133 Quantcast Platform Reviews
Quantcast Q4M has revolutionized our approach to digital advertising. From its intuitive interface to its powerful AI-driven capabilities, Q4M stands out as a true leader in the programmatic advertising space.
One of the platform's most impressive features is its audience building capability. Quantcast's unique understanding of the open internet, coupled with their sophisticated AI, allows us to build highly precise and scalable audiences. The Lookalike Modeling is exceptional, enabling us to expand our reach to users with similar characteristics to our best customers, driving significant improvements in campaign performance. The ability to create custom segments based on real-time behavior and interest is truly game-changing.
The reporting and analytics within Q4M are equally robust. The Quantcast Measure provides deep insights into audience demographics, interests, and behaviors, allowing us to understand our target audience on a granular level. The real-time dashboards are clear and comprehensive, providing immediate visibility into campaign performance. The ability to customize reports and export data seamlessly makes it easy to share insights and optimize strategies. We can easily track key metrics such as reach, frequency, and conversion rates with a high degree of accuracy.
But what truly sets Q4M apart is its optimization capabilities. The AI-driven bidding and optimization algorithms continuously analyze campaign performance and make real-time adjustments to maximize ROI. The platform's ability to automatically identify and target the most valuable users, while avoiding wasteful impressions, has significantly improved our efficiency and effectiveness. The feature that allows for automated creative optimization based on performance is also very powerful.
The platform's features, like Contextual Targeting, provide a privacy-first approach to advertising, which is increasingly important in today's digital landscape. The platform's commitment to innovation and its focus on delivering tangible results make it an invaluable tool for any marketer looking to achieve their advertising goals. Review collected by and hosted on G2.com.
I think it could expand on inventory sources in the DOOH, Svod and retail media space. Review collected by and hosted on G2.com.
The Carat prog team loves using Quantcast’s DSP because it consistently delivers strong conversions at a cost-effective CPA. QC's advanced technology and real-time data capabilities make it uniquely powerful in driving performance for digital campaigns, especially in reaching high-intent audiences. Its sophisticated targeting options allow us to align campaigns with relevant consumer interests, which not only boosts engagement but also translates directly to more conversions.
Another standout feature is its optimisation capabilities. The platform’s ability to adapt based on campaign data means we’re always fine-tuning for the best results without overextending the budget. Its lookalike modelling also effectively expands reach, allowing us to find new potential customers who closely align with our target audience—further enhancing our campaign’s conversion potential.
Additionally, the intuitive dashboard and reporting features make tracking KPIs straightforward and efficient, ensuring we have complete visibility into where our budget is going and the returns we’re getting. Overall, Quantcast DSP has proven invaluable in helping us reach our objectives while keeping costs in check, making it an essential tool in our programmatic strategy. Review collected by and hosted on G2.com.
We would love to see more 3PD segments in Quantacast. Review collected by and hosted on G2.com.
The most helpful thing on Quantcast is very easy UX where it is very easy to learn it and setups are quick to be done. Also Customer Support in terms of issues is very quick and team is always ready to help. That's why Quantcst is frequently used in our campiagns Review collected by and hosted on G2.com.
Quantcast is quite limited in terms of targeting - number of features it is lmited. In terms of setup it would be good to have possobilty to have monthly budget cap + daily Review collected by and hosted on G2.com.
Alexis was incredibly helpful and supportive throughout the onboarding, and continued thos throughout our campaigns with weekly checkins. Review collected by and hosted on G2.com.
I can be a complex to understand on your own. But we were guided through it well. Im sure after enough time you'd get the hang of it Review collected by and hosted on G2.com.
The UI is very easy to use; I appreciate the ability to set daily budgets from the main campaign screen without having to click into individual IOs Review collected by and hosted on G2.com.
I wish that there was more ability to bulk edit across line items and IOs. Changing these settings can be tedious and time consuming, especially when it comes to QA where you cannot check all of the LIs at once Review collected by and hosted on G2.com.
When I use the Quantcast Platform I know I'll be able to set up an entire campaign in minutes. I can get at-a-glance insights from their UI, and if there's ever an issue I encounter I know I can reach out to their support team and get the answer quickly and easily. Review collected by and hosted on G2.com.
There are some features that can be hidden behind access gates which require me to reach out to the Support team, even though I know what I'm looking to do. Review collected by and hosted on G2.com.
Only two levels of setup, Campaign and Ad group, clear UI, very good performance of lookalike audiences Review collected by and hosted on G2.com.
Bulk adding and removing creatives across multiple ad sets Review collected by and hosted on G2.com.
Simple to use, be it planning or setting up a new campaign.
Cookieless audience solutions to both target and measure across the full funnel.
Able to activate Audio, Video and Display across brand and performance.
Any issues - a QC rep is only an email away and are always ready to help! Review collected by and hosted on G2.com.
New formats such as OOH still missing and would allow the platform to be a truly omni channel DSP. Review collected by and hosted on G2.com.
- The UI is easy to navigate.
- Quantcast team are super helpful and very responsive on email. Review collected by and hosted on G2.com.
- When pulling reports, and you want to include reports with a specific word or phrase, you cannot - you need to individually select the campaign/campaign ID. Sometimes it takes long as we have a few to select.
- When setting up & scheduling reports, you can't schedule the same report weekly across multiple days - so requires a duplication of reports to set up recurring schedules for specific days of the week. Review collected by and hosted on G2.com.
