The Top 13 Easiest To Use Account-Based Advertising Software

See the top Account-Based Advertising Software products based on usability ratings. A product’s usability score is calculated by a proprietary algorithm that factors in real user satisfaction ratings of how easy the product is to administer, as well as how well the product meets business requirements, among other ratings. Compare products according to their usability scores to streamline the buying process and quickly identify the best products based on real user experiences.

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Usability Score

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Opensense Email Signatures

8.8

Overall Usability Score

8.8

Usability Score Breakdown

Ease of Admin

Average: 8.6

8.9

Ease of Use

Average: 8.5

8.6

Meets Requirements

Average: 8.8

9.6

Customer Segment Breakdown

Small Business

16%

Mid Market

69%

Enterprise

15%

N.Rich

8.7

Overall Usability Score

8.7

Usability Score Breakdown

Ease of Admin

Average: 8.6

9.2

Ease of Use

Average: 8.5

9.3

Meets Requirements

Average: 8.8

9.3

Customer Segment Breakdown

Small Business

13%

Mid Market

48%

Enterprise

38%

Influ2

8.6

Overall Usability Score

8.6

Usability Score Breakdown

Ease of Admin

Average: 8.6

9.4

Ease of Use

Average: 8.5

8.9

Meets Requirements

Average: 8.8

8.9

Customer Segment Breakdown

Small Business

21%

Mid Market

63%

Enterprise

17%

RollWorks Account-Based Platform

8.6

Overall Usability Score

8.6

Usability Score Breakdown

Ease of Admin

Average: 8.6

8.6

Ease of Use

Average: 8.5

8.5

Meets Requirements

Average: 8.8

8.4

Customer Segment Breakdown

Small Business

30%

Mid Market

55%

Enterprise

15%

Albacross

8.5

Overall Usability Score

8.5

Usability Score Breakdown

Ease of Admin

Average: 8.6

9.5

Ease of Use

Average: 8.5

9.3

Meets Requirements

Average: 8.8

9.4

Customer Segment Breakdown

Small Business

43%

Mid Market

50%

Enterprise

Demandbase One

8.5

Overall Usability Score

8.5

Usability Score Breakdown

Ease of Admin

Average: 8.6

8.4

Ease of Use

Average: 8.5

8.1

Meets Requirements

Average: 8.8

8.8

Customer Segment Breakdown

Small Business

18%

Mid Market

50%

Enterprise

32%

Madison Logic Platform

8.4

Overall Usability Score

8.4

Usability Score Breakdown

Ease of Admin

Average: 8.6

8.9

Ease of Use

Average: 8.5

8.5

Meets Requirements

Average: 8.8

8.7

Customer Segment Breakdown

Small Business

14%

Mid Market

45%

Enterprise

41%

DemandScience

8.4

Overall Usability Score

8.4

Usability Score Breakdown

Ease of Admin

Average: 8.6

7.8

Ease of Use

Average: 8.5

8.3

Meets Requirements

Average: 8.8

8.5

Customer Segment Breakdown

Small Business

20%

Mid Market

59%

Enterprise

22%

6sense Revenue Marketing

8.1

Overall Usability Score

8.1

Usability Score Breakdown

Ease of Admin

Average: 8.6

8.0

Ease of Use

Average: 8.5

7.8

Meets Requirements

Average: 8.8

8.1

Customer Segment Breakdown

Small Business

Mid Market

58%

Enterprise

33%

#10

ZoomInfo Marketing

8.1

Overall Usability Score

8.1

Usability Score Breakdown

Ease of Admin

Average: 8.6

8.4

Ease of Use

Average: 8.5

8.5

Meets Requirements

Average: 8.8

8.9

Customer Segment Breakdown

Small Business

36%

Mid Market

37%

Enterprise

26%

#11

Metadata.io

7.9

Overall Usability Score

7.9

Usability Score Breakdown

Ease of Admin

Average: 8.6

8.3

Ease of Use

Average: 8.5

8.1

Meets Requirements

Average: 8.8

8.5

Customer Segment Breakdown

Small Business

19%

Mid Market

67%

Enterprise

14%

#12

Foundry ABM

7.6

Overall Usability Score

7.6

Usability Score Breakdown

Ease of Admin

Average: 8.6

8.2

Ease of Use

Average: 8.5

7.8

Meets Requirements

Average: 8.8

8.4

Customer Segment Breakdown

Small Business

18%

Mid Market

64%

Enterprise

18%

#13

D&B Rev.Up ABX

7.3

Overall Usability Score

7.3

Usability Score Breakdown

Ease of Admin

Average: 8.6

8.3

Ease of Use

Average: 8.5

8.1

Meets Requirements

Average: 8.8

8.6

Customer Segment Breakdown

Small Business

33%

Mid Market

41%

Enterprise

26%

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