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Spotler Activate
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Spotler Activate
By Spotler Group
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4.5 out of 5 stars
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Spotler Activate Reviews & Product Details

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Spotler Activate Overview

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What is Spotler Activate?

Spotler Activate is a dynamic Customer Data Platform (CDP) designed to empower businesses to create hyper-personalised customer journeys and high-impact campaigns across multiple channels. By seamlessly merging web visitor data with existing customer information, Spotler Activate provides a 360-degree view of each customer, building comprehensive profiles that allow for tailored, data-driven marketing efforts. The platform's journey builder offers a user-friendly drag-and-drop editor, enabling marketers to create and optimise campaigns with conditional triggers and real-time integrations effortlessly. With powerful personalisation features, Spotler Activate can adapt to individual customer preferences and purchasing stages, enhancing the shopping experience by displaying real-time, relevant product recommendations across webshops, emails, and other digital touchpoints. A/B testing and segmentation tools are embedded within Spotler Activate, allowing businesses to refine their personalisation strategies continually. The platform also supports robust audience segmentation with its Audience Builder tool, utilising diverse variables to target precise customer segments effectively. Spotler Activate boosts customer engagement by synchronising messaging across multiple channels, providing real-time persuasive elements, like purchase urgency cues, and enabling automated A/B tests to determine the best-performing content variations. Spotler Activate integrates smoothly with popular software, including e-commerce solutions like Magento and PrestaShop, and supports APIs and web push notifications, enhancing its functionality. Businesses can leverage lifecycle management, RFM modelling, and a meta conversions API for comprehensive campaign insights and strategic decision-making. With Spotler's support services, users benefit from comprehensive training and expert assistance to maximise the platform's potential. Spotler Activate is ideal for marketers aiming to elevate personalisation, drive conversions, and build stronger customer loyalty through data-driven, automated marketing strategies.

Spotler Activate Details
Discussions
Spotler Activate Community
Languages Supported
German, English, Dutch, Spanish, Swedish
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Product Description

Squeezely helps marketing teams create personalized experiences. Our personalization methods are helping numerous marketing teams improve their results and efficiency in a matter of weeks.

Seller Details
Seller
Spotler Group
Year Founded
2001
HQ Location
Brighton, East Sussex
LinkedIn® Page
www.linkedin.com
132 employees on LinkedIn®
IL
Overview Provided by:
Ivo Lindhout

Recent Spotler Activate Reviews

Verified User
U
Verified UserMid-Market (51-1000 emp.)
4.0 out of 5
"Accessible & structured tool"
Workspace is low key, easy to understand and clearly structured. Customer service is easily accessible and helpful.
Read more
Bas V.
BV
Bas V.Mid-Market (51-1000 emp.)
4.5 out of 5
"Squeezely helps us create personalized experiences for our customers"
Squeezely gives us much freedom in creating segments and personalized experiences. The support is also a big plus, the support is fast and they re...
Read more
WV
Wes v.Small-Business (50 or fewer emp.)
5.0 out of 5
"Easy to use and usefull customer data platform with focus on personalization"
A lot of features that help to boost our business. Personalization on our magento 2 webstore and integrated with our E-mail software. Its amazing t...
Read more
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Spotler Activate Media

Spotler Activate Demo - Ultimate customer overview
Complete customisation with a clear overview of all relevant data for every customer. Valuable customer profiles combined CRM-data with their online behaviour. Use these 360 degree profiles to build target audiences, or zoom in on an individual level.
Spotler Activate Demo - Structured tools to manage endless possibilities
With an abundance of data points per customer, relevant target audiences quickly start to form. Our Audience Builder will help you structure your audiences and manage endless combinations of events and characteristics.
Spotler Activate Demo - Channel Synchronisation
A cross-channel approach is the holy grail in online marketing. Effortlessly target your audiences on external channels. Buyer journeys that adapt to your customers behaviour. Discover what this channel synchronisation could mean for your business.
Spotler Activate Demo - Journey Builder
Smoothly drag your journey elements into the right order and create a beautifully mapped overview of all possible scenarios. Make it more exciting and incorporate real time triggers to communicate with external channels. Tweaking was never this easy.
Spotler Activate Demo - Website Personalisation
Squeezely offers an unique personalisation toolbox. Your website will be able to adjust and change according to every visitor's personal preferences. Also, we have incorporated A/B testing into our CDP. Establishing what works and tweaking to perfecting.
Spotler Activate Demo - Product Recommendations
Getting your recommendations right is core business for every retailer. By applying collaborative filtering, Squeezely is able to determine relevance in terms of product types and purchase timing. Squeezely predicts pleasantly surprised customers.
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15 Spotler Activate Reviews

4.5 out of 5
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15 Spotler Activate Reviews
4.5 out of 5
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4.5 out of 5
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WV
E-commerce data specialist
Small-Business(50 or fewer emp.)
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Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Spotler Activate?

A lot of features that help to boost our business. Personalization on our magento 2 webstore and integrated with our E-mail software. Its amazing to create Marketing journeys using all touchpoints of our customers and visitors.

Automated audiences up-to-date 24/7 we send to our Google Ads account is also a great feature. Review collected by and hosted on G2.com.

What do you dislike about Spotler Activate?

It costs money :) But its worth it! A great feature would be that historic data is automated uploaded from your cms (now you can with .csv). Review collected by and hosted on G2.com.

Recommendations to others considering Spotler Activate:

Ask for a Demo and you will see all the possibilities. Review collected by and hosted on G2.com.

What problems is Spotler Activate solving and how is that benefiting you?

We can now create not only audiences but use filters and custom fields to narrow down to a specific audience and it is up-to-date. We also now have a clear view of our marketing journeys. Review collected by and hosted on G2.com.

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Bas V.
BV
Webanalist
Mid-Market(51-1000 emp.)
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Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Spotler Activate?

Squeezely gives us much freedom in creating segments and personalized experiences.

The support is also a big plus, the support is fast and they really help you get the most out of the tooling. Review collected by and hosted on G2.com.

What do you dislike about Spotler Activate?

Somethimes you can get lost in all of the functionality, but therefore they offer good support. Review collected by and hosted on G2.com.

What problems is Spotler Activate solving and how is that benefiting you?

Easily to set up personalisations and A/B tests. Is creates an uplift in our average order value en revenue. Review collected by and hosted on G2.com.

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Anne-Sophie D.
AD
Owner by Dres(s) Consultancy
Mid-Market(51-1000 emp.)
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Validated Reviewer
Review source: Organic
What do you like best about Spotler Activate?

The most valuable part of Squeeely is the quick response you get on bugs or support. The team of Squeezely is very social so to contact them is always very joyful. Review collected by and hosted on G2.com.

What do you dislike about Spotler Activate?

The onboarding proces and the innovations are outsourced to Partners of Squeezely. The Partners are not always up-to-date by ''special issues''. I think Squeezely can invest more in new customers to help them to get asap up and running with the platform to help with the installation. Review collected by and hosted on G2.com.

What problems is Spotler Activate solving and how is that benefiting you?

Personalization of the webshop is the biggest problem solver. We hope to get different conversion and lifetime buyers if we get true all the options the platform offers. Review collected by and hosted on G2.com.

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AM
Marketing consultant
Small-Business(50 or fewer emp.)
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Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Spotler Activate?

Great tool for personalisation with endless possibilities. The support is very fast and helpful. We achieved great results with the tool. Review collected by and hosted on G2.com.

What do you dislike about Spotler Activate?

The overview of personalisations is sometimes a bit cluttered. Review collected by and hosted on G2.com.

What problems is Spotler Activate solving and how is that benefiting you?

We use Squeezely to communicate relevantly, focusing on conversion, return and customer satisfaction. The use of Squeezely enables us to make media communications more relevant, websites more personal an realize more turnover with data. Review collected by and hosted on G2.com.

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Verified User in Apparel & Fashion
UA
Small-Business(50 or fewer emp.)
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Validated Reviewer
Review source: Organic
What do you like best about Spotler Activate?

We have used Squeezely to identify customers when they visit our website or offline stores. This gives us a centralized view of our customers. Using Squeezely we are able to reach these customers with personalized content on our website, via email and also in ads. In doing so it really has made our customer experience a lot smarter and better. Review collected by and hosted on G2.com.

What do you dislike about Spotler Activate?

You do need some knowledge about marketing and websites to set this up. Squeezely offers a really good onboarding program with dedicated customer success portal. But to get everything setup it is helpful that you at least have some basic knowledge about HTML & CSS. Review collected by and hosted on G2.com.

Recommendations to others considering Spotler Activate:

It really helped us do a lot as a small company in very little time. Squeezely's support has been great in helping us getting started and made us less reliant on our website development partners. Review collected by and hosted on G2.com.

What problems is Spotler Activate solving and how is that benefiting you?

For example, website visitors that are viewing products that are not in stock can get automatic reminders when a product is available again. Returning customers get strong product recommendations related to the product category they visit and also see similar products in the checkout. Review collected by and hosted on G2.com.

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Pieter B.
PB
Sr. Advertising Specialist & Online Marketing Strategist
Mid-Market(51-1000 emp.)
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Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Spotler Activate?

Squeezely is an easy to use tool for customer data management Review collected by and hosted on G2.com.

What do you dislike about Spotler Activate?

Sometimes we ran into a bug, however whenever we contacted support those issues where resolved quickly Review collected by and hosted on G2.com.

What problems is Spotler Activate solving and how is that benefiting you?

Import of customer list data in ad platforms, Conversion API for extra conversion data Review collected by and hosted on G2.com.

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YK
Ecommerce manager
Small-Business(50 or fewer emp.)
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Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Spotler Activate?

Personalization options, tracking options, connections with Copernica, Magento2. Review collected by and hosted on G2.com.

What do you dislike about Spotler Activate?

Usability; switching between merchants could be better. Review collected by and hosted on G2.com.

What problems is Spotler Activate solving and how is that benefiting you?

Connecting customer data from different platforms. Review collected by and hosted on G2.com.

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Ayush s.
AS
Research Analyst
Mid-Market(51-1000 emp.)
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Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Spotler Activate?

Best thing about this software is it provides campain management, diving customers according to segments and it has also the features of personalization.

It has many other good features. Review collected by and hosted on G2.com.

What do you dislike about Spotler Activate?

Sometimes it is bit difficult to copy data and other things from one account to another and it's dashboard also have many limitations. Review collected by and hosted on G2.com.

What problems is Spotler Activate solving and how is that benefiting you?

It provides me a user friendly interface and support with result driven personalization.

It has option to approach clients in more personalized way by bringing together with synchronisation. Review collected by and hosted on G2.com.

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Verified User in Retail
AR
Small-Business(50 or fewer emp.)
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Validated Reviewer
Review source: Organic
What do you like best about Spotler Activate?

We have been using Squeezely for over a year and are amazed how advanced it is. We can easily show our clients boats that they are interested in. It's all based on data and click behavior on our boat auction website. We know what our customers are interested in. By using personalizations, we have been able to improve our conversion rate considerably.

A friendly team and helpful helpdesk make this advanced data program worthwhile. Review collected by and hosted on G2.com.

What do you dislike about Spotler Activate?

Make some extra video's how to use the advanced features. Review collected by and hosted on G2.com.

What problems is Spotler Activate solving and how is that benefiting you?

Dubble the conversion rate.

Presenting the customer products they are looking for. Review collected by and hosted on G2.com.

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Verified User in Retail
UR
Small-Business(50 or fewer emp.)
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Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Spotler Activate?

It is very easy to make new journeys and personalisations. Besides that, it is easy to connect Copernica! Review collected by and hosted on G2.com.

What do you dislike about Spotler Activate?

There is nothing that I dislike about Squeezely. Review collected by and hosted on G2.com.

What problems is Spotler Activate solving and how is that benefiting you?

Getting a good and clear 360 customer profile and making our website more personal for our customers. Review collected by and hosted on G2.com.

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