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StackAdapt Reviews & Product Details - Page 3

StackAdapt Overview

What is StackAdapt?

StackAdapt is a multi-channel advertising platform that specializes in multi-channel solutions including native, display, video, connected TV, audio, in-game, and DOOH ads. StackAdapt's state-of-the-art platform is where some of the most progressive work in machine learning meets cutting-edge user experience. StackAdapt is designed around the three core pillars of programmatic—planning, executing and analyzing. StackAdapt is ranked as the number 1 DSP on G2. For six consecutive years with over hundreds of reviews, StackAdapt has been recognized as a high performer and the highest-ranking DSP in customer satisfaction by G2. StackAdapt was also recognized as an Enterprise Fast 15 winner as part of the Technology Fast 50™ program in 2024 and is one of Ad Age’s Best Places to Work in 2024. Learn more about StackAdapt here: www.stackadapt.com. And if you're looking for a change, we'd love to have you on our team—check out our open roles by visiting: www.stackadapt.com/careers. StackAdapt is headquartered in Toronto, Canada. We have teams and support across North America, EMEA, APAC, and LATAM.

StackAdapt Details
Product Website
Languages Supported
German, English, French, Spanish
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Product Description

With StackAdapt, ad buyers plan data-driven digital advertising campaigns across all devices, inventory and publisher partners. Plan the best campaigns.

How do you position yourself against your competitors?

Client retention is entirely performance-based for us. No subscription fees. We are a solution-focused advertising platform with a focus on transparency, brand safety, automation, in-feed formats, engagement optimization, and audience buying.


Seller Details
Company Website
Year Founded
2014
HQ Location
Ontario
Twitter
@StackAdapt
2,552 Twitter followers
LinkedIn® Page
www.linkedin.com
1,279 employees on LinkedIn®
Description

StackAdapt's state-of-the-art platform is where some of the most progressive work in machine learning meets cutting-edge user experience. StackAdapt is designed around the three core pillars of programmatic—planning, executing and analyzing.


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Overview Provided by:

Recent StackAdapt Reviews

Verified User
A
Verified UserMid-Market (51-1000 emp.)
4.5 out of 5
"Perfect DSP for Agencies of any size"
It is a comprehensive, budget-flexible, user-friendly platform that combines sophisticated technology with a client-friendly approach. Perfect for ...
Verified User
A
Verified UserMid-Market (51-1000 emp.)
4.0 out of 5
"Overall a positive experience"
Support and communications from the AtackAdapt team Flexible solutions that apply to different verticals
Verified User
A
Verified UserSmall-Business (50 or fewer emp.)
4.0 out of 5
"Helpful Team, Solid Product"
The team at StackAdapt is responsive and helpful and delivers value to our clients

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752 out of 753 Total Reviews for StackAdapt

4.8 out of 5
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752 out of 753 Total Reviews for StackAdapt
4.8 out of 5
752 out of 753 Total Reviews for StackAdapt
4.8 out of 5

StackAdapt Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons

Overall Review Sentiment for StackAdaptQuestion

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
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CB
Account Executive
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about StackAdapt?

Their team is easy to communicate with and brings quick, thoughtful solutions to the table. We can hit them with any problem, large or small and feel that our projects are all treated with equal care. Their self-serve platform is easy to use, and reporting outputs have been integrated seamlessly into our process. We've been able to easily and quickly launch campaigns and have used them regularly as our preferred programmatic partner since 2022. We find their solutions easy to implement and track from launch to completion. Review collected by and hosted on G2.com.

What do you dislike about StackAdapt?

It would be great if we could purchase more with them given their customer service and strong reporting. Review collected by and hosted on G2.com.

What problems is StackAdapt solving and how is that benefiting you?

They are helping us to launch fully digital, integrated campaigns at various pricepoint for different clients. Review collected by and hosted on G2.com.

Verified User in Online Media
AO
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about StackAdapt?

The people cannot do more for you - They are responsive, agile, knowledgable and dependable, the team treat our budgets like they are their own and have gone above and beyond to drive results for our clients

The platform is simple to use, creating campaigns is seamless, with the ability to forecast against desired channels and business outcomes is making us work far smarter, not harder

The integrations with some of the very best Publishers means we are able to delivery quality campaigns at massive scale, with the ability to provide razor sharp reporting with metrics that matter

Ryan & Ryan are the best duo I have had in terms of Sales Support, and I have never met someone with such a skillset as Kerry's - There is nothing Kerry doesn't know and the amount I have learned from the team in such a small amount of time is unmatched Review collected by and hosted on G2.com.

What do you dislike about StackAdapt?

Gosh this where I say something cheesy like nothing, right?

If I had to pick something it would be the structure of Campaign Group/Campaign can be a little tricky if you are new to the platform, but that's where the amazing support team come in and help me out Review collected by and hosted on G2.com.

What problems is StackAdapt solving and how is that benefiting you?

The details we can access through ABM strategies is fantastic

The forecasting tool is impeccable, this is enabling us to have better conversations with our clients and teams

We're able to look outside of standard display and explore DOOH, Native and Video, all in one place Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
AM
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about StackAdapt?

StackAdapt makes programmatic advertising easy for any client. With their zero cost advertising minimums, any advertiser with any budget can build a campaign with StackAdapt. That's why it's perfect for our agency's clients. Other partners require large minimum investments which can be cumbersome, and in some cases, the client's first experience with programmatic. To invest a large sum of money into a platform they haven't tested doesn't make sense. SA offers our clients a way to invest in programmatic in a way that is testable, scalable, and most importantly, less risky. Review collected by and hosted on G2.com.

What do you dislike about StackAdapt?

StackAdapts creative studio services while helpful, often take far to long to access & actually produce with. Agencies and their clients move fast. In order to utilize the creative studio as a true extension of the agencies team, the turnaround needs to be faster. Review collected by and hosted on G2.com.

What problems is StackAdapt solving and how is that benefiting you?

It's our one stop shop for everything. StackAdapt makes buying programmatic inventory easy and they meet most, if not all of our client's programmatic needs when it comes to inventory and media type. Review collected by and hosted on G2.com.

JB
President
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about StackAdapt?

Full stack solution, accessible team members, great customer support and service, and integrates with popular portal and analytic solutions like Agency Analytics, etc. Review collected by and hosted on G2.com.

What do you dislike about StackAdapt?

Nothing, my experience with Stack Adapt is fantastic and they are a great partner. Review collected by and hosted on G2.com.

What problems is StackAdapt solving and how is that benefiting you?

It allowed us to cast a wider net than other channels such as Meta & PPC, adding reinforcement to other advertising solutions for clientele Review collected by and hosted on G2.com.

AT
Ecommerce Analyst
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about StackAdapt?

What I really like about StackAdapt is how much control it gives us over our campaigns. We can optimize every detail at a deep level, making sure we're getting the best results possible. The platform lets us fine-tune our targeting and performance without any restrictions, which is a big advantage.

Another great thing is that there are no contracts, so we're not locked into anything. It gives us the flexibility to scale and adjust our campaigns as needed without any pressure. Overall, it's a powerful tool that offers both control and freedom. Review collected by and hosted on G2.com.

What do you dislike about StackAdapt?

What I’d like to see improved with StackAdapt is the integration options. It would be great to have more built-in integrations with tools like Klaviyo, Excel, and Google Sheets. This would make it easier to connect data across platforms and streamline our workflow.

Also, enhancing the integration with Looker Studio would be a big plus. It would allow us to pull even deeper insights and create more detailed reports directly from the data, making our analysis more comprehensive and actionable. Overall, while the platform is strong, expanding these integration capabilities would make it even better. Review collected by and hosted on G2.com.

What problems is StackAdapt solving and how is that benefiting you?

StackAdapt helps us by making it easier to target the right audience. The platform’s targeting tools allow us to reach the people who are most likely to be interested in our products, which has improved our campaign results and boosted our ROI.

It also makes managing and optimizing campaigns simple. We can easily adjust and fine-tune our ads to make sure they’re performing well. Plus, with no long-term contracts, we have the flexibility to scale up or down as needed. StackAdapt is making our advertising more effective and easier to manage. Review collected by and hosted on G2.com.

Verified User in Financial Services
AF
Enterprise(> 1000 emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about StackAdapt?

We initially signed up for the CTV and OTT offerings that Stackadapt has, so that we can be on the likes of 7Plus, 9Now, 10Play and SBS; however, learnt that there are so many other channels they offer. I really like how each channel can be interconnected and exposed audiences retargetted. Provided you've used other programattic platforms, you'll find the UI very easy to use. The Stackadapt team has been great to work with, and even came to our office to give my team a run through to ensure we get the full benefits of the platform.

We've been signed up for a few months now, but I do see Stackadapt becoming a tool we add to our evergreen stack. Review collected by and hosted on G2.com.

What do you dislike about StackAdapt?

Not a dislike, but a 'would like to have feasture'; Would like the ability to retarget the exposed audiences from Stackadapt on other platform we use, which arent available in the stackadapt platform Review collected by and hosted on G2.com.

What problems is StackAdapt solving and how is that benefiting you?

- Helped us get started in advertising on CTV and OTT without requiring a massive investment that you'd normally need when going dirrectly to the media owners

- Has great reporting available Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
UM
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about StackAdapt?

The platform is simple to use and easy to get going right away. The account reps are responsive and you know you are talking to a person, not a script. Features offer a good balance of being able to get things up and running, especially for alternative channels (e.g. CTV, Audio) while not being overwhelmig. It also introduces nifty features such as advanced contextual (better than others I've seen) and ease to run a brand lift or footfall study. Review collected by and hosted on G2.com.

What do you dislike about StackAdapt?

While Stackadapt is a great enabler for SMEs to access programmatic channels, some things are obscured e.g. bringing and customising your own deals with publishers.

Some parts the UI can also be an issue e.g. sort alphabetically, bulk remove creatives etc. Or in-platform reporting within a certain date range without going to the reports tab. Review collected by and hosted on G2.com.

What problems is StackAdapt solving and how is that benefiting you?

Stackadapt allows more agency to offer and access programmatic buying services to clients, in one integrated solution. Review collected by and hosted on G2.com.

KB
VP of Strategy
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: Seller invite
Incentivized Review
What do you like best about StackAdapt?

I like that StackAdapt allows me to use their platform for any of my clients big or small. I've run $1MM+ campaigns that are managed by the StackAdapt team, all the way down to $500 self serve campaigns for small business, and have seen great results for both. With no minimums and full ability to start/stop campaigns as needed, I can test different messages, channels and ad types to find the right media mix for all of my clients, no matter their budget. Review collected by and hosted on G2.com.

What do you dislike about StackAdapt?

There are some reporting metrics that only the StackAdapt team has access to. So, if you are running a self serve campaign, and trying to pull a quick report it can limit what you are able to pull in a quick turnaround. Review collected by and hosted on G2.com.

What problems is StackAdapt solving and how is that benefiting you?

Often times DSPs require a high minimum to access the network, or you have to set up the service through internal resources. StackAdapt turns this model on its head, and opens up robust functionality to all their users. As an agency exec, this allows me to recommend StackAdapt for campaigns without the risk of big upfront costs or being locked into a contract that isn't performing. Review collected by and hosted on G2.com.

Verified User in Furniture
UF
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about StackAdapt?

Their managed services truly has our companies best interest at heart. Always on, always available, always willing to educate and optimize. The team continues to reach benchmarks, be transparent, and provide solutions. Great experience thus far. Review collected by and hosted on G2.com.

What do you dislike about StackAdapt?

For me, it can be overwhelming with the amount of data. I lean on my StackAdapt team to help edit the data so that I don't go down the rabbit hole. Is there such a things as too much data? Review collected by and hosted on G2.com.

What problems is StackAdapt solving and how is that benefiting you?

Addressing the right target audience and optimizing the schedule so that we see conversions and a positive ROAS. Review collected by and hosted on G2.com.

JB
Owner
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about StackAdapt?

The user interface is simple and well-designed. Many DSPs have UIs that I would call "organized chaos", with difficult to find features that could be accessible via the top ribbon or a left or right sidebar. StackAdapt, on the other hand, has an simpler and organized design, where every feature is accessible via a top ribbon.

Lastly, their customer support is excellent. Many traders are short on bandwidth, and SA is willing to pitch in during crunch time to get things launched. Review collected by and hosted on G2.com.

What do you dislike about StackAdapt?

The dashboard reporting could be far more robust. It only tells you how your campaign is delivering based on spend or trending based on certain KPIs. Other DSPs offer campaign and auction insights within dashboard reporting. Review collected by and hosted on G2.com.

What problems is StackAdapt solving and how is that benefiting you?

We're targeting our custom audiences at scale on StackAdapt. Additionally, traffic performance has been stronger that what I've typically seen from DSPs. Review collected by and hosted on G2.com.