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Singular Reviews & Product Details

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Singular Media

Singular Demo - Campaign Reports
Review how each campaign is performing with a preconfigured dashboard! Filter by source AND campaign and review your upper funnel metrics and KPIs like ROAS and retention. Find insights in your campaigns on better performing countries, creatives and publishers.
Singular Demo - Ad Monetization Attribution & Analytics
Reveal insights and opportunities to optimize your monetization efforts by automating the collection, normalization, and aggregation of ad revenue data across monetization partners.
Singular Demo - Singular Links
From contextual user acquisition to re-engagement, we've got you covered with deep links and deferred deep links that are fully compliant with iOS Universal Links and Android App Links. Measure unlimited custom sources to accurately attribute conversions to owned channels (email, SMS, website, ...
Singular Demo - Creative Analytics
Improve your storytelling and engage audiences more effectively with creative analytics that let you visualize ad assets and their performance in a side-by-side view. Understand the performance of a given asset across different campaigns and media sources by tapping into image recognition tech...
Singular Demo - Fraud Custom Rules
Personalize your fraud prevention strategy and dictate how aggressively you want to combat fraud by creating custom rules to automatically reject or flag fraudulent installs.
Singular Demo - SKAdNetwork Report
Having started development on our first SKAdNetwork solution in 2019 (!!), we are the leaders in processing attribution data and defining conversion models with Singular SKAN, the most comprehensive solution for iOS14.5: Verified, reliable measurement and reporting to - Unlock ROAS and cohorts f...
Play Singular Video
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Closing the gap between PC and Mobile Attribution
Welcome to Singular’s PC and Console Attribution and Analytics, now officially joining Singular’s existing solutions for mobile, web, and pretty much everything else you need to measure!
Play Singular Video
Closing the gap between PC and Mobile Attribution Welcome to Singular’s PC and Console Attribution and Analytics, now officially joining Singular’s existing solutions for mobile, web, and pretty much everything else you need to measure!
What is an MMP in 90 seconds or less?
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What is an MMP in 90 seconds or less?
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Singular Reviews (507)

Reviews

Singular Reviews (507)

4.5
508 reviews

Review Summary

Generated using AI from real user reviews
Users consistently praise the intuitive interface and responsive support provided by Singular, which significantly enhances their experience in managing marketing attribution. The platform's ability to consolidate data and deliver clear insights allows for efficient decision-making and campaign optimization. However, some users note that the dashboard customization options could be improved.

Pros & Cons

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Hyuri M.
HM
Small-Business (50 or fewer emp.)
"Agile Service and Efficient Personalization"
What do you like best about Singular?

I like the ease of customizing and accessing the data in the way I need on a daily basis. I also appreciate the service, as the team is always close and we have very fast support for questions and problems. Furthermore, the initial setup of Singular was very quick. Review collected by and hosted on G2.com.

What do you dislike about Singular?

MCP could have more data available and could expand the SKAN and CriativeIQ data. Review collected by and hosted on G2.com.

Fabiana Ayala W.
FW
Head of Growth
Small-Business (50 or fewer emp.)
"Outstanding Support and Competitive Pricing with Singular"
What do you like best about Singular?

Singular offers excellent pricing that’s much more competitive than other mobile measurement partners we’ve evaluated. Their technical support team is outstanding—responses are fast, thorough, and incredibly helpful. On top of that, our Customer Success Manager (Alejandro Spano) has been fantastic. He consistently makes us feel supported, genuinely listens to our feedback, and ensures we’re set up for success. Review collected by and hosted on G2.com.

What do you dislike about Singular?

Honestly, nothing comes to mind. Our experience has been positive, and we don’t have any areas of concern or dissatisfaction at this time. Review collected by and hosted on G2.com.

Alexa E.
AE
Data Engineer
Mid-Market (51-1000 emp.)
"Clear UI, detailed data, and documentation that supports everything"
What do you like best about Singular?

Needs are resolved with diligence and a high level of detail. Both the UI and the data available in the tables are clear, and everything is supported by the documentation. Review collected by and hosted on G2.com.

What do you dislike about Singular?

Some requests and inquiries take a long time to be resolved, and in terms of data, it is a bit difficult to get aligned. Review collected by and hosted on G2.com.

Matias L.
ML
Paid Media Specialist
"Simplified Decisions with Singular: Robust and Friendly"
What do you like best about Singular?

I like that Singular is a robust solution. It facilitates decision-making by having clear KPIs from all platforms and campaigns in one place. I also highlight the attention of Eduardo Ochoa, whose contributions are precise and valuable for the business, and he is always willing to help us. Review collected by and hosted on G2.com.

What do you dislike about Singular?

It could be improved by unifying the dimensions of the UI and the datalake. The table, when comparing periods, has too much information and takes time to sort. I understand there was a limit of events that had not been mentioned before, which affected our arrival. Review collected by and hosted on G2.com.

Jose Luis B.
JB
AdTech and performance Analyst
Mid-Market (51-1000 emp.)
"Excellent service"
What do you like best about Singular?

They are always in contact, they are always willing to help and solve any doubt and look for improvements on the implementation of the product. Very easy to use and very good interface and experience. Review collected by and hosted on G2.com.

What do you dislike about Singular?

The access to documentation sometime is a little bit difficult. Review collected by and hosted on G2.com.

Verified User in Entertainment
UE
Mid-Market (51-1000 emp.)
"Centralized Attribution and Cost Insights"
What do you like best about Singular?

What I like best about Singular is having a single, reliable source of truth for UA cost and performance data. The platform aggregates data across all channels in a consistent way, which makes reporting and analysis much faster and more accurate.

The cost aggregation is especially valuable, it reduces manual reconciliation, helps catch discrepancies early, and gives confidence that decisions are based on correct data. The UI is also intuitive, making it easy to drill down by channel, geo, or campaign without additional data manipulation.

Overall, Singular saves time, improves data quality, and enables better, faster decision-making. Review collected by and hosted on G2.com.

What do you dislike about Singular?

Some parts of the platform can feel a bit complex and not very intuitive at first. Creating custom reports or finding specific metrics sometimes takes longer than expected, especially for new users. Review collected by and hosted on G2.com.

"Complex and Needs Improvements, But It Fulfills Its Function"
What do you like best about Singular?

I like the structure of how the information arrives in Singular. Review collected by and hosted on G2.com.

What do you dislike about Singular?

They do not have an attribution window, they do not organize, they have a rather rudimentary attribution system that does not take into account when customers have it because the implementation is complicated as new issues arise each time, due to how the information arrives or how they are sending it. Review collected by and hosted on G2.com.

Mohit G.
MG
Director/Founder
Small-Business (50 or fewer emp.)
"Singular Makes Marketing Attribution Clear with Clean Dashboards and Smooth Integrations"
What do you like best about Singular?

Singular is easy to use and gives very clear insights into marketing and attribution data. The dashboard is clean, reports are reliable, and integrations work smoothly. It helps me understand what’s working and where to spend better. Review collected by and hosted on G2.com.

What do you dislike about Singular?

Sometimes, account management could be more proactive. Rest is all good. Review collected by and hosted on G2.com.

Mohamed H.
MH
Growth Strategist
Mid-Market (51-1000 emp.)
"Effortless Mobile Attribution, But Needs Better Google Ads Performance"
What do you like best about Singular?

I find Singular's reporting part easy, as it simplifies install, click, and revenue attributions. I also appreciate how frequent creation of deferred deep links has been made so simple. Singular helps in creating logic and linking behaviors for users across different platforms. A notable feature is the fraud prevention tool. The initial setup of Singular was easy, and it integrates well with platforms like Meta and Google. Singular is also less expensive compared to Branch and Apptrove, while offering more product-specific features. Review collected by and hosted on G2.com.

What do you dislike about Singular?

Singular links won't completely behave as we expected in Google Ads unlike Meta. Review collected by and hosted on G2.com.

Leonardo Fabio O.
LO
Growth Specialist
Mid-Market (51-1000 emp.)
"Exceptional accompaniment and technical support"
What do you like best about Singular?

The accompaniment and technical support provided Review collected by and hosted on G2.com.

What do you dislike about Singular?

difficult question, so far I have not found a point to improve Review collected by and hosted on G2.com.

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Divyanshu M.
DM
Divyanshu Mishra
Last activity about 4 years ago

What are the new features and preparations for the Cookieless future?

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Singular Features
ROI Tracking
Data Collection
Customer Insights
Campaign Insights
Reports and Dashboards
Campaign Stickiness
Attribution Windows
Retention Metrics
Analytics Dashboard
Cross-channel insights
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