with dimensions / metrics that are available through the API. Review collected by and hosted on G2.com.

What problems is StackAdapt solving and how is that benefiting you?

We can launch campaigns quickly, and serve several different medis types within one platform. Review collected by and hosted on G2.com.