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Fast and easy automation possibilities ! I can test my ideas quickly, get feedback/results and try again until I find the more impactful combinations.
It's also great to have a team that answers your questions and sometimes challenges you on what you do.
Last but not least, the very powerful datamodel, necessary for advanced automation, but very difficult to manage on most other tools. Review collected by and hosted on G2.com.
At first, you could think the possibilities to connect to other tools is limited, but once you dive into it, you see your free to do whatever's best for your business. Review collected by and hosted on G2.com.
162 out of 163 Total Reviews for Actito
Overall Review Sentiment for Actito
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It is a real pleasure to work with the technical teams at actito. Whether on the implementation of new projects or in support. The support team at actito (especially Jérémy) has always been very responsive, efficient, and proactive in meeting our needs or during technical project scoping. It is always a real pleasure to work with them after all these years. Review collected by and hosted on G2.com.
There is no particular element of dissatisfaction. Review collected by and hosted on G2.com.
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Actito is a very comprehensive tool in terms of possibilities for marketing automation. From database management to scenario creation, the steps are very intuitive and pleasant to use. The creation and tracking of campaigns is easily done with the tools at our disposal. In case I have a question, Actito support is always very helpful and highly responsive. And if it's just a small point of verification that we forgot, the documentation is also very complete. Review collected by and hosted on G2.com.
Since I started using it, there have been minor bugs. After discussion with their customer service, I am always assured that these bugs will be considered in future improvement work or at least somewhere on the roadmap, which is always nice to hear. Review collected by and hosted on G2.com.
The Actito team is very helpful and very responsive. Manon M and Manon K always respond to us very quickly and are always proactive.
At least once a week, I handle the designs of emails/newsletters, the choice of targeting, and their sending. I also sometimes have to change emails already present in scenarios. For all this, I find this tool intuitive and quite easy to use. Review collected by and hosted on G2.com.
I find the possibility of email design quite limited:
- not being able to upload our own brand font.
- quite a low limit in terms of email size: I sometimes have to reduce the pixels of my images and sometimes even have to try several times to be able to send them. This is quite unfortunate because, in addition to the time it takes me, the quality of the images is affected...
- lack of design adaptation depending on the device used (mobile/desktop). Review collected by and hosted on G2.com.
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Actito is a great tool; it has everything you need and more from a marketing automation shandpoint, and setting up marketing automation flows is easy with its intuitive UI. The level of support with Actito is also noteworthy. The team is incredibly knowledgeable about their product and are always happy to support. Review collected by and hosted on G2.com.
Integration could be improved with the likes of Salesforce: the addition of native connectors to make the process of integration less manual would be the only thing I would flag here Review collected by and hosted on G2.com.
With Actito, we have the opportunity to create numerous email campaigns and we are free to express ourselves and personalize our content as we imagine. The implementation of scenarios is user-friendly and very practical to adapt according to the activation or follow-up plans we wish to implement.
Big plus: whenever we have a question, the support is attentive and goes out of their way to find the most suitable solution for us. Thanks to our DAS Cécile who is there to closely follow all our projects! ✨ Review collected by and hosted on G2.com.
We would be delighted if Actito implemented the tracking of SMS campaign groups 😉 Review collected by and hosted on G2.com.
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It's a very simple and intuitive software yet offers great personalisation capabilities, especially on the data model side, also the customer team is extremely helpful and supportive. Review collected by and hosted on G2.com.
The lack of in-platform data manipulation (workflows) and native connectors to some CRMs like Salesforce, this is something that would make the integration with other systems much faster and simpler. I think this is critical since one of the biggest advantages I see to actito is the flexibility on the data model. Review collected by and hosted on G2.com.
The ease with which emails are created via drag and drop as well as the different scenarios are easily customizable. The reporting is also quite clear and easy to handle. In case of a problem or difficulty, a collaborator is always easily reachable! Review collected by and hosted on G2.com.
Our use being "basic", I did not notice any weaknesses :). Review collected by and hosted on G2.com.
First thing = Actito is super user friendly. :)
The tool is very easy to handle on a daily basis.
I like the ease of creating:
- segmentations
- scenarios based on triggers
- the targeting is powerful
- fast customer support
I like the fact that we manage the construction of our database ourselves. Review collected by and hosted on G2.com.
The statistics are not effective. The Actito index is useless because it is often "biased." Review collected by and hosted on G2.com.
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A very ergonomic platform, easy to use and with a multitude of features to create beautiful email projects. The software allows us to carry out all our email projects and we are also starting to create cross-channel CRM scenarios. A team and support that are attentive and very available for all our issues. Review collected by and hosted on G2.com.
The limitation of blocks in the campaign targeting section when targeting is quite complex. Review collected by and hosted on G2.com.
My team are new to email marketing. We have required a lot of hand-holding over our initial onboarding process and Actito have helped us every step of the way. Review collected by and hosted on G2.com.
This is an observation rather than a critisism as we are on a journey together that started almost from scratch, but sometimes I feel we can spend hours discussing theory ahead of actually implementing actions. Review collected by and hosted on G2.com.