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Amobee Reviews & Product Details

Amobee Overview

What is Amobee?

Finally, there’s a platform that understands how people consume content today. A platform that understands that as people move across screens, advertisers and broadcasters need to adapt instantly. Only Amobee makes it easy for you to find your audience—no matter where they are, no matter what they’re watching. Amobee is built on three fundamental truths: consumers move fluidly across screens, love video, and value their privacy. Amobee helps brands, agencies, and media companies unify audiences to optimize results across all TV, connected TV, and digital media, including social, to drive customers’ growth. That’s good for you. Good for your business. Good for consumers.

Amobee Details
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Amobee Community
Languages Supported
English
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Product Description

A cloud platform that enables marketers to make smarter decisions and precisely execute cross-channel campaigns.


Seller Details
Seller
Amobee
Year Founded
2005
HQ Location
Redwood City, CA
Twitter
@amobee
8,108 Twitter followers
LinkedIn® Page
www.linkedin.com
203 employees on LinkedIn®

Alysse T.
AT
Overview Provided by:

Recent Amobee Reviews

Verified User
A
Verified UserEnterprise (> 1000 emp.)
4.5 out of 5
"Strong DSP with a few nuances, helpful team"
The Amobee support team has always been extremely helpful, prompt and friendly. Additionally, our team and clients love the Amobee BI targeting cap...
Verified User
A
Verified UserSmall-Business (50 or fewer emp.)
5.0 out of 5
"The best team and a great platform"
Amobee is constantly evolving to be better and user friendly. The team is amazing always helping and making adaptations to the platform based on us...
JP
Justin P.Mid-Market (51-1000 emp.)
4.5 out of 5
"Flexible DSP"
User interface is very trader friendly with convenient reporting features
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51 Amobee Reviews

3.8 out of 5
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51 Amobee Reviews
3.8 out of 5
51 Amobee Reviews
3.8 out of 5

Overall Review Sentiment for AmobeeQuestion

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
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G2 reviews are authentic and verified.
Verified User in Financial Services
AF
Enterprise(> 1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Amobee?

'- Great customer service team. Quick to respond to emails and proactively helps with troubleshooting, pacing, optimizations, etc.

- Willing to help recommend and implement optimizations.

- Amobee Brand Intelligence - mostly bid stream models that incorporates social listening from FB + Twitter Review collected by and hosted on G2.com.

What do you dislike about Amobee?

- Campaign home is dated. There are no graphs or visuals to quickly see how campaign performance and pace are looking

- Bulk upload of tags is only available for a select few tag types, leading to lengthy go-live timelines for remaining tag types. Typically have to loop in their Support team to assist

- Reporting: No instant download reporting. Reporting metrics are not represented well: ex: spend/cost = advertiser invoice

- Sending important campaign information to our agency counterparts without us seeing or being informed first. When this is done, it causes confusion on the standardized roles in the LOB between the IAT. Review collected by and hosted on G2.com.

Recommendations to others considering Amobee:

Leverage your DSP Account Reps for planning and strategy to ensure your campaign delivers optimal performance. And, most importantly, always share candid feedback to them in terms of your relationship and ways of working. Review collected by and hosted on G2.com.

What problems is Amobee solving and how is that benefiting you?

Currently in the process of resolving the communication roles between our IAT LOB. Getting updates on their DSP/product offerings in case the latest one we have is a bit outdated. Review collected by and hosted on G2.com.

Verified User in Pharmaceuticals
AP
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Amobee?

Amobee is constantly evolving to be better and user friendly. The team is amazing always helping and making adaptations to the platform based on user feedback. The bulk edit option is also great and makes it much easier to quickly edit campaigns. Review collected by and hosted on G2.com.

What do you dislike about Amobee?

For some time there was a limitation on the optimization options available, they have since added new optimizations which is great. Review collected by and hosted on G2.com.

Recommendations to others considering Amobee:

I recommend it! Great for all users. Review collected by and hosted on G2.com.

What problems is Amobee solving and how is that benefiting you?

Improving campaign performance has been much easier with the new changes and additions to the platform that Amobee has made. In addition to the automated platform improvements, the team has been incredible with campaign performance suggestions. Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
AM
Enterprise(> 1000 emp.)
More Options
Validated Reviewer
Review source: Organic
What do you like best about Amobee?

The Amobee support team has always been extremely helpful, prompt and friendly. Additionally, our team and clients love the Amobee BI targeting capabilities as well as insights. Review collected by and hosted on G2.com.

What do you dislike about Amobee?

There are a few targeting nuances (such as adding an SSP rail if the line item already has a PMP applied resulting in running outside of the PMP deal), however, overall performance was generally in line with other DSPs. Additionally, when issues arose our team was always dedicated to helping us troubleshoot them. Review collected by and hosted on G2.com.

What problems is Amobee solving and how is that benefiting you?

I think the biggest differentiator was tapping into Amobee BI. In addition to being a great and efficient contextual targeting solution, our client really loved the BI insights we were able to provide thanks to the Amobee team. We sometimes used Amobee BI insights to inform targeting strategies for other tactics. Review collected by and hosted on G2.com.

JP
Senior Manager Trading & Programmatic Operations
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Amobee?

User interface is very trader friendly with convenient reporting features Review collected by and hosted on G2.com.

What do you dislike about Amobee?

Real time data flyout can be more granular to show hourly delivery and performance vs daily Review collected by and hosted on G2.com.

Recommendations to others considering Amobee:

Understand the your campaigns needs and objectives and how Amobee can offer different solutions for campaign set-up and execution. Review collected by and hosted on G2.com.

What problems is Amobee solving and how is that benefiting you?

How to efficiently manage OTT/CTV campaigns. Amobee has a strong integration with different data and supply partners. Review collected by and hosted on G2.com.

MW
media trader
Enterprise(> 1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Amobee?

The workflow is very self serve friendly for our line of business. of all dsp's i would say you have mastered ctv graph Review collected by and hosted on G2.com.

What do you dislike about Amobee?

reporting could be more upgraded. customizable dahasboards and such Review collected by and hosted on G2.com.

Recommendations to others considering Amobee:

none to add Review collected by and hosted on G2.com.

What problems is Amobee solving and how is that benefiting you?

executing orders like tier 2 auto and political great targeting aspects Review collected by and hosted on G2.com.

CS
Media Specialist
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
(Original )Information
What do you like best about Amobee?

The Graphic Displays are really helpful and informative. Review collected by and hosted on G2.com.

What do you dislike about Amobee?

Creative rotations only if the spots have the same duration. Review collected by and hosted on G2.com.

What problems is Amobee solving and how is that benefiting you?

solving all types of under-delivery issues. I have realized that the real-time tool defines pacing trends. Review collected by and hosted on G2.com.

Verified User in Automotive
UA
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: Organic
What do you like best about Amobee?

the interface is very easy to follow, very intuitive and easy to pick up for new users. real-time tool is valuable to help determine what factors are hindering delivery and what steps are needed to improve campaign performance. Review collected by and hosted on G2.com.

What do you dislike about Amobee?

forecaster is not always accurate and can be very slow to load. Review collected by and hosted on G2.com.

What problems is Amobee solving and how is that benefiting you?

Amobee allows me to track all aspects of campaigns, from win rates to which deals are helping delivery and which ones are holding back performance. campaigns run in Amobee run much smoother than ones run in other platforms I've used. Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
UM
Enterprise(> 1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Amobee?

Great troubleshooting tool with helpful visuals. Their team is amazing and very responsive! Review collected by and hosted on G2.com.

What do you dislike about Amobee?

Bulk-editing line items for optimizations could be better. Some features are dated. Review collected by and hosted on G2.com.

What problems is Amobee solving and how is that benefiting you?

Amobee helps us stay on track with campaigns. Their team is always willing to jump in with recommendations and helpful insights. Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
AM
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
(Original )Information
What do you like best about Amobee?

Optimizating the campaigns were easy and the regular updates helped in adaptation of current market activity. Also was able to connect with 3rd party data vendors easily. Review collected by and hosted on G2.com.

What do you dislike about Amobee?

Can improve on graphs showing the real time performance of the campaigns and also bring in more detailed view of campaign to analyse further towards optimization. Review collected by and hosted on G2.com.

What problems is Amobee solving and how is that benefiting you?

Working on multiple video ads campaigns across tier 1 region. RTB functionality is better compared to other platforms in the market and has good inventory sources Review collected by and hosted on G2.com.

Verified User in Online Media
UO
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
(Original )Information
What do you like best about Amobee?

Amobee gives a wholesome area to create campaigns for Digital, Social, Mobile, and Video advertising.

User-friendly UI and ease of creating campaigns Review collected by and hosted on G2.com.

What do you dislike about Amobee?

Absence of mix with different DSPs, ease of white-labeling as per need. Very less mobile support and not mobile-friendly. Review collected by and hosted on G2.com.

What problems is Amobee solving and how is that benefiting you?

This platform allows interaction to a higher degree than that normally handled in the market Review collected by and hosted on G2.com.