225 Salesforce Marketing Cloud Personalization (formerly Interaction Studio) Reviews
Overall Review Sentiment for Salesforce Marketing Cloud Personalization (formerly Interaction Studio)
Log in to view review sentiment.
Agile and responsive. In this age of expected personalization, Evergage ensures we're offering the experiences our customers need and want. Review collected by and hosted on G2.com.
UI is not as seamless as we need for the volume of campaigns. When multiple users are on one project at the same time we've had issues Review collected by and hosted on G2.com.
Evergage is a new channel that you can plug in over existing assets, it makes it easy to reach beyond your exiting infrastructure and try new things. Review collected by and hosted on G2.com.
There is a learning curve when it comes to taking full advantage of everything Evergage has to offer, it very much benefits from having a specialist. Review collected by and hosted on G2.com.
The mere fact that we are able to connect more accurately with our customer base through the platform on an analytical event. Review collected by and hosted on G2.com.
The Visual editor has the hardest time editing content most times. Review collected by and hosted on G2.com.
The Evergage chrome plug in has been very helpful in making changes visible live rather than going into code. Our rep is very helpful and knowledgeable. Review collected by and hosted on G2.com.
Excited for the new improvements being made to the visual editor Review collected by and hosted on G2.com.
Integrates with website and campaigns can be cloned Review collected by and hosted on G2.com.
Visual editor is tough for non technical team to use Review collected by and hosted on G2.com.
I love how I can converse and reach many visitors wants/needs through visitors entering our site with Evergage. It gives site visitors a unique, one-on-one personalized touch to help get them to where they are wanting to go faster for a more pleasant experience. Review collected by and hosted on G2.com.
It can be a bit overwhelming on the learning curve. On the Evergage platform, while creating campaigns- it sometimes will not permit basic like editing text (freezes) so the way around is to use Visual Editor. Review collected by and hosted on G2.com.
Evergage has been built from the ground up around personalization and data activation. It makes creating dynamic presentation designs a breeze for those that do not have a design background, but understand the user experience they want to provide. Review collected by and hosted on G2.com.
Because it is so easy to create website updates, it does require a bit of process governance to ensure that the proper reviews are completed to protect the quality of the experience from user error. Review collected by and hosted on G2.com.
Evergage give us a ton of information on the people coming to our website. We are able to segment based on this data and sync the data we already have from Marketo - this allows us to set up complex campaigns. Review collected by and hosted on G2.com.
The software is not very intuitive and glitches nearly every time we use it. The preview will warp even when there have been no page changes. Account management is hard to work with as well. Review collected by and hosted on G2.com.
The platform is capable of so many different things including personalization, segmentation, and just simple AB testing. The ideas are endless and with the extremely helpful customer success directors, it is super easy to get new campaigns up and running! Review collected by and hosted on G2.com.
I find the text editor extremely difficult to use. It's a great idea, but it's not very intuitive and moving things on your website around is very hard to do in it. I wish that it was easier to use and had a sleeker design so that we could use it more often and make the most of its capabilities. Review collected by and hosted on G2.com.
There is so much data and information that comes with this tool. You can write just about any campaign into code and have it show up on your static website. Review collected by and hosted on G2.com.
The UX isn't great, campaign set up isn't very intuitive. Hard to build anything without code. Customer service is aggressive and makes it harder to engage. Review collected by and hosted on G2.com.
