Listrak
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4.5 out of 5 stars
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Listrak Reviews & Product Details - Page 9

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Listrak Overview

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What is Listrak?

Listrak is the retail industry’s leading cross-channel marketing platform, powering digital connections for over 1,000 retailers and brands. Listrak offers best-in-class email, text message marketing, identity resolution, and push notifications through seamless cross-channel orchestration. By unifying your data within a single, integrated platform, Listrak empowers you to deliver personalized messages precisely when and where they matter most, driving enhanced customer engagement, increased revenue, and long-term customer loyalty.

Listrak Details
Product Website
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Listrak Community
Languages Supported
English
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Product Description

An integrated marketing platform built for retailers to drive results: increased engagement, revenue and loyalty at every point of interaction.

Seller Details
Seller
Listrak
Company Website
Year Founded
1999
HQ Location
Lititz, PA
Twitter
@Listrak
3,300 Twitter followers
LinkedIn® Page
www.linkedin.com
366 employees on LinkedIn®
Description

Listrak delivers results for more than 1,000 retailers by providing best-in-class email, SMS, behavioral marketing, cross-channel orchestration, predictive analytics, and customer insight solutions that drive customer engagement, revenue, and loyalty.With Listrak, marketers can deliver seamless, personalized cross-channel interactions -- all from one integrated platform. Send messages at precisely the right time across the right combination of channels and devices to maximize your customer engagement, revenue, and lifetime value.

KN
Overview Provided by:
Kiley Neal

Recent Listrak Reviews

Verified User
U
Verified UserSmall-Business (50 or fewer emp.)
5.0 out of 5
"What's not to love?"
Listrak has everything we need in one place. It helps us with customer acquisition, reaching our engaged customers, coupon code integration, the li...
Read more
SJ
Shawn J.Mid-Market (51-1000 emp.)
5.0 out of 5
"Listrak has played a huge role in the ongoing success and growth of our company."
I like the ability to set up clear, concise, and great looking automated email and SMS journeys. This has been a huge help for properly onboarding ...
Read more
Verified User
U
Verified UserSmall-Business (50 or fewer emp.)
5.0 out of 5
"Works well and the management teams really want you to succeed"
I love the dedicated help and support of our account managers and the platform is easy to navigate.
Read more
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273 Listrak Reviews

4.5 out of 5
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273 Listrak Reviews
4.5 out of 5
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Listrak Pros and Cons

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Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons

Overall Review Sentiment for ListrakQuestion

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
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AD
Mid-Market(51-1000 emp.)
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Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Listrak?

Listrak allows me to draft and schedule our email and SMS marketing. Review collected by and hosted on G2.com.

What do you dislike about Listrak?

I wish I could access Listrak on my tablet or cellular device. Review collected by and hosted on G2.com.

What problems is Listrak solving and how is that benefiting you?

Drafting email templates to be used for email marketing and scheduling messages, as well as SMS marketing. Review collected by and hosted on G2.com.

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SM
Mid-Market(51-1000 emp.)
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Review source: Seller invite
Incentivized Review
What do you like best about Listrak?

The newsletter composer is a great tool that gives just enough latitude in its layout and design options while ensuring that (for the most part) emails will display as intended across nearly all email clients. Review collected by and hosted on G2.com.

What do you dislike about Listrak?

The UI of the site can be buggy, sometimes resulting in the loss of work. The product recommendation builder is particularly rough around the edges and prevents me from wanting to use it. Review collected by and hosted on G2.com.

What problems is Listrak solving and how is that benefiting you?

Listrak assists in our collection and management of customer contact information and is our primary means for communicating with our retail customers and business parters. Review collected by and hosted on G2.com.

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Lisa S.
LS
Internet Manager
Mid-Market(51-1000 emp.)
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Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Listrak?

They know their product inside and out. They respond quickly to questions; if a problem arises, they correct it quickly with an explanation. They have taken the time to learn about our business and our goals. Review collected by and hosted on G2.com.

What do you dislike about Listrak?

No dislikes at this time. Looking forward to additional features being added. Review collected by and hosted on G2.com.

What problems is Listrak solving and how is that benefiting you?

We rely on the recommendation tool for our website, which eases the technology burden for us. Review collected by and hosted on G2.com.

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ND
Web Operations Associate
Enterprise(> 1000 emp.)
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Review source: Seller invite
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What do you like best about Listrak?

What I like best about Listrak is how hands-on and easily reachable all the account reps and support staff are. If you ever have a question or issue, you get a quick response and get any issues resolved very quickly. Review collected by and hosted on G2.com.

What do you dislike about Listrak?

There is nothing that jumps out at me about anything negative about Listrak. After thinking about it for awhile, the one negative is that the user interface changed without notice (or maybe I just missed the notification) and it threw me for a loop! But that's not a negative on that company by any means... that's the biggest "flaw" I could think of which shows how awesome they are. Review collected by and hosted on G2.com.

What problems is Listrak solving and how is that benefiting you?

Listrak is helping us solve ways to acquire more customers and increase revenue. They recently helped us start our SMS program, and within the short time that's been up and running, we've seen great growth. They always come to our meetings with ideas on how to help us improve. Review collected by and hosted on G2.com.

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DC
Mid-Market(51-1000 emp.)
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Review source: Seller invite
Incentivized Review
What do you like best about Listrak?

It's so easy to analyze campaign performance within the platform. Listrak's support team is also extremely quick to respond! Review collected by and hosted on G2.com.

What do you dislike about Listrak?

Limited audience filters in SMS, unfortunately. Review collected by and hosted on G2.com.

What problems is Listrak solving and how is that benefiting you?

I've requested being able to segment on the SKU level on SMS (essentially, being able to target customers based on past purchase behavior) and they're receptive to that feedback. Review collected by and hosted on G2.com.

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TS
Mid-Market(51-1000 emp.)
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Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Listrak?

The responsiveness to our needs by our Account Manager Cathleen Damos. She's excellent. Review collected by and hosted on G2.com.

What do you dislike about Listrak?

The website carousels never seem to load correctly and cause load time issues. Review collected by and hosted on G2.com.

What problems is Listrak solving and how is that benefiting you?

The triggered and recurring automated capabilities are driving significant new-found revenue for us. Review collected by and hosted on G2.com.

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MM
Enterprise(> 1000 emp.)
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Review source: Seller invite
What do you like best about Listrak?

Capabilities and feature set will enable our CRM strategy to flourish. The account and technical support team including Megan, Erik, and Jordan are all a pleasure to work with and have invested significant time to ensure we are set up for success. Review collected by and hosted on G2.com.

What do you dislike about Listrak?

No qualms at this point. Seems to be a best-in-class CRM platform that meets our needs. Review collected by and hosted on G2.com.

What problems is Listrak solving and how is that benefiting you?

Listrak allows us to deliver 1:1 communications to our consumers. We love that we can deliver messages at scale as well as automate via journeys and triggered emails. Review collected by and hosted on G2.com.

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JC
Small-Business(50 or fewer emp.)
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Incentivized Review
What do you like best about Listrak?

The account team is awesome, and very knowledgeable about the solution, daily to daily operations, and email strategies. Review collected by and hosted on G2.com.

What do you dislike about Listrak?

Wish Listrak has a CRM database that is built around Shopify. Review collected by and hosted on G2.com.

What problems is Listrak solving and how is that benefiting you?

Automated all triggered emails and simplify the daily marketing emails. Review collected by and hosted on G2.com.

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Verified User in Retail
AR
Mid-Market(51-1000 emp.)
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Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Listrak?

Listrak is easy to use, the composer piece makes it user-friendly for a non-coder. We have a great experience with all of the Listrak Project Managers. Review collected by and hosted on G2.com.

What do you dislike about Listrak?

Reporting can be improved. When utilizing multiple lists we're unable to duplicate templates and saved messages. Review collected by and hosted on G2.com.

What problems is Listrak solving and how is that benefiting you?

Listrak is all in one solution , used for email marketing, sms marketing, and onsite recommendations. Review collected by and hosted on G2.com.

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Verified User in Apparel & Fashion
AA
Mid-Market(51-1000 emp.)
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Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Listrak?

Intuitive user interface

All essential requirements are met Review collected by and hosted on G2.com.

What do you dislike about Listrak?

Limitations when localizing

Limitations in user data available

Limitations in previewing on multiple devices Review collected by and hosted on G2.com.

What problems is Listrak solving and how is that benefiting you?

We are able to target contacts with both automated and campaign sends; whilst providing targeted content through segmentation and audiences. This allows us to ensure content is relevant and effective. Review collected by and hosted on G2.com.

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