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Best Personalization Software

Alanna Iwuh
A
Researched and written by Alanna Iwuh

Personalization software is used to create personal website experiences based on user preferences. Personalization software leverages cookies, collaborative filtering, data analysis tools, and user profiling to tailor each website visitor experience. Organizations use personalization software to meet their customers’ needs in a more efficient manner and to increase customer satisfaction. Personalization software is often used by product and development teams to maximize a website's performance and to convert website visitors into buyers.

Personalization software can often be implemented as a part of other website performance tools such as A/B testing software and digital analytics software. It can also be used to integrate with e-commerce platforms, shopping cart software, and product information management (PIM) software to display relevant product information to the prospective buyer.

To qualify for inclusion in the Personalization category, a product must:

Monitor user behavior on channels such as mobile, web, or email
Provide features to create personalized messaging and product recommendations
Target visitors with custom messaging based on behavior and history
Provide a machine learning product that takes user recommendations and applies it to website analytics

Best Personalization Software At A Glance

Best for Small Businesses:
Insider
Insider
Best for Mid-Market:
Insider
Insider
Best for Enterprise:
Insider
Insider
Highest User Satisfaction:
Insider
Insider
Best Free Software:
Klaviyo
Klaviyo
Show LessShow More
Best for Enterprise:
Insider
Insider
Highest User Satisfaction:
Insider
Insider
Best Free Software:
Klaviyo
Klaviyo

G2 takes pride in showing unbiased reviews on user satisfaction in our ratings and reports. We do not allow paid placements in any of our ratings, rankings, or reports. Learn about our scoring methodologies.

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236 Listings in Personalization Available
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Insider
By Insider
(1,071)4.8 out of 5
Optimized for quick response
1st Easiest To Use in Personalization software
Save to My Lists
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Insider—a single platform for building individualized, cross-channel experiences—enables enterprise marketers to connect customer data across channels and systems, predict their future behavior with a

    Users
    • Digital Marketing Specialist
    • Digital Marketing Manager
    Industries
    • Retail
    • Apparel & Fashion
    Market Segment
    • 45% Mid-Market
    • 29% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • Insider Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    258
    Customer Engagement
    254
    Engagement
    234
    Personalization
    205
    Experience
    174
    Cons
    Learning Curve
    87
    Difficult Learning
    36
    Poor Customer Support
    35
    High Learning Curve
    25
    Initial Difficulty
    25
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • Insider features and usability ratings that predict user satisfaction
    9.5
    Has the product been a good partner in doing business?
    Average: 9.3
    9.2
    Ease of Admin
    Average: 8.9
    9.5
    Ease of Use
    Average: 8.8
    9.6
    Quality of Support
    Average: 9.3
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Insider
    Company Website
    Year Founded
    2012
    HQ Location
    Global
    Twitter
    @useinsider
    45,488 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    1,369 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Insider—a single platform for building individualized, cross-channel experiences—enables enterprise marketers to connect customer data across channels and systems, predict their future behavior with a

Users
  • Digital Marketing Specialist
  • Digital Marketing Manager
Industries
  • Retail
  • Apparel & Fashion
Market Segment
  • 45% Mid-Market
  • 29% Small-Business
Insider Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
258
Customer Engagement
254
Engagement
234
Personalization
205
Experience
174
Cons
Learning Curve
87
Difficult Learning
36
Poor Customer Support
35
High Learning Curve
25
Initial Difficulty
25
Insider features and usability ratings that predict user satisfaction
9.5
Has the product been a good partner in doing business?
Average: 9.3
9.2
Ease of Admin
Average: 8.9
9.5
Ease of Use
Average: 8.8
9.6
Quality of Support
Average: 9.3
Seller Details
Seller
Insider
Company Website
Year Founded
2012
HQ Location
Global
Twitter
@useinsider
45,488 Twitter followers
LinkedIn® Page
www.linkedin.com
1,369 employees on LinkedIn®
Braze
By Braze
(1,127)4.5 out of 5
Optimized for quick response
View top Consulting Services for Braze
Save to My Lists
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Braze is a leading customer engagement platform that powers lasting connections between consumers and brands they love. Braze allows any marketer to collect and take action on any amount of data from

    Users
    • CRM Manager
    • CRM Specialist
    Industries
    • Financial Services
    • Marketing and Advertising
    Market Segment
    • 57% Mid-Market
    • 24% Enterprise
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • Braze Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    357
    Customer Support
    178
    Intuitive
    154
    Features
    153
    Experience
    151
    Cons
    Missing Features
    132
    Limitations
    126
    Learning Curve
    121
    Limited Features
    76
    Poor Customer Support
    69
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • Braze features and usability ratings that predict user satisfaction
    9.0
    Has the product been a good partner in doing business?
    Average: 9.3
    8.5
    Ease of Admin
    Average: 8.9
    8.4
    Ease of Use
    Average: 8.8
    8.5
    Quality of Support
    Average: 9.3
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Braze
    Company Website
    Year Founded
    2011
    HQ Location
    New York
    Twitter
    @Braze
    16,473 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    1,864 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Braze is a leading customer engagement platform that powers lasting connections between consumers and brands they love. Braze allows any marketer to collect and take action on any amount of data from

Users
  • CRM Manager
  • CRM Specialist
Industries
  • Financial Services
  • Marketing and Advertising
Market Segment
  • 57% Mid-Market
  • 24% Enterprise
Braze Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
357
Customer Support
178
Intuitive
154
Features
153
Experience
151
Cons
Missing Features
132
Limitations
126
Learning Curve
121
Limited Features
76
Poor Customer Support
69
Braze features and usability ratings that predict user satisfaction
9.0
Has the product been a good partner in doing business?
Average: 9.3
8.5
Ease of Admin
Average: 8.9
8.4
Ease of Use
Average: 8.8
8.5
Quality of Support
Average: 9.3
Seller Details
Seller
Braze
Company Website
Year Founded
2011
HQ Location
New York
Twitter
@Braze
16,473 Twitter followers
LinkedIn® Page
www.linkedin.com
1,864 employees on LinkedIn®

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Iterable
By Iterable
(640)4.4 out of 5
Optimized for quick response
14th Easiest To Use in Personalization software
View top Consulting Services for Iterable
Save to My Lists
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Iterable is an AI-powered customer communication platform that combines real-time customer data with the ability to create experiences that activate customers across channels in record time. With inte

    Users
    • Email Marketing Manager
    • Lifecycle Marketing Manager
    Industries
    • Marketing and Advertising
    • Health, Wellness and Fitness
    Market Segment
    • 55% Mid-Market
    • 29% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • Iterable Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    159
    Customer Support
    116
    Intuitive
    74
    Helpful
    72
    Experience
    68
    Cons
    Missing Features
    72
    Learning Curve
    52
    Inadequate Reporting
    37
    Reporting Issues
    34
    Limitations
    28
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • Iterable features and usability ratings that predict user satisfaction
    9.1
    Has the product been a good partner in doing business?
    Average: 9.3
    8.4
    Ease of Admin
    Average: 8.9
    8.4
    Ease of Use
    Average: 8.8
    8.9
    Quality of Support
    Average: 9.3
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Iterable
    Company Website
    Year Founded
    2013
    HQ Location
    San Francisco, CA
    Twitter
    @Iterable
    2,645 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    746 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Iterable is an AI-powered customer communication platform that combines real-time customer data with the ability to create experiences that activate customers across channels in record time. With inte

Users
  • Email Marketing Manager
  • Lifecycle Marketing Manager
Industries
  • Marketing and Advertising
  • Health, Wellness and Fitness
Market Segment
  • 55% Mid-Market
  • 29% Small-Business
Iterable Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
159
Customer Support
116
Intuitive
74
Helpful
72
Experience
68
Cons
Missing Features
72
Learning Curve
52
Inadequate Reporting
37
Reporting Issues
34
Limitations
28
Iterable features and usability ratings that predict user satisfaction
9.1
Has the product been a good partner in doing business?
Average: 9.3
8.4
Ease of Admin
Average: 8.9
8.4
Ease of Use
Average: 8.8
8.9
Quality of Support
Average: 9.3
Seller Details
Seller
Iterable
Company Website
Year Founded
2013
HQ Location
San Francisco, CA
Twitter
@Iterable
2,645 Twitter followers
LinkedIn® Page
www.linkedin.com
746 employees on LinkedIn®
Get a quote
Moosend
By Sitecore
(707)4.7 out of 5
12th Easiest To Use in Personalization software
Save to My Lists
Free trial available
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Moosend is an affordable, intuitive platform, suitable both for beginners and seasoned marketers. Thanks to its 1-day implementation, 100+ email templates, automation recipes, and AI Writer, user

    Users
    • CEO
    • Owner
    Industries
    • Marketing and Advertising
    • Information Technology and Services
    Market Segment
    • 82% Small-Business
    • 13% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • Moosend Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    116
    Email Marketing
    70
    Automation
    52
    Customer Support
    51
    Intuitive
    40
    Cons
    Limited Templates
    21
    Expensive
    18
    Lack of Customization
    18
    Missing Features
    18
    Limited Features
    17
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • Moosend features and usability ratings that predict user satisfaction
    9.2
    Has the product been a good partner in doing business?
    Average: 9.3
    9.1
    Ease of Admin
    Average: 8.9
    9.2
    Ease of Use
    Average: 8.8
    9.2
    Quality of Support
    Average: 9.3
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Sitecore
    Company Website
    Year Founded
    2001
    HQ Location
    San Francisco, CA
    Twitter
    @Sitecore
    19,904 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    1,751 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Moosend is an affordable, intuitive platform, suitable both for beginners and seasoned marketers. Thanks to its 1-day implementation, 100+ email templates, automation recipes, and AI Writer, user

Users
  • CEO
  • Owner
Industries
  • Marketing and Advertising
  • Information Technology and Services
Market Segment
  • 82% Small-Business
  • 13% Mid-Market
Moosend Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
116
Email Marketing
70
Automation
52
Customer Support
51
Intuitive
40
Cons
Limited Templates
21
Expensive
18
Lack of Customization
18
Missing Features
18
Limited Features
17
Moosend features and usability ratings that predict user satisfaction
9.2
Has the product been a good partner in doing business?
Average: 9.3
9.1
Ease of Admin
Average: 8.9
9.2
Ease of Use
Average: 8.8
9.2
Quality of Support
Average: 9.3
Seller Details
Seller
Sitecore
Company Website
Year Founded
2001
HQ Location
San Francisco, CA
Twitter
@Sitecore
19,904 Twitter followers
LinkedIn® Page
www.linkedin.com
1,751 employees on LinkedIn®
WebEngage
By WebEngage
(673)4.5 out of 5
Optimized for quick response
11th Easiest To Use in Personalization software
Save to My Lists
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    WebEngage is a full-stack Retention OS that simplifies customer engagement for 800+ brands across the globe. The platform enables businesses to build personalized and meaningful relationships with the

    Users
    • Product Manager
    • Marketing Automation Specialist
    Industries
    • Financial Services
    • Education Management
    Market Segment
    • 56% Mid-Market
    • 27% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • WebEngage Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    204
    Features
    126
    Journey Creation
    119
    Customer Support
    118
    Helpful
    110
    Cons
    Missing Features
    71
    Poor Customer Support
    54
    Slow Performance
    54
    Slow Loading
    49
    Limited Features
    47
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • WebEngage features and usability ratings that predict user satisfaction
    8.8
    Has the product been a good partner in doing business?
    Average: 9.3
    8.7
    Ease of Admin
    Average: 8.9
    8.8
    Ease of Use
    Average: 8.8
    8.6
    Quality of Support
    Average: 9.3
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    WebEngage
    Company Website
    Year Founded
    2011
    HQ Location
    Mumbai
    Twitter
    @webengage
    5,157 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    471 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

WebEngage is a full-stack Retention OS that simplifies customer engagement for 800+ brands across the globe. The platform enables businesses to build personalized and meaningful relationships with the

Users
  • Product Manager
  • Marketing Automation Specialist
Industries
  • Financial Services
  • Education Management
Market Segment
  • 56% Mid-Market
  • 27% Small-Business
WebEngage Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
204
Features
126
Journey Creation
119
Customer Support
118
Helpful
110
Cons
Missing Features
71
Poor Customer Support
54
Slow Performance
54
Slow Loading
49
Limited Features
47
WebEngage features and usability ratings that predict user satisfaction
8.8
Has the product been a good partner in doing business?
Average: 9.3
8.7
Ease of Admin
Average: 8.9
8.8
Ease of Use
Average: 8.8
8.6
Quality of Support
Average: 9.3
Seller Details
Seller
WebEngage
Company Website
Year Founded
2011
HQ Location
Mumbai
Twitter
@webengage
5,157 Twitter followers
LinkedIn® Page
www.linkedin.com
471 employees on LinkedIn®
Get a quote
Bloomreach
By Bloomreach
(645)4.6 out of 5
Optimized for quick response
Save to My Lists
Entry Level Price:Contact Us
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Bloomreach is a comprehensive commerce personalization solution designed to enhance the online shopping experience by leveraging real-time customer and product data. This platform enables businesses t

    Users
    • CRM Manager
    • Marketing Specialist
    Industries
    • Retail
    • Marketing and Advertising
    Market Segment
    • 49% Mid-Market
    • 28% Small-Business
    User Sentiment
    How are these determined?Information
    These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
    • Bloomreach is a customer data platform that offers marketing automation features, customer data management, and website personalization tools.
    • Reviewers appreciate Bloomreach's ability to handle large volumes of data, its user-friendly interface, and the high-quality customer support that provides timely and knowledgeable assistance.
    • Users experienced a steep learning curve to fully leverage the platform's powerful features, occasional performance inconsistencies, and some found the initial setup and configuration to be complex and time-intensive.
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • Bloomreach Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    125
    Features
    116
    Customer Support
    96
    Helpful
    90
    Personalization
    65
    Cons
    Learning Curve
    80
    Limited Features
    58
    Missing Features
    53
    Learning Difficulty
    47
    Limitations
    46
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • Bloomreach features and usability ratings that predict user satisfaction
    9.1
    Has the product been a good partner in doing business?
    Average: 9.3
    8.4
    Ease of Admin
    Average: 8.9
    8.3
    Ease of Use
    Average: 8.8
    9.3
    Quality of Support
    Average: 9.3
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Bloomreach
    Company Website
    Year Founded
    2009
    HQ Location
    Mountain View, CA
    Twitter
    @bloomreach_tm
    10,663 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    1,071 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Bloomreach is a comprehensive commerce personalization solution designed to enhance the online shopping experience by leveraging real-time customer and product data. This platform enables businesses t

Users
  • CRM Manager
  • Marketing Specialist
Industries
  • Retail
  • Marketing and Advertising
Market Segment
  • 49% Mid-Market
  • 28% Small-Business
User Sentiment
How are these determined?Information
These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
  • Bloomreach is a customer data platform that offers marketing automation features, customer data management, and website personalization tools.
  • Reviewers appreciate Bloomreach's ability to handle large volumes of data, its user-friendly interface, and the high-quality customer support that provides timely and knowledgeable assistance.
  • Users experienced a steep learning curve to fully leverage the platform's powerful features, occasional performance inconsistencies, and some found the initial setup and configuration to be complex and time-intensive.
Bloomreach Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
125
Features
116
Customer Support
96
Helpful
90
Personalization
65
Cons
Learning Curve
80
Limited Features
58
Missing Features
53
Learning Difficulty
47
Limitations
46
Bloomreach features and usability ratings that predict user satisfaction
9.1
Has the product been a good partner in doing business?
Average: 9.3
8.4
Ease of Admin
Average: 8.9
8.3
Ease of Use
Average: 8.8
9.3
Quality of Support
Average: 9.3
Seller Details
Seller
Bloomreach
Company Website
Year Founded
2009
HQ Location
Mountain View, CA
Twitter
@bloomreach_tm
10,663 Twitter followers
LinkedIn® Page
www.linkedin.com
1,071 employees on LinkedIn®
Dotdigital
By Dotdigital
(995)4.3 out of 5
Optimized for quick response
8th Easiest To Use in Personalization software
Save to My Lists
Entry Level Price:Contact Us
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Dotdigital is an all-in-one customer experience and data platform (CXDP) that empowers marketing teams to exceed customer expectations with highly personalized cross-channel journeys. With Dotdigit

    Users
    • Marketing Manager
    • Marketing Executive
    Industries
    • Retail
    • Marketing and Advertising
    Market Segment
    • 45% Mid-Market
    • 42% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • Dotdigital Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    247
    Customer Support
    204
    Helpful
    171
    Features
    145
    Email Marketing
    118
    Cons
    Missing Features
    73
    Limited Features
    68
    Learning Curve
    65
    Limitations
    54
    Limited Options
    36
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • Dotdigital features and usability ratings that predict user satisfaction
    8.5
    Has the product been a good partner in doing business?
    Average: 9.3
    8.4
    Ease of Admin
    Average: 8.9
    8.6
    Ease of Use
    Average: 8.8
    8.8
    Quality of Support
    Average: 9.3
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Dotdigital
    Company Website
    Year Founded
    1999
    HQ Location
    London Bridge, London
    Twitter
    @dotdigital
    16,426 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    425 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Dotdigital is an all-in-one customer experience and data platform (CXDP) that empowers marketing teams to exceed customer expectations with highly personalized cross-channel journeys. With Dotdigit

Users
  • Marketing Manager
  • Marketing Executive
Industries
  • Retail
  • Marketing and Advertising
Market Segment
  • 45% Mid-Market
  • 42% Small-Business
Dotdigital Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
247
Customer Support
204
Helpful
171
Features
145
Email Marketing
118
Cons
Missing Features
73
Limited Features
68
Learning Curve
65
Limitations
54
Limited Options
36
Dotdigital features and usability ratings that predict user satisfaction
8.5
Has the product been a good partner in doing business?
Average: 9.3
8.4
Ease of Admin
Average: 8.9
8.6
Ease of Use
Average: 8.8
8.8
Quality of Support
Average: 9.3
Seller Details
Seller
Dotdigital
Company Website
Year Founded
1999
HQ Location
London Bridge, London
Twitter
@dotdigital
16,426 Twitter followers
LinkedIn® Page
www.linkedin.com
425 employees on LinkedIn®
Get a quote
Customer.io
By Customer.io
(451)4.5 out of 5
Optimized for quick response
6th Easiest To Use in Personalization software
View top Consulting Services for Customer.io
Save to My Lists
Entry Level Price:Starting at $100.00
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Customer.io is a leading customer engagement platform designed for tech-savvy organizations to create personalized customer journeys that engage, convert, and scale. Use first-party data to send meani

    Users
    • CEO
    • Marketing Manager
    Industries
    • Computer Software
    • Financial Services
    Market Segment
    • 61% Small-Business
    • 35% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • Customer.io Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    148
    Customer Support
    78
    Features
    74
    Automation
    68
    Integrations
    64
    Cons
    Learning Curve
    47
    Missing Features
    44
    Limited Features
    30
    Segmentation Issues
    27
    Campaign Issues
    24
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • Customer.io features and usability ratings that predict user satisfaction
    9.2
    Has the product been a good partner in doing business?
    Average: 9.3
    8.8
    Ease of Admin
    Average: 8.9
    8.5
    Ease of Use
    Average: 8.8
    8.9
    Quality of Support
    Average: 9.3
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Customer.io
    Company Website
    Year Founded
    2012
    HQ Location
    Portland, OR
    Twitter
    @CustomerIO
    4,747 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    367 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Customer.io is a leading customer engagement platform designed for tech-savvy organizations to create personalized customer journeys that engage, convert, and scale. Use first-party data to send meani

Users
  • CEO
  • Marketing Manager
Industries
  • Computer Software
  • Financial Services
Market Segment
  • 61% Small-Business
  • 35% Mid-Market
Customer.io Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
148
Customer Support
78
Features
74
Automation
68
Integrations
64
Cons
Learning Curve
47
Missing Features
44
Limited Features
30
Segmentation Issues
27
Campaign Issues
24
Customer.io features and usability ratings that predict user satisfaction
9.2
Has the product been a good partner in doing business?
Average: 9.3
8.8
Ease of Admin
Average: 8.9
8.5
Ease of Use
Average: 8.8
8.9
Quality of Support
Average: 9.3
Seller Details
Seller
Customer.io
Company Website
Year Founded
2012
HQ Location
Portland, OR
Twitter
@CustomerIO
4,747 Twitter followers
LinkedIn® Page
www.linkedin.com
367 employees on LinkedIn®
AB Tasty
By AB Tasty
(283)4.5 out of 5
Optimized for quick response
9th Easiest To Use in Personalization software
Save to My Lists
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    At AB Tasty, we’re your partner for pushing great ideas even further through optimization. We achieve this by empowering brands to build better experiences using personalization, experimentation, reco

    Users
    No information available
    Industries
    • Retail
    • Cosmetics
    Market Segment
    • 47% Mid-Market
    • 36% Enterprise
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • AB Tasty Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    58
    Customer Support
    52
    Experience
    29
    Testing Efficiency
    26
    A/B Testing
    25
    Cons
    Learning Curve
    10
    Limitations
    9
    Testing Difficulties
    9
    Missing Features
    8
    Technical Issues
    8
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • AB Tasty features and usability ratings that predict user satisfaction
    9.2
    Has the product been a good partner in doing business?
    Average: 9.3
    9.0
    Ease of Admin
    Average: 8.9
    8.5
    Ease of Use
    Average: 8.8
    9.4
    Quality of Support
    Average: 9.3
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    AB Tasty
    Company Website
    Year Founded
    2009
    HQ Location
    PARIS, France
    Twitter
    @ABTasty
    12,149 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    356 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

At AB Tasty, we’re your partner for pushing great ideas even further through optimization. We achieve this by empowering brands to build better experiences using personalization, experimentation, reco

Users
No information available
Industries
  • Retail
  • Cosmetics
Market Segment
  • 47% Mid-Market
  • 36% Enterprise
AB Tasty Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
58
Customer Support
52
Experience
29
Testing Efficiency
26
A/B Testing
25
Cons
Learning Curve
10
Limitations
9
Testing Difficulties
9
Missing Features
8
Technical Issues
8
AB Tasty features and usability ratings that predict user satisfaction
9.2
Has the product been a good partner in doing business?
Average: 9.3
9.0
Ease of Admin
Average: 8.9
8.5
Ease of Use
Average: 8.8
9.4
Quality of Support
Average: 9.3
Seller Details
Seller
AB Tasty
Company Website
Year Founded
2009
HQ Location
PARIS, France
Twitter
@ABTasty
12,149 Twitter followers
LinkedIn® Page
www.linkedin.com
356 employees on LinkedIn®
Get a quote
Duda
By Duda
(728)4.6 out of 5
Optimized for quick response
4th Easiest To Use in Personalization software
View top Consulting Services for Duda
Save to My Lists
Entry Level Price:$19.00
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Duda is the leading website development platform empowering digital marketing agencies and SaaS companies to build and manage their customers' digital presence. Duda’s award-winning low-code no-code p

    Users
    • Owner
    • CEO
    Industries
    • Marketing and Advertising
    • Design
    Market Segment
    • 87% Small-Business
    • 10% Mid-Market
    User Sentiment
    How are these determined?Information
    These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
    • Duda is a website building platform that allows users to create and manage websites with ease, offering features such as a drag-and-drop editor, pre-built sections, and a variety of templates.
    • Reviewers like the user-friendly interface, the variety of templates and pre-built sections, the ability to add custom code, and the responsive and helpful customer support team.
    • Reviewers experienced limitations with certain widgets, difficulties with the editor, issues with the platform's speed, and a lack of certain features such as UPC code integration and advanced website building understanding.
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • Duda Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    204
    Customer Support
    135
    Easy Creation
    96
    Ease of Creation
    70
    Simple
    64
    Cons
    Missing Features
    50
    Limited Customization
    49
    Limited Features
    42
    Lack of Customization
    33
    Learning Curve
    32
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • Duda features and usability ratings that predict user satisfaction
    9.3
    Has the product been a good partner in doing business?
    Average: 9.3
    9.3
    Ease of Admin
    Average: 8.9
    9.2
    Ease of Use
    Average: 8.8
    9.3
    Quality of Support
    Average: 9.3
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Duda
    Company Website
    Year Founded
    2009
    HQ Location
    Palo Alto, CA
    Twitter
    @buildwithduda
    15,209 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    384 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Duda is the leading website development platform empowering digital marketing agencies and SaaS companies to build and manage their customers' digital presence. Duda’s award-winning low-code no-code p

Users
  • Owner
  • CEO
Industries
  • Marketing and Advertising
  • Design
Market Segment
  • 87% Small-Business
  • 10% Mid-Market
User Sentiment
How are these determined?Information
These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
  • Duda is a website building platform that allows users to create and manage websites with ease, offering features such as a drag-and-drop editor, pre-built sections, and a variety of templates.
  • Reviewers like the user-friendly interface, the variety of templates and pre-built sections, the ability to add custom code, and the responsive and helpful customer support team.
  • Reviewers experienced limitations with certain widgets, difficulties with the editor, issues with the platform's speed, and a lack of certain features such as UPC code integration and advanced website building understanding.
Duda Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
204
Customer Support
135
Easy Creation
96
Ease of Creation
70
Simple
64
Cons
Missing Features
50
Limited Customization
49
Limited Features
42
Lack of Customization
33
Learning Curve
32
Duda features and usability ratings that predict user satisfaction
9.3
Has the product been a good partner in doing business?
Average: 9.3
9.3
Ease of Admin
Average: 8.9
9.2
Ease of Use
Average: 8.8
9.3
Quality of Support
Average: 9.3
Seller Details
Seller
Duda
Company Website
Year Founded
2009
HQ Location
Palo Alto, CA
Twitter
@buildwithduda
15,209 Twitter followers
LinkedIn® Page
www.linkedin.com
384 employees on LinkedIn®
Netcore Customer Engagement and Experience Platform
By Netcore Cloud
(422)4.5 out of 5
Optimized for quick response
Save to My Lists
Entry Level Price:Free
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    With over 25+ years of experience and a global presence across Asia, Europe, and the USA, Netcore Cloud is an AI-powered platform designed to transform customer experience and personalization in the w

    Users
    • Marketing Manager
    • Digital Marketing Manager
    Industries
    • Financial Services
    • Banking
    Market Segment
    • 49% Mid-Market
    • 35% Enterprise
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • Netcore Customer Engagement and Experience Platform Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    189
    Customer Support
    132
    Helpful
    128
    Customer Engagement
    120
    Engagement
    118
    Cons
    Missing Features
    51
    Poor Customer Support
    39
    Limitations
    38
    Learning Curve
    36
    Delays
    35
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • Netcore Customer Engagement and Experience Platform features and usability ratings that predict user satisfaction
    9.1
    Has the product been a good partner in doing business?
    Average: 9.3
    8.9
    Ease of Admin
    Average: 8.9
    8.8
    Ease of Use
    Average: 8.8
    8.9
    Quality of Support
    Average: 9.3
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Netcore Cloud
    Company Website
    Year Founded
    1998
    HQ Location
    Mumbai, Maharashtra
    Twitter
    @netcore_cloud
    1,854 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    1,199 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

With over 25+ years of experience and a global presence across Asia, Europe, and the USA, Netcore Cloud is an AI-powered platform designed to transform customer experience and personalization in the w

Users
  • Marketing Manager
  • Digital Marketing Manager
Industries
  • Financial Services
  • Banking
Market Segment
  • 49% Mid-Market
  • 35% Enterprise
Netcore Customer Engagement and Experience Platform Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
189
Customer Support
132
Helpful
128
Customer Engagement
120
Engagement
118
Cons
Missing Features
51
Poor Customer Support
39
Limitations
38
Learning Curve
36
Delays
35
Netcore Customer Engagement and Experience Platform features and usability ratings that predict user satisfaction
9.1
Has the product been a good partner in doing business?
Average: 9.3
8.9
Ease of Admin
Average: 8.9
8.8
Ease of Use
Average: 8.8
8.9
Quality of Support
Average: 9.3
Seller Details
Seller
Netcore Cloud
Company Website
Year Founded
1998
HQ Location
Mumbai, Maharashtra
Twitter
@netcore_cloud
1,854 Twitter followers
LinkedIn® Page
www.linkedin.com
1,199 employees on LinkedIn®
Get a quote
MoEngage
By MoEngage
(504)4.5 out of 5
Optimized for quick response
View top Consulting Services for MoEngage
Save to My Lists
Entry Level Price:Free Upto 10,000 Month...
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    MoEngage is a cross-channel customer engagement platform built for marketers and product owners who value agility over cumbersome complexity. We help consumer brands adapt quickly to evolving customer

    Users
    • Product Manager
    • Digital Marketing Manager
    Industries
    • Financial Services
    • Online Media
    Market Segment
    • 55% Mid-Market
    • 24% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • MoEngage Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    124
    Features
    81
    Analytics
    72
    Customer Support
    68
    Helpful
    61
    Cons
    Missing Features
    45
    Expensive
    29
    Limited Features
    29
    Learning Curve
    28
    Complexity
    23
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • MoEngage features and usability ratings that predict user satisfaction
    9.2
    Has the product been a good partner in doing business?
    Average: 9.3
    8.8
    Ease of Admin
    Average: 8.9
    9.0
    Ease of Use
    Average: 8.8
    9.0
    Quality of Support
    Average: 9.3
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    MoEngage
    Company Website
    Year Founded
    2014
    HQ Location
    San Francisco, California
    Twitter
    @moengage
    2,483 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    845 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

MoEngage is a cross-channel customer engagement platform built for marketers and product owners who value agility over cumbersome complexity. We help consumer brands adapt quickly to evolving customer

Users
  • Product Manager
  • Digital Marketing Manager
Industries
  • Financial Services
  • Online Media
Market Segment
  • 55% Mid-Market
  • 24% Small-Business
MoEngage Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
124
Features
81
Analytics
72
Customer Support
68
Helpful
61
Cons
Missing Features
45
Expensive
29
Limited Features
29
Learning Curve
28
Complexity
23
MoEngage features and usability ratings that predict user satisfaction
9.2
Has the product been a good partner in doing business?
Average: 9.3
8.8
Ease of Admin
Average: 8.9
9.0
Ease of Use
Average: 8.8
9.0
Quality of Support
Average: 9.3
Seller Details
Seller
MoEngage
Company Website
Year Founded
2014
HQ Location
San Francisco, California
Twitter
@moengage
2,483 Twitter followers
LinkedIn® Page
www.linkedin.com
845 employees on LinkedIn®
Brevo Marketing Platform
By Brevo
(2,214)4.5 out of 5
Optimized for quick response
5th Easiest To Use in Personalization software
View top Consulting Services for Brevo Marketing Platform
Save to My Lists
Entry Level Price:Free
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Trusted by over 500,000 businesses worldwide, Brevo (formerly Sendinblue) is the affordable, all-in-one marketing and CRM stack that helps growing businesses scale faster. It's easy to use and suitabl

    Users
    • CEO
    • Founder
    Industries
    • Marketing and Advertising
    • Information Technology and Services
    Market Segment
    • 84% Small-Business
    • 12% Mid-Market
    User Sentiment
    How are these determined?Information
    These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
    • Brevo is a marketing platform that facilitates building customer relationships across SMS, email, and newsletters.
    • Reviewers like the ease of use, the ability to quickly share information with their contact list, and the professional and helpful customer support.
    • Users experienced issues with integration with other CRM solutions, requiring manual addition of new contacts and marking some contacts as 'unsubscribed' in their CRM.
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • Brevo Marketing Platform Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    364
    Features
    216
    Email Marketing
    205
    Email Management
    167
    Customer Support
    155
    Cons
    Missing Features
    88
    Limited Features
    87
    Expensive
    65
    Limitations
    63
    Learning Curve
    62
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • Brevo Marketing Platform features and usability ratings that predict user satisfaction
    8.9
    Has the product been a good partner in doing business?
    Average: 9.3
    9.0
    Ease of Admin
    Average: 8.9
    9.0
    Ease of Use
    Average: 8.8
    8.8
    Quality of Support
    Average: 9.3
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Brevo
    Company Website
    Year Founded
    2012
    HQ Location
    Paris
    Twitter
    @brevo_official
    15,915 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    719 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Trusted by over 500,000 businesses worldwide, Brevo (formerly Sendinblue) is the affordable, all-in-one marketing and CRM stack that helps growing businesses scale faster. It's easy to use and suitabl

Users
  • CEO
  • Founder
Industries
  • Marketing and Advertising
  • Information Technology and Services
Market Segment
  • 84% Small-Business
  • 12% Mid-Market
User Sentiment
How are these determined?Information
These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
  • Brevo is a marketing platform that facilitates building customer relationships across SMS, email, and newsletters.
  • Reviewers like the ease of use, the ability to quickly share information with their contact list, and the professional and helpful customer support.
  • Users experienced issues with integration with other CRM solutions, requiring manual addition of new contacts and marking some contacts as 'unsubscribed' in their CRM.
Brevo Marketing Platform Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
364
Features
216
Email Marketing
205
Email Management
167
Customer Support
155
Cons
Missing Features
88
Limited Features
87
Expensive
65
Limitations
63
Learning Curve
62
Brevo Marketing Platform features and usability ratings that predict user satisfaction
8.9
Has the product been a good partner in doing business?
Average: 9.3
9.0
Ease of Admin
Average: 8.9
9.0
Ease of Use
Average: 8.8
8.8
Quality of Support
Average: 9.3
Seller Details
Seller
Brevo
Company Website
Year Founded
2012
HQ Location
Paris
Twitter
@brevo_official
15,915 Twitter followers
LinkedIn® Page
www.linkedin.com
719 employees on LinkedIn®
Klaviyo
By Klaviyo
(1,067)4.6 out of 5
Optimized for quick response
View top Consulting Services for Klaviyo
Save to My Lists
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Klaviyo powers smarter digital relationships with an intelligent marketing automation platform that is fueled by all of your customer and designed from day one for scale. Built on a flexible, real

    Users
    • Owner
    • CEO
    Industries
    • Retail
    • Marketing and Advertising
    Market Segment
    • 82% Small-Business
    • 16% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • Klaviyo Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    84
    Email Marketing
    71
    Integrations
    47
    Easy Integration
    44
    Easy Creation
    41
    Cons
    Expensive
    38
    Learning Curve
    32
    Missing Features
    23
    Limited Features
    22
    Poor Customer Support
    18
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • Klaviyo features and usability ratings that predict user satisfaction
    9.0
    Has the product been a good partner in doing business?
    Average: 9.3
    8.9
    Ease of Admin
    Average: 8.9
    8.7
    Ease of Use
    Average: 8.8
    8.4
    Quality of Support
    Average: 9.3
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Klaviyo
    Company Website
    Year Founded
    2012
    HQ Location
    Boston, Massachusetts
    Twitter
    @klaviyo
    21,293 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    2,452 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Klaviyo powers smarter digital relationships with an intelligent marketing automation platform that is fueled by all of your customer and designed from day one for scale. Built on a flexible, real

Users
  • Owner
  • CEO
Industries
  • Retail
  • Marketing and Advertising
Market Segment
  • 82% Small-Business
  • 16% Mid-Market
Klaviyo Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
84
Email Marketing
71
Integrations
47
Easy Integration
44
Easy Creation
41
Cons
Expensive
38
Learning Curve
32
Missing Features
23
Limited Features
22
Poor Customer Support
18
Klaviyo features and usability ratings that predict user satisfaction
9.0
Has the product been a good partner in doing business?
Average: 9.3
8.9
Ease of Admin
Average: 8.9
8.7
Ease of Use
Average: 8.8
8.4
Quality of Support
Average: 9.3
Seller Details
Seller
Klaviyo
Company Website
Year Founded
2012
HQ Location
Boston, Massachusetts
Twitter
@klaviyo
21,293 Twitter followers
LinkedIn® Page
www.linkedin.com
2,452 employees on LinkedIn®
Salesforce Marketing Cloud Personalization (formerly Interaction Studio)
By Salesforce
(225)4.4 out of 5
Optimized for quick response
View top Consulting Services for Salesforce Marketing Cloud Personalization (formerly Interaction Studio)
Save to My Lists
Entry Level Price:$100,000.00
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Today, customers expect outreach from brands to always be personalized to their wants and needs. Not providing these personalized experiences can be expensive, causing customers to opt out and brands

    Users
    No information available
    Industries
    • Computer Software
    • Marketing and Advertising
    Market Segment
    • 51% Mid-Market
    • 22% Enterprise
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • Salesforce Marketing Cloud Personalization (formerly Interaction Studio) Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    27
    Personalization
    22
    Experience
    16
    Analytics
    15
    Engagement
    15
    Cons
    Expensive
    12
    Complexity
    7
    Learning Curve
    7
    Required Expertise
    7
    Slow Performance
    7
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • Salesforce Marketing Cloud Personalization (formerly Interaction Studio) features and usability ratings that predict user satisfaction
    9.2
    Has the product been a good partner in doing business?
    Average: 9.3
    7.9
    Ease of Admin
    Average: 8.9
    7.5
    Ease of Use
    Average: 8.8
    8.9
    Quality of Support
    Average: 9.3
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Salesforce
    Company Website
    Year Founded
    1999
    HQ Location
    San Francisco, CA
    Twitter
    @salesforce
    584,242 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    78,543 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Today, customers expect outreach from brands to always be personalized to their wants and needs. Not providing these personalized experiences can be expensive, causing customers to opt out and brands

Users
No information available
Industries
  • Computer Software
  • Marketing and Advertising
Market Segment
  • 51% Mid-Market
  • 22% Enterprise
Salesforce Marketing Cloud Personalization (formerly Interaction Studio) Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
27
Personalization
22
Experience
16
Analytics
15
Engagement
15
Cons
Expensive
12
Complexity
7
Learning Curve
7
Required Expertise
7
Slow Performance
7
Salesforce Marketing Cloud Personalization (formerly Interaction Studio) features and usability ratings that predict user satisfaction
9.2
Has the product been a good partner in doing business?
Average: 9.3
7.9
Ease of Admin
Average: 8.9
7.5
Ease of Use
Average: 8.8
8.9
Quality of Support
Average: 9.3
Seller Details
Seller
Salesforce
Company Website
Year Founded
1999
HQ Location
San Francisco, CA
Twitter
@salesforce
584,242 Twitter followers
LinkedIn® Page
www.linkedin.com
78,543 employees on LinkedIn®
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