Listrak
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Listrak
By Listrak
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4.6 out of 5 stars
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Listrak Reviews & Product Details - Page 28

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Listrak Overview

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What is Listrak?

Listrak is the retail industry’s leading cross-channel marketing platform, powering digital connections for over 1,000 retailers and brands. Listrak offers best-in-class email, text message marketing, identity resolution, and push notifications through seamless cross-channel orchestration. By unifying your data within a single, integrated platform, Listrak empowers you to deliver personalized messages precisely when and where they matter most, driving enhanced customer engagement, increased revenue, and long-term customer loyalty.

Listrak Details
Product Website
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Listrak Community
Languages Supported
English
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Product Description

An integrated marketing platform built for retailers to drive results: increased engagement, revenue and loyalty at every point of interaction.

Seller Details
Seller
Listrak
Company Website
Year Founded
1999
HQ Location
Lititz, PA
Twitter
@Listrak
3,300 Twitter followers
LinkedIn® Page
www.linkedin.com
366 employees on LinkedIn®
Description

Listrak delivers results for more than 1,000 retailers by providing best-in-class email, SMS, behavioral marketing, cross-channel orchestration, predictive analytics, and customer insight solutions that drive customer engagement, revenue, and loyalty.With Listrak, marketers can deliver seamless, personalized cross-channel interactions -- all from one integrated platform. Send messages at precisely the right time across the right combination of channels and devices to maximize your customer engagement, revenue, and lifetime value.

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Overview Provided by:
Kiley Neal

Recent Listrak Reviews

Candie G.
CG
Candie G.Mid-Market (51-1000 emp.)
5.0 out of 5
"We couldn't do it without their help!"
Our team would be lost without the Listrak tools and our account manager. We have a very small team that accomplishes a lot! We give all the credit...
Read more
Verified User
U
Verified UserSmall-Business (50 or fewer emp.)
5.0 out of 5
"Great Onboarding Experience!"
Love their professionalism and expertise. Every person we have interacted with is very knowledgeable about the product and makes me feel confident ...
Read more
Verified User
U
Verified UserSmall-Business (50 or fewer emp.)
4.5 out of 5
"Tremendous support from Listrak onboarding team."
The attention to data quality and the ability to clearly communicate needs to our IT department.
Read more
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Listrak Media

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Excellent Product and Even Better Support Team
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277 Listrak Reviews

4.6 out of 5
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277 Listrak Reviews
4.6 out of 5
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Listrak Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons

Overall Review Sentiment for ListrakQuestion

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
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Trish W.
TW
Sr. Ecommerce Manager
Consumer Goods
Mid-Market(51-1000 emp.)
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Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Listrak?

Listrak listens! We share a common goal and are working together to improve email performance. Review collected by and hosted on G2.com.

What do you dislike about Listrak?

I'm not a fan of always have to pay for feature enhancements. They should just be included as part of using the platform fees. Review collected by and hosted on G2.com.

Recommendations to others considering Listrak:

Know what you want out of your email program. Share with listrak and watch your business take off. Review collected by and hosted on G2.com.

What problems is Listrak solving and how is that benefiting you?

We need to grow and improve our email experience. With the help of a strategist coming on board, we'll reach this goal in no time. Review collected by and hosted on G2.com.

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Sheryl B.
SB
Director eCommerce Marketing
Marketing and Advertising
Mid-Market(51-1000 emp.)
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Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Listrak?

Listrak's software and direct integration into the shopping cart is by far the best thing about them, although I'd also rate their account service very high. They truly care about the success of each of their clients. Review collected by and hosted on G2.com.

What do you dislike about Listrak?

I don't care for the ongoing incremental fees for triggered email programs (post set-up). Review collected by and hosted on G2.com.

Recommendations to others considering Listrak:

I can't recommend Listrak highly enough. I particularly like that they are committed to constantly improving their tool. For no additional cost to their customers, they often roll out new features and functions that allow us to improve our email marketing even further. Review collected by and hosted on G2.com.

What problems is Listrak solving and how is that benefiting you?

Listrak's tool allows us to send emails that are microsegmented and therefore customized to optimize sales, as well as to understand the composition of our database. We have seen tremendous lifts in email revenue ever since we signed on with Listrak. Review collected by and hosted on G2.com.

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Verified User in Marketing and Advertising
AM
Mid-Market(51-1000 emp.)
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Validated Reviewer
Review source: Seller invite
What do you like best about Listrak?

Abundance of effective solutions that have taken our email marketing efforts to the next level. Review collected by and hosted on G2.com.

What do you dislike about Listrak?

I have found nothing that I dislike about this platform. Review collected by and hosted on G2.com.

What problems is Listrak solving and how is that benefiting you?

Contact engagemetn Review collected by and hosted on G2.com.

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Fred S.
FS
Director of Direct Marketng & Ecommerce
Retail
Small-Business(50 or fewer emp.)
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Validated Reviewer
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Listrak?

The service I get from Listrak is second to none. Thei toolset and all is is great but still second to their staff! Review collected by and hosted on G2.com.

What do you dislike about Listrak?

I would have to say their reporting and A/B testing but both are imporving. Review collected by and hosted on G2.com.

What problems is Listrak solving and how is that benefiting you?

I use them to send all broadcast and triggered email campigns. Review collected by and hosted on G2.com.

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Verified User in Retail
UR
Small-Business(50 or fewer emp.)
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Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Listrak?

The Listrak team goes above and beyond to help get a company up and running with automated emails. After switching from Bronto, which we discovered was more of a "do-it-yourself" service, Listrak, by comparison, has created a series of responsive, professional looking emails for us. Since making the switch, we have experienced a tremendous growth in our ROI for email marketing. Cherrill, our account manager, is a delight to work with! Review collected by and hosted on G2.com.

What do you dislike about Listrak?

As a small company with a limited budget, I wish Listrak's fees were more affordable so that we could implement more of their offerings. Otherwise, there is nothing to dislike. Review collected by and hosted on G2.com.

Recommendations to others considering Listrak:

I would be happy to speak to anyone who is considering Bronto and comparing it to Listrak, and share our experience. Review collected by and hosted on G2.com.

What problems is Listrak solving and how is that benefiting you?

With Listrak's guidance, we have seen tremendous growth in our email subscriber list, and a huge increase in conversions from our Welcome series. The WYSIWYG template they created for us is easy to edit (not so with our previous provider), and as a result, we are sending emails more frequently. Review collected by and hosted on G2.com.

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Vladimir C.
VC
Founder & CEO
Online Media
Small-Business(50 or fewer emp.)
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Validated Reviewer
Review source: Organic
What do you like best about Listrak?

They provide pro-active suggestions and good support. Review collected by and hosted on G2.com.

What do you dislike about Listrak?

modules could be cheaper; some of modules should be integrated. Review collected by and hosted on G2.com.

What problems is Listrak solving and how is that benefiting you?

revenue through e-mail channel. Review collected by and hosted on G2.com.

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Verified User in Textiles
UT
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Listrak?

robust analytics and client care and customer service Review collected by and hosted on G2.com.

What do you dislike about Listrak?

high added costs for new features, couldn't recommend to smaller companies Review collected by and hosted on G2.com.

Recommendations to others considering Listrak:

geographic targeting Review collected by and hosted on G2.com.

What problems is Listrak solving and how is that benefiting you?

Email acquisition, lead nurturing and customer retention. The benefits of Listrak is an all-in-one solution to entire email program. Keeps us sane during Q4! Review collected by and hosted on G2.com.

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