Moosend Features
What are the features of Moosend?
Platform
- User, Role, and Access Management
- Performance and Reliability
Integration
- Data Import & Export Tools
- Integration APIs
Email Marketing
- Email and Mobile Preview
- Manage Email Lists
- High-Volume Sending
- Building and Personalizing Emails
- Sending Outbound Emails
- Manage Email Deliverability
- Automated Email Responses
- Multi-user Account
Reporting & Analytics
- A/B Testing
- Basic Reporting
Templates
- Text and Themes
Technology Glossary Features
View definitions of the features and discover new technology terms.
Moosend Categories on G2
Filter for Features
Platform
User, Role, and Access Management | Grant access to select data, features, objects, etc. based on the users, user role, groups, etc. 250 reviewers of Moosend have provided feedback on this feature. | 90% (Based on 250 reviews) | |
Internationalization | Based on 164 Moosend reviews. | 88% (Based on 164 reviews) | |
Performance and Reliability | Based on 301 Moosend reviews and verified by the G2 Product R&D team. | 93% (Based on 301 reviews) | |
Custom Tracking Domain | Ability to define a custom domain from which emails are sent. | Not enough data | |
Multiple Domains | Able to send emails from multiple domains. | Not enough data | |
Dedicated IP | See feature definition | Ability to use a dedicated IP for deliverability. | Not enough data |
Documentation | Availability and quality of documentation for API, code library, implementation, and set up. | Not enough data | |
Sender Reputation Management | Ability for the platform to manage individual domain reputations. That way, senders with good sending practices are not penalized based on the sending practices of others. | Not enough data | |
Tracking & Reporting | Tracks emails sent and delivery rates and compiles them into standard reports. | Not enough data | |
Enterprise Scalability | Provides features and infrastructure to allow scaling for large organizations. | Not enough data | |
Performance and Reliability | Emails are consistently received and software performs reliably. | Not enough data |
Integration
Data Import & Export Tools | Based on 274 Moosend reviews and verified by the G2 Product R&D team. | 90% (Based on 274 reviews) | |
Integration APIs | Based on 222 Moosend reviews and verified by the G2 Product R&D team. | 87% (Based on 222 reviews) | |
Breadth of Partner Applications | Based on 186 Moosend reviews. | 85% (Based on 186 reviews) | |
CRM Integration | Based on 179 Moosend reviews and verified by the G2 Product R&D team. Integrates with CRM software, which can help provide context to your mailing lists. | 86% (Based on 179 reviews) | |
E-Commerce Integration | Based on 176 Moosend reviews and verified by the G2 Product R&D team. Integrates with e-commerce platforms, which can link directly to your online store. | 86% (Based on 176 reviews) |
Email Marketing
Email and Mobile Preview | Based on 380 Moosend reviews and verified by the G2 Product R&D team. Make sure subscribers see email as intended. View emulated inboxes of major email providers and mobile devices (e.g., iOS, Android) to resolve rendering issues. | 91% (Based on 380 reviews) | |
Manage Email Lists | Based on 395 Moosend reviews and verified by the G2 Product R&D team. List management tools include importing and maintaining subscriber data. Manage list segmentation, profile attribute management, and delivery status. Subscribers self-manage preferences. | 90% (Based on 395 reviews) | |
High-Volume Sending | Based on 322 Moosend reviews and verified by the G2 Product R&D team. Ability to send thousands of unique, personalized emails per second. | 90% (Based on 322 reviews) | |
Building and Personalizing Emails | Based on 391 Moosend reviews and verified by the G2 Product R&D team. | 91% (Based on 391 reviews) | |
Sending Outbound Emails | Based on 383 Moosend reviews and verified by the G2 Product R&D team. | 92% (Based on 383 reviews) | |
Manage Email Deliverability | Based on 375 Moosend reviews and verified by the G2 Product R&D team. | 90% (Based on 375 reviews) | |
Automated Email Responses | Based on 313 Moosend reviews and verified by the G2 Product R&D team. | 90% (Based on 313 reviews) | |
Multi-user Account | Based on 238 Moosend reviews and verified by the G2 Product R&D team. Enables multiple users to login to the same account to maintain a single account for your entire marketing team. | 87% (Based on 238 reviews) | |
Surveys | Based on 210 Moosend reviews and verified by the G2 Product R&D team. Ability to send secure and personalized survey invites to your contact list. | 84% (Based on 210 reviews) |
Reporting & Analytics
A/B Testing | Based on 252 Moosend reviews and verified by the G2 Product R&D team. Run A/B tests on subject lines, areas of content (both images and text), from names, or send dates. | 89% (Based on 252 reviews) | |
Basic Reporting | Based on 367 Moosend reviews and verified by the G2 Product R&D team. | 92% (Based on 367 reviews) |
Administration
Template Creation | Process for administrator to create personalized email templates from scratch or incorporate and leverage existing templates. | Not enough data | |
Preset Template Availability | Quantity and quality of preset email templates for administrators to construct their own emails. | Not enough data | |
Custom Unsubscribe | Able to customize the unsubscribe templates, handler, and tracking. | Not enough data | |
Email Segmentation | See feature definition | Able to segment transactional emails based on their purpose. | Not enough data |
Detailed Server Logs | Detailed logs for tracking and debugging mail server activity. | Not enough data | |
Notifications | Alerts administrator whenever a pre-set event occurs. | Not enough data |
Integrations
Webhooks | See feature definition | Integrates webhooks into emails to signal email status (i.e. sent, bounced, opened, etc.) | Not enough data |
Event Tracking API | API used to track the status of emails. | Not enough data | |
Mail Send API | API used to send emails (e.g. Web API, SMTP API) | Not enough data | |
Spam Filter Testing | Testing to ensure emails do not go to recipient's spam folder. | Not enough data | |
E-Commerce Integration | Based on 54 Moosend reviews and verified by the G2 Product R&D team. Integrates with e-commerce platforms. | 86% (Based on 54 reviews) | |
Email Marketing Integration | Based on 64 Moosend reviews and verified by the G2 Product R&D team. Integrates with email marketing providers to share captured lead data. | 92% (Based on 64 reviews) | |
Domain Integration | Based on 60 Moosend reviews and verified by the G2 Product R&D team. Allows companies to connect landing pages to their existing domain. | 91% (Based on 60 reviews) |
Visitor Behavior
Monitoring | Based on 67 Moosend reviews and verified by the G2 Product R&D team. Monitor the behavior of website and online store visitors | 88% (Based on 67 reviews) | |
Targeting | Based on 73 Moosend reviews and verified by the G2 Product R&D team. Ability to target website visitors based on behavioral patterns | 89% (Based on 73 reviews) | |
Guided Selling | Based on 57 Moosend reviews and verified by the G2 Product R&D team. Adapt the selling process to each visitor, including content and pricing | 86% (Based on 57 reviews) |
Templates
Library | Based on 81 Moosend reviews and verified by the G2 Product R&D team. Provide a library of templates for various purposes such as website engagement or e-commerce | 88% (Based on 81 reviews) | |
Customization | Based on 83 Moosend reviews and verified by the G2 Product R&D team. Allows users to customize templates and use them on multiple channels easily | 89% (Based on 83 reviews) | |
Optimization | Based on 78 Moosend reviews and verified by the G2 Product R&D team. Track the performance of different versions of templates and suggest optimizations | 91% (Based on 78 reviews) | |
Text and Themes | Based on 212 Moosend reviews and verified by the G2 Product R&D team. Allow users to edit text and themes on email templates | 89% (Based on 212 reviews) | |
Stock Images | Provide a library of stock images to use for emails 102 reviewers of Moosend have provided feedback on this feature. | 79% (Based on 102 reviews) | |
Proofing | Based on 179 Moosend reviews and verified by the G2 Product R&D team. Offer email proofing capabilities | 86% (Based on 179 reviews) | |
Mobile Responsive | As reported in 119 Moosend reviews. Provide mobile responsive email templates | 89% (Based on 119 reviews) |
Personalization
Recommendation | Based on 69 Moosend reviews and verified by the G2 Product R&D team. Recommend products based on order history and online behavior | 91% (Based on 69 reviews) | |
Content | Based on 70 Moosend reviews and verified by the G2 Product R&D team. Provide custom content to website visitors based on their online behavior | 89% (Based on 70 reviews) | |
Cart Abandonment | Based on 54 Moosend reviews and verified by the G2 Product R&D team. Deliver messages targeted at buyers who are about to leave an online store | 85% (Based on 54 reviews) | |
Search | As reported in 18 Moosend reviews. Optimize search based on the role of the user or inventory availability | 87% (Based on 18 reviews) | |
Personalization Engine | Based on 54 Moosend reviews and verified by the G2 Product R&D team. Machine learning or artificial intelligence that powers the personalization features of the platform. | 90% (Based on 54 reviews) | |
Product Recommendations | Based on 51 Moosend reviews and verified by the G2 Product R&D team. Tools to automatically recommend products to a customer based on their viewing or purchasing history. | 88% (Based on 51 reviews) | |
A/B Testing | Based on 53 Moosend reviews and verified by the G2 Product R&D team. The ability to test various configurations and recommendations to determine which are most successful with customers. | 89% (Based on 53 reviews) | |
Personalized Messaging | Based on 66 Moosend reviews and verified by the G2 Product R&D team. Tools to create personalized messaging based on customer data collected from purchases or viewing history. | 94% (Based on 66 reviews) |
Multichannel
Web | Based on 62 Moosend reviews and verified by the G2 Product R&D team. Integrate personalized content and recommendations on websites | 89% (Based on 62 reviews) | |
Based on 85 Moosend reviews and verified by the G2 Product R&D team. Define customized email templates which are sent automatically | 94% (Based on 85 reviews) | ||
Mobile | Based on 84 Moosend reviews and verified by the G2 Product R&D team. Include personalization features that are mobile-friendly and responsive | 91% (Based on 84 reviews) |
Edit
Pre-Made | Based on 184 Moosend reviews and verified by the G2 Product R&D team. Offer pre-made email templates | 87% (Based on 184 reviews) | |
Build | Based on 208 Moosend reviews and verified by the G2 Product R&D team. Allow users to create their own email templates | 92% (Based on 208 reviews) | |
HTML | Based on 177 Moosend reviews and verified by the G2 Product R&D team. Use drag-and-drop HTML editing to create email templates | 89% (Based on 177 reviews) |
Logistics
Analytics | Based on 188 Moosend reviews and verified by the G2 Product R&D team. Provide analytics reporting so that users can see how their campaigns perform | 91% (Based on 188 reviews) | |
Issues | Based on 172 Moosend reviews and verified by the G2 Product R&D team. Allow for users to identify potential issues that would stop their emails from sending | 82% (Based on 172 reviews) | |
Integrations | Based on 155 Moosend reviews and verified by the G2 Product R&D team. Integrate with email software or email marketing and marketing automation platforms | 85% (Based on 155 reviews) | |
Shareable Link | Ability to share email templates via a link to collect feedback on the created emails easily 98 reviewers of Moosend have provided feedback on this feature. | 87% (Based on 98 reviews) |
Administration
Marketing Campaigns | Based on 87 Moosend reviews and verified by the G2 Product R&D team. The ability to create and customize marketing campaigns based on user data. | 92% (Based on 87 reviews) | |
Reports & Analytics | Based on 88 Moosend reviews and verified by the G2 Product R&D team. Easily digestible visual representations of data collected by the platform. | 91% (Based on 88 reviews) | |
User Data | Based on 81 Moosend reviews and verified by the G2 Product R&D team. Data collected from customers to be analyzed by analytics tools or other e-commerce software. | 89% (Based on 81 reviews) | |
Integrations | Based on 78 Moosend reviews and verified by the G2 Product R&D team. The ability to integrate with a variety of e-commerce software platforms in order to share data and other functionality. | 87% (Based on 78 reviews) |
Page Customization
Drag and Drop | Based on 70 Moosend reviews and verified by the G2 Product R&D team. Allows users to drag and drop items and content to customize their site's look. | 92% (Based on 70 reviews) | |
Templates | Based on 72 Moosend reviews and verified by the G2 Product R&D team. Provides ready-made templates for simplified landing page creation. | 89% (Based on 72 reviews) | |
Advanced Customization | Based on 65 Moosend reviews and verified by the G2 Product R&D team. Allows users to edit a page's HTML or CSS code, or add custom code. | 88% (Based on 65 reviews) | |
Content Library | Based on 70 Moosend reviews and verified by the G2 Product R&D team. Allows users to upload and manage content such as photos, videos, and audio. | 88% (Based on 70 reviews) |
Page Optimization
Mobile Responsive | As reported in 22 Moosend reviews. Creates mobile responsive pages for optimized viewing on mobile devices. | 91% (Based on 22 reviews) | |
Web Analytics | Based on 62 Moosend reviews and verified by the G2 Product R&D team. Gives users insight into unique pageviews, conversions, visitor location and device type, etc. | 88% (Based on 62 reviews) | |
SEO | Based on 54 Moosend reviews and verified by the G2 Product R&D team. Optimizes content to increase search engine result rankings. | 85% (Based on 54 reviews) |
Generative AI
AI Text Generation | Allows users to generate text based on a text prompt. 115 reviewers of Moosend have provided feedback on this feature. | 84% (Based on 115 reviews) | |
AI Text Summarization | Based on 114 Moosend reviews. Condenses long documents or text into a brief summary. | 86% (Based on 114 reviews) | |
AI Text Generation | Allows users to generate text based on a text prompt. This feature was mentioned in 46 Moosend reviews. | 79% (Based on 46 reviews) | |
AI Text Summarization | As reported in 46 Moosend reviews. Condenses long documents or text into a brief summary. | 80% (Based on 46 reviews) | |
AI Text Generation | Allows users to generate text based on a text prompt. 28 reviewers of Moosend have provided feedback on this feature. | 82% (Based on 28 reviews) |
