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Best PR CRM Software for Small Business

Alanna Iwuh
A
Researched and written by Alanna Iwuh

Products classified in the overall PR CRM category are similar in many regards and help companies of all sizes solve their business problems. However, small business features, pricing, setup, and installation differ from businesses of other sizes, which is why we match buyers to the right Small Business PR CRM to fit their needs. Compare product ratings based on reviews from enterprise users or connect with one of G2's buying advisors to find the right solutions within the Small Business PR CRM category.

In addition to qualifying for inclusion in the PR CRM Software category, to qualify for inclusion in the Small Business PR CRM Software category, a product must have at least 10 reviews left by a reviewer from a small business.

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G2 takes pride in showing unbiased reviews on user satisfaction in our ratings and reports. We do not allow paid placements in any of our ratings, rankings, or reports. Learn about our scoring methodologies.

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7 Listings in Small Business PR CRM Available

(317)4.6 out of 5
2nd Easiest To Use in PR CRM software
View top Consulting Services for Muck Rack
Save to My Lists
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Muck Rack is the AI communications platform where trusted data, human expertise, and embedded intelligence come together to drive clarity, speed, and impact across the PR workflow. Founded in 2009 to

    Users
    • Account Coordinator
    • Account Executive
    Industries
    • Public Relations and Communications
    • Entertainment
    Market Segment
    • 55% Small-Business
    • 27% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Muck Rack Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    50
    Database Quality
    48
    Features
    31
    Contact Information
    29
    Helpful
    29
    Cons
    Data Inaccuracy
    12
    Search Functionality
    12
    Difficult Navigation
    9
    Limited Search Functionality
    9
    Media Monitoring
    9
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Muck Rack features and usability ratings that predict user satisfaction
    9.0
    Ease of Admin
    Average: 8.8
    8.9
    Ease of Use
    Average: 8.6
    9.3
    Has the product been a good partner in doing business?
    Average: 9.1
    9.0
    Ease of Setup
    Average: 8.7
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Muck Rack
    Company Website
    Year Founded
    2009
    HQ Location
    Miami, FL
    Twitter
    @muckrack
    58,580 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    385 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Muck Rack is the AI communications platform where trusted data, human expertise, and embedded intelligence come together to drive clarity, speed, and impact across the PR workflow. Founded in 2009 to

Users
  • Account Coordinator
  • Account Executive
Industries
  • Public Relations and Communications
  • Entertainment
Market Segment
  • 55% Small-Business
  • 27% Mid-Market
Muck Rack Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
50
Database Quality
48
Features
31
Contact Information
29
Helpful
29
Cons
Data Inaccuracy
12
Search Functionality
12
Difficult Navigation
9
Limited Search Functionality
9
Media Monitoring
9
Muck Rack features and usability ratings that predict user satisfaction
9.0
Ease of Admin
Average: 8.8
8.9
Ease of Use
Average: 8.6
9.3
Has the product been a good partner in doing business?
Average: 9.1
9.0
Ease of Setup
Average: 8.7
Seller Details
Seller
Muck Rack
Company Website
Year Founded
2009
HQ Location
Miami, FL
Twitter
@muckrack
58,580 Twitter followers
LinkedIn® Page
www.linkedin.com
385 employees on LinkedIn®
(1,286)3.9 out of 5
Optimized for quick response
6th Easiest To Use in PR CRM software
View top Consulting Services for CisionOne
Save to My Lists
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    CisionOne is an AI-powered platform tailored to meet the specific needs of PR agencies and departments, encompassing media monitoring and outreach, analytics, media and influencer targeting, and socia

    Users
    • Account Executive
    • Account Coordinator
    Industries
    • Public Relations and Communications
    • Marketing and Advertising
    Market Segment
    • 43% Small-Business
    • 34% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • CisionOne Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    33
    Helpful
    21
    Media Outreach
    21
    Features
    18
    Customer Support
    15
    Cons
    Data Inaccuracy
    20
    Not Intuitive
    15
    Difficult Reporting
    13
    Learning Curve
    13
    Poor Reporting
    12
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • CisionOne features and usability ratings that predict user satisfaction
    8.0
    Ease of Admin
    Average: 8.8
    7.6
    Ease of Use
    Average: 8.6
    8.2
    Has the product been a good partner in doing business?
    Average: 9.1
    7.6
    Ease of Setup
    Average: 8.7
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Cision
    Company Website
    Year Founded
    1867
    HQ Location
    Chicago, IL
    Twitter
    @Cision
    48,850 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    3,875 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

CisionOne is an AI-powered platform tailored to meet the specific needs of PR agencies and departments, encompassing media monitoring and outreach, analytics, media and influencer targeting, and socia

Users
  • Account Executive
  • Account Coordinator
Industries
  • Public Relations and Communications
  • Marketing and Advertising
Market Segment
  • 43% Small-Business
  • 34% Mid-Market
CisionOne Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
33
Helpful
21
Media Outreach
21
Features
18
Customer Support
15
Cons
Data Inaccuracy
20
Not Intuitive
15
Difficult Reporting
13
Learning Curve
13
Poor Reporting
12
CisionOne features and usability ratings that predict user satisfaction
8.0
Ease of Admin
Average: 8.8
7.6
Ease of Use
Average: 8.6
8.2
Has the product been a good partner in doing business?
Average: 9.1
7.6
Ease of Setup
Average: 8.7
Seller Details
Seller
Cision
Company Website
Year Founded
1867
HQ Location
Chicago, IL
Twitter
@Cision
48,850 Twitter followers
LinkedIn® Page
www.linkedin.com
3,875 employees on LinkedIn®
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(397)4.1 out of 5
Optimized for quick response
5th Easiest To Use in PR CRM software
Save to My Lists
Entry Level Price:Contact Us
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    AI-Powered PR Platform to Optimize Your Communications Workflows Agility PR Solutions helps PR and communications professionals connect with journalists, monitor earned media coverage, and prove P

    Users
    • Director
    • Managing Director
    Industries
    • Public Relations and Communications
    • Marketing and Advertising
    Market Segment
    • 59% Small-Business
    • 24% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Agility PR Solutions Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    50
    Customer Support
    36
    Helpful
    30
    Coverage
    25
    Monitoring
    24
    Cons
    Limited Functionality
    25
    Data Inaccuracy
    16
    Not Intuitive
    15
    Media Monitoring
    13
    Expensive
    11
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Agility PR Solutions features and usability ratings that predict user satisfaction
    8.3
    Ease of Admin
    Average: 8.8
    8.2
    Ease of Use
    Average: 8.6
    8.6
    Has the product been a good partner in doing business?
    Average: 9.1
    8.6
    Ease of Setup
    Average: 8.7
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Company Website
    Year Founded
    2003
    HQ Location
    Ottawa, Canada
    Twitter
    @agilityprs
    4,609 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    227 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

AI-Powered PR Platform to Optimize Your Communications Workflows Agility PR Solutions helps PR and communications professionals connect with journalists, monitor earned media coverage, and prove P

Users
  • Director
  • Managing Director
Industries
  • Public Relations and Communications
  • Marketing and Advertising
Market Segment
  • 59% Small-Business
  • 24% Mid-Market
Agility PR Solutions Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
50
Customer Support
36
Helpful
30
Coverage
25
Monitoring
24
Cons
Limited Functionality
25
Data Inaccuracy
16
Not Intuitive
15
Media Monitoring
13
Expensive
11
Agility PR Solutions features and usability ratings that predict user satisfaction
8.3
Ease of Admin
Average: 8.8
8.2
Ease of Use
Average: 8.6
8.6
Has the product been a good partner in doing business?
Average: 9.1
8.6
Ease of Setup
Average: 8.7
Seller Details
Company Website
Year Founded
2003
HQ Location
Ottawa, Canada
Twitter
@agilityprs
4,609 Twitter followers
LinkedIn® Page
www.linkedin.com
227 employees on LinkedIn®
(39)4.4 out of 5
1st Easiest To Use in PR CRM software
Save to My Lists
Entry Level Price:Contact Us
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Propel PRM is reimagining earned media with its Public Relations Management technology. The PRM platform enables marketing and communication professionals to discover the right media to pitch their st

    Users
    No information available
    Industries
    • Public Relations and Communications
    Market Segment
    • 79% Small-Business
    • 18% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Propel Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Customer Support
    2
    Customization
    2
    Ease of Use
    2
    Features
    2
    Helpful
    2
    Cons
    Customization Issues
    1
    Difficult Navigation
    1
    Export Issues
    1
    Filtering Issues
    1
    Improvement Needed
    1
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Propel features and usability ratings that predict user satisfaction
    8.0
    Ease of Admin
    Average: 8.8
    8.6
    Ease of Use
    Average: 8.6
    9.2
    Has the product been a good partner in doing business?
    Average: 9.1
    8.2
    Ease of Setup
    Average: 8.7
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Propel
    Year Founded
    2017
    HQ Location
    Tel Aviv, Gush Dan
    Twitter
    @PropelPRM
    806 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    28 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Propel PRM is reimagining earned media with its Public Relations Management technology. The PRM platform enables marketing and communication professionals to discover the right media to pitch their st

Users
No information available
Industries
  • Public Relations and Communications
Market Segment
  • 79% Small-Business
  • 18% Mid-Market
Propel Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Customer Support
2
Customization
2
Ease of Use
2
Features
2
Helpful
2
Cons
Customization Issues
1
Difficult Navigation
1
Export Issues
1
Filtering Issues
1
Improvement Needed
1
Propel features and usability ratings that predict user satisfaction
8.0
Ease of Admin
Average: 8.8
8.6
Ease of Use
Average: 8.6
9.2
Has the product been a good partner in doing business?
Average: 9.1
8.2
Ease of Setup
Average: 8.7
Seller Details
Seller
Propel
Year Founded
2017
HQ Location
Tel Aviv, Gush Dan
Twitter
@PropelPRM
806 Twitter followers
LinkedIn® Page
www.linkedin.com
28 employees on LinkedIn®
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Intuitive PR software designed for busy teams to create, publish and distribute beautiful PR content. Get more done with our AI-powered approach to PR campaigns and thrive in today's fast-changing med

    Users
    No information available
    Industries
    • Public Relations and Communications
    Market Segment
    • 48% Small-Business
    • 40% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • PR.co Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    5
    Helpful
    5
    Customer Support
    4
    User Interface
    4
    Communication
    2
    Cons
    This product has not yet received any negative sentiments.
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • PR.co features and usability ratings that predict user satisfaction
    9.3
    Ease of Admin
    Average: 8.8
    9.6
    Ease of Use
    Average: 8.6
    9.5
    Has the product been a good partner in doing business?
    Average: 9.1
    9.4
    Ease of Setup
    Average: 8.7
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    PR.co
    Company Website
    Year Founded
    2013
    HQ Location
    Amsterdam, Noord-Holland
    Twitter
    @prdotco
    5,538 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    10 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Intuitive PR software designed for busy teams to create, publish and distribute beautiful PR content. Get more done with our AI-powered approach to PR campaigns and thrive in today's fast-changing med

Users
No information available
Industries
  • Public Relations and Communications
Market Segment
  • 48% Small-Business
  • 40% Mid-Market
PR.co Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
5
Helpful
5
Customer Support
4
User Interface
4
Communication
2
Cons
This product has not yet received any negative sentiments.
PR.co features and usability ratings that predict user satisfaction
9.3
Ease of Admin
Average: 8.8
9.6
Ease of Use
Average: 8.6
9.5
Has the product been a good partner in doing business?
Average: 9.1
9.4
Ease of Setup
Average: 8.7
Seller Details
Seller
PR.co
Company Website
Year Founded
2013
HQ Location
Amsterdam, Noord-Holland
Twitter
@prdotco
5,538 Twitter followers
LinkedIn® Page
www.linkedin.com
10 employees on LinkedIn®
(77)4.3 out of 5
3rd Easiest To Use in PR CRM software
Save to My Lists
Entry Level Price:Starting at $100.00
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Grow your media reach without cold pitching. With Prezly you can publish press releases online, and send them directly to journalists. Trusted by 500+ PR teams including IKEA, Sony, and Emirates.

    Users
    No information available
    Industries
    • Public Relations and Communications
    • Marketing and Advertising
    Market Segment
    • 55% Small-Business
    • 30% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Prezly Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Customer Support
    5
    Client Service
    4
    Ease of Use
    3
    Response Time
    2
    User-Friendly Layout
    2
    Cons
    Limited Features
    1
    Limited Functionality
    1
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Prezly features and usability ratings that predict user satisfaction
    8.7
    Ease of Admin
    Average: 8.8
    8.7
    Ease of Use
    Average: 8.6
    8.9
    Has the product been a good partner in doing business?
    Average: 9.1
    8.8
    Ease of Setup
    Average: 8.7
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Prezly
    Year Founded
    2010
    HQ Location
    Flemish-Brabant, Belgium
    Twitter
    @Prezly
    2,887 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    16 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Grow your media reach without cold pitching. With Prezly you can publish press releases online, and send them directly to journalists. Trusted by 500+ PR teams including IKEA, Sony, and Emirates.

Users
No information available
Industries
  • Public Relations and Communications
  • Marketing and Advertising
Market Segment
  • 55% Small-Business
  • 30% Mid-Market
Prezly Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Customer Support
5
Client Service
4
Ease of Use
3
Response Time
2
User-Friendly Layout
2
Cons
Limited Features
1
Limited Functionality
1
Prezly features and usability ratings that predict user satisfaction
8.7
Ease of Admin
Average: 8.8
8.7
Ease of Use
Average: 8.6
8.9
Has the product been a good partner in doing business?
Average: 9.1
8.8
Ease of Setup
Average: 8.7
Seller Details
Seller
Prezly
Year Founded
2010
HQ Location
Flemish-Brabant, Belgium
Twitter
@Prezly
2,887 Twitter followers
LinkedIn® Page
www.linkedin.com
16 employees on LinkedIn®
(114)4.2 out of 5
4th Easiest To Use in PR CRM software
View top Consulting Services for Prowly
Save to My Lists
Entry Level Price:Starting at $258.00
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Prowly is an all-in-one public relations management platform that helps growth-oriented professionals earn media coverage through creative storytelling, personalization and innovative technology. User

    Users
    No information available
    Industries
    • Public Relations and Communications
    • Computer Software
    Market Segment
    • 75% Small-Business
    • 20% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Prowly Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    10
    Features
    9
    User Interface
    8
    Analytics
    6
    Easy Setup
    6
    Cons
    Limited Functionality
    5
    Data Inaccuracy
    4
    Incomplete Media Coverage
    4
    Limited Coverage
    4
    Limited Features
    4
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Prowly features and usability ratings that predict user satisfaction
    8.4
    Ease of Admin
    Average: 8.8
    8.8
    Ease of Use
    Average: 8.6
    8.3
    Has the product been a good partner in doing business?
    Average: 9.1
    8.2
    Ease of Setup
    Average: 8.7
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Year Founded
    2013
    HQ Location
    BostonMassachusetts, USA
    Twitter
    @prowly_com
    3,064 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    48 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Prowly is an all-in-one public relations management platform that helps growth-oriented professionals earn media coverage through creative storytelling, personalization and innovative technology. User

Users
No information available
Industries
  • Public Relations and Communications
  • Computer Software
Market Segment
  • 75% Small-Business
  • 20% Mid-Market
Prowly Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
10
Features
9
User Interface
8
Analytics
6
Easy Setup
6
Cons
Limited Functionality
5
Data Inaccuracy
4
Incomplete Media Coverage
4
Limited Coverage
4
Limited Features
4
Prowly features and usability ratings that predict user satisfaction
8.4
Ease of Admin
Average: 8.8
8.8
Ease of Use
Average: 8.6
8.3
Has the product been a good partner in doing business?
Average: 9.1
8.2
Ease of Setup
Average: 8.7
Seller Details
Year Founded
2013
HQ Location
BostonMassachusetts, USA
Twitter
@prowly_com
3,064 Twitter followers
LinkedIn® Page
www.linkedin.com
48 employees on LinkedIn®