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Campaign Monitor by Marigold Reviews & Product Details

Campaign Monitor by Marigold Overview

What is Campaign Monitor by Marigold?

Campaign Monitor by Marigold is a simple yet powerful email marketing solution designed to help users create, manage, and optimize their email campaigns. This tool is tailored for marketers seeking to enhance their communication with subscribers through visually appealing and personalized emails. By focusing on user-friendly features, Campaign Monitor empowers individuals and teams to effectively engage their audience and drive conversions without needing extensive technical skills. This email marketing platform is particularly beneficial for small to medium-sized businesses, non-profits, marketing agencies, IT agencies, and marketing teams that prioritize building strong relationships with their subscribers. With its intuitive interface and robust functionality, Campaign Monitor caters to a diverse range of users, from those just starting in email marketing to seasoned professionals looking for efficient ways to streamline their campaigns. The platform's design is centered around making email marketing accessible, enabling users to focus on crafting compelling messages rather than getting bogged down by technical complexities. Key features of Campaign Monitor include a library of beautiful email templates, a drag-and-drop email builder, and engagement-based segmentation tools. The pre-designed templates allow users to create visually striking emails that reflect their brand identity, while the drag-and-drop builder simplifies the process of customizing layouts and content. This means that even users with minimal design experience can produce professional-quality emails that resonate with their audience. Engagement-based segmentation further enhances the effectiveness of campaigns by allowing marketers to tailor their content based on subscriber behavior and preferences, ensuring that the right message reaches the right audience at the right time. In addition to these features, Campaign Monitor offers comprehensive analytics and reporting tools that provide insights into campaign performance. Users can track open rates, click-through rates, and other key metrics, enabling them to refine their strategies and improve future campaigns. This data-driven approach helps marketers understand what resonates with their audience, allowing for continuous improvement and increased engagement over time. Overall, Campaign Monitor by Marigold stands out in the email marketing category by combining ease of use with powerful features that facilitate effective communication. Its focus on personalization, design, and analytics makes it a valuable tool for any organization looking to enhance its email marketing efforts and foster lasting relationships with subscribers.

Campaign Monitor by Marigold Details
Product Website
Languages Supported
English
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Product Description

Campaign Monitor’s easy-to-use, professional-grade email marketing and automation platform helps today’s fast-growing businesses use email to drive real, bottom line results.


Seller Details
Seller
Marigold
Company Website
Year Founded
2017
HQ Location
Nashville, US
LinkedIn® Page
www.linkedin.com
1,331 employees on LinkedIn®
Description

Marigold is a global martech leader focused on delivering relationship marketing solutions that are helping over 40,000 brands and organizations worldwide to find their customers, get to know them, and ultimately turn them into superfans. The company offers industry-tailored martech, email and loyalty solutions — Marigold Grow, Marigold Engage, and Marigold Loyalty — that support the entire customer lifecycle and make it easy for brands to create long-term relationships, build loyalty and grow their businesses.


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Recent Campaign Monitor by Marigold Reviews

Verified User
A
Verified UserMid-Market (51-1000 emp.)
4.0 out of 5
"Easy to Use & Robust"
The program allows for so many client lists to keep your customers segmented.
Verified User
U
Verified UserSmall-Business (50 or fewer emp.)
2.0 out of 5
"Entry level tool"
Template builder is easy to navigate - easy for beginner use
Tarun Pratap Singh P.
TP
Tarun Pratap Singh P.Mid-Market (51-1000 emp.)
4.0 out of 5
"Good Experience with this campaign"
Their 30 days trial pack without card or payment option.
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700 Campaign Monitor by Marigold Reviews

4.1 out of 5
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700 Campaign Monitor by Marigold Reviews
4.1 out of 5
700 Campaign Monitor by Marigold Reviews
4.1 out of 5

Campaign Monitor by Marigold Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons

Overall Review Sentiment for Campaign Monitor by MarigoldQuestion

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
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gopal b.
GB
Chief Marketing Officer
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about Campaign Monitor by Marigold?

Campaign Monitor by Marigold has been an exceptional email marketing platform for my business needs. Its user-friendly interface makes it easy to create visually appealing, responsive email campaigns without requiring extensive technical expertise. Review collected by and hosted on G2.com.

What do you dislike about Campaign Monitor by Marigold?

I dislike about itthat i am not able to able to sort out those emails which have been opend, viewed or clicked at once.

Also there is not any filet that i can find particular email by person's name or derived the list by person. Review collected by and hosted on G2.com.

What problems is Campaign Monitor by Marigold solving and how is that benefiting you?

Once i did not able to see GMASS button in my gmail. then Marigold has guide me and resolved it. Thanks for that. Review collected by and hosted on G2.com.

Response from Michelle Slifcak Villa of Campaign Monitor by Marigold

Hi valued customer,

Thanks so much for your thoughtful review! We're pleased to hear that our platform meets your business needs and that you have found it to be a user-friendly interface with little technical expertise required. We pride ourselves on our easy-to-use platform that delivers results. As for your constructive feedback, I will pass that on to our product team. Thanks for taking the time to share your experience!

Siddhant  M.
SM
Sales development representative
Enterprise(> 1000 emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Campaign Monitor by Marigold?

It has many features which can help you automate your email outreach. It integrates with your current tools, seamlessly, and I love the features where you can automate your entire outreach as a sales development representative. It's a great tool to have. Review collected by and hosted on G2.com.

What do you dislike about Campaign Monitor by Marigold?

I believe there are scope of improvement when it comes to technicals, but yet overall I don't feel there are much things to be worried about. They can be more features in terms of checking where my messages have landed. Review collected by and hosted on G2.com.

What problems is Campaign Monitor by Marigold solving and how is that benefiting you?

It has helped me to reach out to many of my contacts seamlessly without being worried about reaching out to everyone individually. I could reach out to many of them by simply automating my outreach process, making my life easier. Review collected by and hosted on G2.com.

Response from Michelle Slifcak Villa of Campaign Monitor by Marigold

Hi valued customer,

Thanks so much for your thoughtful review! We love to hear from our customers and have taken your feedback to heart. We're always working to improve our features and provide more robust analytics so you can keep track of your campaign performance.

BB
Director of Sale & Marketing
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Campaign Monitor by Marigold?

Campaign Monitor has very good deliverability, which was an issue with other newsletter management systems. The tools have everything we need and are easy to use. The client services and tech support have always been courteous, helpful, and available. Review collected by and hosted on G2.com.

What do you dislike about Campaign Monitor by Marigold?

I'm not sure that other providers have better options, but more visibility and tools are mailing list maintenance might be helpful. Review collected by and hosted on G2.com.

What problems is Campaign Monitor by Marigold solving and how is that benefiting you?

Campaign Monitor sends a large volume of emails (both with frequency and large numbers of subscribers) without deliverability issues, which drives significant traffic to our website, and provides revenue via sponsorships and advertisements. Review collected by and hosted on G2.com.

Response from Michelle Slifcak Villa of Campaign Monitor by Marigold

Hi valued customer,

Thanks for taking the time to share your opinion! We're so pleased to hear that you find our platform to have a reliable deliverability rate. In fact, ours is among the highest in the industry, at an average rate of 99%+. Thanks also for your constructive feedback, I will share that with our product team.

Verified User in Leisure, Travel & Tourism
AL
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Campaign Monitor by Marigold?

It's very user friendly. The support is exceptional. Review collected by and hosted on G2.com.

What do you dislike about Campaign Monitor by Marigold?

As an agency account the Lastest Activity list on the right hand side of my login does not allow me to scroll and look at historical data. We have more activity than the list can keep up with so I have to use Zapier to send activity data to a Monday board. Review collected by and hosted on G2.com.

What problems is Campaign Monitor by Marigold solving and how is that benefiting you?

It helps us reach a large audience in a personal way and a format which drives results above industry benchmarks Review collected by and hosted on G2.com.

Response from Michelle Slifcak Villa of Campaign Monitor by Marigold

Hi valued customer,

Thanks so much for your thoughtful review! We love hearing from our fans, and also appreciate constructive feedback. I'll happily share your thoughts with our product team, and the compliments to our support team! Thanks for being our customer.

Verified User in Retail
UR
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Campaign Monitor by Marigold?

Easy to use, great analytics, great support from the account management team, drag and drop templates, automated user engagement segments, automated email journeys and platform features. Review collected by and hosted on G2.com.

What do you dislike about Campaign Monitor by Marigold?

Nothing - the platform is great. We barely experience any errors. Review collected by and hosted on G2.com.

What problems is Campaign Monitor by Marigold solving and how is that benefiting you?

Campaign monitor allows us to group mutiple email marketing accounts with their 'agency' account setup Review collected by and hosted on G2.com.

Response from Michelle Slifcak Villa of Campaign Monitor by Marigold

Hi valued customer,

Thanks for your thoughtful review! We're so pleased to hear that you're enjoying our platform and finding value with our offering. I will pass on your feedback to the team.

Tarun Pratap Singh P.
TP
Social Media And PR Manger
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Campaign Monitor by Marigold?

Their 30 days trial pack without card or payment option. Review collected by and hosted on G2.com.

What do you dislike about Campaign Monitor by Marigold?

I want to buy the premium membership but it is costly for me. Review collected by and hosted on G2.com.

What problems is Campaign Monitor by Marigold solving and how is that benefiting you?

Email Automation is good part of this campaign tool. Review collected by and hosted on G2.com.

Response from Michelle Slifcak Villa of Campaign Monitor by Marigold

Hi valued customer,

Thanks so much for your thoughtful review! It sounds like our solution is the right one for you. I'd like to recommend that you reach out to our sales team to see how they can help you find the best plan for you at your ideal price point. Check out the link below.

See how Campaign Monitor by Marigold improved
Verified User in Financial Services
UF
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Campaign Monitor by Marigold?

Template builder is easy to navigate - easy for beginner use Review collected by and hosted on G2.com.

What do you dislike about Campaign Monitor by Marigold?

Not a very robust solution for lifecycle marketing comms Review collected by and hosted on G2.com.

What problems is Campaign Monitor by Marigold solving and how is that benefiting you?

System based communications (reset password) live in CM Review collected by and hosted on G2.com.

Response from Michelle Slifcak Villa of Campaign Monitor by Marigold

Hi valued customer,

Thank you for your thoughtful review! We're actually great for lifecycle marketing communications - check out more in the link below about how you can easily automate your emails so you reach your customer on time, every time, at the moment that counts the most.

See how Campaign Monitor by Marigold improved
BM
CISO at MS PRIDE ODISHA FEMININE PRODUCTS
Computer Software
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about Campaign Monitor by Marigold?

The upsides of Campaign Monitor are:

1. Since there is a sense of urgency while doing such tasks, Campaign Monitor is just the perfect tool for sending out bulk e-mails and that too with such ease of creating an account for free.

2. There are plenty of templates to choose from in its library for designing an e-mail. And there even is an option for importing templates from your own storage, which lets me create really attractive mails.

3. Its work does not end only with sending the mails, it keeps an active real time report of the activity of the mails to update me with the opening and interaction in the mails. Review collected by and hosted on G2.com.

What do you dislike about Campaign Monitor by Marigold?

The downsides of it are:

1. Even though there are options to edit the templates, the customizable features are very limited. I was not able to change the saturation and hue of the background image.

2. There is no feature of a folder for recent works, that would keep the data of the recent mails. So there is a problem with the organising of the mails.

3. Sometimes the mails appeared a bit unformatted on social media due to no feature for editing the social cards. Review collected by and hosted on G2.com.

What problems is Campaign Monitor by Marigold solving and how is that benefiting you?

Campaign Monitor is a great web based software that allows us to obtain data and put it in an mailing list, manage it, customize it and send it. It is used in various places to send mass mails, keep track of mails and also automate sending of mails. Its strength lies in the quality, flexibility and robustness of its templates. Its a really easy to use product and I used it to send a custom mail to few of my peers for having an outline. Review collected by and hosted on G2.com.

JC
CMO at PRIDE ODISHA FEMININE PRODUCTS ( LOVISSA )
Health, Wellness and Fitness
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about Campaign Monitor by Marigold?

Most helpful features about it are:

1. Campaign Monitor is an excellent user friendly software that excels in the field of sending e-mails as well as automating the mails.

2. There are tons of templates to choose from for the design of the e-mail, which facilitates in the designing part of the e-mail. It also provides lots of web fonts in templates which we can use instead of being restricted to boring web friendly texts.

3. The ease of inserting links, texts and images is phenomenal. I could easily add any sort of media or files within few seconds.

4. I could add as many recipients I want, letting me significantly increase my connections and leads. Review collected by and hosted on G2.com.

What do you dislike about Campaign Monitor by Marigold?

Least helpful features about it are:

1. Campaign Monitor lacks native social sharing features. To add the link of my social media, I had to go the respective social media site and add the links for the social sharing buttons.

2. There was a time when my designer and I were working at the same time on Campaign Monitor on the same e-mail, and the consequences later did not turn out to be beneficial for us. Review collected by and hosted on G2.com.

What problems is Campaign Monitor by Marigold solving and how is that benefiting you?

Campaign Monitor is a web application that allows various businesses to capture data to an online mailing list, manage it,send it and also automate it. It is widely used by businesses to send mass mailouts, program autoresponders and also analyse the results of email marketing campaigns. I used this platform for sending out tons of advertisements to prospective clients. Review collected by and hosted on G2.com.

Mahreen G.
MG
Creative Writing Apprentice
Mid-Market(51-1000 emp.)
Validated Reviewer
Review source: Organic
What do you like best about Campaign Monitor by Marigold?

I work as a content and communication associate and Skylead's feature of campaign templates really assists me in thinking and designing content out of the box, and also gives analysis of the engagement on the content. Review collected by and hosted on G2.com.

What do you dislike about Campaign Monitor by Marigold?

Diversity in campaign templates required. Review collected by and hosted on G2.com.

What problems is Campaign Monitor by Marigold solving and how is that benefiting you?

Provides Interactive and effective campaign ideas for a product focused company. Review collected by and hosted on G2.com.