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Best Personalization Software

Alanna Iwuh
A
Researched and written by Alanna Iwuh

Personalization software is used to create personal website experiences based on user preferences. Personalization software leverages cookies, collaborative filtering, data analysis tools, and user profiling to tailor each website visitor experience. Organizations use personalization software to meet their customers’ needs in a more efficient manner and to increase customer satisfaction. Personalization software is often used by product and development teams to maximize a website's performance and to convert website visitors into buyers.

Personalization software can often be implemented as a part of other website performance tools such as A/B testing software and digital analytics software. It can also be used to integrate with e-commerce platforms, shopping cart software, and product information management (PIM) software to display relevant product information to the prospective buyer.

To qualify for inclusion in the Personalization category, a product must:

Monitor user behavior on channels such as mobile, web, or email
Provide features to create personalized messaging and product recommendations
Target visitors with custom messaging based on behavior and history
Provide a machine learning product that takes user recommendations and applies it to website analytics
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Featured Personalization Software At A Glance

Free Plan Available:
Saleswings
Sponsored
Highest Performer:
Easiest to Use:
Top Trending:
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Easiest to Use:
Top Trending:

G2 takes pride in showing unbiased reviews on user satisfaction in our ratings and reports. We do not allow paid placements in any of our ratings, rankings, or reports. Learn about our scoring methodologies.

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262 Listings in Personalization Available
(1,251)4.8 out of 5
Optimized for quick response
1st Easiest To Use in Personalization software
View top Consulting Services for Insider One
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  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Insider One is the #1 platform that brings everything marketing and customer engagement teams need in one place so they can reach their peak potential and become unstoppable. With AI at its core a

    Users
    • Digital Marketing Specialist
    • Digital Marketing Manager
    Industries
    • Retail
    • Apparel & Fashion
    Market Segment
    • 46% Mid-Market
    • 28% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Insider One Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Customer Engagement
    255
    Ease of Use
    243
    Personalization
    211
    Engagement
    210
    Automation
    184
    Cons
    Learning Curve
    96
    Time-Consuming
    44
    Difficult Learning
    41
    Poor Customer Support
    40
    Integration Issues
    39
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Insider One features and usability ratings that predict user satisfaction
    9.5
    Has the product been a good partner in doing business?
    Average: 9.2
    9.1
    Ease of Admin
    Average: 8.8
    9.4
    Ease of Use
    Average: 8.8
    9.6
    Quality of Support
    Average: 9.2
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Company Website
    Year Founded
    2012
    HQ Location
    Global
    Twitter
    @insiderone
    1 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    1,549 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Insider One is the #1 platform that brings everything marketing and customer engagement teams need in one place so they can reach their peak potential and become unstoppable. With AI at its core a

Users
  • Digital Marketing Specialist
  • Digital Marketing Manager
Industries
  • Retail
  • Apparel & Fashion
Market Segment
  • 46% Mid-Market
  • 28% Small-Business
Insider One Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Customer Engagement
255
Ease of Use
243
Personalization
211
Engagement
210
Automation
184
Cons
Learning Curve
96
Time-Consuming
44
Difficult Learning
41
Poor Customer Support
40
Integration Issues
39
Insider One features and usability ratings that predict user satisfaction
9.5
Has the product been a good partner in doing business?
Average: 9.2
9.1
Ease of Admin
Average: 8.8
9.4
Ease of Use
Average: 8.8
9.6
Quality of Support
Average: 9.2
Seller Details
Company Website
Year Founded
2012
HQ Location
Global
Twitter
@insiderone
1 Twitter followers
LinkedIn® Page
www.linkedin.com
1,549 employees on LinkedIn®
(1,437)4.5 out of 5
Optimized for quick response
View top Consulting Services for Braze
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  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Braze is a leading customer engagement platform that powers lasting connections between consumers and brands they love. Braze allows any marketer to collect and take action on any amount of data from

    Users
    • CRM Manager
    • Marketing Manager
    Industries
    • Financial Services
    • Marketing and Advertising
    Market Segment
    • 56% Mid-Market
    • 25% Enterprise
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Braze Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    386
    Intuitive
    193
    Customer Support
    165
    Features
    150
    Helpful
    150
    Cons
    Missing Features
    152
    Learning Curve
    139
    Limitations
    108
    Limited Features
    88
    Steep Learning Curve
    78
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Braze features and usability ratings that predict user satisfaction
    8.9
    Has the product been a good partner in doing business?
    Average: 9.2
    8.5
    Ease of Admin
    Average: 8.8
    8.3
    Ease of Use
    Average: 8.8
    8.5
    Quality of Support
    Average: 9.2
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Braze
    Company Website
    Year Founded
    2011
    HQ Location
    New York
    Twitter
    @Braze
    16,370 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    2,188 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Braze is a leading customer engagement platform that powers lasting connections between consumers and brands they love. Braze allows any marketer to collect and take action on any amount of data from

Users
  • CRM Manager
  • Marketing Manager
Industries
  • Financial Services
  • Marketing and Advertising
Market Segment
  • 56% Mid-Market
  • 25% Enterprise
Braze Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
386
Intuitive
193
Customer Support
165
Features
150
Helpful
150
Cons
Missing Features
152
Learning Curve
139
Limitations
108
Limited Features
88
Steep Learning Curve
78
Braze features and usability ratings that predict user satisfaction
8.9
Has the product been a good partner in doing business?
Average: 9.2
8.5
Ease of Admin
Average: 8.8
8.3
Ease of Use
Average: 8.8
8.5
Quality of Support
Average: 9.2
Seller Details
Seller
Braze
Company Website
Year Founded
2011
HQ Location
New York
Twitter
@Braze
16,370 Twitter followers
LinkedIn® Page
www.linkedin.com
2,188 employees on LinkedIn®

This is how G2 Deals can help you:

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(1,119)4.4 out of 5
Optimized for quick response
5th Easiest To Use in Personalization software
Save to My Lists
Entry Level Price:Contact Us
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Dotdigital is a global customer engagement, marketing automation, and data platform that helps you and your marketing teams create connected, personalized experiences across every channel. You can bri

    Users
    • Marketing Manager
    • Marketing Executive
    Industries
    • Retail
    • Marketing and Advertising
    Market Segment
    • 45% Mid-Market
    • 40% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Dotdigital Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    277
    Customer Support
    245
    Helpful
    207
    Email Marketing
    150
    Features
    148
    Cons
    Missing Features
    85
    Learning Curve
    59
    Limited Features
    58
    Limitations
    47
    Limited Options
    35
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Dotdigital features and usability ratings that predict user satisfaction
    8.6
    Has the product been a good partner in doing business?
    Average: 9.2
    8.4
    Ease of Admin
    Average: 8.8
    8.7
    Ease of Use
    Average: 8.8
    8.9
    Quality of Support
    Average: 9.2
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Company Website
    Year Founded
    1999
    HQ Location
    London Bridge, London
    Twitter
    @dotdigital
    16,018 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    484 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Dotdigital is a global customer engagement, marketing automation, and data platform that helps you and your marketing teams create connected, personalized experiences across every channel. You can bri

Users
  • Marketing Manager
  • Marketing Executive
Industries
  • Retail
  • Marketing and Advertising
Market Segment
  • 45% Mid-Market
  • 40% Small-Business
Dotdigital Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
277
Customer Support
245
Helpful
207
Email Marketing
150
Features
148
Cons
Missing Features
85
Learning Curve
59
Limited Features
58
Limitations
47
Limited Options
35
Dotdigital features and usability ratings that predict user satisfaction
8.6
Has the product been a good partner in doing business?
Average: 9.2
8.4
Ease of Admin
Average: 8.8
8.7
Ease of Use
Average: 8.8
8.9
Quality of Support
Average: 9.2
Seller Details
Company Website
Year Founded
1999
HQ Location
London Bridge, London
Twitter
@dotdigital
16,018 Twitter followers
LinkedIn® Page
www.linkedin.com
484 employees on LinkedIn®
(658)4.4 out of 5
Optimized for quick response
View top Consulting Services for Customer.io
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Entry Level Price:Starting at $100.00
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Customer.io is a leading customer engagement platform designed for tech-savvy organizations to create personalized customer journeys that engage, convert, and scale. Use first-party data to send meani

    Users
    • CEO
    • Product Manager
    Industries
    • Computer Software
    • Financial Services
    Market Segment
    • 57% Small-Business
    • 36% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Customer.io Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    219
    Automation
    135
    Customer Support
    132
    Helpful
    129
    Features
    118
    Cons
    Learning Curve
    84
    Missing Features
    71
    Limited Features
    51
    Campaign Issues
    43
    Not Intuitive
    36
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Customer.io features and usability ratings that predict user satisfaction
    9.0
    Has the product been a good partner in doing business?
    Average: 9.2
    8.6
    Ease of Admin
    Average: 8.8
    8.3
    Ease of Use
    Average: 8.8
    8.7
    Quality of Support
    Average: 9.2
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Company Website
    Year Founded
    2012
    HQ Location
    Portland, OR
    Twitter
    @CustomerIO
    4,904 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    475 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Customer.io is a leading customer engagement platform designed for tech-savvy organizations to create personalized customer journeys that engage, convert, and scale. Use first-party data to send meani

Users
  • CEO
  • Product Manager
Industries
  • Computer Software
  • Financial Services
Market Segment
  • 57% Small-Business
  • 36% Mid-Market
Customer.io Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
219
Automation
135
Customer Support
132
Helpful
129
Features
118
Cons
Learning Curve
84
Missing Features
71
Limited Features
51
Campaign Issues
43
Not Intuitive
36
Customer.io features and usability ratings that predict user satisfaction
9.0
Has the product been a good partner in doing business?
Average: 9.2
8.6
Ease of Admin
Average: 8.8
8.3
Ease of Use
Average: 8.8
8.7
Quality of Support
Average: 9.2
Seller Details
Company Website
Year Founded
2012
HQ Location
Portland, OR
Twitter
@CustomerIO
4,904 Twitter followers
LinkedIn® Page
www.linkedin.com
475 employees on LinkedIn®
(759)4.4 out of 5
Optimized for quick response
11th Easiest To Use in Personalization software
View top Consulting Services for Iterable
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  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Iterable is an AI-powered customer communication platform built for moments-based marketing. By combining real-time behavioral data with intelligent automation, Iterable empowers brands to deliver per

    Users
    • Email Marketing Manager
    • Lifecycle Marketing Manager
    Industries
    • Marketing and Advertising
    • Health, Wellness and Fitness
    Market Segment
    • 53% Mid-Market
    • 27% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Iterable Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    154
    Customer Support
    101
    Intuitive
    92
    Helpful
    85
    Features
    68
    Cons
    Missing Features
    81
    Learning Curve
    66
    Inadequate Reporting
    39
    Reporting Issues
    38
    Limited Features
    37
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Iterable features and usability ratings that predict user satisfaction
    9.0
    Has the product been a good partner in doing business?
    Average: 9.2
    8.4
    Ease of Admin
    Average: 8.8
    8.4
    Ease of Use
    Average: 8.8
    8.8
    Quality of Support
    Average: 9.2
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Iterable
    Company Website
    Year Founded
    2013
    HQ Location
    San Francisco, CA
    Twitter
    @Iterable
    2,604 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    851 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Iterable is an AI-powered customer communication platform built for moments-based marketing. By combining real-time behavioral data with intelligent automation, Iterable empowers brands to deliver per

Users
  • Email Marketing Manager
  • Lifecycle Marketing Manager
Industries
  • Marketing and Advertising
  • Health, Wellness and Fitness
Market Segment
  • 53% Mid-Market
  • 27% Small-Business
Iterable Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
154
Customer Support
101
Intuitive
92
Helpful
85
Features
68
Cons
Missing Features
81
Learning Curve
66
Inadequate Reporting
39
Reporting Issues
38
Limited Features
37
Iterable features and usability ratings that predict user satisfaction
9.0
Has the product been a good partner in doing business?
Average: 9.2
8.4
Ease of Admin
Average: 8.8
8.4
Ease of Use
Average: 8.8
8.8
Quality of Support
Average: 9.2
Seller Details
Seller
Iterable
Company Website
Year Founded
2013
HQ Location
San Francisco, CA
Twitter
@Iterable
2,604 Twitter followers
LinkedIn® Page
www.linkedin.com
851 employees on LinkedIn®
(727)4.6 out of 5
Optimized for quick response
View top Consulting Services for Bloomreach
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Entry Level Price:Contact Us
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Bloomreach is the agentic platform for personalization. Powering autonomous search, conversational shopping, and autonomous marketing, Bloomreach personalizes the entire customer experience. From reta

    Users
    • CRM Manager
    • Data Analyst
    Industries
    • Retail
    • Marketing and Advertising
    Market Segment
    • 49% Mid-Market
    • 28% Small-Business
    User Sentiment
    How are these determined?Information
    These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
    • Bloomreach is a digital marketing platform that offers features such as AI-driven search, merchandising, personalization, and customer data management.
    • Reviewers frequently mention the platform's intuitive interface, robust AI features, seamless integration, and the prompt and detailed support from the tech team.
    • Users mentioned that the platform can be complex to set up, has a steep learning curve for new users, and requires technical resources or consulting partners for initial setup and integration.
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Bloomreach Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    96
    Customer Support
    88
    Helpful
    87
    Features
    85
    Customer Engagement
    67
    Cons
    Learning Curve
    77
    Limited Features
    53
    Learning Difficulty
    52
    Missing Features
    49
    Difficult Learning
    40
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Bloomreach features and usability ratings that predict user satisfaction
    9.1
    Has the product been a good partner in doing business?
    Average: 9.2
    8.4
    Ease of Admin
    Average: 8.8
    8.3
    Ease of Use
    Average: 8.8
    9.2
    Quality of Support
    Average: 9.2
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Company Website
    Year Founded
    2009
    HQ Location
    Mountain View, CA
    Twitter
    @bloomreach_tm
    10,466 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    1,105 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Bloomreach is the agentic platform for personalization. Powering autonomous search, conversational shopping, and autonomous marketing, Bloomreach personalizes the entire customer experience. From reta

Users
  • CRM Manager
  • Data Analyst
Industries
  • Retail
  • Marketing and Advertising
Market Segment
  • 49% Mid-Market
  • 28% Small-Business
User Sentiment
How are these determined?Information
These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
  • Bloomreach is a digital marketing platform that offers features such as AI-driven search, merchandising, personalization, and customer data management.
  • Reviewers frequently mention the platform's intuitive interface, robust AI features, seamless integration, and the prompt and detailed support from the tech team.
  • Users mentioned that the platform can be complex to set up, has a steep learning curve for new users, and requires technical resources or consulting partners for initial setup and integration.
Bloomreach Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
96
Customer Support
88
Helpful
87
Features
85
Customer Engagement
67
Cons
Learning Curve
77
Limited Features
53
Learning Difficulty
52
Missing Features
49
Difficult Learning
40
Bloomreach features and usability ratings that predict user satisfaction
9.1
Has the product been a good partner in doing business?
Average: 9.2
8.4
Ease of Admin
Average: 8.8
8.3
Ease of Use
Average: 8.8
9.2
Quality of Support
Average: 9.2
Seller Details
Company Website
Year Founded
2009
HQ Location
Mountain View, CA
Twitter
@bloomreach_tm
10,466 Twitter followers
LinkedIn® Page
www.linkedin.com
1,105 employees on LinkedIn®
(1,137)4.6 out of 5
Optimized for quick response
View top Consulting Services for Klaviyo
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  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Klaviyo is the all-in-one platform that helps B2C businesses grow by integrating marketing, analytics, and customer service in one solution. Powered by unified data and built-in AI , Klaviyo empowe

    Users
    • Owner
    • CEO
    Industries
    • Retail
    • Marketing and Advertising
    Market Segment
    • 80% Small-Business
    • 17% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Klaviyo Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    119
    Email Marketing
    101
    Integrations
    66
    Easy Integration
    62
    Easy Creation
    61
    Cons
    Expensive
    54
    Missing Features
    41
    Learning Curve
    40
    Poor Customer Support
    33
    Limited Features
    29
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Klaviyo features and usability ratings that predict user satisfaction
    9.0
    Has the product been a good partner in doing business?
    Average: 9.2
    8.9
    Ease of Admin
    Average: 8.8
    8.7
    Ease of Use
    Average: 8.8
    8.4
    Quality of Support
    Average: 9.2
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Klaviyo
    Company Website
    Year Founded
    2012
    HQ Location
    Boston, Massachusetts
    Twitter
    @klaviyo
    21,729 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    2,866 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Klaviyo is the all-in-one platform that helps B2C businesses grow by integrating marketing, analytics, and customer service in one solution. Powered by unified data and built-in AI , Klaviyo empowe

Users
  • Owner
  • CEO
Industries
  • Retail
  • Marketing and Advertising
Market Segment
  • 80% Small-Business
  • 17% Mid-Market
Klaviyo Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
119
Email Marketing
101
Integrations
66
Easy Integration
62
Easy Creation
61
Cons
Expensive
54
Missing Features
41
Learning Curve
40
Poor Customer Support
33
Limited Features
29
Klaviyo features and usability ratings that predict user satisfaction
9.0
Has the product been a good partner in doing business?
Average: 9.2
8.9
Ease of Admin
Average: 8.8
8.7
Ease of Use
Average: 8.8
8.4
Quality of Support
Average: 9.2
Seller Details
Seller
Klaviyo
Company Website
Year Founded
2012
HQ Location
Boston, Massachusetts
Twitter
@klaviyo
21,729 Twitter followers
LinkedIn® Page
www.linkedin.com
2,866 employees on LinkedIn®
(1,147)4.6 out of 5
Optimized for quick response
3rd Easiest To Use in Personalization software
View top Consulting Services for Omnisend
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Entry Level Price:Free
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Omnisend is an all-in-one marketing platform tailored for busy shop owners who have enough adventure in their ecommerce business already. You will find this platform refreshingly boring, in the best w

    Users
    • Owner
    • CEO
    Industries
    • Retail
    • Apparel & Fashion
    Market Segment
    • 88% Small-Business
    • 7% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Omnisend Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    178
    Helpful
    105
    Customer Support
    100
    Email Marketing
    97
    Automation
    88
    Cons
    Missing Features
    56
    Limited Features
    50
    Limited Customization
    31
    Expensive
    29
    Limited Templates
    29
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Omnisend features and usability ratings that predict user satisfaction
    9.2
    Has the product been a good partner in doing business?
    Average: 9.2
    9.2
    Ease of Admin
    Average: 8.8
    9.1
    Ease of Use
    Average: 8.8
    9.1
    Quality of Support
    Average: 9.2
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Omnisend
    Company Website
    Year Founded
    2014
    HQ Location
    Vilnius, Lithuania
    Twitter
    @omnisend
    3,875 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    230 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Omnisend is an all-in-one marketing platform tailored for busy shop owners who have enough adventure in their ecommerce business already. You will find this platform refreshingly boring, in the best w

Users
  • Owner
  • CEO
Industries
  • Retail
  • Apparel & Fashion
Market Segment
  • 88% Small-Business
  • 7% Mid-Market
Omnisend Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
178
Helpful
105
Customer Support
100
Email Marketing
97
Automation
88
Cons
Missing Features
56
Limited Features
50
Limited Customization
31
Expensive
29
Limited Templates
29
Omnisend features and usability ratings that predict user satisfaction
9.2
Has the product been a good partner in doing business?
Average: 9.2
9.2
Ease of Admin
Average: 8.8
9.1
Ease of Use
Average: 8.8
9.1
Quality of Support
Average: 9.2
Seller Details
Seller
Omnisend
Company Website
Year Founded
2014
HQ Location
Vilnius, Lithuania
Twitter
@omnisend
3,875 Twitter followers
LinkedIn® Page
www.linkedin.com
230 employees on LinkedIn®
(554)4.5 out of 5
Optimized for quick response
6th Easiest To Use in Personalization software
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Entry Level Price:Free
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    With over 25+ years of experience and a global presence across Asia, Europe, and the USA, Netcore is an AI-powered platform designed to transform customer experience and personalization in the world o

    Users
    • Marketing Manager
    • Digital Marketing Manager
    Industries
    • Financial Services
    • Insurance
    Market Segment
    • 48% Mid-Market
    • 34% Enterprise
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Netcore Customer Engagement Platform Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    166
    Helpful
    126
    Customer Support
    125
    Customer Engagement
    119
    Engagement
    117
    Cons
    Missing Features
    50
    Slow Performance
    41
    Learning Curve
    37
    Slow Loading
    37
    Limited Features
    32
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Netcore Customer Engagement Platform features and usability ratings that predict user satisfaction
    9.1
    Has the product been a good partner in doing business?
    Average: 9.2
    8.9
    Ease of Admin
    Average: 8.8
    8.9
    Ease of Use
    Average: 8.8
    9.0
    Quality of Support
    Average: 9.2
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Company Website
    Year Founded
    1998
    HQ Location
    Mumbai, Maharashtra
    Twitter
    @netcore_cloud
    1,840 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    1,248 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

With over 25+ years of experience and a global presence across Asia, Europe, and the USA, Netcore is an AI-powered platform designed to transform customer experience and personalization in the world o

Users
  • Marketing Manager
  • Digital Marketing Manager
Industries
  • Financial Services
  • Insurance
Market Segment
  • 48% Mid-Market
  • 34% Enterprise
Netcore Customer Engagement Platform Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
166
Helpful
126
Customer Support
125
Customer Engagement
119
Engagement
117
Cons
Missing Features
50
Slow Performance
41
Learning Curve
37
Slow Loading
37
Limited Features
32
Netcore Customer Engagement Platform features and usability ratings that predict user satisfaction
9.1
Has the product been a good partner in doing business?
Average: 9.2
8.9
Ease of Admin
Average: 8.8
8.9
Ease of Use
Average: 8.8
9.0
Quality of Support
Average: 9.2
Seller Details
Company Website
Year Founded
1998
HQ Location
Mumbai, Maharashtra
Twitter
@netcore_cloud
1,840 Twitter followers
LinkedIn® Page
www.linkedin.com
1,248 employees on LinkedIn®
(727)4.5 out of 5
Optimized for quick response
11th Easiest To Use in Personalization software
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  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    WebEngage is a full-stack Retention OS that simplifies customer engagement for 800+ brands across the globe. The platform enables businesses to build personalized and meaningful relationships with the

    Users
    • Product Manager
    • Marketing Manager
    Industries
    • Financial Services
    • Education Management
    Market Segment
    • 56% Mid-Market
    • 28% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • WebEngage Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    149
    Helpful
    92
    Journey Creation
    92
    Customer Support
    88
    Analytics
    85
    Cons
    Missing Features
    56
    Learning Curve
    44
    Slow Performance
    42
    Poor Customer Support
    41
    Limited Features
    35
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • WebEngage features and usability ratings that predict user satisfaction
    8.9
    Has the product been a good partner in doing business?
    Average: 9.2
    8.7
    Ease of Admin
    Average: 8.8
    8.8
    Ease of Use
    Average: 8.8
    8.6
    Quality of Support
    Average: 9.2
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    WebEngage
    Company Website
    Year Founded
    2011
    HQ Location
    Mumbai
    Twitter
    @webengage
    5,108 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    386 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

WebEngage is a full-stack Retention OS that simplifies customer engagement for 800+ brands across the globe. The platform enables businesses to build personalized and meaningful relationships with the

Users
  • Product Manager
  • Marketing Manager
Industries
  • Financial Services
  • Education Management
Market Segment
  • 56% Mid-Market
  • 28% Small-Business
WebEngage Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
149
Helpful
92
Journey Creation
92
Customer Support
88
Analytics
85
Cons
Missing Features
56
Learning Curve
44
Slow Performance
42
Poor Customer Support
41
Limited Features
35
WebEngage features and usability ratings that predict user satisfaction
8.9
Has the product been a good partner in doing business?
Average: 9.2
8.7
Ease of Admin
Average: 8.8
8.8
Ease of Use
Average: 8.8
8.6
Quality of Support
Average: 9.2
Seller Details
Seller
WebEngage
Company Website
Year Founded
2011
HQ Location
Mumbai
Twitter
@webengage
5,108 Twitter followers
LinkedIn® Page
www.linkedin.com
386 employees on LinkedIn®
(399)4.4 out of 5
Optimized for quick response
14th Easiest To Use in Personalization software
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  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    At AB Tasty, we’re your partner for pushing great ideas even further through optimization. We achieve this by empowering brands to build better experiences using personalization, experimentation, reco

    Users
    • Chef de projet digital
    • Product Manager
    Industries
    • Retail
    • Cosmetics
    Market Segment
    • 51% Mid-Market
    • 31% Enterprise
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • AB Tasty Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    95
    Customer Support
    73
    Helpful
    57
    A/B Testing
    55
    Testing Efficiency
    48
    Cons
    Testing Difficulties
    25
    Limitations
    23
    Difficult Learning
    22
    Learning Curve
    19
    Editor Issues
    17
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • AB Tasty features and usability ratings that predict user satisfaction
    9.1
    Has the product been a good partner in doing business?
    Average: 9.2
    8.9
    Ease of Admin
    Average: 8.8
    8.4
    Ease of Use
    Average: 8.8
    9.3
    Quality of Support
    Average: 9.2
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    AB Tasty
    Company Website
    Year Founded
    2009
    HQ Location
    PARIS, France
    Twitter
    @ABTasty
    11,908 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    340 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

At AB Tasty, we’re your partner for pushing great ideas even further through optimization. We achieve this by empowering brands to build better experiences using personalization, experimentation, reco

Users
  • Chef de projet digital
  • Product Manager
Industries
  • Retail
  • Cosmetics
Market Segment
  • 51% Mid-Market
  • 31% Enterprise
AB Tasty Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
95
Customer Support
73
Helpful
57
A/B Testing
55
Testing Efficiency
48
Cons
Testing Difficulties
25
Limitations
23
Difficult Learning
22
Learning Curve
19
Editor Issues
17
AB Tasty features and usability ratings that predict user satisfaction
9.1
Has the product been a good partner in doing business?
Average: 9.2
8.9
Ease of Admin
Average: 8.8
8.4
Ease of Use
Average: 8.8
9.3
Quality of Support
Average: 9.2
Seller Details
Seller
AB Tasty
Company Website
Year Founded
2009
HQ Location
PARIS, France
Twitter
@ABTasty
11,908 Twitter followers
LinkedIn® Page
www.linkedin.com
340 employees on LinkedIn®
(2,477)4.5 out of 5
Optimized for quick response
4th Easiest To Use in Personalization software
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Entry Level Price:Free
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Trusted by over 500,000 businesses worldwide, Brevo (formerly Sendinblue) is the affordable, all-in-one marketing and CRM stack that helps growing businesses scale faster. It's easy to use and suitabl

    Users
    • CEO
    • Founder
    Industries
    • Marketing and Advertising
    • Information Technology and Services
    Market Segment
    • 84% Small-Business
    • 12% Mid-Market
    User Sentiment
    How are these determined?Information
    These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
    • Brevo is a marketing pack that includes email support, CRM, and automation tools, designed to streamline marketing processes and boost sales.
    • Reviewers frequently mention the user-friendly nature of Brevo, its affordability, high email delivery rate, and the ease of creating and managing email templates.
    • Users reported issues with Brevo's less flexible template designs, complex workflow lacking sophisticated automation capabilities, and concerns about deliverability where messages sometimes land in spam.
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Brevo Marketing Platform Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    439
    Features
    266
    Email Marketing
    248
    Customer Support
    203
    Email Management
    198
    Cons
    Missing Features
    131
    Limited Features
    108
    Limited Customization
    78
    Expensive
    76
    Email Issues
    73
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Brevo Marketing Platform features and usability ratings that predict user satisfaction
    8.9
    Has the product been a good partner in doing business?
    Average: 9.2
    9.0
    Ease of Admin
    Average: 8.8
    9.0
    Ease of Use
    Average: 8.8
    8.8
    Quality of Support
    Average: 9.2
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Brevo
    Company Website
    Year Founded
    2012
    HQ Location
    Paris
    Twitter
    @brevo_official
    16,059 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    788 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Trusted by over 500,000 businesses worldwide, Brevo (formerly Sendinblue) is the affordable, all-in-one marketing and CRM stack that helps growing businesses scale faster. It's easy to use and suitabl

Users
  • CEO
  • Founder
Industries
  • Marketing and Advertising
  • Information Technology and Services
Market Segment
  • 84% Small-Business
  • 12% Mid-Market
User Sentiment
How are these determined?Information
These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
  • Brevo is a marketing pack that includes email support, CRM, and automation tools, designed to streamline marketing processes and boost sales.
  • Reviewers frequently mention the user-friendly nature of Brevo, its affordability, high email delivery rate, and the ease of creating and managing email templates.
  • Users reported issues with Brevo's less flexible template designs, complex workflow lacking sophisticated automation capabilities, and concerns about deliverability where messages sometimes land in spam.
Brevo Marketing Platform Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
439
Features
266
Email Marketing
248
Customer Support
203
Email Management
198
Cons
Missing Features
131
Limited Features
108
Limited Customization
78
Expensive
76
Email Issues
73
Brevo Marketing Platform features and usability ratings that predict user satisfaction
8.9
Has the product been a good partner in doing business?
Average: 9.2
9.0
Ease of Admin
Average: 8.8
9.0
Ease of Use
Average: 8.8
8.8
Quality of Support
Average: 9.2
Seller Details
Seller
Brevo
Company Website
Year Founded
2012
HQ Location
Paris
Twitter
@brevo_official
16,059 Twitter followers
LinkedIn® Page
www.linkedin.com
788 employees on LinkedIn®
(779)4.6 out of 5
Optimized for quick response
9th Easiest To Use in Personalization software
View top Consulting Services for Duda
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Entry Level Price:$19.00
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Duda is the leading website development platform empowering digital marketing agencies and SaaS companies to build and manage their customers' digital presence. Duda’s award-winning low-code no-code p

    Users
    • Owner
    • CEO
    Industries
    • Marketing and Advertising
    • Design
    Market Segment
    • 87% Small-Business
    • 10% Mid-Market
    User Sentiment
    How are these determined?Information
    These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
    • Duda is a no-code platform designed for building and managing websites, with features such as AI technology, automation, API access, and a user-friendly interface.
    • Users like Duda's ease of use, its robust automation and API features that allow scalability, the user-friendly interface, and the responsive support team that often resolves issues within a day.
    • Users mentioned some limitations to the platform, such as the lack of a CRM system, the need for more third-party plugin options, and occasional glitches in elements.
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Duda Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    162
    Customer Support
    108
    Easy Creation
    86
    Features
    66
    Intuitive
    56
    Cons
    Limited Customization
    48
    Limited Features
    47
    Missing Features
    36
    Lack of Customization
    29
    Learning Curve
    28
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Duda features and usability ratings that predict user satisfaction
    9.3
    Has the product been a good partner in doing business?
    Average: 9.2
    9.3
    Ease of Admin
    Average: 8.8
    9.2
    Ease of Use
    Average: 8.8
    9.3
    Quality of Support
    Average: 9.2
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Duda
    Company Website
    Year Founded
    2009
    HQ Location
    Palo Alto, CA
    Twitter
    @DudaPlatform
    14,075 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    415 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Duda is the leading website development platform empowering digital marketing agencies and SaaS companies to build and manage their customers' digital presence. Duda’s award-winning low-code no-code p

Users
  • Owner
  • CEO
Industries
  • Marketing and Advertising
  • Design
Market Segment
  • 87% Small-Business
  • 10% Mid-Market
User Sentiment
How are these determined?Information
These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
  • Duda is a no-code platform designed for building and managing websites, with features such as AI technology, automation, API access, and a user-friendly interface.
  • Users like Duda's ease of use, its robust automation and API features that allow scalability, the user-friendly interface, and the responsive support team that often resolves issues within a day.
  • Users mentioned some limitations to the platform, such as the lack of a CRM system, the need for more third-party plugin options, and occasional glitches in elements.
Duda Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
162
Customer Support
108
Easy Creation
86
Features
66
Intuitive
56
Cons
Limited Customization
48
Limited Features
47
Missing Features
36
Lack of Customization
29
Learning Curve
28
Duda features and usability ratings that predict user satisfaction
9.3
Has the product been a good partner in doing business?
Average: 9.2
9.3
Ease of Admin
Average: 8.8
9.2
Ease of Use
Average: 8.8
9.3
Quality of Support
Average: 9.2
Seller Details
Seller
Duda
Company Website
Year Founded
2009
HQ Location
Palo Alto, CA
Twitter
@DudaPlatform
14,075 Twitter followers
LinkedIn® Page
www.linkedin.com
415 employees on LinkedIn®
(183)4.9 out of 5
Optimized for quick response
2nd Easiest To Use in Personalization software
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  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Evam is a leading technology company that provides comprehensive solutions and products for real-time, cross-channel customer experiences. Our cutting-edge continuous intelligence technology leverages

    Users
    No information available
    Industries
    • Banking
    • Telecommunications
    Market Segment
    • 39% Enterprise
    • 37% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Evam Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    81
    Helpful
    70
    Intuitive
    55
    Automation
    53
    Customer Support
    50
    Cons
    Learning Curve
    32
    Steep Learning Curve
    16
    Difficult Learning
    15
    Complex Features
    13
    Not Intuitive
    13
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Evam features and usability ratings that predict user satisfaction
    9.8
    Has the product been a good partner in doing business?
    Average: 9.2
    9.6
    Ease of Admin
    Average: 8.8
    9.3
    Ease of Use
    Average: 8.8
    9.6
    Quality of Support
    Average: 9.2
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    EVAM
    Company Website
    Year Founded
    2015
    HQ Location
    London
    LinkedIn® Page
    www.linkedin.com
    125 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Evam is a leading technology company that provides comprehensive solutions and products for real-time, cross-channel customer experiences. Our cutting-edge continuous intelligence technology leverages

Users
No information available
Industries
  • Banking
  • Telecommunications
Market Segment
  • 39% Enterprise
  • 37% Mid-Market
Evam Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
81
Helpful
70
Intuitive
55
Automation
53
Customer Support
50
Cons
Learning Curve
32
Steep Learning Curve
16
Difficult Learning
15
Complex Features
13
Not Intuitive
13
Evam features and usability ratings that predict user satisfaction
9.8
Has the product been a good partner in doing business?
Average: 9.2
9.6
Ease of Admin
Average: 8.8
9.3
Ease of Use
Average: 8.8
9.6
Quality of Support
Average: 9.2
Seller Details
Seller
EVAM
Company Website
Year Founded
2015
HQ Location
London
LinkedIn® Page
www.linkedin.com
125 employees on LinkedIn®
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Campaign Monitor by Marigold is a simple yet powerful email marketing solution designed to help users create, manage, and optimize their email campaigns. This tool is tailored for marketers seeking to

    Users
    • Marketing Manager
    • Marketing Specialist
    Industries
    • Marketing and Advertising
    • Information Technology and Services
    Market Segment
    • 55% Small-Business
    • 32% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Campaign Monitor by Marigold Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    20
    User-Friendly
    15
    Easy Setup
    13
    Easy Creation
    11
    Intuitive
    11
    Cons
    Missing Features
    11
    Email Issues
    7
    Email Management
    5
    Campaign Issues
    3
    Limited Features
    3
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Campaign Monitor by Marigold features and usability ratings that predict user satisfaction
    8.6
    Has the product been a good partner in doing business?
    Average: 9.2
    8.7
    Ease of Admin
    Average: 8.8
    8.6
    Ease of Use
    Average: 8.8
    8.2
    Quality of Support
    Average: 9.2
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Marigold
    Company Website
    Year Founded
    2017
    HQ Location
    Nashville, US
    LinkedIn® Page
    www.linkedin.com
    1,286 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Campaign Monitor by Marigold is a simple yet powerful email marketing solution designed to help users create, manage, and optimize their email campaigns. This tool is tailored for marketers seeking to

Users
  • Marketing Manager
  • Marketing Specialist
Industries
  • Marketing and Advertising
  • Information Technology and Services
Market Segment
  • 55% Small-Business
  • 32% Mid-Market
Campaign Monitor by Marigold Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
20
User-Friendly
15
Easy Setup
13
Easy Creation
11
Intuitive
11
Cons
Missing Features
11
Email Issues
7
Email Management
5
Campaign Issues
3
Limited Features
3
Campaign Monitor by Marigold features and usability ratings that predict user satisfaction
8.6
Has the product been a good partner in doing business?
Average: 9.2
8.7
Ease of Admin
Average: 8.8
8.6
Ease of Use
Average: 8.8
8.2
Quality of Support
Average: 9.2
Seller Details
Seller
Marigold
Company Website
Year Founded
2017
HQ Location
Nashville, US
LinkedIn® Page
www.linkedin.com
1,286 employees on LinkedIn®