Save to My Lists
Paid
Claimed

Klaviyo Reviews & Product Details - Page 2

Klaviyo Overview

What is Klaviyo?

Klaviyo powers smarter digital relationships with an intelligent marketing automation platform that is fueled by all of your customer and designed from day one for scale. Built on a flexible, real-time database that centralizes all your customer data — from your entire tech stack, for any length of time, in full granular detail — Klaviyo makes it easy to create, deliver, and optimize incredibly sophisticated and personalized experiences across email, SMS, mobile apps, reviews, the web, paid ads, and more. Join more than 146K paying customers using Klaviyo to increase conversions and customer lifetime value — and grow on their own terms. Learn more at klaviyo.com.

Klaviyo Details
Product Website
Languages Supported
German, English, Finnish, French, Italian, Japanese, Dutch, Portuguese, Romanian, Russian, Spanish, Turkish, Vietnamese, Chinese (Simplified)
Show LessShow More
Product Description

Klaviyo, a unified customer platform for email, SMS, and more, gives your online brand direct ownership of your consumer data and interactions.

How do you position yourself against your competitors?

Klaviyo is the world’s leading intelligent marketing automation and customer data platform known for accelerating revenue for online businesses using the channels they own like email, SMS, in-app notifications, and web. Enabling companies to leverage these owned marketing channels, Klaviyo makes it easy to store, access, analyze and use transactional and behavioral data to power highly targeted customer and prospect communications. And unlike other marketing platforms, Klaviyo doesn’t force companies to compromise between advanced functionality or ease of use—so companies of all sizes are able to maximize their sales quickly. That’s why over 100,000 innovative companies like Unilever, Custom Ink and Glossier sell more with Klaviyo.


Seller Details
Seller
Klaviyo
Company Website
Year Founded
2012
HQ Location
Boston, Massachusetts
Twitter
@klaviyo
21,315 Twitter followers
LinkedIn® Page
www.linkedin.com
2,452 employees on LinkedIn®
Description

Klaviyo helps growth-focused ecommerce brands drive more sales with super-targeted, highly relevant email, Facebook and Instagram marketing campaigns.

Unlike other email or marketing automation solutions, we're really good at getting data out of your ecommerce platform - whether it's Shopify, Magento, a custom implementation, or something else. We let you combine that data with website behavior and information from other marketing tools, then use it to target, personalize, analyze, and optimize your marketing.


Customer A.
CA
Overview Provided by:

Recent Klaviyo Reviews

Sharnitha H.
SH
Sharnitha H.Mid-Market (51-1000 emp.)
5.0 out of 5
"Powerful Automation & Segmentation, but Pricing & Tracking Have Limits"
Klaviyo is hands down one of the best email and SMS marketing platforms I’ve used. The automation flows are super effective, and the segmentation o...
JR
JACK R.Mid-Market (51-1000 emp.)
3.0 out of 5
"solid"
It is easy to use and our company has benefited from it
Verified User
U
Verified UserSmall-Business (50 or fewer emp.)
5.0 out of 5
"Awesome Platform!"
The seamless integration of it. It took me 5-10 hours to get used to the platform but it was well worth it. The segmentation is my favorite part of...
Security Badge
Klaviyo Security
Get security information from Klaviyo to help you buy the right software. View Security Information
Klaviyo security information includes:
SOC 2 (System and Organization Controls 2)
ISO 27001 (International Organization for Standardization)

Klaviyo Media

Klaviyo Demo - Send eye-catching emails in minutes using ready-to-go templates
Start with a library of data-proven email templates built for online brands, from welcome emails to new products. Incorporate your brand colors and images, 
and you’re ready to go.
Klaviyo Demo - Grow your contact 
list with engaging 
web forms
Select from expertly designed form templates, and 
create engaging website forms that turn site visitors 
into subscribers with our simple Form Builder
Klaviyo Demo - Bring your brand to life with drag-and-drop ease
Your brand is your reputation. Of course you want to show 
it in the best possible light. WIth Klaviyo, you can create striking emails and forms at scale, surprisingly quickly. Easily customize background images, text, brand colors, and reusable content blocks, all without a lick of code. 
Will i...
Klaviyo Demo - Send personalized recommendations 
that really resonate
Klaviyo helps you learn a ton about your customers: 
the products they love, the way they shop, the best time and method to reach them. So when Cindy in Cincinnati checks her email and sees the leather bag of her dreams, she feels like it’s written just for her (because it is).
Klaviyo Demo - Automations help you make money while you sleep
Dozens of built-in automations are fully customizable, like welcome emails, happy birthday, or abandon cart. Each can have any mix of emails and texts. So while you’re dreaming up your next big idea, customers are automatically getting timely, actionable info.
Klaviyo Demo - Smarter targeting. Deeper personalization. Bigger payoff.
Drive more sales with powerful personalization. 
Whether you’re sending a drip campaign, a transactional email, or a special holiday campaign, ultra-relevant content can help you boost engagement—and earn more revenue.
Play Klaviyo Video
Play Klaviyo Video
Play Klaviyo Video

Official Downloads

Answer a few questions to help the Klaviyo community
Have you used Klaviyo before?
Yes

Video Reviews

1,069 Klaviyo Reviews

4.6 out of 5
The next elements are filters and will change the displayed results once they are selected.
Search reviews
Popular Mentions
The next elements are radio elements and sort the displayed results by the item selected and will update the results displayed.
Hide FiltersMore Filters
The next elements are filters and will change the displayed results once they are selected.
The next elements are filters and will change the displayed results once they are selected.
1,069 Klaviyo Reviews
4.6 out of 5
1,069 Klaviyo Reviews
4.6 out of 5

Klaviyo Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons

Overall Review Sentiment for KlaviyoQuestion

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
Log In
Want to see more insights from verified reviewers?
Log in to view review sentiment.
G2 reviews are authentic and verified.
Ch Shahryar F.
CF
Business Development & Customer Success Manager
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
(Original )Information
What do you like best about Klaviyo?

I managed Email marketing through a single platform for many of my clients on Upwork.

It is easy to design Email Campiagns and develop subscritpion lists

If you are planning to develop a good subscriber list with Warm up email Klayviyo is a very suitable platform for that.

It has multiple number of features and integration though Excel and Linked In.

Klayviyo was a daily to use tool for my clients

Implementation is an easy process Review collected by and hosted on G2.com.

What do you dislike about Klaviyo?

Klaviyo needs to increase the free email limit in the free package to increase customer flux and interest in Klaviyo Review collected by and hosted on G2.com.

What problems is Klaviyo solving and how is that benefiting you?

Email Marketing was almost obselete in this Marekting Era and had a very less response but tools like Klaviyo and Mailchimp and redesidnged its importance and innnovative ways to keep our current and new clients with neew offers and Technology updates for me. Review collected by and hosted on G2.com.

Mark H.
MH
Marketing Specialist
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Klaviyo?

Their email builder is quite nice. The ability to add visibility for mobile and desktop sections independently is much appreciated. Review collected by and hosted on G2.com.

What do you dislike about Klaviyo?

Would prefer more dark mode options on email builder, but is still a better builder than Hubspot in most ways.

Contact and segment mangement is quick and simple, reporting statistics and integration is very nice. Review collected by and hosted on G2.com.

What problems is Klaviyo solving and how is that benefiting you?

Winning back past clients, mkaing sure we stay in touch with current clients, and creating an effective journey for our new clients. Review collected by and hosted on G2.com.

Cinthya C.
CC
graphic designer
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Klaviyo?

Klaviyo team ofers many free webinars to learn best how to use the platform tools and how you can enhance your marketing strategy. Review collected by and hosted on G2.com.

What do you dislike about Klaviyo?

The IA for subject and preview is not really helpful for non english speakers Review collected by and hosted on G2.com.

What problems is Klaviyo solving and how is that benefiting you?

Email automation and profiles data organization Review collected by and hosted on G2.com.

John M.
JM
Director of Marketing
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Klaviyo?

Simplicity and ease of creating emails and sending. Review collected by and hosted on G2.com.

What do you dislike about Klaviyo?

The reporting. Sometimes the reporting is hard to find that we want to use. Review collected by and hosted on G2.com.

What problems is Klaviyo solving and how is that benefiting you?

Better looking emails from our brand. Review collected by and hosted on G2.com.

Verified User in Retail
UR
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about Klaviyo?

The seamless integration of it. It took me 5-10 hours to get used to the platform but it was well worth it. The segmentation is my favorite part of the platform. Support is good. Review collected by and hosted on G2.com.

What do you dislike about Klaviyo?

The pricing model is always a bit whacky and I know they are trying to improve it. Review collected by and hosted on G2.com.

What problems is Klaviyo solving and how is that benefiting you?

Email Marketing needs. We are able to capitalize on our users. Review collected by and hosted on G2.com.

Verified User in Retail
AR
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Klaviyo?

Segment building, AI writing tools, and all of the analytics. Easy to use and integrate even for a beginner which makes it easy to implement into the business since it can be taught to others quickly. We use it for everything, replacing many previous apps. Review collected by and hosted on G2.com.

What do you dislike about Klaviyo?

Nothing so far, its better than any competitor I've tried so far. Review collected by and hosted on G2.com.

What problems is Klaviyo solving and how is that benefiting you?

Able to consolidate several apps into one. Helps with segment building and marketing most of all. Review collected by and hosted on G2.com.

Mike M.
MM
Owner
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Klaviyo?

The only benefit is the network effect. There's more agencies, partners, and individuals that have experience with their platform. This makes it easier to hire people and get more resources. But that' sit. Review collected by and hosted on G2.com.

What do you dislike about Klaviyo?

Stay away and use someone else!

We've been with them for four years and it's gotten ridiculous. We had to spend 1200 for an email that had generated $200 in revenue. A complete ripoff.

There's better options. Support is the worst. At some point, they were the only players in the ecommerce game. Things have changed. Stay away because they will steal from you when you have actual volume.

There's competitors and people are adopting them fast. Most companies we know are leaving Klaviyo because they are too expensive for what they offer. Review collected by and hosted on G2.com.

What problems is Klaviyo solving and how is that benefiting you?

This ones obvious: we email our customers. Communication is important for your brand, company, and profitability. Unfortunatley we are not profitable with klaviyo. Review collected by and hosted on G2.com.

SA
Agency Founder
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Klaviyo?

The ease of setting up various flows and campaigns and also it's sgementration. I use it for every single client at my agency and it's really nice that it integrates with most other platforms we use. Review collected by and hosted on G2.com.

What do you dislike about Klaviyo?

Nothing really, but it can be expensive. Review collected by and hosted on G2.com.

What problems is Klaviyo solving and how is that benefiting you?

It solves the retention problem of my e-commerce clients combined with our Direct Response strategies. Allowing us to boost LTVs Review collected by and hosted on G2.com.

JR
CUSTOMER SUPPORT
Mid-Market(51-1000 emp.)
Validated Reviewer
Review source: Seller invite
Incentivized Review
What do you like best about Klaviyo?

It is easy to use and our company has benefited from it Review collected by and hosted on G2.com.

What do you dislike about Klaviyo?

It sends vague emails to our CS line which we are unable to track Review collected by and hosted on G2.com.

What problems is Klaviyo solving and how is that benefiting you?

It is helping us communicate with customers regarding orders and promotions Review collected by and hosted on G2.com.

Madie T.
MT
E-commerce Manager
Manufacturing
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about Klaviyo?

I love that Klaviyo is so diverse. Even if you are new to the platform there are so many ways to use it that anyone could find this platform helpful. This platform sends both our daily campaigns and flows and also allows us to pull daily reports, so it's easy to say this is a heavily used platform. Review collected by and hosted on G2.com.

What do you dislike about Klaviyo?

Klaviyo does not have the best customer support. They do have a large fourm that is heavily populated but the platform does have a learning curve. Review collected by and hosted on G2.com.

What problems is Klaviyo solving and how is that benefiting you?

Klaviyo helps us schedule our emails and pull more specific statistics on how these campaigns perform. Review collected by and hosted on G2.com.