Shopware Features
What are the features of Shopware?
Merchandising/Marketing
- Storefront Design Tools
- Product Visualization
- Recommendations / Personalization
- Promotions and Discounts
- Product Reviews
- SEO
Product Catalog
- Content Management
- Product Configuration
- Product Search and Filtering
Order Process
- Checkout Process
- Tax Display and Processing
Multi-Channel Support
- Mobile
Platform
- User Management
- Admin Access Rights
- Performance and Reliability
Technology Glossary Features
View definitions of the features and discover new technology terms.
Shopware Categories on G2
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Merchandising/Marketing
Storefront Design Tools | Provides standard templates with an easy to use tool set to customize the templates to showcase the stores brand and optimize the users experience This feature was mentioned in 93 Shopware reviews. | 72% (Based on 93 reviews) | |
Product Visualization | Based on 90 Shopware reviews. Ability to display and manage photos, 3D views, videos etc for each product | 78% (Based on 90 reviews) | |
Recommendations / Personalization | As reported in 91 Shopware reviews. Personalize the buyers experience by displaying the most relevant products to the consumer and increase conversions using past buyer behavior and merchant-driven rules. Tools may include such as cross-sell/up sell, promotions, recommendations, guided selling, etc | 68% (Based on 91 reviews) | |
Promotions and Discounts | As reported in 89 Shopware reviews. Contains features that allow administrators to set up promotions on site, provide time based discounts, and enter coupon codes. | 69% (Based on 89 reviews) | |
Shopping Cart Abandonment | Provide tools to help convert abandoned carts into sales. Saves items in shopping cart if a users does not complete the purchase. Allows users to continue order process in a future session. Emails users to remind them they have items in their cart. This feature was mentioned in 84 Shopware reviews. | 63% (Based on 84 reviews) | |
Product Reviews | Ability to display reviews and enable users to write reviews for each product. Integrations to review syndication software to include most recent reviews for products This feature was mentioned in 87 Shopware reviews. | 68% (Based on 87 reviews) | |
SEO | Based on 90 Shopware reviews. Provides tools to drive traffic to pages via organic search | 75% (Based on 90 reviews) |
Product Catalog
Content Management | As reported in 91 Shopware reviews. Ability to add/update products, product pricing, product information and other content included on eCommerce site. | 75% (Based on 91 reviews) | |
Product Configuration | Based on 87 Shopware reviews. Ability to all users select options to configure the product or select product options. For example, color, size, etc. | 76% (Based on 87 reviews) | |
Product Search and Filtering | Provides rich user experience to find products on site through site wide search, faceted navigation, product filtering and sorting 89 reviewers of Shopware have provided feedback on this feature. | 63% (Based on 89 reviews) | |
Intangible Products | See feature definition | Based on 70 Shopware reviews. Provides functionality specific to selling intangible products such as: Subscriptions, Trials, Perpetual Licencing, Downloads, Free Trials, etc. | 68% (Based on 70 reviews) |
Order Process
Checkout Process | See feature definition | Based on 85 Shopware reviews. Includes features that optimize user check out experience such as Shopping carts and Single Click Checkout, order summaries, receipts. | 79% (Based on 85 reviews) |
Shipping Options | Based on 83 Shopware reviews. Functionality that allows users to select shipping options based on price and delivery time. May integrate to 3rd Party shipping/fulfillment companies. | 79% (Based on 83 reviews) | |
Tax Display and Processing | Displays appropriate tax to user based on local laws. Contains functionality to process tax in back end systems. May integrate to 3rd Party tax solutions. This feature was mentioned in 84 Shopware reviews. | 81% (Based on 84 reviews) | |
Payment Processing | Supports required payment methods including credit card processing, purchase orders, paypal, etc. Contains appropriate fraud management functionality. This feature was mentioned in 84 Shopware reviews. | 81% (Based on 84 reviews) | |
Order Management | Based on 82 Shopware reviews. Contains tools that enable administrators to manage placed orders to ensure all customer orders are processed correctly and on time. | 75% (Based on 82 reviews) | |
Returns / Refunds | As reported in 72 Shopware reviews. Functionality to allow users to process returns/refunds either via self service or contacting customer service. | 63% (Based on 72 reviews) | |
Inventory Management | As reported in 75 Shopware reviews. Displays inventory levels of products in real time. Displays inventory by location if required. | 67% (Based on 75 reviews) | |
Multi-Channel Fulfillment | As reported in 75 Shopware reviews. Contains distributed order management functionality so that an order can be fulfilled from a warehouse, a store, a vendor drop ship or an in store pick up. | 70% (Based on 75 reviews) |
Multi-Channel Support
Omnichannel | Provides seamless approach to the consumer experience through all available shopping channels (Mobile, Social, Web, Point of Sale, catalog). Some times referred to Omni-Channel. This feature was mentioned in 65 Shopware reviews. | 74% (Based on 65 reviews) | |
Mobile | Features that enable customers to easily to shop for products using a mobile device. 84 reviewers of Shopware have provided feedback on this feature. | 78% (Based on 84 reviews) | |
Social Commerce | As reported in 64 Shopware reviews. Features that enable customers to easily shop for products on popular social platforms. May provide standard integrations or tools that build the social store on the platform. | 64% (Based on 64 reviews) | |
Customer Service | Based on 74 Shopware reviews. Provides features that enable customer services teams to interact with customers. Features may include chat and and phone support. | 69% (Based on 74 reviews) | |
Store Locator | Enable customers to locate and navigate to physical locations by zip code, city or GPS This feature was mentioned in 59 Shopware reviews. | 61% (Based on 59 reviews) | |
3rd-Party Store Integration | Integrates/Syncs your product catalog to major on line retailers such as Amazon, Ebay, etc. to make it easy to administer selling products via 3rd party channels This feature was mentioned in 67 Shopware reviews. | 71% (Based on 67 reviews) | |
B2B | Includes features that that are valuable to B2B transactions. For example partner management, contract pricing, invoicing, product entitlement, contract management etc. This feature was mentioned in 73 Shopware reviews. | 69% (Based on 73 reviews) |
Platform
APIs | As reported in 81 Shopware reviews. System provides well documented API's that can be used to integrate to any 3rd Party or internal system. | 81% (Based on 81 reviews) | |
Customization | Based on 84 Shopware reviews. Product provides tools to customize web store front, business process, etc. to meet unique business needs. | 81% (Based on 84 reviews) | |
Integrations to Add-on Tools | As reported in 78 Shopware reviews. Is easy to integrate to or has pre-packaged integrations to a wide variety of leading add on tools/software. | 81% (Based on 78 reviews) | |
User Management | Enables customers to update their own user information, settings and preferences. This feature was mentioned in 86 Shopware reviews. | 80% (Based on 86 reviews) | |
Reporting / Analytics | Provides standard and ad-hoc reporting ability to meet business requirements 80 reviewers of Shopware have provided feedback on this feature. | 55% (Based on 80 reviews) | |
Security | Based on 83 Shopware reviews. Software provides appropriate tools and certifications to protect against fraud and malicious attacks | 83% (Based on 83 reviews) | |
Multi-Site Management | Features that enable creation and maintenance of micro sites, sub-sites using the same instance of the software. This feature was mentioned in 68 Shopware reviews. | 75% (Based on 68 reviews) | |
Admin Access Rights | Based on 85 Shopware reviews. Provides ability to control editing rights by product category, geography etc. | 81% (Based on 85 reviews) | |
Test-to-Product Migration | As reported in 65 Shopware reviews. Functionality that enables administrators to test changes to products, store design, work flows etc in a test environment and schedule the changes to be migrated to the production version of the site | 67% (Based on 65 reviews) | |
Internationalization | As reported in 80 Shopware reviews. Provides features that enable business transactions throughout the world. Typical features are multi-language, multi-currency and taxation | 77% (Based on 80 reviews) | |
Cross Browser Support | Enables store or site to provide the same user experience in all browsers and browser versions. This feature was mentioned in 81 Shopware reviews. | 84% (Based on 81 reviews) | |
Performance and Reliability | As reported in 87 Shopware reviews. Software performs well and runs with minimal unscheduled downtime | 78% (Based on 87 reviews) | |
Regulation Compliance | As reported in 27 Shopware reviews. Ensures product listing and order fulfillment complies with online retail regulation | 85% (Based on 27 reviews) | |
Multichannel Publishing | Publishes products and services to desired channels 28 reviewers of Shopware have provided feedback on this feature. | 83% (Based on 28 reviews) | |
Accounting Reports | Based on 25 Shopware reviews. Reconciles orders, sales, and settlements across multiple channels | 70% (Based on 25 reviews) | |
Marketplace Integration | Integrates with third-party online marketplaces 26 reviewers of Shopware have provided feedback on this feature. | 73% (Based on 26 reviews) |
Operations
Optimized Business Operations | Optimizes business operations across multiple channels 27 reviewers of Shopware have provided feedback on this feature. | 79% (Based on 27 reviews) | |
Data Synchronization | As reported in 29 Shopware reviews. Creates a single data repository of inventory and customer information | 80% (Based on 29 reviews) |
Inventory
Order Fulfillment | As reported in 27 Shopware reviews. Streamlines order fulfillment and processing | 81% (Based on 27 reviews) | |
Catalog Management | Based on 28 Shopware reviews. Optimizes product copy, images, and information | 80% (Based on 28 reviews) | |
Product Intelligence | Monitors and updates product/inventory data, pricing, and availability to stay up-to-date This feature was mentioned in 26 Shopware reviews. | 77% (Based on 26 reviews) |
Processing
Internationalization | Based on 25 Shopware reviews. Allows products or services to be sold internationally | 85% (Based on 25 reviews) | |
Order Management | Automates and manages orders, sales, shipping, and returns This feature was mentioned in 27 Shopware reviews. | 77% (Based on 27 reviews) | |
Scan and Ship | Scans products or services before shipping to ensure accuracy This feature was mentioned in 20 Shopware reviews. | 76% (Based on 20 reviews) |
Visitor Behavior
Monitoring | Monitor the behavior of website and online store visitors 11 reviewers of Shopware have provided feedback on this feature. | 55% (Based on 11 reviews) | |
Targeting | As reported in 11 Shopware reviews. Ability to target website visitors based on behavioral patterns | 58% (Based on 11 reviews) | |
Guided Selling | As reported in 10 Shopware reviews. Adapt the selling process to each visitor, including content and pricing | 58% (Based on 10 reviews) |
Templates
Library | Provide a library of templates for various purposes such as website engagement or e-commerce | Not enough data | |
Customization | Allows users to customize templates and use them on multiple channels easily This feature was mentioned in 10 Shopware reviews. | 73% (Based on 10 reviews) | |
Optimization | Based on 11 Shopware reviews. Track the performance of different versions of templates and suggest optimizations | 61% (Based on 11 reviews) |
Personalization
Recommendation | As reported in 10 Shopware reviews. Recommend products based on order history and online behavior | 57% (Based on 10 reviews) | |
Content | As reported in 11 Shopware reviews. Provide custom content to website visitors based on their online behavior | 64% (Based on 11 reviews) | |
Cart Abandonment | As reported in 11 Shopware reviews. Deliver messages targeted at buyers who are about to leave an online store | 62% (Based on 11 reviews) | |
Search | Optimize search based on the role of the user or inventory availability This feature was mentioned in 11 Shopware reviews. | 50% (Based on 11 reviews) | |
Personalization Engine | Based on 10 Shopware reviews. Machine learning or artificial intelligence that powers the personalization features of the platform. | 57% (Based on 10 reviews) | |
Product Recommendations | As reported in 11 Shopware reviews. Tools to automatically recommend products to a customer based on their viewing or purchasing history. | 55% (Based on 11 reviews) | |
A/B Testing | As reported in 10 Shopware reviews. The ability to test various configurations and recommendations to determine which are most successful with customers. | 48% (Based on 10 reviews) | |
Personalized Messaging | Tools to create personalized messaging based on customer data collected from purchases or viewing history. 10 reviewers of Shopware have provided feedback on this feature. | 63% (Based on 10 reviews) |
Multichannel
Web | Integrate personalized content and recommendations on websites | Not enough data | |
Based on 10 Shopware reviews. Define customized email templates which are sent automatically | 77% (Based on 10 reviews) | ||
Mobile | As reported in 10 Shopware reviews. Include personalization features that are mobile-friendly and responsive | 75% (Based on 10 reviews) |
Administration
Marketing Campaigns | The ability to create and customize marketing campaigns based on user data. This feature was mentioned in 11 Shopware reviews. | 55% (Based on 11 reviews) | |
User Data | As reported in 11 Shopware reviews. Data collected from customers to be analyzed by analytics tools or other e-commerce software. | 68% (Based on 11 reviews) | |
Integrations | As reported in 11 Shopware reviews. The ability to integrate with a variety of e-commerce software platforms in order to share data and other functionality. | 77% (Based on 11 reviews) |
Analytics
Customer Data | Data collected from customers that can be used to better refine merchandising efforts to entice similar customers. | Not enough data |
Merchandising
Product Recommendations | Products recommended to customers based on their purchasing or viewing history. | Not enough data | |
Product Search | As reported in 10 Shopware reviews. A search function to help customers easily find products in an online store. | 55% (Based on 10 reviews) | |
Product Display | Tools to optimize how product images are represented on the site. | Not enough data | |
Media File Storage | Tools to store and organize product images, videos, and 3D renderings. | Not enough data | |
Web Content Management | Tools to optimize and organize product descriptions and other content published to an online store. | Not enough data |
Administration
Integrations | The ability to integrate with a variety of e-commerce software in order to share data and functionality. | Not enough data | |
Dashboard | A means to display relevant reports and other data in one, easily accessible place. | Not enough data | |
Cart Management | The ability for customers to add and remove multiple products before purchase. This feature was mentioned in 17 Shopware reviews. | 77% (Based on 17 reviews) | |
Shipping Information Collection | The ability to collect shipping information in order to fascilitate order fulfillment. 17 reviewers of Shopware have provided feedback on this feature. | 76% (Based on 17 reviews) |
Integrations
Payment Gateway Integration | Integration with a payment gateway in order to fascilitate collecting payment. 17 reviewers of Shopware have provided feedback on this feature. | 79% (Based on 17 reviews) | |
E-commerce Platform Integration | Integration with e-commerce platforms in order to create a seamless shopping experience. 13 reviewers of Shopware have provided feedback on this feature. | 78% (Based on 13 reviews) | |
Email Integration | As reported in 16 Shopware reviews. Integration with email tools in order to easily send confirmation emails and other communication pertaining to a customer's order. | 74% (Based on 16 reviews) |
Cart Management
Multi Cart | Ability to create multiple shopping carts on the same platform 12 reviewers of Shopware have provided feedback on this feature. | 69% (Based on 12 reviews) | |
Products | Based on 17 Shopware reviews. Allows users to add and remove products and details such as price or item description | 76% (Based on 17 reviews) | |
Templates | Based on 17 Shopware reviews. Provide online store templates that can be customized by users | 71% (Based on 17 reviews) | |
Embed | As reported in 12 Shopware reviews. Shopping cards can be easily added to any type of website | 72% (Based on 12 reviews) |
Omnichannel Features
Retail Management | Based on 13 Shopware reviews. The ability to manage the operations of a retail storefront and integrate storefront operations with other channels. | 77% (Based on 13 reviews) | |
POS Integration | As reported in 12 Shopware reviews. The ability to integrate with a POS system in order to facilitate the integration of brick and mortar channels with other channels. | 53% (Based on 12 reviews) | |
Social Media Integration | Based on 13 Shopware reviews. Tools to integrate social media channels with other commerce channels to create a seamless experience for customers. | 65% (Based on 13 reviews) | |
Customer Service Integration | As reported in 15 Shopware reviews. The ability to integrate customer service into all channels. | 67% (Based on 15 reviews) | |
Marketing Tools | The ability to integrate marketing tools into all channels. This feature was mentioned in 14 Shopware reviews. | 68% (Based on 14 reviews) | |
E-commerce Integration | Tools to combine e-commerce channels with other channels in order to create a seamless experience across channels. This feature was mentioned in 14 Shopware reviews. | 79% (Based on 14 reviews) | |
ERP Integration | Based on 15 Shopware reviews. The ability to integrate with ERP systems in order to unite customer-facing channels with back-end channels. | 62% (Based on 15 reviews) |
Reporting
Reports & Analytics | Based on 14 Shopware reviews. Tools to present data collected from various channels in a digestible way to help business owners make informed decisions. | 46% (Based on 14 reviews) | |
Data Transfer Tools | The ability to transfer data between channels in order to streamline operations. This feature was mentioned in 14 Shopware reviews. | 60% (Based on 14 reviews) |
Headless Commerce
Decoupling | Ability to disconnect the front office from the back office of an e-commerce platform This feature was mentioned in 57 Shopware reviews. | 70% (Based on 57 reviews) | |
REST APIs | Based on 70 Shopware reviews. Provide APIs that allow for interaction with RESTful web services | 79% (Based on 70 reviews) | |
Data Orchestration | Capture and manage data from multiple sources and syncronize it with the front end and back end This feature was mentioned in 61 Shopware reviews. | 69% (Based on 61 reviews) | |
Customization | Allows developers to customize the platform using multiple programming languages 74 reviewers of Shopware have provided feedback on this feature. | 77% (Based on 74 reviews) | |
Extensibility | Include prebuilt integrations with multiple systems such as ERP and CRM This feature was mentioned in 69 Shopware reviews. | 79% (Based on 69 reviews) |
Generative AI
AI Text Generation | Allows users to generate text based on a text prompt. 51 reviewers of Shopware have provided feedback on this feature. | 60% (Based on 51 reviews) | |
AI Text Summarization | Based on 52 Shopware reviews. Condenses long documents or text into a brief summary. | 62% (Based on 52 reviews) |