Nosto removes the manual work and thought processes behind up and cross selling on our websites. From day 1 we saw an instant uplift in sales and since then have continued to see some fantastic results. The platform is super easy to use and navigate round and the reporting is great for us to see what works and what requires optimising.
We are also utilising these product recommendations within our emails to provide an overall better shopping experience. Nosto has been a worthy investment and we are looking forward to seeing what the next 12 months will bring.
Our conversations began with Melody who was very easy to talk to, informative and clear in what we would be getting from the platform. Integrations then began with Rory who again was very easy to talk to and he effortlessly explained where we needed to place code on our site and assisted in setting everything up which was really fast. Our CSM is Becky who has also been a pleasure to deal with. From calls to emails, everything is clearly explained and easy to follow. Review collected by and hosted on G2.com.
Nothing, this has been a great asset to our websites. Review collected by and hosted on G2.com.
232 out of 233 Total Reviews for Nosto
Overall Review Sentiment for Nosto
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Thanks to Nosto we solved merchandising issues we had with our Shopify store. We now have a granular approach to merchandising by using a set of rules that can vary for each collection but we can also mix those rules with some manual inputs like pinning a product we always want on top of a collection. Our store sells different types of products, so it was very important for us to be able to merchandise every collection in a different way depending on what segment a visitor belongs to.
With the recommandations feature, we have increased our revenue and conversion rate, people stay longer on our website, explore more product pages and can find a product they like more easily.
Also, the whole Nosto set up & integration was great, Nosto technical team was very helpful and compliant. Since Nosto was kicked off we keep being in touch with customer success team who is making sure we are making the best out of Nosto. Review collected by and hosted on G2.com.
We wish we were more staffed to go deeper with the solution. There are many options and levels of details you can apply to your merchandising and recommandations strategy, but this requires a lot of time. Also, we think Analytics dashboard could be pushed further, like having the details for each recommandation campaigns and being able to access its analytics retro-actively. Review collected by and hosted on G2.com.
The platform provides comprehensive insights into categories and segments, with an intuitive, user-friendly dashboard designed to efficiently handle a wide range of tasks, including A/B testing, product bundling, recommendations, and highlight rules. Our Account Manager Joanna, offers exceptional support, responding promptly and thoroughly to any queries and offering step by step guidance on our calls. Review collected by and hosted on G2.com.
Would be great if you could export the category data into a CSV, build bundles without images and select a date range for the product intelligence. Review collected by and hosted on G2.com.
Advanced personalization allows for adapting the customer experience in real-time with relevant product recommendations and dynamic merchandising campaigns. A/B tests are a real asset for refining strategies and maximizing performance. Another strong point is customer support. Dahlia, our project manager, has been a valuable help with her insightful advice and regular follow-up, facilitating the full utilization of the platform. Review collected by and hosted on G2.com.
The interface can sometimes be a bit complex to handle, even though recent improvements have been made to make it more intuitive. The cost of the solution also represents a significant investment, which can be a barrier for some companies. Review collected by and hosted on G2.com.
It really saves time: the virtual merch is automated thanks to some rules you configurate on Nosto and it allows reducing manual work.
Something also really great are the automatic recommendations: Nosto help suggests similar products seamlessly and we don't have to do it manually on Shopify anymore.
I like that the rules can be personalized depending on where the buyer is (for example, push first coats in bad weather location). Review collected by and hosted on G2.com.
Sometimes it can take time for the rule/merch to reflect on the website. Review collected by and hosted on G2.com.
Easy to curate product recommendations and analyse consumer behaviour when shopping on site. Creating A/B testing scenarios, so we have a better understanding of customer's interaction online, and so they have a better user journey whilst also adding sales. Review collected by and hosted on G2.com.
Getting to know the system can take some time to make use of the full features of Nosto; at times our recommendation feeds have not been the best but its looking much better. Their customer support and materials are a great source of information Review collected by and hosted on G2.com.
There is so much you can do with the tool - the data is really insightful and it allows us to personalise the customer experience which is SO important in today's market. I love the AB test functionality which we use so often to ensure the right customer segment is seeing the right product. Also, the product intelligence section is so helpful in allowing us to quickly discover products that need an extra push to improve performance. We use the tool almost daily within the business as there's so much we can do with it. Review collected by and hosted on G2.com.
Having to copy over the current format when creating category merchandising AB tests can be a faff sometimes - it would be easier if there was a copy functionality. It would be great if we could see key metrics/ data within specific time frames. Review collected by and hosted on G2.com.
Outil facile à prendre en main pour la gestion du merchandising d'un site au quotidien. L'outil de transfere est très pratique pour basculer nos modifications d'un compte à l'autre. L'équipe Nosto est très à l'écoute et réactive pour répondre à nos demandes dans les meilleurs délais. Review collected by and hosted on G2.com.
Ce qui me dérange c'est que nous n'avons pas accès à des données globales pour l'ensemble de nos sites. Nous avons un compte par pays/langue et pas de possibilité d'obtenir des données globales sur l'ensemble de nos performances sur l'outil. Review collected by and hosted on G2.com.
Have been using Nosto for around 8 years on Magento and later Shopify. It was really easy to install on both platforms. A really solid addition to the website that just works. I primarily use it for on-site product recommendations but am also installing the search function. The support is first class, both the live chat on the website and through my CSM and responses are always really quick.
I would like to mention my CSM, Ala, as she has been brilliant in our review meetings and is always full of ideas to test out to optimize our site. Review collected by and hosted on G2.com.
The reporting functionality could be improved with a comparison tool for date ranges. Review collected by and hosted on G2.com.
Nosto is a great tool especially once you learn how to use the system. The functionality available is extensive and the extent of personalisation and segmentation in the system allows us to make the shopping experience for our customers more personal. I also really appreciate the level of support offered by the Customer Success Manager, it really feels like they have an interest in our account and cares about the success of the tools used. Review collected by and hosted on G2.com.
The new update to Nosto has made the back office a bit less intuitive to use. Review collected by and hosted on G2.com.
An advanced eMerchandising with numerous attributes and the possibility to segment according to customer typology! The connection with other apps to help us leverage all the data: customer reviews ... Review collected by and hosted on G2.com.
The data section with the reports could be more comprehensive to help us even better adapt our strategies. Review collected by and hosted on G2.com.
