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67 Rakuten Advertising Reviews

4.4 out of 5
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67 Rakuten Advertising Reviews
4.4 out of 5
67 Rakuten Advertising Reviews
4.4 out of 5

Rakuten Advertising Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons

Overall Review Sentiment for Rakuten AdvertisingQuestion

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
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Verified User in Marketing and Advertising
AM
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Review source: Seller invite
Incentivized Review
What do you like best about Rakuten Advertising?

The support staff is very helpful. I've use the chat support to solve a number of problems. Although the US based dedicated support is far superior, it's great to have a form support availalble 24/7. Review collected by and hosted on G2.com.

What do you dislike about Rakuten Advertising?

There is functionality I find wonky or cumbersome. I'm able to accomplish most things I need to do, but they are more difficult than they need to be. An example would be changing a partner's commission terms. In order to change them, I have to extend the offer to them, but there is no scheduled mechanism to push them into the new terms without cancelling their existing terms. This takes control out of my brand's hands. Review collected by and hosted on G2.com.

Response from Beth Kavoukas of Rakuten Advertising
(Original )

Thank you for your valuable feedback. We’re pleased to hear that our support staff and 24/7 chat service have been helpful to you. Regarding the process of changing a partner’s commission terms, we appreciate your input and are excited to let you know that improvements are underway. Your feedback is crucial in this process, and we’d love to discuss your specific concerns in more detail. Could you please contact me at beth.kavoukas@rakuten.com to arrange a convenient time for a discussion? We’re here to ensure your experience with us is as seamless as possible.

Verified User in Leisure, Travel & Tourism
UL
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Rakuten Advertising?

PLATFORM USABILITY, DIVERSITY OF AFFILIATES AND SUPPORT Review collected by and hosted on G2.com.

What do you dislike about Rakuten Advertising?

We could have more support for negotiating Review collected by and hosted on G2.com.

Verified User in Apparel & Fashion
AA
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Rakuten Advertising?

The quality of the affiliate publishers on the network and the people support. Review collected by and hosted on G2.com.

What do you dislike about Rakuten Advertising?

Limited customization for comlicated programs. Review collected by and hosted on G2.com.

Roman S.
RS
Affiliate Manager
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Rakuten Advertising?

flexible reports, easy API integration to custom dashboards, great customer care support Review collected by and hosted on G2.com.

What do you dislike about Rakuten Advertising?

old-fashioned interface, but it is not a problem at all Review collected by and hosted on G2.com.

Verified User in Retail
AR
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Rakuten Advertising?

- Amazing agency support teams & helpful onboarding teams

- Comprehensive features to solve all affiliate problems

- Easy to use platform. Well laid out menus make it simple to navigate

- Partnered with all major affiliate publishers Review collected by and hosted on G2.com.

What do you dislike about Rakuten Advertising?

- Cost prohibitive to small ecom clients

- UI somewhat outdated compared to other ad platforms, but still functional Review collected by and hosted on G2.com.

NA
SVP
Mid-Market(51-1000 emp.)
Validated Reviewer
Review source: Seller invite
Incentivized Review
What do you like best about Rakuten Advertising?

Growing an affiliate marketing program has been an endeavor. To do this, you need good partners and hands on support. Rakuten's advertising platform has given us just this. Review collected by and hosted on G2.com.

What do you dislike about Rakuten Advertising?

The platform maintains minimums in order to use it. This means it falls more under a "premium" offering which doesn't always work for all of our clients. Review collected by and hosted on G2.com.

Lauren A.
LA
Affiliate Marketing Account Manager
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Rakuten Advertising?

Effective and user friendly affiliate dashboard Review collected by and hosted on G2.com.

What do you dislike about Rakuten Advertising?

Commission term scheduling Ability to schedule mutliple commission rate changes and ability to have commissions changes apply without partners opting in Review collected by and hosted on G2.com.

Madeline C.
MC
Senior Account Manager
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: Seller invite
Incentivized Review
What do you like best about Rakuten Advertising?

Rakuten Advertising makes it easy to connect with the top quality publishers, and easily manage offers. New AI powered tools make it even easier to find relevant publishers to work with. Review collected by and hosted on G2.com.

What do you dislike about Rakuten Advertising?

Rakuten Advertising should roll out all the new features that are available in the US in Canada. Review collected by and hosted on G2.com.

Federica T.
FT
Digital strategist
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: Seller invite
Incentivized Review
What do you like best about Rakuten Advertising?

We are a web agency specializing in strategy for luxury fashion e-commerce. Rakuten is a great platform for affiliation, our clients can find high-level publishers worldwide, and manage the dynamic offers for more profit. Utile the superuser to make a quick switch between accounts. Review collected by and hosted on G2.com.

What do you dislike about Rakuten Advertising?

Difficulties in monitoring feed links to communicate to affiliates Review collected by and hosted on G2.com.

Melissa P.
MP
Account manager
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: Seller invite
Incentivized Review
What do you like best about Rakuten Advertising?

The dashboard is easy to navigate and minimalist. The customer support is always amazing but the help center is most of the type very helpful and provides quick answers. Review collected by and hosted on G2.com.

What do you dislike about Rakuten Advertising?

Maybe the commission structure and new publishers' discovery might be approved a bit and less manual. Review collected by and hosted on G2.com.