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Best Demand Side Platform (DSP) with User, Role, and Access Management Capabilities

Benefits of Demand Side Platform (DSP) with User, Role, and Access Management capabilities include: Grant access to select data, features, objects, etc. based on the users, user role, groups, etc.
Below are the top-rated Demand Side Platform (DSP) with User, Role, and Access Management capabilities, as verified by G2’s Research team. Real users have identified User, Role, and Access Management as an important function of Demand Side Platform (DSP). Compare different products that offer this feature so you can decide which is best for your business needs.

G2 takes pride in showing unbiased reviews on user satisfaction in our ratings and reports. We do not allow paid placements in any of our ratings, rankings, or reports. Learn about our scoring methodologies.

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8 Listings in Demand Side Platform (DSP) Available
(133)4.5 out of 5
Optimized for quick response
2nd Easiest To Use in Demand Side Platform (DSP) software
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  • Overview
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  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Simpli.fi is the leading advertising success platform, providing programmatic advertising solutions and workflow software to over 2,000 media teams, agencies, and brands. Simpli.fi empowers advertiser

    Users
    • Account Manager
    Industries
    • Marketing and Advertising
    • Broadcast Media
    Market Segment
    • 56% Small-Business
    • 36% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Simpli.fi Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Customer Support
    21
    Ease of Use
    16
    Helpful
    14
    Team Helpfulness
    13
    Campaign Management
    11
    Cons
    Campaign Management
    6
    Unclear Communication
    5
    Campaign Management Issues
    4
    Dashboard Issues
    4
    Lack of Clarity
    4
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Simpli.fi features and usability ratings that predict user satisfaction
    9.1
    Has the product been a good partner in doing business?
    Average: 8.3
    9.1
    Cross Channel Capabilities
    Average: 8.2
    8.8
    Performance and Reliability
    Average: 8.2
    8.5
    Cross-Device Capabilities
    Average: 7.9
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Simpli.fi
    Company Website
    Year Founded
    2010
    HQ Location
    Fort Worth, TX
    Twitter
    @simpli_fi
    1,810 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    631 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Simpli.fi is the leading advertising success platform, providing programmatic advertising solutions and workflow software to over 2,000 media teams, agencies, and brands. Simpli.fi empowers advertiser

Users
  • Account Manager
Industries
  • Marketing and Advertising
  • Broadcast Media
Market Segment
  • 56% Small-Business
  • 36% Mid-Market
Simpli.fi Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Customer Support
21
Ease of Use
16
Helpful
14
Team Helpfulness
13
Campaign Management
11
Cons
Campaign Management
6
Unclear Communication
5
Campaign Management Issues
4
Dashboard Issues
4
Lack of Clarity
4
Simpli.fi features and usability ratings that predict user satisfaction
9.1
Has the product been a good partner in doing business?
Average: 8.3
9.1
Cross Channel Capabilities
Average: 8.2
8.8
Performance and Reliability
Average: 8.2
8.5
Cross-Device Capabilities
Average: 7.9
Seller Details
Seller
Simpli.fi
Company Website
Year Founded
2010
HQ Location
Fort Worth, TX
Twitter
@simpli_fi
1,810 Twitter followers
LinkedIn® Page
www.linkedin.com
631 employees on LinkedIn®
(285)4.5 out of 5
Optimized for quick response
3rd Easiest To Use in Demand Side Platform (DSP) software
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  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Basis is everything you need to plan, buy, analyze and streamline your best-performing digital media campaigns. Basis is more than just streamlined media buying—Basis is a comprehensive and automated

    Users
    • Digital Marketing Manager
    • Digital Media Planner
    Industries
    • Marketing and Advertising
    • Newspapers
    Market Segment
    • 64% Small-Business
    • 28% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Basis Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    17
    Customer Support
    15
    Campaign Management
    10
    Campaigns
    9
    Helpful
    9
    Cons
    Limited Features
    4
    Poor Reporting
    4
    Reporting Limitations
    4
    Limited Reporting
    3
    Poor Usability
    3
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Basis features and usability ratings that predict user satisfaction
    9.4
    Has the product been a good partner in doing business?
    Average: 8.3
    8.6
    Cross Channel Capabilities
    Average: 8.2
    8.7
    Performance and Reliability
    Average: 8.2
    8.7
    Cross-Device Capabilities
    Average: 7.9
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Company Website
    Year Founded
    2001
    HQ Location
    Chicago, IL
    Twitter
    @basisglobaltech
    4,895 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    1,391 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Basis is everything you need to plan, buy, analyze and streamline your best-performing digital media campaigns. Basis is more than just streamlined media buying—Basis is a comprehensive and automated

Users
  • Digital Marketing Manager
  • Digital Media Planner
Industries
  • Marketing and Advertising
  • Newspapers
Market Segment
  • 64% Small-Business
  • 28% Mid-Market
Basis Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
17
Customer Support
15
Campaign Management
10
Campaigns
9
Helpful
9
Cons
Limited Features
4
Poor Reporting
4
Reporting Limitations
4
Limited Reporting
3
Poor Usability
3
Basis features and usability ratings that predict user satisfaction
9.4
Has the product been a good partner in doing business?
Average: 8.3
8.6
Cross Channel Capabilities
Average: 8.2
8.7
Performance and Reliability
Average: 8.2
8.7
Cross-Device Capabilities
Average: 7.9
Seller Details
Company Website
Year Founded
2001
HQ Location
Chicago, IL
Twitter
@basisglobaltech
4,895 Twitter followers
LinkedIn® Page
www.linkedin.com
1,391 employees on LinkedIn®

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(295)4.1 out of 5
13th Easiest To Use in Demand Side Platform (DSP) software
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  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Google's DoubleClick™ provides ad management and ad serving solutions to companies that buy, create, or sell digital advertising. The world's top marketers, publishers, ad networks, and agencies use D

    Users
    • Account Manager
    Industries
    • Marketing and Advertising
    • Internet
    Market Segment
    • 47% Mid-Market
    • 27% Enterprise
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Google Marketing Platform Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ad Management
    1
    Advertising
    1
    Advertising Management
    1
    Business Growth
    1
    Campaign Management
    1
    Cons
    Expensive
    1
    Integration Issues
    1
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Google Marketing Platform features and usability ratings that predict user satisfaction
    7.6
    Has the product been a good partner in doing business?
    Average: 8.3
    7.2
    Cross Channel Capabilities
    Average: 8.2
    8.4
    Performance and Reliability
    Average: 8.2
    7.6
    Cross-Device Capabilities
    Average: 7.9
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Google
    Year Founded
    1998
    HQ Location
    Mountain View, CA
    Twitter
    @google
    32,520,271 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    301,875 employees on LinkedIn®
    Ownership
    NASDAQ:GOOG
Product Description
How are these determined?Information
This description is provided by the seller.

Google's DoubleClick™ provides ad management and ad serving solutions to companies that buy, create, or sell digital advertising. The world's top marketers, publishers, ad networks, and agencies use D

Users
  • Account Manager
Industries
  • Marketing and Advertising
  • Internet
Market Segment
  • 47% Mid-Market
  • 27% Enterprise
Google Marketing Platform Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ad Management
1
Advertising
1
Advertising Management
1
Business Growth
1
Campaign Management
1
Cons
Expensive
1
Integration Issues
1
Google Marketing Platform features and usability ratings that predict user satisfaction
7.6
Has the product been a good partner in doing business?
Average: 8.3
7.2
Cross Channel Capabilities
Average: 8.2
8.4
Performance and Reliability
Average: 8.2
7.6
Cross-Device Capabilities
Average: 7.9
Seller Details
Seller
Google
Year Founded
1998
HQ Location
Mountain View, CA
Twitter
@google
32,520,271 Twitter followers
LinkedIn® Page
www.linkedin.com
301,875 employees on LinkedIn®
Ownership
NASDAQ:GOOG
(124)3.9 out of 5
Optimized for quick response
15th Easiest To Use in Demand Side Platform (DSP) software
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  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    MediaMath is a global omnichannel demand-side platform (DSP) that opens up the limitless possibilities of programmatic to meet brands' and agencies' unique goals. A pioneer in the industry introduc

    Users
    • Account Manager
    Industries
    • Marketing and Advertising
    • Internet
    Market Segment
    • 51% Mid-Market
    • 25% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • MediaMath by Infillion Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ad Management
    1
    Campaign Management
    1
    Campaigns
    1
    Customer Support
    1
    Features
    1
    Cons
    Inventory Management
    1
    Limited Features
    1
    Software Bugs
    1
    Software Instability
    1
    Technical Issues
    1
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • MediaMath by Infillion features and usability ratings that predict user satisfaction
    8.2
    Has the product been a good partner in doing business?
    Average: 8.3
    10.0
    Cross Channel Capabilities
    Average: 8.2
    7.6
    Performance and Reliability
    Average: 8.2
    6.8
    Cross-Device Capabilities
    Average: 7.9
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Infillion
    Company Website
    Year Founded
    2008
    HQ Location
    New York, US
    Twitter
    @infilliontech
    321 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    201 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

MediaMath is a global omnichannel demand-side platform (DSP) that opens up the limitless possibilities of programmatic to meet brands' and agencies' unique goals. A pioneer in the industry introduc

Users
  • Account Manager
Industries
  • Marketing and Advertising
  • Internet
Market Segment
  • 51% Mid-Market
  • 25% Small-Business
MediaMath by Infillion Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ad Management
1
Campaign Management
1
Campaigns
1
Customer Support
1
Features
1
Cons
Inventory Management
1
Limited Features
1
Software Bugs
1
Software Instability
1
Technical Issues
1
MediaMath by Infillion features and usability ratings that predict user satisfaction
8.2
Has the product been a good partner in doing business?
Average: 8.3
10.0
Cross Channel Capabilities
Average: 8.2
7.6
Performance and Reliability
Average: 8.2
6.8
Cross-Device Capabilities
Average: 7.9
Seller Details
Seller
Infillion
Company Website
Year Founded
2008
HQ Location
New York, US
Twitter
@infilliontech
321 Twitter followers
LinkedIn® Page
www.linkedin.com
201 employees on LinkedIn®
(240)3.7 out of 5
View top Consulting Services for Criteo Commerce Growth
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  • Overview
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  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Commerce Growth is the performance growth platform that is trusted by over 22,000 advertisers to achieve their customer acquisition and customer retention objectives across the open web. Criteo’s uni

    Users
    • Marketing Manager
    • Digital Marketing Manager
    Industries
    • Retail
    • Marketing and Advertising
    Market Segment
    • 48% Mid-Market
    • 41% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Criteo Commerce Growth Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ad Management
    1
    Advertising
    1
    Ease of Use
    1
    Easy Setup
    1
    Cons
    Billing Issues
    1
    Campaign Management
    1
    Complex Setup
    1
    Cost
    1
    Difficult Learning
    1
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Criteo Commerce Growth features and usability ratings that predict user satisfaction
    8.1
    Has the product been a good partner in doing business?
    Average: 8.3
    0.0
    Cross Channel Capabilities
    Average: 8.2
    7.9
    Performance and Reliability
    Average: 8.2
    7.8
    Cross-Device Capabilities
    Average: 7.9
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Criteo
    HQ Location
    Paris, France
    Twitter
    @criteo
    18,925 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    3,661 employees on LinkedIn®
    Ownership
    NASDAQ:CRTO
    Total Revenue (USD mm)
    $2,072
Product Description
How are these determined?Information
This description is provided by the seller.

Commerce Growth is the performance growth platform that is trusted by over 22,000 advertisers to achieve their customer acquisition and customer retention objectives across the open web. Criteo’s uni

Users
  • Marketing Manager
  • Digital Marketing Manager
Industries
  • Retail
  • Marketing and Advertising
Market Segment
  • 48% Mid-Market
  • 41% Small-Business
Criteo Commerce Growth Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ad Management
1
Advertising
1
Ease of Use
1
Easy Setup
1
Cons
Billing Issues
1
Campaign Management
1
Complex Setup
1
Cost
1
Difficult Learning
1
Criteo Commerce Growth features and usability ratings that predict user satisfaction
8.1
Has the product been a good partner in doing business?
Average: 8.3
0.0
Cross Channel Capabilities
Average: 8.2
7.9
Performance and Reliability
Average: 8.2
7.8
Cross-Device Capabilities
Average: 7.9
Seller Details
Seller
Criteo
HQ Location
Paris, France
Twitter
@criteo
18,925 Twitter followers
LinkedIn® Page
www.linkedin.com
3,661 employees on LinkedIn®
Ownership
NASDAQ:CRTO
Total Revenue (USD mm)
$2,072
(211)4.2 out of 5
Optimized for quick response
12th Easiest To Use in Demand Side Platform (DSP) software
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Entry Level Price:Contact Us
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Choozle – Digital Advertising Made Easy®—provides a digital advertising software platform that leverages detailed consumer data to power programmatic advertising campaigns across display, connected TV

    Users
    • Digital Marketing Manager
    • CEO
    Industries
    • Marketing and Advertising
    • Financial Services
    Market Segment
    • 73% Small-Business
    • 20% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Choozle Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    8
    Campaigns
    6
    Customer Support
    6
    Team Helpfulness
    6
    Campaign Management
    5
    Cons
    Poor Reporting
    4
    Reporting Issues
    4
    Reporting Limitations
    4
    Software Bugs
    3
    Technical Glitches
    3
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Choozle features and usability ratings that predict user satisfaction
    8.8
    Has the product been a good partner in doing business?
    Average: 8.3
    8.3
    Cross Channel Capabilities
    Average: 8.2
    8.0
    Performance and Reliability
    Average: 8.2
    8.3
    Cross-Device Capabilities
    Average: 7.9
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Company Website
    Year Founded
    2012
    HQ Location
    Denver, Colorado
    Twitter
    @choozle
    1,252 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    60 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Choozle – Digital Advertising Made Easy®—provides a digital advertising software platform that leverages detailed consumer data to power programmatic advertising campaigns across display, connected TV

Users
  • Digital Marketing Manager
  • CEO
Industries
  • Marketing and Advertising
  • Financial Services
Market Segment
  • 73% Small-Business
  • 20% Mid-Market
Choozle Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
8
Campaigns
6
Customer Support
6
Team Helpfulness
6
Campaign Management
5
Cons
Poor Reporting
4
Reporting Issues
4
Reporting Limitations
4
Software Bugs
3
Technical Glitches
3
Choozle features and usability ratings that predict user satisfaction
8.8
Has the product been a good partner in doing business?
Average: 8.3
8.3
Cross Channel Capabilities
Average: 8.2
8.0
Performance and Reliability
Average: 8.2
8.3
Cross-Device Capabilities
Average: 7.9
Seller Details
Company Website
Year Founded
2012
HQ Location
Denver, Colorado
Twitter
@choozle
1,252 Twitter followers
LinkedIn® Page
www.linkedin.com
60 employees on LinkedIn®
(51)3.8 out of 5
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  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Finally, there’s a platform that understands how people consume content today. A platform that understands that as people move across screens, advertisers and broadcasters need to adapt instantly. On

    Users
    No information available
    Industries
    • Marketing and Advertising
    Market Segment
    • 55% Enterprise
    • 35% Mid-Market
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Amobee features and usability ratings that predict user satisfaction
    7.9
    Has the product been a good partner in doing business?
    Average: 8.3
    8.3
    Cross Channel Capabilities
    Average: 8.2
    7.9
    Performance and Reliability
    Average: 8.2
    7.5
    Cross-Device Capabilities
    Average: 7.9
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Amobee
    Year Founded
    2005
    HQ Location
    Redwood City, CA
    Twitter
    @amobee
    8,108 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    203 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Finally, there’s a platform that understands how people consume content today. A platform that understands that as people move across screens, advertisers and broadcasters need to adapt instantly. On

Users
No information available
Industries
  • Marketing and Advertising
Market Segment
  • 55% Enterprise
  • 35% Mid-Market
Amobee features and usability ratings that predict user satisfaction
7.9
Has the product been a good partner in doing business?
Average: 8.3
8.3
Cross Channel Capabilities
Average: 8.2
7.9
Performance and Reliability
Average: 8.2
7.5
Cross-Device Capabilities
Average: 7.9
Seller Details
Seller
Amobee
Year Founded
2005
HQ Location
Redwood City, CA
Twitter
@amobee
8,108 Twitter followers
LinkedIn® Page
www.linkedin.com
203 employees on LinkedIn®
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Built for the way you buy, the Verizon Media DSP* provides exclusive access to Verizon Media's wealth of data and insights from nearly one billion users. Our advanced DSP combines machine learning opt

    Users
    • Account Executive
    Industries
    • Marketing and Advertising
    • Internet
    Market Segment
    • 45% Small-Business
    • 37% Mid-Market
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Yahoo AdTech DSP features and usability ratings that predict user satisfaction
    7.6
    Has the product been a good partner in doing business?
    Average: 8.3
    0.0
    No information available
    8.0
    Performance and Reliability
    Average: 8.2
    7.4
    Cross-Device Capabilities
    Average: 7.9
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Year Founded
    2005
    HQ Location
    San Francisco, CA
    Twitter
    @FlurryMobile
    16,849 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    15 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Built for the way you buy, the Verizon Media DSP* provides exclusive access to Verizon Media's wealth of data and insights from nearly one billion users. Our advanced DSP combines machine learning opt

Users
  • Account Executive
Industries
  • Marketing and Advertising
  • Internet
Market Segment
  • 45% Small-Business
  • 37% Mid-Market
Yahoo AdTech DSP features and usability ratings that predict user satisfaction
7.6
Has the product been a good partner in doing business?
Average: 8.3
0.0
No information available
8.0
Performance and Reliability
Average: 8.2
7.4
Cross-Device Capabilities
Average: 7.9
Seller Details
Year Founded
2005
HQ Location
San Francisco, CA
Twitter
@FlurryMobile
16,849 Twitter followers
LinkedIn® Page
www.linkedin.com
15 employees on LinkedIn®

Quick Facts: Demand Side Platform (DSP) with User, Role, and Access Management Capabilities

Content below is current as of June, 2024
Reviews Summary for Demand Side Platform (DSP) Software with User, Role, and Access Management Features

Reviews Summary: Demand Side Platform (DSP) Software with User, Role, and Access Management Features

Currently there are 8 Demand Side Platform (DSP) software products with User, Role, and Access Management features listed on G2, and together they have generated 727 total reviews. These reviews are generated using the qualitative and quantitative feedback from G2 members who have used these software products.

G2 users review Demand Side Platform (DSP) software products based on criteria relating to user experience, setup, and support. Below you will find how users rated the 8 Demand Side Platform (DSP) software products that have User, Role, and Access Management features based on those criteria:

  • Quality of Support: 8.3/10 average user rating
  • Ease of Use: 8/10 average user rating
  • Ease of Setup: 7.8/10 average user rating

To help you compare and find the best Demand Side Platform (DSP) software product with the right User, Role, and Access Management functionality for your business, we have gathered some additional details and FAQs below.

What Demand Side Platform (DSP) products with User, Role, and Access Management features have the most reviews and are the highest-rated?

Based on quantity of reviews and average ratings, these are the most popular Demand Side Platform (DSP) software products with User, Role, and Access Management capabilities according to G2 users:

  • Basis is rated 4.5-stars and has 263 reviews

What Demand Side Platform (DSP) software products with User, Role, and Access Management capabilities are the most liked according to G2 users?

Based on the G2 ratings scale and regardless of review count, these are the highest-rated Demand Side Platform (DSP) software products with User, Role, and Access Management capabilities:

Which software products with User, Role, and Access Management features are the highest rated on G2?

These are the Demand Side Platform (DSP) software products offering User, Role, and Access Management capabilities and have the highest ratings:

  • Basis has received 263 reviews and is rated 4.5-stars.
  • Simpli.fi has received 61 reviews and is rated 4.5-stars.
  • Choozle has received 124 reviews and is rated 4.2-stars.
  • Google Marketing Platform has received 60 reviews and is rated 4.1-stars.
  • Yahoo AdTech DSP has received 114 reviews and is rated 3.6-stars.

Review Snippets for Demand Side Platform (DSP) Software with User, Role, and Access Management Features

Below are questions we ask of all Demand Side Platform (DSP) software users on G2. The answers are specific to the most popular software products that offer User, Role, and Access Management capabilities. These user responses provide more insight into the most-reviewed Demand Side Platform (DSP) software and their User, Role, and Access Management features listed on G2.
Questions Responses
Here is what users liked best about Demand Side Platform (DSP) software with User, Role, and Access Management features.
Basis: "Centro makes it easy to expand into other channels so that you can do the strategy, not the campaign set up and management."
- Marc J., Senior Search Manager at Razorfish, Enterprise (> 1000 emp.)
Choozle: "It has a simple and modern layout and the process is easy to understand."
- Katie S., Social Media Manager at Alterra Mountain Company, Enterprise (> 1000 emp.)
Simpli.fi: "Everyone at Simpli. fi from our account executive to the account management team to the operations team is 100% committed to providing the highest level of service."
- Helen C., Senior Operations Manager, Social Media at ThriveHive, Small-Business (50 or fewer emp.)
Here is what users liked least about Demand Side Platform (DSP) software with User, Role, and Access Management features.
Yahoo AdTech DSP: "The user flow from campagins, to ad groups to keywords and ads is confusing and the reports always take too long to download, so they time out. The lack of integration with marin is also frustrating."
- Marc J., Senior Search Manager at Razorfish, Enterprise (> 1000 emp.)
Criteo Commerce Growth: "I would like to briefly present my year-long adventure with Criteo. Throughout the period of cooperation, I had the impression that the support employee is incompetent."
- Kris M., Small-Business (50 or fewer emp.)
Choozle: "That you need to pay so much more money for Insights detailed performance information to help optimize your audiences."
- James V., Marketing Technology Consultant, Mid-Market (51-1000 emp.)
These are what users recommend to others considering popular Demand Side Platform (DSP) software products with User, Role, and Access Management capabilities.
Basis: "easier campaign set up"
- William S., Director of Digital Media at iSynergy, Small-Business (50 or fewer emp.)
Choozle: "Great for simple campaigns and small budgets. Really nice to have the IP targeting capability at this price point combined with super simple interface."
- James C., Senior Vice President of Marketing Solutions at National Credit Center, Mid-Market (51-1000 emp.)
Google Marketing Platform: "I would recommend using DoubleClick Digital Marketing for anyone in a large advertising agency. It is a great platform to manage several clients and multiple people on multiple teams can easily access information in a centralized and organized place"
- Lauren P., Analyst at DigitasLBi, Enterprise (> 1000 emp.)
These are the problems users said the software was solving and how it is benefitting them.
Basis: "Bandwidth was limited, so this allowed us to offer more services without having to take on a ton of extra work."
- Marc J., Senior Search Manager at Razorfish, Enterprise (> 1000 emp.)
Choozle: "Programmatic buying"
- Katie S., Social Media Manager at Alterra Mountain Company, Enterprise (> 1000 emp.)
Simpli.fi: "Simpli. fi has helped us deliver online display advertising results to our SMB clients, who are hyper-targeting small, local markets."
- Helen C., Senior Operations Manager, Social Media at ThriveHive, Small-Business (50 or fewer emp.)
Reviews by Industry

Reviews by Industry: Demand Side Platform (DSP) Marketing Software with User, Role, and Access Management Features

User, Role, and Access Management features are an important factor when choosing a Demand Side Platform (DSP) software product. How the software and this feature are used differs from industry to industry, making it a challenge to find the best Demand Side Platform (DSP) software with the right features for your company. To help professionals with their Demand Side Platform (DSP) software research, G2 has gathered data sourced from 358 reviews. These reviews come from G2 users working in industries that use Demand Side Platform (DSP) products on a regular basis and who have the most experience with their User, Role, and Access Management functionality.

Industry-Related FAQs About Demand Side Platform (DSP) Software with User, Role, and Access Management Features

What industries have generated the most reviews of Demand Side Platform (DSP) products with User, Role, and Access Management capabilities?

Users from the following industries have written the most User, Role, and Access Management feature reviews about Demand Side Platform (DSP) software:

  • Marketing and Advertising
  • Retail
  • Information Technology and Services
Which Demand Side Platform (DSP) software with User, Role, and Access Management features do Marketing and Advertising professionals think is best?

Marketing and Advertising professionals rate Basis (4.5 stars and 263 reviews), Choozle (4.2 stars and 124 reviews), and Yahoo AdTech DSP (3.6 stars and 114 reviews) the highest.

What do Retail professionals think is the best Demand Side Platform (DSP) software with User, Role, and Access Management features?

Retail professionals rate Yahoo AdTech DSP (3.6 stars and 114 reviews), Simpli.fi (4.5 stars and 61 reviews), and Google Marketing Platform (4.1 stars and 60 reviews) the highest.

What do Information Technology and Services professionals think is the best Demand Side Platform (DSP) software with User, Role, and Access Management features?

Information Technology and Services professionals rate Basis (4.5 stars and 263 reviews) and Choozle (4.2 stars and 124 reviews) the highest.

Industry Review Snippets: Demand Side Platform (DSP) User, Role, and Access Management Software

There are 358 reviews from users in the Marketing and Advertising, Retail, and Information Technology and Services industries. Below are snippets of what some of these reviews said about those with the highest G2 score ratings and the most reviews.

Industry What Users From Each Industry Liked What Users From Each Industry Disliked
Marketing and Advertising
Basis: Centro makes it easy to expand into other channels so that you can do the strategy, not the campaign set up and management.
- Marc J., Senior Search Manager at Razorfish, Enterprise (> 1000 emp.)
Yahoo AdTech DSP: The user flow from campagins, to ad groups to keywords and ads is confusing and the reports always take too long to download, so they time out. The lack of integration with marin is also frustrating.
- Marc J., Senior Search Manager at Razorfish, Enterprise (> 1000 emp.)
Retail
Criteo Commerce Growth: We've worked with several partners on retargeting strategies, and Criteo drives the best ROI and offers top notch support.
- Jonathan B., Designer, Music Enthusiast, Small-Business (50 or fewer emp.)
Criteo Commerce Growth: Criteo shut off our ads right before the holiday shopping season. Also there was now way to limit daily spend, so it required constant manual review.
- Michael V., Mid-Market (51-1000 emp.)
Information Technology and Services
Basis: The customer service is amazing and we love the effort their team provides us
- Jordan S., Paid Media Manager at Tallwave, Mid-Market (51-1000 emp.)
Yahoo AdTech DSP: Failed to deliver business results especially compared to Google or even Bing
- Bally U., Product Management | Service Development | Strategic Marketing | Consulting, Small-Business (50 or fewer emp.)

Reviews by Market Segment

Reviews by Market Segment: Demand Side Platform (DSP) Software with User, Role, and Access Management Features

G2 Demand Side Platform (DSP) software reviewers come from companies of various sizes. On G2 we break these different market segments into three distinct groups:

These reviews are especially helpful when comparing the User, Role, and Access Management features of different Demand Side Platform (DSP) software products because each business market segment has its own unique experiences and requirements when it comes to specific software features. The segments that make up these Demand Side Platform (DSP) User, Role, and Access Management software reviews are:

  • 58.7% of reviewers are from small businesses.
  • 29.6% of reviewers are from mid-market companies.
  • 11.7% of reviewers work at enterprise companies.

Below you will find FAQs and actual review snippets for Demand Side Platform (DSP) software products that have User, Role, and Access Management features. These reviews are written by real G2 users working in the three market segments above.

Market Segment-Related Demand Side Platform (DSP) Software with User, Role, and Access Management Capabilities FAQs

What are the best Demand Side Platform (DSP) software products with User, Role, and Access Management features according to users from enterprise businesses?

The Demand Side Platform (DSP) software products enterprise-level professionals rate the highest are Basis (4.5 stars), Choozle (4.2 stars), and Yahoo AdTech DSP (3.6 stars).

Which Demand Side Platform (DSP) software products with User, Role, and Access Management features are the best according to mid-market business users?

The Demand Side Platform (DSP) software products mid-market business users rate the highest are Basis (4.5 stars), Choozle (4.2 stars), and Yahoo AdTech DSP (3.6 stars).

What do users in small businesses say are the top Demand Side Platform (DSP) software products with User, Role, and Access Management capabilities?

The Demand Side Platform (DSP) software products users in small businesses rate the highest are Basis (4.5 stars), Choozle (4.2 stars), and Yahoo AdTech DSP (3.6 stars).

Market Segment Review Snippets: Demand Side Platform (DSP) Software with User, Role, and Access Management Features

Business professionals share important information about Demand Side Platform (DSP) User, Role, and Access Management software usability, features, pricing, and more. Read what these users have to say about the top-rated Demand Side Platform (DSP) software with User, Role, and Access Management features.

Market Segment What Users From Each Market Segment Liked What Users From Each Market Segment Disliked
Enterprise (> 1000 emp.)
Google Marketing Platform: The interface is easy to understand from the get go. I am able to switch between my trafficking and reporting tabs very easily, and it houses many advertisers information.
- Lauren P., Analyst at DigitasLBi,
Yahoo AdTech DSP: The user flow from campagins, to ad groups to keywords and ads is confusing and the reports always take too long to download, so they time out. The lack of integration with marin is also frustrating.
- Marc J., Senior Search Manager at Razorfish, Enterprise (> 1000 emp.)
Mid-Market (51-1000 emp.)
Basis: I value the sales and technical support!
- Michael M., Publisher / Corporate Digital Director,
Yahoo AdTech DSP: I felt like conversion performance wasn't the best
- Craig T., Director of Performance Marketing at Pipedrive, Mid-Market (51-1000 emp.)
Small-Business (50 or fewer emp.)
Basis: Real time inventory tool - fantastic CPM's - inventory is great - geo fencing product is awesome
- William S., Director of Digital Media at iSynergy,
Criteo Commerce Growth: I would like to briefly present my year-long adventure with Criteo. Throughout the period of cooperation, I had the impression that the support employee is incompetent.
- Kris M., Small-Business (50 or fewer emp.)