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Shopware Features

What are the features of Shopware?

Merchandising/Marketing

  • Storefront Design Tools
  • Product Visualization
  • Recommendations / Personalization
  • Promotions and Discounts
  • Product Reviews
  • SEO

Product Catalog

  • Content Management
  • Product Configuration
  • Product Search and Filtering

Order Process

  • Checkout Process
  • Tax Display and Processing

Multi-Channel Support

  • Mobile

Platform

  • User Management
  • Admin Access Rights
  • Performance and Reliability

Technology Glossary Features

View full feature definition

View definitions of the features and discover new technology terms.

Filter for Features

Merchandising/Marketing

Storefront Design Tools

Provides standard templates with an easy to use tool set to customize the templates to showcase the stores brand and optimize the users experience This feature was mentioned in 93 Shopware reviews.
72%
(Based on 93 reviews)

Product Visualization

Based on 90 Shopware reviews. Ability to display and manage photos, 3D views, videos etc for each product
78%
(Based on 90 reviews)

Recommendations / Personalization

As reported in 91 Shopware reviews. Personalize the buyers experience by displaying the most relevant products to the consumer and increase conversions using past buyer behavior and merchant-driven rules. Tools may include such as cross-sell/up sell, promotions, recommendations, guided selling, etc
68%
(Based on 91 reviews)

Promotions and Discounts

As reported in 89 Shopware reviews. Contains features that allow administrators to set up promotions on site, provide time based discounts, and enter coupon codes.
69%
(Based on 89 reviews)

Shopping Cart Abandonment

Provide tools to help convert abandoned carts into sales. Saves items in shopping cart if a users does not complete the purchase. Allows users to continue order process in a future session. Emails users to remind them they have items in their cart. This feature was mentioned in 84 Shopware reviews.
63%
(Based on 84 reviews)

Product Reviews

Ability to display reviews and enable users to write reviews for each product. Integrations to review syndication software to include most recent reviews for products This feature was mentioned in 87 Shopware reviews.
68%
(Based on 87 reviews)

SEO

Based on 90 Shopware reviews. Provides tools to drive traffic to pages via organic search
75%
(Based on 90 reviews)

Product Catalog

Content Management

As reported in 91 Shopware reviews. Ability to add/update products, product pricing, product information and other content included on eCommerce site.
75%
(Based on 91 reviews)

Product Configuration

Based on 87 Shopware reviews. Ability to all users select options to configure the product or select product options. For example, color, size, etc.
76%
(Based on 87 reviews)

Product Search and Filtering

Provides rich user experience to find products on site through site wide search, faceted navigation, product filtering and sorting 89 reviewers of Shopware have provided feedback on this feature.
63%
(Based on 89 reviews)

Intangible ProductsView full feature definition

See feature definition
Based on 70 Shopware reviews. Provides functionality specific to selling intangible products such as: Subscriptions, Trials, Perpetual Licencing, Downloads, Free Trials, etc.
68%
(Based on 70 reviews)

Order Process

Checkout ProcessView full feature definition

See feature definition
Based on 85 Shopware reviews. Includes features that optimize user check out experience such as Shopping carts and Single Click Checkout, order summaries, receipts.
79%
(Based on 85 reviews)

Shipping Options

Based on 83 Shopware reviews. Functionality that allows users to select shipping options based on price and delivery time. May integrate to 3rd Party shipping/fulfillment companies.
79%
(Based on 83 reviews)

Tax Display and Processing

Displays appropriate tax to user based on local laws. Contains functionality to process tax in back end systems. May integrate to 3rd Party tax solutions. This feature was mentioned in 84 Shopware reviews.
81%
(Based on 84 reviews)

Payment Processing

Supports required payment methods including credit card processing, purchase orders, paypal, etc. Contains appropriate fraud management functionality. This feature was mentioned in 84 Shopware reviews.
81%
(Based on 84 reviews)

Order Management

Based on 82 Shopware reviews. Contains tools that enable administrators to manage placed orders to ensure all customer orders are processed correctly and on time.
75%
(Based on 82 reviews)

Returns / Refunds

As reported in 72 Shopware reviews. Functionality to allow users to process returns/refunds either via self service or contacting customer service.
63%
(Based on 72 reviews)

Inventory Management

As reported in 75 Shopware reviews. Displays inventory levels of products in real time. Displays inventory by location if required.
67%
(Based on 75 reviews)

Multi-Channel Fulfillment

As reported in 75 Shopware reviews. Contains distributed order management functionality so that an order can be fulfilled from a warehouse, a store, a vendor drop ship or an in store pick up.
70%
(Based on 75 reviews)

Multi-Channel Support

Omnichannel

Provides seamless approach to the consumer experience through all available shopping channels (Mobile, Social, Web, Point of Sale, catalog). Some times referred to Omni-Channel. This feature was mentioned in 65 Shopware reviews.
74%
(Based on 65 reviews)

Mobile

Features that enable customers to easily to shop for products using a mobile device. 84 reviewers of Shopware have provided feedback on this feature.
78%
(Based on 84 reviews)

Social Commerce

As reported in 64 Shopware reviews. Features that enable customers to easily shop for products on popular social platforms. May provide standard integrations or tools that build the social store on the platform.
64%
(Based on 64 reviews)

Customer Service

Based on 74 Shopware reviews. Provides features that enable customer services teams to interact with customers. Features may include chat and and phone support.
69%
(Based on 74 reviews)

Store Locator

Enable customers to locate and navigate to physical locations by zip code, city or GPS This feature was mentioned in 59 Shopware reviews.
61%
(Based on 59 reviews)

3rd-Party Store Integration

Integrates/Syncs your product catalog to major on line retailers such as Amazon, Ebay, etc. to make it easy to administer selling products via 3rd party channels This feature was mentioned in 67 Shopware reviews.
71%
(Based on 67 reviews)

B2B

Includes features that that are valuable to B2B transactions. For example partner management, contract pricing, invoicing, product entitlement, contract management etc. This feature was mentioned in 73 Shopware reviews.
69%
(Based on 73 reviews)

Platform

APIs

As reported in 81 Shopware reviews. System provides well documented API's that can be used to integrate to any 3rd Party or internal system.
81%
(Based on 81 reviews)

Customization

Based on 84 Shopware reviews. Product provides tools to customize web store front, business process, etc. to meet unique business needs.
81%
(Based on 84 reviews)

Integrations to Add-on Tools

As reported in 78 Shopware reviews. Is easy to integrate to or has pre-packaged integrations to a wide variety of leading add on tools/software.
81%
(Based on 78 reviews)

User Management

Enables customers to update their own user information, settings and preferences. This feature was mentioned in 86 Shopware reviews.
80%
(Based on 86 reviews)

Reporting / Analytics

Provides standard and ad-hoc reporting ability to meet business requirements 80 reviewers of Shopware have provided feedback on this feature.
55%
(Based on 80 reviews)

Security

Based on 83 Shopware reviews. Software provides appropriate tools and certifications to protect against fraud and malicious attacks
83%
(Based on 83 reviews)

Multi-Site Management

Features that enable creation and maintenance of micro sites, sub-sites using the same instance of the software. This feature was mentioned in 68 Shopware reviews.
75%
(Based on 68 reviews)

Admin Access Rights

Based on 85 Shopware reviews. Provides ability to control editing rights by product category, geography etc.
81%
(Based on 85 reviews)

Test-to-Product Migration

As reported in 65 Shopware reviews. Functionality that enables administrators to test changes to products, store design, work flows etc in a test environment and schedule the changes to be migrated to the production version of the site
67%
(Based on 65 reviews)

Internationalization

As reported in 80 Shopware reviews. Provides features that enable business transactions throughout the world. Typical features are multi-language, multi-currency and taxation
77%
(Based on 80 reviews)

Cross Browser Support

Enables store or site to provide the same user experience in all browsers and browser versions. This feature was mentioned in 81 Shopware reviews.
84%
(Based on 81 reviews)

Performance and Reliability

As reported in 87 Shopware reviews. Software performs well and runs with minimal unscheduled downtime
78%
(Based on 87 reviews)

Regulation Compliance

As reported in 27 Shopware reviews. Ensures product listing and order fulfillment complies with online retail regulation
85%
(Based on 27 reviews)

Multichannel Publishing

Publishes products and services to desired channels 28 reviewers of Shopware have provided feedback on this feature.
83%
(Based on 28 reviews)

Accounting Reports

Based on 25 Shopware reviews. Reconciles orders, sales, and settlements across multiple channels
70%
(Based on 25 reviews)

Marketplace Integration

Integrates with third-party online marketplaces 26 reviewers of Shopware have provided feedback on this feature.
73%
(Based on 26 reviews)

Operations

Optimized Business Operations

Optimizes business operations across multiple channels 27 reviewers of Shopware have provided feedback on this feature.
79%
(Based on 27 reviews)

Data Synchronization

As reported in 29 Shopware reviews. Creates a single data repository of inventory and customer information
80%
(Based on 29 reviews)

Inventory

Order Fulfillment

As reported in 27 Shopware reviews. Streamlines order fulfillment and processing
81%
(Based on 27 reviews)

Catalog Management

Based on 28 Shopware reviews. Optimizes product copy, images, and information
80%
(Based on 28 reviews)

Product Intelligence

Monitors and updates product/inventory data, pricing, and availability to stay up-to-date This feature was mentioned in 26 Shopware reviews.
77%
(Based on 26 reviews)

Processing

Internationalization

Based on 25 Shopware reviews. Allows products or services to be sold internationally
85%
(Based on 25 reviews)

Order Management

Automates and manages orders, sales, shipping, and returns This feature was mentioned in 27 Shopware reviews.
77%
(Based on 27 reviews)

Scan and Ship

Scans products or services before shipping to ensure accuracy This feature was mentioned in 20 Shopware reviews.
76%
(Based on 20 reviews)

Visitor Behavior

Monitoring

Monitor the behavior of website and online store visitors 11 reviewers of Shopware have provided feedback on this feature.
55%
(Based on 11 reviews)

Targeting

As reported in 11 Shopware reviews. Ability to target website visitors based on behavioral patterns
58%
(Based on 11 reviews)

Guided Selling

As reported in 10 Shopware reviews. Adapt the selling process to each visitor, including content and pricing
58%
(Based on 10 reviews)

Templates

Library

Provide a library of templates for various purposes such as website engagement or e-commerce

Not enough data

Customization

Allows users to customize templates and use them on multiple channels easily This feature was mentioned in 10 Shopware reviews.
73%
(Based on 10 reviews)

Optimization

Based on 11 Shopware reviews. Track the performance of different versions of templates and suggest optimizations
61%
(Based on 11 reviews)

Personalization

Recommendation

As reported in 10 Shopware reviews. Recommend products based on order history and online behavior
57%
(Based on 10 reviews)

Content

As reported in 11 Shopware reviews. Provide custom content to website visitors based on their online behavior
64%
(Based on 11 reviews)

Cart Abandonment

As reported in 11 Shopware reviews. Deliver messages targeted at buyers who are about to leave an online store
62%
(Based on 11 reviews)

Search

Optimize search based on the role of the user or inventory availability This feature was mentioned in 11 Shopware reviews.
50%
(Based on 11 reviews)

Personalization Engine

Based on 10 Shopware reviews. Machine learning or artificial intelligence that powers the personalization features of the platform.
57%
(Based on 10 reviews)

Product Recommendations

As reported in 11 Shopware reviews. Tools to automatically recommend products to a customer based on their viewing or purchasing history.
55%
(Based on 11 reviews)

A/B Testing

As reported in 10 Shopware reviews. The ability to test various configurations and recommendations to determine which are most successful with customers.
48%
(Based on 10 reviews)

Personalized Messaging

Tools to create personalized messaging based on customer data collected from purchases or viewing history. 10 reviewers of Shopware have provided feedback on this feature.
63%
(Based on 10 reviews)

Multichannel

Web

Integrate personalized content and recommendations on websites

Not enough data

Email

Based on 10 Shopware reviews. Define customized email templates which are sent automatically
77%
(Based on 10 reviews)

Mobile

As reported in 10 Shopware reviews. Include personalization features that are mobile-friendly and responsive
75%
(Based on 10 reviews)

Administration

Marketing Campaigns

The ability to create and customize marketing campaigns based on user data. This feature was mentioned in 11 Shopware reviews.
55%
(Based on 11 reviews)

User Data

As reported in 11 Shopware reviews. Data collected from customers to be analyzed by analytics tools or other e-commerce software.
68%
(Based on 11 reviews)

Integrations

As reported in 11 Shopware reviews. The ability to integrate with a variety of e-commerce software platforms in order to share data and other functionality.
77%
(Based on 11 reviews)

Analytics

Customer Data

Data collected from customers that can be used to better refine merchandising efforts to entice similar customers.

Not enough data

Merchandising

Product Recommendations

Products recommended to customers based on their purchasing or viewing history.

Not enough data

Product Search

As reported in 10 Shopware reviews. A search function to help customers easily find products in an online store.
55%
(Based on 10 reviews)

Product Display

Tools to optimize how product images are represented on the site.

Not enough data

Media File Storage

Tools to store and organize product images, videos, and 3D renderings.

Not enough data

Web Content Management

Tools to optimize and organize product descriptions and other content published to an online store.

Not enough data

Administration

Integrations

The ability to integrate with a variety of e-commerce software in order to share data and functionality.

Not enough data

Dashboard

A means to display relevant reports and other data in one, easily accessible place.

Not enough data

Cart Management

The ability for customers to add and remove multiple products before purchase. This feature was mentioned in 17 Shopware reviews.
77%
(Based on 17 reviews)

Shipping Information Collection

The ability to collect shipping information in order to fascilitate order fulfillment. 17 reviewers of Shopware have provided feedback on this feature.
76%
(Based on 17 reviews)

Integrations

Payment Gateway Integration

Integration with a payment gateway in order to fascilitate collecting payment. 17 reviewers of Shopware have provided feedback on this feature.
79%
(Based on 17 reviews)

E-commerce Platform Integration

Integration with e-commerce platforms in order to create a seamless shopping experience. 13 reviewers of Shopware have provided feedback on this feature.
78%
(Based on 13 reviews)

Email Integration

As reported in 16 Shopware reviews. Integration with email tools in order to easily send confirmation emails and other communication pertaining to a customer's order.
74%
(Based on 16 reviews)

Cart Management

Multi Cart

Ability to create multiple shopping carts on the same platform 12 reviewers of Shopware have provided feedback on this feature.
69%
(Based on 12 reviews)

Products

Based on 17 Shopware reviews. Allows users to add and remove products and details such as price or item description
76%
(Based on 17 reviews)

Templates

Based on 17 Shopware reviews. Provide online store templates that can be customized by users
71%
(Based on 17 reviews)

Embed

As reported in 12 Shopware reviews. Shopping cards can be easily added to any type of website
72%
(Based on 12 reviews)

Omnichannel Features

Retail Management

Based on 13 Shopware reviews. The ability to manage the operations of a retail storefront and integrate storefront operations with other channels.
77%
(Based on 13 reviews)

POS Integration

As reported in 12 Shopware reviews. The ability to integrate with a POS system in order to facilitate the integration of brick and mortar channels with other channels.
53%
(Based on 12 reviews)

Social Media Integration

Based on 13 Shopware reviews. Tools to integrate social media channels with other commerce channels to create a seamless experience for customers.
65%
(Based on 13 reviews)

Customer Service Integration

As reported in 15 Shopware reviews. The ability to integrate customer service into all channels.
67%
(Based on 15 reviews)

Marketing Tools

The ability to integrate marketing tools into all channels. This feature was mentioned in 14 Shopware reviews.
68%
(Based on 14 reviews)

E-commerce Integration

Tools to combine e-commerce channels with other channels in order to create a seamless experience across channels. This feature was mentioned in 14 Shopware reviews.
79%
(Based on 14 reviews)

ERP Integration

Based on 15 Shopware reviews. The ability to integrate with ERP systems in order to unite customer-facing channels with back-end channels.
62%
(Based on 15 reviews)

Reporting

Reports & Analytics

Based on 14 Shopware reviews. Tools to present data collected from various channels in a digestible way to help business owners make informed decisions.
46%
(Based on 14 reviews)

Data Transfer Tools

The ability to transfer data between channels in order to streamline operations. This feature was mentioned in 14 Shopware reviews.
60%
(Based on 14 reviews)

Headless Commerce

Decoupling

Ability to disconnect the front office from the back office of an e-commerce platform This feature was mentioned in 57 Shopware reviews.
70%
(Based on 57 reviews)

REST APIs

Based on 70 Shopware reviews. Provide APIs that allow for interaction with RESTful web services
79%
(Based on 70 reviews)

Data Orchestration

Capture and manage data from multiple sources and syncronize it with the front end and back end This feature was mentioned in 61 Shopware reviews.
69%
(Based on 61 reviews)

Customization

Allows developers to customize the platform using multiple programming languages 74 reviewers of Shopware have provided feedback on this feature.
77%
(Based on 74 reviews)

Extensibility

Include prebuilt integrations with multiple systems such as ERP and CRM This feature was mentioned in 69 Shopware reviews.
79%
(Based on 69 reviews)

Generative AI

AI Text Generation

Allows users to generate text based on a text prompt. 51 reviewers of Shopware have provided feedback on this feature.
60%
(Based on 51 reviews)

AI Text Summarization

Based on 52 Shopware reviews. Condenses long documents or text into a brief summary.
62%
(Based on 52 reviews)