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Klaviyo Reviews & Product Details - Page 5

Klaviyo Overview

What is Klaviyo?

Klaviyo powers smarter digital relationships with an intelligent marketing automation platform that is fueled by all of your customer and designed from day one for scale. Built on a flexible, real-time database that centralizes all your customer data — from your entire tech stack, for any length of time, in full granular detail — Klaviyo makes it easy to create, deliver, and optimize incredibly sophisticated and personalized experiences across email, SMS, mobile apps, reviews, the web, paid ads, and more. Join more than 146K paying customers using Klaviyo to increase conversions and customer lifetime value — and grow on their own terms. Learn more at klaviyo.com.

Klaviyo Details
Product Website
Languages Supported
German, English, Finnish, French, Italian, Japanese, Dutch, Portuguese, Romanian, Russian, Spanish, Turkish, Vietnamese, Chinese (Simplified)
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Product Description

Klaviyo, a unified customer platform for email, SMS, and more, gives your online brand direct ownership of your consumer data and interactions.

How do you position yourself against your competitors?

Klaviyo is the world’s leading intelligent marketing automation and customer data platform known for accelerating revenue for online businesses using the channels they own like email, SMS, in-app notifications, and web. Enabling companies to leverage these owned marketing channels, Klaviyo makes it easy to store, access, analyze and use transactional and behavioral data to power highly targeted customer and prospect communications. And unlike other marketing platforms, Klaviyo doesn’t force companies to compromise between advanced functionality or ease of use—so companies of all sizes are able to maximize their sales quickly. That’s why over 100,000 innovative companies like Unilever, Custom Ink and Glossier sell more with Klaviyo.


Seller Details
Seller
Klaviyo
Company Website
Year Founded
2012
HQ Location
Boston, Massachusetts
Twitter
@klaviyo
21,315 Twitter followers
LinkedIn® Page
www.linkedin.com
2,452 employees on LinkedIn®
Description

Klaviyo helps growth-focused ecommerce brands drive more sales with super-targeted, highly relevant email, Facebook and Instagram marketing campaigns.

Unlike other email or marketing automation solutions, we're really good at getting data out of your ecommerce platform - whether it's Shopify, Magento, a custom implementation, or something else. We let you combine that data with website behavior and information from other marketing tools, then use it to target, personalize, analyze, and optimize your marketing.


Customer A.
CA
Overview Provided by:

Recent Klaviyo Reviews

Sharnitha H.
SH
Sharnitha H.Mid-Market (51-1000 emp.)
5.0 out of 5
"Powerful Automation & Segmentation, but Pricing & Tracking Have Limits"
Klaviyo is hands down one of the best email and SMS marketing platforms I’ve used. The automation flows are super effective, and the segmentation o...
JR
JACK R.Mid-Market (51-1000 emp.)
3.0 out of 5
"solid"
It is easy to use and our company has benefited from it
Verified User
U
Verified UserSmall-Business (50 or fewer emp.)
5.0 out of 5
"Awesome Platform!"
The seamless integration of it. It took me 5-10 hours to get used to the platform but it was well worth it. The segmentation is my favorite part of...
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Klaviyo Security
Get security information from Klaviyo to help you buy the right software. View Security Information
Klaviyo security information includes:
SOC 2 (System and Organization Controls 2)
ISO 27001 (International Organization for Standardization)

Klaviyo Media

Klaviyo Demo - Send eye-catching emails in minutes using ready-to-go templates
Start with a library of data-proven email templates built for online brands, from welcome emails to new products. Incorporate your brand colors and images, 
and you’re ready to go.
Klaviyo Demo - Grow your contact 
list with engaging 
web forms
Select from expertly designed form templates, and 
create engaging website forms that turn site visitors 
into subscribers with our simple Form Builder
Klaviyo Demo - Bring your brand to life with drag-and-drop ease
Your brand is your reputation. Of course you want to show 
it in the best possible light. WIth Klaviyo, you can create striking emails and forms at scale, surprisingly quickly. Easily customize background images, text, brand colors, and reusable content blocks, all without a lick of code. 
Will i...
Klaviyo Demo - Send personalized recommendations 
that really resonate
Klaviyo helps you learn a ton about your customers: 
the products they love, the way they shop, the best time and method to reach them. So when Cindy in Cincinnati checks her email and sees the leather bag of her dreams, she feels like it’s written just for her (because it is).
Klaviyo Demo - Automations help you make money while you sleep
Dozens of built-in automations are fully customizable, like welcome emails, happy birthday, or abandon cart. Each can have any mix of emails and texts. So while you’re dreaming up your next big idea, customers are automatically getting timely, actionable info.
Klaviyo Demo - Smarter targeting. Deeper personalization. Bigger payoff.
Drive more sales with powerful personalization. 
Whether you’re sending a drip campaign, a transactional email, or a special holiday campaign, ultra-relevant content can help you boost engagement—and earn more revenue.
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Video Reviews

1,069 Klaviyo Reviews

4.6 out of 5
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1,069 Klaviyo Reviews
4.6 out of 5
1,069 Klaviyo Reviews
4.6 out of 5

Klaviyo Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons

Overall Review Sentiment for KlaviyoQuestion

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
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G2 reviews are authentic and verified.
KS
Human Resource Manager
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about Klaviyo?

I love to use Klaviyo becasue of its unique inbuilt features.

It provide me a complete solution for my business need Review collected by and hosted on G2.com.

What do you dislike about Klaviyo?

Nothing I have found as of now, But some features can be more improvising. Review collected by and hosted on G2.com.

What problems is Klaviyo solving and how is that benefiting you?

I am using Klaviyo to automate my maketing emails and SMS. Its inbuild features are very useful to automate the things very easily. Features like Growth tools are very useful to have. Review collected by and hosted on G2.com.

Michael M.
MM
Director
Marketing and Advertising
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about Klaviyo?

Ability to customize Fly-in Email pop-up for website and back office interface. Review collected by and hosted on G2.com.

What do you dislike about Klaviyo?

None that I see at this time as serving our needs. Review collected by and hosted on G2.com.

What problems is Klaviyo solving and how is that benefiting you?

Website newsletter input form to collect and verify email. Auto email campaign and workflow. Review collected by and hosted on G2.com.

Verified User in Retail
UR
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Klaviyo?

It's super useful for a small/medium sized business for sending out comms to customers in a personalised segmented way Review collected by and hosted on G2.com.

What do you dislike about Klaviyo?

It's expensive - also wish there was more options on pop up blocks Review collected by and hosted on G2.com.

What problems is Klaviyo solving and how is that benefiting you?

It's a good way to communicate with our customers Review collected by and hosted on G2.com.

Deagan W.
DW
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about Klaviyo?

We have never been able to segment and target so specifically until we started with KLAVIYO. Over half of our business income is directly attributed to our email and SMS marketing efforts. To say we rely on KLAVIYO is an understatement. Review collected by and hosted on G2.com.

What do you dislike about Klaviyo?

The billing isn't the easiest to understand. They base it off of active profiles and usage. It seems like it would be one or the other. Review collected by and hosted on G2.com.

What problems is Klaviyo solving and how is that benefiting you?

The days of blasting out emails to your entire lists are over. KLAVIYO allows you to customize your marketing for the receipient and it makes an incredible difference in terms of conversions and postive interactions. Review collected by and hosted on G2.com.

RS
Cloud Manager at DHRUTIK INFOTECH PVT. LTD.
Computer Software
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about Klaviyo?

From my previous of using Klaviyo one thing I can say is that dashboard is very fairly designed and informative at the same time. It's data projection like potential sales, subscribers, etc. have helped me out to analyse the performance. The auto segmentation of your customers based on the data and attributes is another great feature , it's subtle but it certainly helps in the data collected in the CRM. It's customer support is top notch I have contacted every time I faced any problems during the onboarding process and they have helped me out every time promptly. Review collected by and hosted on G2.com.

What do you dislike about Klaviyo?

I believe it can be a task for a beginner to learn its working and processes easily and he/she has to go through various articles and tuitorials to be fluent with it. Also it's plans are on the expensive side and one might not even use all of the feature it offers wasting a part of their plan. It also needs to work out it's campaign automation features as I faced several issues while sequencing them. Otherwise it's a great platform and must have for e- commerce stores. Review collected by and hosted on G2.com.

What problems is Klaviyo solving and how is that benefiting you?

I used Klaviyo for various email and SMS marketing of our product, I find it's great for sending emails and SMS in a bulk during a specific campaign. It's data collection and presentation is top notch. Its charts and graphs have helped me analyse our campaigns in detail and don't find it in other platforms.Overall it's a great platform and helped me gain more customers. Review collected by and hosted on G2.com.

Sunny K.
SK
eMarketing Manager
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: Organic
What do you like best about Klaviyo?

I like how well Klaviyo works with Facebook and other platforms. Klaviyo can segment emails, which our company uses for detailed targeting in Facebook and Instagram ads. Review collected by and hosted on G2.com.

What do you dislike about Klaviyo?

I have nothing to complain about Klaviyo. Review collected by and hosted on G2.com.

What problems is Klaviyo solving and how is that benefiting you?

In general, I'm a big fan of Klaviyo. It does take a bit of time to get everything set up, but I really appreciate the ability to create specific flows and then not have to worry about them. Email is crucial for driving sales, so having a dependable service with great options is essential. I would absolutely recommend it. Review collected by and hosted on G2.com.

JM
Product Manager at MS PRIDE ODISHA FEMININE PRODUCTS
Health, Wellness and Fitness
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about Klaviyo?

1. It is a must-have for every e-commerce platform since it can help generate really good revenue with its marketing tools and campaigns. The customer feedback is really great. I had some initial issues and the customer support was on its toes to help me out.

2. The categorization of the platform is top-notch. it categorised various categories like potential sales, engaged subscribers and more into subcategories which made the dashboard appear clean.

3. By building a comprehensive customer database that contains the customer's profile and other related details, helps my team to target potential customers. Based on the customer's behaviours, I sought to reach out to them with a personalized message. Review collected by and hosted on G2.com.

What do you dislike about Klaviyo?

1. One of the shortcomings I faced was that while creating a sequence I had issues with the automation of the campaigns which somehow broke the flow of marketing.

2. The learning curve of the platform is really steep. Before using the platform seamlessly and getting effective data outputs for analysis, I had spent good enough time understanding the platform by going through different videos and document files related to it.

3. One of the important features of Klaviyo is text message sending, but I found its functioning and performance are not up to the team's expectations. Review collected by and hosted on G2.com.

What problems is Klaviyo solving and how is that benefiting you?

Klaviyo is one of the best and most advanced targeting and marketing campaign platforms for different levels of enterprises. It helps to send out campaigns as per your business needs, let it be only e-mails, only SMS or both e-mails and SMS. I love to use this platform to send out tons of campaigns in bulk through email to our prospective customers to build more efficient revenue and stability. Review collected by and hosted on G2.com.

Suhail J.
SJ
Marketing and Advertising
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Organic
Incentivized Review
What do you like best about Klaviyo?

Klaviyo is a great tool for email and sms marketing and is very easy to use. It provides templates for creating email content and the process of creating a campaign is very simple. It also provides integration functionality with various social media platforms. Review collected by and hosted on G2.com.

What do you dislike about Klaviyo?

There is nothing bad about Klaviyo except that it does not have the functionality of social media marketing. Review collected by and hosted on G2.com.

What problems is Klaviyo solving and how is that benefiting you?

Klaviyo provides automation feature for campaigns and gives regularly updated reports about the performance of the campaigns which helps the organization to improve the marketing strategy. Review collected by and hosted on G2.com.

ZD
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about Klaviyo?

I like the email builder tool. Designing my emails has never been easier and more aesthetically pleasing. It is also super easy to integrate with other apps. Review collected by and hosted on G2.com.

What do you dislike about Klaviyo?

I wish there segmentation tool was easier to understand. I feel like its to complicated. Review collected by and hosted on G2.com.

What problems is Klaviyo solving and how is that benefiting you?

Klaviyo helps me construct emails and helps me send them. It helps with automation emails and customer retention emails. Review collected by and hosted on G2.com.

Sakshi A.
SA
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Klaviyo?

Its user-friendly interface, coupled with powerful features, makes it a must-have tool for any website based business Review collected by and hosted on G2.com.

What do you dislike about Klaviyo?

Limited Segementation

Cost for small business Review collected by and hosted on G2.com.

What problems is Klaviyo solving and how is that benefiting you?

Emails and SMS automations Review collected by and hosted on G2.com.