67 Rakuten Advertising Reviews
Overall Review Sentiment for Rakuten Advertising
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If you want your company name to appear in front of thousands+ of potential buyers, then Rakuten is where it is at. Review collected by and hosted on G2.com.
The only downside is that there are too many companies using Rakuten. Review collected by and hosted on G2.com.
I've found quite a few merchants on here that were not available elsewhere to work that proved to be a really good fit for my websites. The commission rates they are able to arrange with merchants are very competitive. Review collected by and hosted on G2.com.
There are some login issues. I've had to reset my password a few times. I think there may have been a few updates with things moved around. It gets very confusing being seemingly locked out even briefly. Review collected by and hosted on G2.com.
Account management support is second to none - a really good set of Account Managers, who are able to hold close relationships with partners and affiliates alike. They are well versed as global - lots of opportunities. Review collected by and hosted on G2.com.
Technically they are behind - reporting is a bit basic, and additional transaction fields take some time to populate in reporting, making anything real-time a bit redundant. Review collected by and hosted on G2.com.
They have many offers from different countries, a wide range to choose from. Review collected by and hosted on G2.com.
Their support and how they treat their publishers.
This review is written because they stopped replying to my e-mails, and I have no other options for reaching them out. They "terminated" our account with more than 300 active offers.
Their first answer to my e-mail was:
"The reason why we terminated your account is because you failed to respond to inquiries from a member of our Network Quality Team."
Ok, I found the missed e-mail, replied to those questions (they were pretty simple: about our traffic and promotional methods).
Their next question was:
"Thank you for writing back to us.
Please note that in our report we can see that there is one IP which is generating multiple clicks...In Rakuten Advertising Affiliate Network, we don't allow such type of traffic. So, we request you to investigate on your end and block the IP."
Of course, we replied to this at once (it was our server IP address - and then we asked for more details - what they mean), but no answer since then.
We've been working through Awin, Admitad, CJ, Shareasale, and many others affiliate networks for many years (we at "kashback com" has 5,000+ advertisers across the globe Booking com, Aliexpress, iHerb, etc.) but never met such attitude.
The subject of our correspondence was "Business Model Inquiry: 3178654 ...." Review collected by and hosted on G2.com.
Rakuten Marketing operates multichannel campaigns for business branding and promotion. They provide advance tracking solution with advance analytic services using their platform. It is easy to use Rakuten Marketing services for our business. It is totally secured and useful for business. We can check all social media campaigns in one dashboard view online form any location. Rakuten also offers affiliate marketing services in low budget with extraordinary results. We can check our campaigns real time visitors and optimize our business campaigns easily. Review collected by and hosted on G2.com.
Customer support of Rakuten Marketing services are very good. They solve easily customer problems and provide a detail solution to know better out their tools and services. Price of services are little bit higher than market rates. Review collected by and hosted on G2.com.
I like that the product is easy to use and well known by many brands Review collected by and hosted on G2.com.
I don't like the name because it does not describe what the produuct is. Review collected by and hosted on G2.com.
I like that there are so many different options for marketing research. There are so many ways that you can utilize Rakuten Marketing to better influence your business structure and customer base. It is a tool that helps to optimize where you stand in your target market/customer base. It has great customer service and it is easy to set up an account. There are lots of different tools you can use to figure out your target markets, reach, influence, etc. It was definitely a beneficial tool for me to use with a business. Review collected by and hosted on G2.com.
I don't like all of the ads that constantly pop up on my social outlets that try to get me to do more with the service. There also are some tricky things about it that I don't believe are very well suited for unknowing users. It's not a super easy thing to learn how to use, but it is definitely easier than a lot of outlets I've used in the past. Also I wish it was more collaborative. Personally I think it's better suited for larger (well maybe not larger, but basically just not nonprofits) businesses. It's harder to use for nonprofits, especially during this state of panic. Some things just don't make much sense. Review collected by and hosted on G2.com.
The account managers that come with the plans are helpful and knowledgable. Dashboard can give you insights that you can show the C-Suite. Review collected by and hosted on G2.com.
Some of the campaigns are not as transparent as i would like. Review collected by and hosted on G2.com.
Rukuten is a fantastic affiliate platform for sourcing links and offers from both established and emerging merchants in the affiliate space. The best features in my opinion are:
- Wide variety of merchants to choose from. Many top merchants in the space seem to use Rakuten.
- Most advertisers have links
- Deep linking extension works well compared to similar features on other affiliate platforms. (Note: more info on which brands accept deep linking would be helpful) Review collected by and hosted on G2.com.
Some things I dislike:
- You can't access links and offers from multiple brands at one time on the platform
- "Shortened links" are not provided for text links
- Searching for offers within an individual merchant does not work well. In order to properly search for offers the user typically has to manually scroll througha nd review each offer.
- Search filters within the links search function typically do not work well Review collected by and hosted on G2.com.
