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Hootsuite Reviews & Product Details - Page 100

Hootsuite Overview

What is Hootsuite?

Too many brands suck at social. Yours doesn’t have to. It starts with the right tools. Thousands of brands rely on Hootsuite’s platform and solutions to launch brilliant social campaigns, deliver 5-star social commerce experiences, and manage all their customer conversations in one place. With Hootsuite, you can confidently schedule posts across multiple social networks (including Instagram, TikTok, Threads, X (Twitter), Facebook, LinkedIn, Pinterest, and YouTube), manage organic and paid social content together, easily keep track of customer conversations, and gain actionable real-time insights from social media to make critical business decisions—all from one intuitive dashboard. As the world’s most widely trusted social media management solution, Hootsuite can set you up for success with expert certifications, training, and coaching in social marketing, social listening, customer care, and social commerce. Push your results further and get more from social with Hootsuite.

Hootsuite Details
Product Website
Languages Supported
Arabic, German, English, French, Italian, Portuguese, Spanish
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Product Description

Hootsuite is the leader in social media management, trusted by more than 18 million users. With Hootsuite, you can confidently schedule posts, engage in conversations, and track your social performance, all in one place, giving you the right tools to grow your brands, businesses, and customer relationships with social.


Seller Details
Seller
Hootsuite
Company Website
Year Founded
2008
HQ Location
Vancouver, BC
Twitter
@hootsuite
7,056,759 Twitter followers
LinkedIn® Page
www.linkedin.com
1,664 employees on LinkedIn®
Description

Hootsuite is a leading global provider of social media management software. With over 210,000 paid accounts and millions of users, Hootsuite powers social media for brands and organizations around the world, with unparalleled expertise in social media management, social insights, employee advocacy, social selling, and social customer care. Hootsuite's comprehensive, easy-to-use platform empowers brands and organizations to build enduring relationships with their audiences on social, at scale through social networks and 1:1 messaging channels. Hootsuite Academy, the industry-leading online learning platform, educates and inspires brands, organizations, and individuals about the power of social media. Hootsuite Academy has delivered over one million courses to over half a million people worldwide.


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Overview Provided by:
Customer Engagement @ Hootsuite

Recent Hootsuite Reviews

Jessica F.
JF
Jessica F.Mid-Market (51-1000 emp.)
5.0 out of 5
"Excellent Tool for Busy Marketers"
Hootsuite is very user friendly and easy to schedule our social media posts, freeing up valuable time for our busy team!
SK
Sowmya K.Mid-Market (51-1000 emp.)
5.0 out of 5
"One amazing tool , great time saver"
Hootsuite deserves a huge shoutout, as it has reduced lot of manual work , introducing Ai post generator, has literally saved lot of my time, as mu...
DR
Darshan R.Mid-Market (51-1000 emp.)
5.0 out of 5
"Top software for social media management in one single dashboard."
easy to schedule posts, has multiple social networks within i can manage multiple social platforms at one place, twitter, insta, tiktok, facebook etc.

Hootsuite Pricing

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Hootsuite Media

Hootsuite Demo - Monitoring
Monitor all of your social media profiles in one place and track the topics that matter to your brand.
Hootsuite Demo - OwlyWriter AI
We've trained OwlyWriter AI with all of our social media expertise. It writes captions for any platform, generates tons of post ideas, and helps you re-work your best content with the click of a button.
Hootsuite Demo - Scheduling
Plan social content as a team with an intuitive, shared calendar that features collaborative post drafts and built-in approval workflows.
Hootsuite Demo - Publishing
Create, publish and schedule engaging posts across your social channels.
Hootsuite Demo - Customer Engagement
Never miss a message and respond to customer inquiries faster with a consolidated stream of messages across networks that can be triaged and assigned. Provides optional chatbot handover for automated responses.
Hootsuite Demo - Analytics & Reporting
Measure the effectiveness of your social media strategy and turn strategy into execution with meaningful and actionable insights. Customize and share reports according to your unique business goals and objectives.
How to use Hootsuite in 4 minutes!
Play Hootsuite Video
How to use Hootsuite in 4 minutes!
How to use OwlyWriter AI to generate social captions in 60 seconds!
Play Hootsuite Video
How to use OwlyWriter AI to generate social captions in 60 seconds!

Official Downloads

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Video Reviews

5,589 Hootsuite Reviews

4.2 out of 5
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5,589 Hootsuite Reviews
4.2 out of 5
5,589 Hootsuite Reviews
4.2 out of 5

Hootsuite Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons

Overall Review Sentiment for HootsuiteQuestion

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
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Jennekah B.
JB
Operations & Marketing Manager
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Hootsuite?

I love the new AI features, ability to schedule out posts, see all of our analytics in one place etc. It's pretty easy to use and implement into a routine. Review collected by and hosted on G2.com.

What do you dislike about Hootsuite?

Price is hefty for small businesses who may not use it as much. I don't like that we can't tag individuals on a lot of different platforms and the integration with Instagram is not great. Review collected by and hosted on G2.com.

What problems is Hootsuite solving and how is that benefiting you?

Ability to schedule out social posts across multiple platforms Review collected by and hosted on G2.com.

Juliano S.
JS
Marketing Coordinator
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: Seller invite
Incentivized Review
What do you like best about Hootsuite?

Being able to post accross all social channels at once Review collected by and hosted on G2.com.

What do you dislike about Hootsuite?

It runs poorly sometimes. Could use better optimisation. Also I would love for Blue Sky to be added. Review collected by and hosted on G2.com.

What problems is Hootsuite solving and how is that benefiting you?

Being able to post accross all social media channels and being able to plan ahead a post schedule Review collected by and hosted on G2.com.

Miriam L.
ML
Marketing Manager & Regional Marketing Manager China
Enterprise(> 1000 emp.)
Validated Reviewer
Review source: Seller invite
Incentivized Review
What do you like best about Hootsuite?

- Editorial Planning process

- Hootsuite Analytics Review collected by and hosted on G2.com.

What do you dislike about Hootsuite?

The times when Hootsuite's global webinars take place. If you're based in Germany, the webinars always take place in the evening, which means that I rarely have the opportunity to attend. Review collected by and hosted on G2.com.

What problems is Hootsuite solving and how is that benefiting you?

We are a global company and have to manage and edit multiple profiles on different platforms. We used to have to log into each profile and platform individually. Now, Hootsuite allows us to do everything centrally through a single platform, saving us a great deal of time and capacity. Review collected by and hosted on G2.com.

Andreas Z.
AZ
Art Coordinator
Enterprise(> 1000 emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Hootsuite?

It makes my daily work easy, saves time, and keeps me safe as alerts me on everything happening on my channels. Also, the updated functions and blog content constantly help me to improve my knowledge and skills. Review collected by and hosted on G2.com.

What do you dislike about Hootsuite?

There are a lot of changes and beta things on Hootsuite. That's a challenge when you are used to a few actions on the platform and suddenly something changes. Also, there is always space for improvement like adding more features or making the ux more friendly. Review collected by and hosted on G2.com.

What problems is Hootsuite solving and how is that benefiting you?

As an admin of a mother company, I manage over 10 social media profiles daily. Hootsuite is the perfect tool to make my work easy and save me time on scheduling, monitoring, and managing channels. Also, the easiest part is sharing my content with our subsidiaries. Just one click and my content goes to 8 countries! Of course, I have to mention the approval stages which save mistakes that may happen from the creator(s) but the admin will note them. Review collected by and hosted on G2.com.

Olivia S.
OS
Digital Communications Specialist
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Hootsuite?

We use Hootsuite to schedule posts on FB, Insta, and Twitter/X. It's easy to upload media, write captions, and see the best times recommended to post. It's nice to have everything all in one. Customer service was also helpful when we had issues. Analytic metrics are great for comparing our progress to our competitors. We also occasionally use the AI tool to help brainstorm caption ideas, which is a great tool when you're in a creative rut. Overall, very happy with the program. Review collected by and hosted on G2.com.

What do you dislike about Hootsuite?

We regularly post stories, which we have to do separately through Meta Business Suite. We also do reels through Meta. It'd be nice to be able to do that all in Hootsuite. We also experience a weird bug where the caption box goes rogue (customer service has helped us troubleshoot and fix this in the past but it still happens every once in a while, so weird.). Review collected by and hosted on G2.com.

What problems is Hootsuite solving and how is that benefiting you?

Hootsuite helps us by not having to go to each individual platform to post, saving us time. Review collected by and hosted on G2.com.

Isabella S.
IS
Executive Board Member | Social Media Team
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: Seller invite
Incentivized Review
What do you like best about Hootsuite?

I love the easy use of Hootsuite! For someone with no prior knowledge of social media marketing they made it very easy to pick up and use. Review collected by and hosted on G2.com.

What do you dislike about Hootsuite?

I don't love the cost and how you may have to upgrade. Review collected by and hosted on G2.com.

What problems is Hootsuite solving and how is that benefiting you?

It's solving my organization and cross platform posting! Review collected by and hosted on G2.com.

Verified User in Education Management
UE
Enterprise(> 1000 emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Hootsuite?

being able to see comments and questions in one place and it is easy to use Review collected by and hosted on G2.com.

What do you dislike about Hootsuite?

We have had a few hiccups with instagram connection but otherwise having a great experience. Review collected by and hosted on G2.com.

What problems is Hootsuite solving and how is that benefiting you?

Allowing us to plan out our social media posts and send everything at once. Review collected by and hosted on G2.com.

Verified User in Building Materials
AB
Mid-Market(51-1000 emp.)
Validated Reviewer
Review source: Seller invite
Incentivized Review
What do you like best about Hootsuite?

Hootsuite permet de gagner un temps précieux en centralisant tous ses comptes sociaux et leurs différentes inbox, et autorise une gestion simplifiée de son community management. Avec les outils intégrés de planification et de retravail des images, on est plus efficaces. Review collected by and hosted on G2.com.

What do you dislike about Hootsuite?

La politique de pricing est étonnante. La hausse passée en 2025 (+250% pour notre abonnement) fait que cet outil est désormais cher, nous ne savons pas si nous allons renouveler cette année (rapport qualité/prix moins intéressant) Review collected by and hosted on G2.com.

What problems is Hootsuite solving and how is that benefiting you?

Gain de temps pour un community management de plus en plus chronophage Review collected by and hosted on G2.com.

AG
VP of Marketing and Events - I am the PR Rep for the company using Sprout and help them with SM
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
(Original )Information
What do you like best about Hootsuite?

I like that I can organize multiple platforms into one dashboard and track performance across them all. Review collected by and hosted on G2.com.

What do you dislike about Hootsuite?

The price. I wish it wasn't so expensive. Review collected by and hosted on G2.com.

What problems is Hootsuite solving and how is that benefiting you?

It saves me time when it comes to scheduling content across multiple channels for multiple clients. Review collected by and hosted on G2.com.

Hamilton Burlington S.
HS
Communications and Community Veterinary Services
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Hootsuite?

I love being able to pre plan and schedule social media posts. I find the program user friendly and the new AI feature has been helpful. Review collected by and hosted on G2.com.

What do you dislike about Hootsuite?

I would love to be able to see my calendar while selecting a time for the post I am working on scheduling. It would save some back and forth. Review collected by and hosted on G2.com.

What problems is Hootsuite solving and how is that benefiting you?

Hootsuite helps with time management. The ability to pre schedule posts is fantastic Review collected by and hosted on G2.com.