Basis Reviews & Product Details - Page 19

We use Basis for a very niche offering at our firm and getting reporting out of a DSP is very important. The csv export with detailed line items is incredibly easy to obtain. Review collected by and hosted on G2.com.

Lack of clarity on ad approval process from external networks like Google and AppNexus. Review collected by and hosted on G2.com.

I like the ability to easily optimize campaigns based on what you can see. Review collected by and hosted on G2.com.

I don't like that I can't put start and end dates on creatives. Review collected by and hosted on G2.com.

I liked learning how to optimize campaigns with the different methods that Basis offers, and which strategies were best for certain types of campaigns, and I also liked learning about the data segments that partner with Centro and how they benefit different types of campaigns. Review collected by and hosted on G2.com.

There wasn't much that I disliked, the only thing that I wish we had was more interaction with the platform itself during the certification. ex. creating campaigns Review collected by and hosted on G2.com.

Working with the Basis team has made my job much easier. I appreciate the level of support and the extra level of effort that the team puts in to help set us up for success. Review collected by and hosted on G2.com.

I wish we can build our own LaL audiences in the self-managed platform without having to enter into a Direct Buy. Review collected by and hosted on G2.com.

I love the algorithmic optimization feature. Being that I optimize organically on a daily basis, this optimization feature is such an added bonus. Review collected by and hosted on G2.com.

Reporting can definitely be buttoned up. It would be great to consolidate all reporting metrics to one "pull." For example, I have to pull separate reports in order to obtain geo performance, device performance, data segment performance & ad size performance. I would love to pull of this data from just 1 report request. Review collected by and hosted on G2.com.

Platform is very easy to use. Their staff has been great to help train and answer questions. Review collected by and hosted on G2.com.

Their reporting features are not as in depth as a previous vendor. Review collected by and hosted on G2.com.

The customer service team is willing to help out with issues both large and small. The team also cares about our success as well as the success of our clients. Review collected by and hosted on G2.com.

Reporting and forecasting seems to still be a challenge ... would love to see both available and improved. Review collected by and hosted on G2.com.

A complete digital work flow system for agencies and direct businesses. They deliver an all encompassing platform to deliver programmatic advertising campaigns through a variety of campaign tactics. Basis support is best in class, which makes their services as sound as possible. Review collected by and hosted on G2.com.

There isn't much to dislike. With the advances of Basis, Centro appears to be ahead of my internal wishes. Review collected by and hosted on G2.com.

Our support from our Customer Success Manager, Kallie, has been so beneficial. She is always willing to answer our questions and help on training calls. There's also a wealth of information to help us sell new clients into the platform. Review collected by and hosted on G2.com.

I've only had one issue with not being able to login and not getting any follow up emails to help, but Kallie helped me out. Review collected by and hosted on G2.com.

Basis is very user-friendly and the dashboard is easy to navigate. Our account rep is very knowledgeable and always eager to help solve any problems. Review collected by and hosted on G2.com.

The platform was a bit tricky to master at first but the training offered by Basis was very helpful. Review collected by and hosted on G2.com.