Bazaarvoice Reviews (809)

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Bazaarvoice Reviews (809)

View 7 Video Reviews
4.2
809 reviews

What do users say?

Generated using AI from real user reviews
Users consistently praise the ease of implementation and responsive customer support of Bazaarvoice, highlighting how quickly they can integrate the platform and receive assistance when needed. Many appreciate the platform's ability to syndicate reviews across major retailers, enhancing product visibility and consumer trust. However, some users note that the user interface can be confusing, which may require a learning curve.

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Daniel H.
DH
Daniel H.
Recruitment Manager
Staffing and Recruiting
Enterprise (> 1000 emp.)
"Robust Features, But Better Suited for Larger Organizations"
4/5
What do you like best about Bazaarvoice?

What impresses me most is the breadth of its retail syndication network. Reviews submitted on a brand’s website don’t just stay there—they're distributed to major retail partners, helping maintain consistency in customer feedback across platforms. This can significantly boost product visibility and consumer confidence. Review collected by and hosted on G2.com.

What do you dislike about Bazaarvoice?

The first concern is the complexity and time investment required during setup. Implementing the platform isn’t always straightforward, and the integration process—especially across multiple retail partners—can be time-consuming and occasionally frustrating. It often requires technical assistance or a dedicated support team on your end. Review collected by and hosted on G2.com.

QM
Quinn M.
Project Manager; Bazaarvoice Product Owner
Mid-Market (51-1000 emp.)
"Bazaarvoice is the Industry Leader"
5/5
What do you like best about Bazaarvoice?

I had the BEST experience with the Bazaarvoice team! They are true industry leaders in the Ratings & Reviews space with a top-notch team. I shared with my colleagues that they would regret not working with Bazaarvoice—the value far outweighed our concerns compared to the minimal cost and ease of the integration and implementation. With their support, we exceeded our 12-month rolling period $5M goal in just four months by millions. Their insights, metrics, and design recommendations for our PDP and PLP layouts were invaluable. I highly recommend them as a partner! Review collected by and hosted on G2.com.

What do you dislike about Bazaarvoice?

I can't think of anything that I dislike about Bazaarvoice. Review collected by and hosted on G2.com.

Verified User in Building Materials
AB
Verified User in Building Materials
Enterprise (> 1000 emp.)
"Bazaarvoice is a great way to capture user generated content and syndicate to top retail partners."
4/5
What do you like best about Bazaarvoice?

Bazaarvoice has great partnerships with top retailers including Home Depot, Lowe's, Tractor Supply and many others. These partnerships provide the opportunity to engage directly on customer sites to answer questions and syndicate reviews. Review collected by and hosted on G2.com.

What do you dislike about Bazaarvoice?

Bazaarvoice does not have a very large network outside of the United States and in recent years have changed their integration requirements which has proven to be a burden on our digital and IT teams. Review collected by and hosted on G2.com.

Verified User in Apparel & Fashion
EA
Verified User in Apparel & Fashion
Small-Business (50 or fewer emp.)
"Not worth it beyond syndication"
1/5
What do you like best about Bazaarvoice?

Bazaarvoice is good for syndication of reviews and is vast in it's partnerships with department stores and other big box retailers, so is a very efficient way to publish your reviews across many partner websites. Review collected by and hosted on G2.com.

What do you dislike about Bazaarvoice?

It's a horrible review collection platform and a dinosaur in it's UX platform - Everything is difficult to use and needs "implementation" fees. While they have robust teams of help and training as you onboard it's just a long cumbersome implementation and just not easy enough to use. It's horrible to try to get out of the contract so be careful on the timing. They promised we would be able to swap between services no problem at contract end and when we tried to "swap" to a different type of service as they suggested we could, they said it didn't qualify, though they offered that it would be no problem, what a waste of time. False advertisement for what the platform would intially do which is why we want to swap and then again when we tried to change services at contract end. If there were another way to syndicate reviews we'd stay far away from this company. Review collected by and hosted on G2.com.

Verified User in Consumer Goods
UC
Verified User in Consumer Goods
Small-Business (50 or fewer emp.)
"Great service, great results!"
4.5/5
What do you like best about Bazaarvoice?

I like how easy it is to navigate the platform. The syndication of reviews integrates well with our other retail partners and was easy to implement. Their team is responsive and provides advice on potential activations. We use Bazaar voice daily here. Review collected by and hosted on G2.com.

What do you dislike about Bazaarvoice?

We do not dislike anything in particular from the platform. Review collected by and hosted on G2.com.

EG
Erin G.
B2B E-Commerce Merchandising Coordinator
Mid-Market (51-1000 emp.)
"Reliance on technology..."
4/5
What do you like best about Bazaarvoice?

I love that Bazaarvoice allows for easy connection to customer sites and for generating honest reviews of products. Review collected by and hosted on G2.com.

What do you dislike about Bazaarvoice?

I dislike that Bazaarvoice has become increasingly reliant on their portals and pushing the user to online self help tools as opposed to reaching out to people for assistance. Additionally, they send many notifications without enough actionable information, I'm often confused what I'm supposed to do, if anything. I prefer when humans are involved who can give the extra level of care and direction on next steps. I also don't like that now I have to use the "BV Support Community" to track the progress of tasks. I would feel better serviced if a person would liasion my inputs with their internal systems as opposed to making the users become experts in Bazaarvoice's internal systems through portals, self help articles, webinars, etc. I have a multi-faceted job with multiple responsibilities and really am not able to devote all of my time to Bazaarvoice. Review collected by and hosted on G2.com.

Kymber  H.
KH
Kymber H.
Customer Experience Manager
Small-Business (50 or fewer emp.)
"Great Service when in need!"
4/5
What do you like best about Bazaarvoice?

I love that there is always someone availabel to answer my questions, or get me to the right person for assistance. They follow up to ensure my problems were solved and to see if I have additonal concerns. My account manager is quick to respond and very helpful. I utilize our platform daily for Customer Support and I can easily find information for the customer. Review collected by and hosted on G2.com.

What do you dislike about Bazaarvoice?

I sometimes have trouble figuring out how to make it work for what I need. I am not the most technology savvy so reading an FAQ document on how to code behind the scenes is not easy for me. There are some features I want to use that just are not as user friendly as I would like. I can ellabortae specifically around what we need/use as acompany if needed. Review collected by and hosted on G2.com.

TA
Tomas A.
Director of Growth & Analytics
Small-Business (50 or fewer emp.)
"Long Delays, Poor Service"
0.5/5
What do you like best about Bazaarvoice?

It is a (theoretically) useful tool to publish your customers' content in the shopping funnel and let shoppers see relevant product reviews. Allows you to maximize the value of your reviews by publishing them across many channels and retailers. Review collected by and hosted on G2.com.

What do you dislike about Bazaarvoice?

Nobody at BazaarVoice is concerned with whether or not the reviews actually become visible to shoppers.

BazaarVoice has a team of thousands of thousands of salespeople, presumably hundreds of engineers, but nobody seems to have developed any efficient processes or systems to make sure that the retail partners are publishing the content being shared by the brands and vendors, through BazaarVoice.

Once they push to retailer's it's "not their problem." I think it is their problem, because the brands are paying BazaarVoice. Overall, their review syndication is an incomplete product.

Prospective clients, you should add a clause to your contract so that you only have to pay BazaarVoice when your reviews are visible to shoppers. Maybe then they will care. Review collected by and hosted on G2.com.

Verified User in Consumer Goods
UC
Verified User in Consumer Goods
Small-Business (50 or fewer emp.)
"Service is needed for review syndication, but has LOTS of issues & requires TONS of follow up."
0.5/5
What do you like best about Bazaarvoice?

Their services sound great, and they pretty much have a monopoly on the market since they have the syndication contracts with lots of major retailers that require reviews on your product detail pages, but it requires a ton of checking and follow up on your end, and even if things are set up properly on your end, sometimes the reviews still don't syndicate to the retailer and their support is unable to help, so then you also have to follow up with the retailer's support team. Review collected by and hosted on G2.com.

What do you dislike about Bazaarvoice?

They sell you on all the amazing features and retailers require you to have reviews on your products so the service is needed, but it never works properly. You have to constantly contact support and submit tickets and then sometimes even if everything is set up properly on the Bazaarvoice side, they say they can't help you so you have to contact the retailer to get them to help, so it takes a TON of your time to get a software program to work that you pay TONS of money for. It's very frustrating. We also had Bazaarvoice installed on our websites to collect reviews and during installation before anything had been signed off on or finalized, their team started sending review request emails out with another company's branding because they just copied another installation so we were unknowingly sending emails out asking for reviews with the wrong branding. The only way we found out was because one of our employees ordered something and got the email. These are only a few of the problems I've had in the 5 or so years we've used the software. It's very frustrating to pay so much for something and have it not work. And on top of that, you feel like you have to keep paying for bad service because you need the syndication services to make your retailers happy. Thankfully our retailers have started partnering with other review syndication software companies so we plan to switch as soon as our contract is up. Review collected by and hosted on G2.com.

Verified User in Manufacturing
AM
Verified User in Manufacturing
Mid-Market (51-1000 emp.)
"Easy platform and could be better"
3.5/5
What do you like best about Bazaarvoice?

Syndication from our website to retailers; easy to check and respond to reviews from our website and from retailers; customer support is great if it's a simple issue or question; reporting can give a lot of data. There's a lot to dive into so anyone starting out, or even a seasoned user, should always pay attention to updates and better reports. Review collected by and hosted on G2.com.

What do you dislike about Bazaarvoice?

Bazaarvoice does not pull any Amazon reviews or questions (while I understand the reasoning for the most part, other companies are able to do and still do it well, without ruining the quality of other retail reviews); like any other tech, the account manager can change every few months to a year; would love it if retailers could syndicate to our website but I also understand that many retailers own the reviews and that's just possible. Review collected by and hosted on G2.com.