Singular

By Singular

4.6 out of 5 stars

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Singular Reviews & Product Details

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Singular Media

Singular Demo - Campaign Reports
Review how each campaign is performing with a preconfigured dashboard! Filter by source AND campaign and review your upper funnel metrics and KPIs like ROAS and retention. Find insights in your campaigns on better performing countries, creatives and publishers.
Singular Demo - Ad Monetization Attribution & Analytics
Reveal insights and opportunities to optimize your monetization efforts by automating the collection, normalization, and aggregation of ad revenue data across monetization partners.
Singular Demo - Singular Links
From contextual user acquisition to re-engagement, we've got you covered with deep links and deferred deep links that are fully compliant with iOS Universal Links and Android App Links. Measure unlimited custom sources to accurately attribute conversions to owned channels (email, SMS, website, ...
Singular Demo - Creative Analytics
Improve your storytelling and engage audiences more effectively with creative analytics that let you visualize ad assets and their performance in a side-by-side view. Understand the performance of a given asset across different campaigns and media sources by tapping into image recognition tech...
Singular Demo - Fraud Custom Rules
Personalize your fraud prevention strategy and dictate how aggressively you want to combat fraud by creating custom rules to automatically reject or flag fraudulent installs.
Singular Demo - SKAdNetwork Report
Having started development on our first SKAdNetwork solution in 2019 (!!), we are the leaders in processing attribution data and defining conversion models with Singular SKAN, the most comprehensive solution for iOS14.5: Verified, reliable measurement and reporting to - Unlock ROAS and cohorts f...
Play Singular Video
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Closing the gap between PC and Mobile Attribution
Welcome to Singular’s PC and Console Attribution and Analytics, now officially joining Singular’s existing solutions for mobile, web, and pretty much everything else you need to measure!
Play Singular Video
Closing the gap between PC and Mobile Attribution Welcome to Singular’s PC and Console Attribution and Analytics, now officially joining Singular’s existing solutions for mobile, web, and pretty much everything else you need to measure!
What is an MMP in 90 seconds or less?
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What is an MMP in 90 seconds or less?
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Singular Reviews (497)

Reviews

Singular Reviews (497)

4.6
497 reviews

Review Summary

Generated using AI from real user reviews
Users consistently praise the intuitive interface and responsive support provided by Singular, which significantly enhances their experience in managing marketing attribution. The platform's ability to consolidate data and deliver clear insights allows for efficient decision-making and campaign optimization. However, some users note that the dashboard customization options could be improved.

Pros & Cons

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Vanessa A.
VA
Sr AdOps Team Lead
Small-Business (50 or fewer emp.)
"Singular Reporting & Monique are Great!!"
What do you like best about Singular?

Singular reporting has been incredibly helpful with standardizing the way we report spend for our partners. I'm grateful for the platform and the amazing help and support from their team, especially Monique! She is always quick to respond and is so knowledgable. Review collected by and hosted on G2.com.

What do you dislike about Singular?

No complaints, it's great that so many partners are supported which makes integration a breeze! Review collected by and hosted on G2.com.

Alejandra O.
AO
"Improved Our Campaign Measurement with Advanced Traceability"
What do you like best about Singular?

I like how Singular handles deeplinking, which allows us to move web users to the app and take them to specific sites, providing detailed measurement of sales, installations, and users. Additionally, I appreciate its segment analysis and data management capabilities, which are very valuable to us. The cross-device tracking it offers is especially beneficial for us. Also, Singular's help sessions were crucial in resolving our doubts and thoroughly understanding the platform's functionalities and tools. Review collected by and hosted on G2.com.

What do you dislike about Singular?

At first, it was a bit complicated to understand the Singular platform. Review collected by and hosted on G2.com.

Itay F.
IF
Senior User Acqisition
Mid-Market (51-1000 emp.)
"Singular Makes Campaign Reporting Easy, Reliable, and Time-Saving"
What do you like best about Singular?

Singular is very easy to use and reliable. It helps me see all my campaign data in one place and make quick decisions. The reporting is clear, and it saves me a lot of time every week. Review collected by and hosted on G2.com.

What do you dislike about Singular?

i can not play with the order in the metrics options Review collected by and hosted on G2.com.

Varun B.
VB
Marketing Managwr
Mid-Market (51-1000 emp.)
"Amazing Tool with Immediate benefits!"
What do you like best about Singular?

Fraud detection feature helped save $$$s for us. Creative insights was a paid add-on, but a helpful tool to streamline how each creative performs. Review collected by and hosted on G2.com.

What do you dislike about Singular?

After sales support and commercials can be improved. Review collected by and hosted on G2.com.

Response from Yoni Amias of Singular

Varun, thank you so much for taking the time to sit down and write this review. We are so happy to read that you see such cost saving and performance value in what Singular provides for Smytten. Thanks also for your feedback regarding our UI analytics - this is crucial to helping us improve. We look forward to seeing where Smytten is headed in 2023 and beyond!

JW
Growth Marketing Lead
Small-Business (50 or fewer emp.)
"Great Support and Data Access, but Limited Dashboard Customization"
What do you like best about Singular?

Responsive customer support and accessibility to up-to-date data Review collected by and hosted on G2.com.

What do you dislike about Singular?

Dashboards aren't super customizable—a lot of custom metrics and breakdowns are only available via request, whereas a tool like Mixpanel allows a lot of user-friendly features. Singular also only allows you to track 12 in-app events, which is a bit limiting Review collected by and hosted on G2.com.

Verified User in Financial Services
AF
Mid-Market (51-1000 emp.)
"Great customer experience, lower price"
What do you like best about Singular?

The solution they offer is really competitive in terms on pricing vs the features they include and the way the system works. The customer service is really dedicated into solve any doubts or issues as soon as they can and they quickly escalate when the responses are not enough for our teams. Review collected by and hosted on G2.com.

What do you dislike about Singular?

I think they can improve the UI/UX to make it more user friendly and intuitive. And also sometimes they have some bugs in the reporting section. They could improve the Dashboards, as visual input allow us to discover mistakes or issues regarding tracking, quicker. Also, they could improve the agency feature, as I believe is still very MVP stage. Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
AM
Small-Business (50 or fewer emp.)
"Outstanding support, always available, with flexible pricing that fits our needs"
What do you like best about Singular?

The customer support is outstanding — the team is always available, quick to respond, and extremely knowledgeable. Whether it’s onboarding, troubleshooting, or just answering best-practice questions, they go above and beyond to help. Their flexible pricing structure was a big plus for us, allowing us to get all the features we needed without overpaying. The platform is also reliable, easy to integrate, and works seamlessly with our partners and BI tools Review collected by and hosted on G2.com.

What do you dislike about Singular?

There’s nothing major to dislike. Occasionally, some advanced reporting features require a short learning curve, but the support team is always there to guide you through it quickly. Review collected by and hosted on G2.com.

"Streamlined Attribution with Outstanding Support"
What do you like best about Singular?

I found out that singular have MCP integration with ChatGPT. Review collected by and hosted on G2.com.

What do you dislike about Singular?

I just found out that Singular supports Multiple Breakdowns. This means we can pull the data in two different ways simultaneously. Review collected by and hosted on G2.com.

"Intuitive Interface and Impeccable Support"
What do you like best about Singular?

I really like the support and interface of Singular. When we have issues, they are very prompt in helping. Additionally, the interface is very intuitive, which is great. Review collected by and hosted on G2.com.

What do you dislike about Singular?

So far everything has been good, we are in the implementation phase and everything is in order. Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
UM
Mid-Market (51-1000 emp.)
"Simplicity at Its Best"
What do you like best about Singular?

Simplicity of the dashboard, everything is really straightforward and intuitively understandable Review collected by and hosted on G2.com.

What do you dislike about Singular?

When you onboard as a new member of the team, as a user Singular as an MMP, you need to pass a quick questionnaire. It might not be necessary to do that, and it would be nice to have a simple pop-up window with the question Do you need to add any integrations right now. Because in my case, all data connectors were already set up and everything worked properly Review collected by and hosted on G2.com.

Questions about Singular? Ask real users or explore answers from the community

Get practical answers, real workflows, and honest pros and cons from the G2 community or share your insights.

Divyanshu M.
DM
Divyanshu Mishra
Last activity about 4 years ago

What are the new features and preparations for the Cookieless future?

GU
Guest User

What is Singular used for?

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Singular Features
ROI Tracking
Data Collection
Customer Insights
Campaign Insights
Reports and Dashboards
Campaign Stickiness
Attribution Windows
Retention Metrics
Analytics Dashboard
Cross-channel insights
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Singular