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Sprinklr Social Reviews & Product Details - Page 4

Sprinklr Social Overview

What is Sprinklr Social?

Sprinklr Social’s industry-leading platform empowers enterprise teams of all sizes to deliver a consistent brand experience across 35+ digital and social channels to drive engagement and revenue, with in-depth capabilities across publishing, engagement, listening, analytics, employee advocacy, influencer marketing and commerce. - Plan and schedule content using an editorial calendar, store all media assets in a digital asset manager and simultaneously publish across channels at AI-recommended times with an omni- channel publisher - Generate engaging, platform-specific content instantly with Sprinklr AI+ - Engage with your audience across 35+ social and messaging channels using a unified inbox - Leverage AI-powered classification to efficiently analyze sentiment and intent of the inbound messages and engage better and faster with AI Smart Response, Smart Compose, and auto- responses - Analyze performance across owned, earned and paid media, and integrate data from multiple sources into a unified report and get on-demand or routine access - Get 5 times more granular business insights with custom metrics and out-of-the-box dashboards - Uncover AI-powered, critical insights across brand health, campaign performance, competitor benchmarking and more - Empower your sales teams to grow leads by reaching more prospects and delivering personalized content faster - Amplify reach by empower your employees to share your branded content easily, leveraging user-generated content and engaging influencers - Leverage truly enterprise-grade with 10x more granular & customizable compliance and approval workflows for unique business needs

Sprinklr Social Details
Product Website
Languages Supported
English, French, Japanese, Korean, Portuguese
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Product Description

Sprinklr has 19 social media management modules, purpose-built to deliver amazing customer experiences and ensure the voice of the customer is heard and acted upon by every employee.

How do you position yourself against your competitors?

For over a decade, Sprinklr has been the undisputed leader in providing social media management for the world’s most iconic brand.

Sprinklr Social’s self-serve plan is the most comprehensive social media management solution, with a simpler interface, built-in listening, OpenAI’s ChatGPT integration and over 100 exclusive features for better planning, publishing, engagement, and analytics.

Larger, distributed teams with needs across insights, marketing and customer service can leverage Sprinklr Social’s Enterprise offering for advanced customization, 3x wider channel coverage, unmatched global governance and 5x more in-depth analytics with custom metrics.

Sprinklr Social also comes pre-packaged with Sprinklr AI, the industry-leading AI for specific nuanced tasks such as sentiment & intent analysis, obtaining insights from large unstructured data and recommending relevant actions for managing customer experience.


Seller Details
Seller
Sprinklr
Company Website
Year Founded
2009
HQ Location
New York
Twitter
@Sprinklr
38,873 Twitter followers
LinkedIn® Page
www.linkedin.com
4,628 employees on LinkedIn®
Ownership
NYSE: CXM
Description

Sprinklr is a leading enterprise software company for all customer-facing functions. With advanced AI, Sprinklr's unified customer experience management (Unified-CXM) platform helps companies deliver human experiences to every customer, every time, across any modern channel. Headquartered in New York City with employees around the world, Sprinklr works with more than 1,400 valuable enterprises — global brands like Microsoft, P&G, Samsung and more than 50% of the Fortune 100. Sprinklr’s value to the enterprise is simple: We un-silo teams to make customers happier.


Mara S.
MS
Overview Provided by:

Recent Sprinklr Social Reviews

Miles B.
MB
Miles B.Enterprise (> 1000 emp.)
4.5 out of 5
"Enterprise workflow engine, built for scale"
The core principle of connecting customer experience to marketing is a powerful underlying concept. One that goes ignored by many that consider soc...
Verified User
U
Verified UserSmall-Business (50 or fewer emp.)
4.5 out of 5
"My Experience was Elevate Engagement , Smooth Workflows"
Sprinklr Social stand out with its suitable tools, fast Social listening , live Engagement , Personalize Customer Experience ,all in one unified in...
Joe M.
JM
Joe M.Small-Business (50 or fewer emp.)
5.0 out of 5
"Amazingly in depth social manager"
I am in the end of an evel period with this software and I must say I am super impressed with how intuitive and easy it is to use. It was simple to...
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Sprinklr Social Media

Sprinklr Social Demo - Social Publishing and Engagement Overview
Social Publishing and Engagement Overview
Sprinklr Social Demo - Engagement Dashboard
Engagement Dashboard
Sprinklr Social Demo - Reporting
Reporting
Sprinklr Social Demo - Reporting
Reporting
Sprinklr Social Demo - Advocacy
Advocacy
Sprinklr Social Demo - Distributed
Distributed

Official Interactive Demo

Sprinklr Social demo available

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Video Reviews

1,008 Sprinklr Social Reviews

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1,008 Sprinklr Social Reviews
4.0 out of 5
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Sprinklr Social Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons

Overall Review Sentiment for Sprinklr SocialQuestion

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
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Ofir Asaf B.
OB
Projects & Systems Specialist
Enterprise(> 1000 emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Sprinklr Social?

Thanks to its various tools (listening, service, campaigns, etc) and integration into Salesforce, I can control everything regarding my social media accounts. Spirnklr simply provides 360 degrees coverage and I am very happy with it. Review collected by and hosted on G2.com.

What do you dislike about Sprinklr Social?

Sometimes it can be complex due to all of its functions and features. I am always in a constant state of learning due to this. Review collected by and hosted on G2.com.

What problems is Sprinklr Social solving and how is that benefiting you?

Sprinklr solves the need for multiple tools as it provides an all-in-one tool. Additionally,the fact Sprinklr can integrate into so many social media accounts and platforms is fantastic. I am very happy with the ability of being able to hunt for low reviews on Amazon, Google Play, AppStore and also see what people say about my brand in Facebook, IG, and many other platforms. Review collected by and hosted on G2.com.

Verified User in Consumer Services
AC
Enterprise(> 1000 emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
(Original )Information
What do you like best about Sprinklr Social?

Wide range of tools to ensure listening, publishing and engagement are all handled easily. They roll out new tools frequently and with our advanced support, it is explained and taught to the team. They seem to be on the forefront of platform integrations, which is extremely improtant to our business. Review collected by and hosted on G2.com.

What do you dislike about Sprinklr Social?

For our business, price is a decision making factor. Ultimately, the service provided and the business outcomes outweigh the cost. Review collected by and hosted on G2.com.

What problems is Sprinklr Social solving and how is that benefiting you?

Publishing, listening, and engagement. Review collected by and hosted on G2.com.

PN
Enterprise(> 1000 emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Sprinklr Social?

Unified publishing and reporting capabilities that help us to post and monitor across multiple social channels from a single dashboard.

The advocacy module has also helped in getting more engagement across our brand's social content. Review collected by and hosted on G2.com.

What do you dislike about Sprinklr Social?

There have been issues from time to time concerning the platform capabilities that the support team takes a lot of time to fix. This disturbs our daily operations at times and we have to redirect our stakeholders to engage natively. Review collected by and hosted on G2.com.

What problems is Sprinklr Social solving and how is that benefiting you?

Help us monitor brand crises and events along with real-time email alerts. The tool has been a one-stop solution for all country and BU social media managers in publishing to 4+ channels from a single publishing window. It also helped in strengthening governance through approval system setup and finally through unified analytics and intuitive filters one can get a detailed analytics report on the content's performance. Review collected by and hosted on G2.com.

Verified User in Telecommunications
AT
Enterprise(> 1000 emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Sprinklr Social?

It provides real-time feedback/sentiment on the specific market I am looking for.

I love the discussion trend summary.

Customer support is great and my account rep, Manuel is amaizng. Review collected by and hosted on G2.com.

What do you dislike about Sprinklr Social?

The platform is a bit convoluted.

It's hard to navigate at times. Review collected by and hosted on G2.com.

What problems is Sprinklr Social solving and how is that benefiting you?

It provides insight into our brand from a hoistic stanpoint and if needed to get specific insight on a particualr market, it can provide that as well. Review collected by and hosted on G2.com.

Elidan Alberto C.
EC
Content Coordinator
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Sprinklr Social?

What I like most about Sprinklr is being able to see all the posts from my social media accounts, even when they have been deleted. Thanks to its metrics, I can see where we are falling short month by month. However, it also allows us to see what is working and replicate it Review collected by and hosted on G2.com.

What do you dislike about Sprinklr Social?

What I like the least is that it doesn't allow tagging multiple posts at once; this would help us a lot with IG Stories. It would also be cool if it allowed more editing for those same IG Stories. Review collected by and hosted on G2.com.

What problems is Sprinklr Social solving and how is that benefiting you?

It solves all the social media metrics issues, but what benefits me the most is being able to differentiate campaigns; doing it manually is impossible Review collected by and hosted on G2.com.

Nicole G.
NG
Lead Community Moderator
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Sprinklr Social?

Reporting capabilities are useful and customizable. Review collected by and hosted on G2.com.

What do you dislike about Sprinklr Social?

Sprinklr social is an extremely bulky platform for a moderator. The screen is way too busy showing 90% of information that is not helpful. This might be a little better if you are handling customer service cases but if you are handling thousands of items across multiple platforms, you'll have about 10% of the screen that you actually need to see at about a 12 point font and tiny icons denoting the platform. It takes way too long to handle items and if you are dealing with thousands in a day i.e. a larger corporation or business, it's time-consuming. Review collected by and hosted on G2.com.

What problems is Sprinklr Social solving and how is that benefiting you?

Keeping track of handled items and time it takes to handle. Review collected by and hosted on G2.com.

Rui C.
RC
Social & Paid Media Specialist
Enterprise(> 1000 emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Sprinklr Social?

What I like best about Sprinklr Social is its exceptional ability to be customized to meet our brand's unique needs. The platform allows us to tailor social listening, engagement, and analytics specifically for our goals, ensuring we get the most relevant insights and effective management tools. This customization helps us maintain a consistent brand voice and respond to our audience more efficiently. Review collected by and hosted on G2.com.

What do you dislike about Sprinklr Social?

The platform can be overwhelming initially due to its extensive features. Review collected by and hosted on G2.com.

What problems is Sprinklr Social solving and how is that benefiting you?

Sprinklr Social centralizes our social media management, saving time and improving efficiency. Its advanced social listening helps us understand customer sentiment and trends, allowing for proactive responses. Customizable analytics provide deep insights into campaign performance, enabling data-driven decisions and better audience engagement. Review collected by and hosted on G2.com.

Kelly S.
KS
Analista de Social & Data Analytcs Jr
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Sprinklr Social?

The ability to collect insights from different social media platforms simultaneously, as well as to have a summary of the most mentioned topics through 'Smart Insights'. Review collected by and hosted on G2.com.

What do you dislike about Sprinklr Social?

Usually when I need to create a theme or topic, I have to request a 'backfill' to collect information from a previous date. Sometimes it ends up with an error when I make this request, and I don't know why it happened. Review collected by and hosted on G2.com.

What problems is Sprinklr Social solving and how is that benefiting you?

Assisting in gathering information to conduct studies that will be important for the brand. Additionally, it also helps us to perform analyses within the brand's social media channels. All of this in a very quick and practical manner, allowing us to save a significant amount of time. Review collected by and hosted on G2.com.

Abigail H.
AH
Social Media Specialist
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
(Original )Information
What do you like best about Sprinklr Social?

How easy it is to use. When I was trained on how to use it, it did not take long. I like how everything you need is there and it is not confusing. Another thing, is I like how it never has issues. Review collected by and hosted on G2.com.

What do you dislike about Sprinklr Social?

We have had many issues in the past months with the system, unfortunately. Messages are disappearing, the status randomly changes on its own. Another main issue, cases are appearing out of nowhere in our queue. Review collected by and hosted on G2.com.

What problems is Sprinklr Social solving and how is that benefiting you?

It makes my job easier. It is the main program we use and it benefits the company in so many ways. As previously mentioned, it is easy to use and I love that about it. Review collected by and hosted on G2.com.

Verified User in Computer Hardware
UC
Enterprise(> 1000 emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Sprinklr Social?

The people who were laid off by Sprinklr in order to make their shareholders happy, but they're gone now. Review collected by and hosted on G2.com.

What do you dislike about Sprinklr Social?

Literally.... everything.

Sprinklr is an beta product masquerading as a "complete" SaaS tool for social media management. The support is nearly nonexistent, bugs and glitches either take months to fix or don't get fixed at all, and oftentimes it will fail catastrophically during critical moments when managing or executing social campaigns.

The "support" is outsourced and genuinely do not know anything about the product they're supposed to support, likely because all the developers who have worked to put together the platform and know it inside and out have left the company or been laid off.

The knowledgebase/documentation is grossly out of date and often lead to "page not found" errors, so even if you want to self-serve, Sprinklr goes out of their way to make it difficult.

The UI is confusing (and as already mentioned before poorly documented), with a poorly thought out design that often leads to excessive bloat of the backend (which in turn leads to deteriorated performance).

Compounding things is that Sprinklr essentially has a monopoly over this particular industry, so they can afford to act with hubris and treat clients with disdain (think Meta in terms of support), all the while charging a premium for their "services."

I can't see them ever improving until there is real competition in the space that threatens their marketshare. Once you buy in, it is very difficult to get out. Review collected by and hosted on G2.com.

What problems is Sprinklr Social solving and how is that benefiting you?

Sprinklr was INTENDED to solve the problem of fragmentation, where instead of navigating multiple SaaS to serve different functions (such as listening tools, editorial calendars, or crisis management, paid campaigns) , you can do it all on one platform, minimizing the need to login to several social media SaaS, native or otherwise. Its infrastructure though is so dysfunctional and unreliable that you are better off using multiple services as part of your social media toolkit. It may lead to a more fragmented workflow, but at the same time it gives you more mobility to move from one tool to another if its not performing up to par. Review collected by and hosted on G2.com.