Nosto Features
What are the features of Nosto?
Visitor Behavior
- Monitoring
- Targeting
- Guided Selling
Templates
- Library
- Customization
- Optimization
Personalization
- Recommendation
- Content
- Personalization Engine
- Product Recommendations
- A/B Testing
Multichannel
- Web
- Mobile
Administration
- Reports & Analytics
Top Rated Nosto Alternatives
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Visitor Behavior
Monitoring | Based on 63 Nosto reviews and verified by the G2 Product R&D team. Monitor the behavior of website and online store visitors | 85% (Based on 63 reviews) | |
Targeting | Based on 70 Nosto reviews and verified by the G2 Product R&D team. Ability to target website visitors based on behavioral patterns | 87% (Based on 70 reviews) | |
Guided Selling | Based on 55 Nosto reviews and verified by the G2 Product R&D team. Adapt the selling process to each visitor, including content and pricing | 85% (Based on 55 reviews) |
Templates
Library | Based on 54 Nosto reviews and verified by the G2 Product R&D team. Provide a library of templates for various purposes such as website engagement or e-commerce | 80% (Based on 54 reviews) | |
Customization | Based on 68 Nosto reviews and verified by the G2 Product R&D team. Allows users to customize templates and use them on multiple channels easily | 84% (Based on 68 reviews) | |
Optimization | Based on 60 Nosto reviews and verified by the G2 Product R&D team. Track the performance of different versions of templates and suggest optimizations | 85% (Based on 60 reviews) |
Personalization
Recommendation | Based on 78 Nosto reviews and verified by the G2 Product R&D team. Recommend products based on order history and online behavior | 92% (Based on 78 reviews) | |
Content | Based on 57 Nosto reviews and verified by the G2 Product R&D team. Provide custom content to website visitors based on their online behavior | 88% (Based on 57 reviews) | |
Cart Abandonment | Based on 43 Nosto reviews and verified by the G2 Product R&D team. Deliver messages targeted at buyers who are about to leave an online store | 84% (Based on 43 reviews) | |
Search | Based on 29 Nosto reviews and verified by the G2 Product R&D team. Optimize search based on the role of the user or inventory availability | 82% (Based on 29 reviews) | |
Personalization Engine | Based on 45 Nosto reviews and verified by the G2 Product R&D team. Machine learning or artificial intelligence that powers the personalization features of the platform. | 90% (Based on 45 reviews) | |
Product Recommendations | Based on 61 Nosto reviews and verified by the G2 Product R&D team. Tools to automatically recommend products to a customer based on their viewing or purchasing history. | 93% (Based on 61 reviews) | |
A/B Testing | Based on 45 Nosto reviews and verified by the G2 Product R&D team. The ability to test various configurations and recommendations to determine which are most successful with customers. | 87% (Based on 45 reviews) | |
Personalized Messaging | Based on 29 Nosto reviews and verified by the G2 Product R&D team. Tools to create personalized messaging based on customer data collected from purchases or viewing history. | 88% (Based on 29 reviews) |
Multichannel
Web | Based on 65 Nosto reviews and verified by the G2 Product R&D team. Integrate personalized content and recommendations on websites | 90% (Based on 65 reviews) | |
Based on 50 Nosto reviews and verified by the G2 Product R&D team. Define customized email templates which are sent automatically | 83% (Based on 50 reviews) | ||
Mobile | Based on 58 Nosto reviews and verified by the G2 Product R&D team. Include personalization features that are mobile-friendly and responsive | 88% (Based on 58 reviews) |
Segmentation
A/B Testing | Based on 10 Nosto reviews. Provides native A/B testing for content and campaigns. | 92% (Based on 10 reviews) |
Targeting
Behavioral Targeting | Presents messaging depending on customer behavior. | Not enough data | |
Contextual Targeting | Presents messaging depending on customer context. | Not enough data |
Triggered Content
Geofencing | Content triggered by customer's given geolocation. | Not enough data | |
Triggered Emails | Emails triggered by customer activity or behavior. | Not enough data | |
Triggered Messages | Messages triggered by customer activity or behavior. | Not enough data |
Personalized Content
Recommendation Engine | As reported in 10 Nosto reviews. Provides recommendations based on customer metrics. | 83% (Based on 10 reviews) | |
Website Personalization | Personalizes web experiences and presented content based on customer metrics. | Not enough data |
Administration
Marketing Campaigns | Based on 29 Nosto reviews and verified by the G2 Product R&D team. The ability to create and customize marketing campaigns based on user data. | 86% (Based on 29 reviews) | |
Reports & Analytics | Based on 53 Nosto reviews and verified by the G2 Product R&D team. Easily digestible visual representations of data collected by the platform. | 82% (Based on 53 reviews) | |
User Data | Based on 40 Nosto reviews and verified by the G2 Product R&D team. Data collected from customers to be analyzed by analytics tools or other e-commerce software. | 85% (Based on 40 reviews) | |
Integrations | Based on 42 Nosto reviews and verified by the G2 Product R&D team. The ability to integrate with a variety of e-commerce software platforms in order to share data and other functionality. | 85% (Based on 42 reviews) |
Analytics
Reports & Analytics | As reported in 29 Nosto reviews. The ability to analyze and visually represent relevant data collected from an e-commerce store and e-merchandising tool. | 86% (Based on 29 reviews) | |
Customer Data | Data collected from customers that can be used to better refine merchandising efforts to entice similar customers. This feature was mentioned in 27 Nosto reviews. | 88% (Based on 27 reviews) | |
Reporting and Analytics | Based on 20 Nosto reviews. Provides reporting and analytics tools to quantify the results of the experiment. | 80% (Based on 20 reviews) | |
Product Insights | Analyze social media sales to determine which products sell better | Not enough data | |
Social Listening | Monitor social media interactions to identify consumer trends | Not enough data | |
Campaigns | Track the performance of marketing campaigns and social media advertising | Not enough data |
Merchandising
Product Recommendations | As reported in 32 Nosto reviews. Products recommended to customers based on their purchasing or viewing history. | 89% (Based on 32 reviews) | |
Product Search | Based on 16 Nosto reviews. A search function to help customers easily find products in an online store. | 84% (Based on 16 reviews) | |
Product Display | Tools to optimize how product images are represented on the site. This feature was mentioned in 21 Nosto reviews. | 87% (Based on 21 reviews) | |
Media File Storage | Tools to store and organize product images, videos, and 3D renderings. 16 reviewers of Nosto have provided feedback on this feature. | 81% (Based on 16 reviews) | |
Web Content Management | As reported in 20 Nosto reviews. Tools to optimize and organize product descriptions and other content published to an online store. | 89% (Based on 20 reviews) |
Administration
Integrations | The ability to integrate with a variety of e-commerce software in order to share data and functionality. This feature was mentioned in 27 Nosto reviews. | 86% (Based on 27 reviews) | |
Dashboard | A means to display relevant reports and other data in one, easily accessible place. 31 reviewers of Nosto have provided feedback on this feature. | 84% (Based on 31 reviews) |
Search Setup
Indexing | Analyze and index e-commerce data and define searchable fields | Not enough data | |
Auto Complete | Provide algorithms to provide users with suggested results as they type | Not enough data | |
Product Information | Define how product information (attributes, brand, type) can be searched and in what combination | Not enough data | |
Stemming | Search for alternative variations of a word to deliver more accurate results | Not enough data |
Product Discovery
Recommendations | Provide recommendations based on what users are searching for | Not enough data | |
Personalization | Allow companies to personalize the search experience for their shoppers | Not enough data | |
Faceted Search | Buyers can refine product searches using filters and product attributes. | Not enough data | |
Ranking and Relevancy | Rank search results based on relevance, availability, or popularity | Not enough data |
Integration
E-Commerce | Provide integration with e-commerce platforms and shoppping cart software | Not enough data | |
PIM | Integrate with Product Information Management (PIM) software | Not enough data | |
Merchadising | Support integration with e-merchadising and similar retail software | Not enough data |
Experimental Design
Multivariate testing capacities | Based on 17 Nosto reviews. Allows for the testing of multiple variables at a time during a single test. | 82% (Based on 17 reviews) | |
Concurrent Testing | Allows multiple experiments to be deployed simultaneously. This feature was mentioned in 12 Nosto reviews. | 83% (Based on 12 reviews) | |
Mobile Testing | Based on 13 Nosto reviews. Allows mobile web pages to be tested during A/B experiments. | 83% (Based on 13 reviews) |
Computing
WYSIWYG | What You See is What You Get (WYSIWYG) features allow the editing of web pages without HTML. This means you can directly edit pages with images and text without any coding. 13 reviewers of Nosto have provided feedback on this feature. | 79% (Based on 13 reviews) | |
AI/Machine Learning | Uses algorithms and continuous data entry to enable the technology to develop insights and optimize testing. This feature was mentioned in 15 Nosto reviews. | 87% (Based on 15 reviews) | |
Little to No Coding | Requires little to no knowledge of coding. Usually this means it comes with prewritten code. This feature was mentioned in 19 Nosto reviews. | 66% (Based on 19 reviews) |
Content
Types | Manages multiple types of social content such as text, documents, videos, and images | Not enough data | |
Migration | Allows users to migrate content and product data from other systems such as Product information Management (PIM) | Not enough data | |
Publishing | Include workflows and rules for content sharing and publishing | Not enough data | |
UGC | Provide features or integrate with sfotware to manage user-generated content (UGC) | Not enough data |
Engagement
Live Streaming | Allows users to live stream content, which can be recorded and replayed on demand | Not enough data | |
Omnichannel | Support engagement on multiple channels such as email, phone, and in-store | Not enough data | |
Personalization | Provide pesonalization options such as dynamic templates, localized content, amd recommendations | Not enough data | |
Moderation | Include rules and workflows for moderation of social engagement | Not enough data |
Social Shopping
Promotions | Provide coupons or discounts that are available exclusively on social media | Not enough data | |
Shoppable Media | Manage shoppable content such as images or videos that buyers can click to access a store | Not enough data | |
AR/VR | Utilize augmented reality (AR) and virtual reality (VR) technology to engage with social media users | Not enough data | |
Social Store | Create social stores and customizable branded landing pages | Not enough data |
Visual UGC
Campaign Customization | Provides users with tools to rebrand users’ content with creative customizations, themes, promotional elements, etc. | Not enough data | |
Widget Customization | Allows users to customize the UGC widget with their own logo and branding | Not enough data | |
Widget | Allows users to display a UGC gallery on their website | Not enough data | |
Media Library | Gives users a central place to store and manage UGC through folders, tags, etc. | Not enough data |
Integrations
Social Media | Integrates with social media platforms to collect customer posts that mention or display a particular brand | Not enough data | |
Content Creation | Integrates with content creation tools to allow users to edit and customize content | Not enough data | |
Marketing Automation | Integrates with marketing automation software to feed content into existing marketing workflows | Not enough data | |
Rights Management | Integrates with social media platforms to allow brands to reach out directly to users to request rights to reuse their content | Not enough data |
Support
Onboarding | Provides personalized onboarding sessions to help brands get started | Not enough data | |
24/7 Client Support | Provides 24/7 customer support and technical assistance through different channels like email, chat, call, and video | Not enough data |
Performance
UGC Analytics | Gives users insights into customer behavior and campagin performance by tracking clicks, views, content metrics, and user sentiments | Not enough data | |
Lazy-Loading | Enables UGC galleries to intelligently load only when they are ready to be used, reducing overall page weight and improving website performance | Not enough data |
